Escape (Ford)

Jun 29, 2024

On June 26, Ford announced it will open an EV development center in Long Beach, California, in early 2025 in a bid to attract and retain the engineering and software talent it needs to develop future EVs.

Emma Bergg, a spokesperson for Ford’s EV division, said the new 250,000-square-foot center would include two buildings and eventually accommodate up to 450 employees working on designing “a low-cost, flexible electric vehicle platform” in “a project that draws inspiration from the Model T, which was the epitome of innovation and affordability for the masses”. 

The new Long Beach campus, located in Douglas Park next to the Long Beach Airport, will coexist with Ford’s new Product Development Center in Dearborn and Greenfield Labs, based in Palo Alto

The move to Long Beach represents growth for the Ford Advanced Electric Vehicle Team, which has been working for a while in a smaller facility in nearby Irvine under the leadership of Tesla veteran Alan Clarke, now Ford’s executive director of advanced electric vehicle development.

The EV team is currently working on a USD 25,000 EV with a footprint resembling a compact crossover, to possibly be followed by a small EV pickup. 

Ford has not said when vehicles using the platform will launch except that it will take a couple of years, meaning as early as late 2026 or in 2027. 

Some reports have indicated that vehicles on the platform will initially be produced at the Louisville Assembly plant, currently home to the Ford Escape and Lincoln Corsair. 

(multiple sources on June 26, 2024)

Apr 18, 2024

On April 17, Ford announced it is recalling 456,565 Bronco Sport and Maverick vehicles due to a battery detection issue that can result in loss of drive power, increasing crash risks.

According to documents published by the U.S. National Highway Traffic Safety Administration (NHTSA), the body and power train control modules for these cars may fail to detect changes in battery charge. 

When undetected, a low battery charge can cause an unexpected loss of drive power — including sudden stalling or inability to restart — and the use of other electric capabilities like hazard lights.

The recall covers about 402,978 model year 2021-2024 Bronco Sports produced between February 2020 and March 2024, as well as 53,587 model year 2022-2023 Mavericks manufactured from February 2021 to October 2022.

To remedy the issue, dealers will recalibrate the impacted vehicles' body and power train control modules at no cost, with owner notification letters to be mailed on May 13.

Ford announced a separate recall of nearly 43,000 select Bronco Sport and Escape SUVs one week ago because gasoline can leak from the fuel injectors onto hot engine surfaces, increasing the risk of fires, but the recall remedy did not include repairing the fuel leaks, prompting a federal investigation.

(Detroit News article on April 17, 2024) (U.S. NHTSA document on April 12, 2024)

Mar 28, 2024

On March 7 it was announced that Ford Colombia sales increased 57.1% to 759 units during February 2024 compared to the same period of last year.

The models that increased their sales during the month were Ford Bronco Sport with a 538.4% increase to 83 units; Ford Escape with 431.9% to 383 units and Ford Expedition with 20% to 6 units.

Ford Edge sales decreased 33.3% percent to 12 units; Ford F-Series sales decreased 25% to 18 units; Ford Ranger sales decreased 31.6% to 197 units while the Ford Explorer sales were flat at 60 units and the Ford F-150 Lightning sold 0 units.

Thanks to this results of February, Ford Colombia is one of the 10 most sold brands in the country.

(Multiple sources on March 7, 2024)

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