On February 4, 2026, Audi India introduced My Auras, an in-car experience platform available via the MyAudi Connect app and directly in compatible Audi vehicles in India. The feature coordinates ambient lighting, climate control, aromatization, massage, ventilation, and Apple Music-based audio themes to create person

Continental AG (Continental) will provide its summer tires as original equipment (OE) for the new Audi A6. Audi has approved 2 options for its premium mid-size model: the SportContact 7 and EcoContact 6 Q. For winter driving, the WinterContact TS 870 P has also been approved.
The SportContact 7 delivers sporty, preci

On January 27, Audi Hungaria announced that it is continuing its digital transformation by introducing new IT systems and AI at its Győr plant. The company is expanding these methods to improve efficiency and reduce costs.
Audi Hungaria team reviews its entire value chain to find areas for digitalization. AI is now u

On January 27, Audi announced that it is increasingly using AI in production and logistics. The company is expanding its own cloud platform and introducing AI applications for large-scale vehicle production by working with strong partners such as Innovation Park Artificial Intelligence (IPAI).
Audi is rolling out its

On January 22, CARIAD developed a new feature that can turn a car’s interior into a relaxing space, a work area, or a sporty cockpit, depending on the driver’s needs. These “experience worlds” are built on Android Automotive OS, making them easy to use across different vehicle types and equipment levels.
The system i

Volkswagen AG’s plans for a possible Audi manufacturing plant in the U.S. are not progressing, according to VW CEO Oliver Blume on January 25, amid the weight of President Trump’s tariffs, which he says have cost EUR 2.1 billion (USD 2.5 billion) in the first nine months of 2025, as well as talks on local incentives

On January 19, ZKW announced that it is providing digital Matrix LED headlights for the new Audi Q3. The car has a two-stage split headlight design. The upper section houses the LED daytime running lights and turn signals, while the main headlight modules are located below. 
The sophisticated high-tech lighting modul

On January 20, VW Group announced its sales results for Q4 2025 and full-year 2025.
Sales volume in Q4 2025 was down by 4.9% YoY to 2,379,800 units. In 2025, the sales dropped 0.5% to 8,983,900 units, with significant growth in Europe (up 4%) and South America (up 12%) contrasting with expected declines due to challe

On January 16, FAW-Audi launched the next-generation Audi Q5L, the world’ first luxury SUV to feature Huawei’s intelligent driving technology. The model is available in four models, with prices ranging from CNY 309,800 to CNY 384,800.
The next-generation Audi Q5L, the first PPC (Premium Platform Combustion)-based SUV

On January 15, VW Group announced its plans to improve road safety across Europe by expanding its use of sensor and image data from customer vehicles to about 40 European countries. The goal is to improve driver assistance and automated driving systems using real-world traffic data. Customers will receive these impro

On January 1, Audi India announced that it retailed 4,510 units in CY (calendar year) 2025. It mentioned that the Healthy festive-season demand, growth in Audi Approved: plus, pre-owned car business, SUVs, and the performance and lifestyle car range supported by GST 2.0 boosted customer confidence. The Top-of-the-lin

On January 9, the European Commission announced it plans to provide EUR 7.5 million from the European Globalisation Adjustment Fund (EGF) to help workers who lost their jobs after Audi closed its Brussels plant in February 2025, when it stopped making the Audi Q8 e-tron. This also affected several Audi suppliers, who

On January 7, it was reported that Volkswagen of America’s sales of VW and Audi brand vehicles plunged in the fourth quarter, as President Trump’s import tariffs and loss of EV tax credits took its toll.
Sales at VW brand fell by 19.8% to 82,798 units in Q4 2025 due to fallen demand for models including the Atlas SUV

On January 1, Audi India announced that it retailed 4,510 units in CY (calendar year) 2025, which was supported by festive-season demand, GST 2.0-backed sentiment, and sustained traction in SUVs, performance cars, and core models such as the Q3, A4, A,6, and Q5.​ Audi mentioned that it is entering 2026 with a stronge

On December 29, Foresight Autonomous Holdings Ltd. announced that it was invited by Audi AG to participate in the Audi startup event “Minds and Makers”, organized by its partnering team. Foresight was selected to demonstrate its terrain intelligence solution. The solution provides real-time 3D analysis of various ter

On December 11, Audi announced the opening of its first Audi charging hub in North Rhine-Westphalia, located at the EUREF Campus in Düsseldorf near the airport, Germany.
The new site strengthens Audi’s premium charging network, which now includes nine locations across German-speaking countries following the 2025 open

On December 10, Audi announced its partnership with UST, a US firm focused on AI-driven technology, design, and engineering. As part of the deal, UST will purchase a majority stake in Italdesign. Lamborghini, Italdesign’s current parent company and part of the Audi Group, will keep a significant share. Audi will stay

On December 9, Audi Hungaria announced that preparations are underway at its Győr engine plant to start series production of the new MEBeco electric drives.
The project has now entered its final phase, with pre-series production already running. Audi is setting up production lines, finalising equipment, and carrying

On December 6, SAIC-Audi revealed the exterior design of the E7X large battery electric SUV, its second vehicle model. The E7X is scheduled for official unveiling at the Auto China 2026 in Beijing and launch in the first half of 2026.
Inheriting the exterior design language of the E5 Sportback family, the E7X feature

On December 5, Audi Hungaria announced that it has started producing upgraded V6 TDI diesel engines for the Audi Q5 and A6 models at its Győr plant, Hungary.
The new 3-liter V6 diesel generates output of 299 hp and 580 Nm of torque. For the first time, MHEV plus technology is used, which provides an additional power