On September 28, South Korea’s Hankook Tire & Technology announced that it will supply its Dynapro HPX premium comfort tires designed for SUVs as original equipment (OE) for Volkswagen’s Atlas large SUV models sold in North America. The tires will be supplied in 18-, 20-, and 21-inch sizes.
The Dynapro HPX carries th

South Korea’s Nexen Tire will expand its supply of Roadian GTX all-season tires as original equipment (OE) for the updated hybrid version of Kia’s Sorento midsize SUV. The newly adopted 20-inch tires will join the previously supplied 17-inch tires, bringing the lineup to two sizes. The 17-inch tires are fitted to veh

On October 7, Sumitomo Rubber Industries announced that it had begun supplying DUNLOP GRANDTREK H/T31 tires as original equipment (OE) for the Toyota Land Cruiser 300, which underwent an annual update on October 1. The updated lineup includes the first hybrid model offered in the Land Cruiser series in Japan.
The GRA

Continental AG (Continental) announced that its SportContact 7 and new SportContact 7 Force tires have received original-equipment (OE) approvals from Porsche for the Panamera G3 II in 21-inch sizes.
The SportContact 7 is a summer tire that provides excellent grip and short braking distances on both dry and wet roads

On September 28, POLYN Technology announced that its VibroSense TMS engineering chip, the integrated circuit for tire-road friction detection, is being delivered for assembly of AI-enabled tire pressure management system (TPMS) sensor nodes. The chip will be commercially available in mid-2027. The chip will target ti

On September 24, the board of Shandong Linglong Tyre Co., Ltd. approved its overseas Investment and construction project in Egypt. The total project investment is USD 270 million. The project will be in Borg Al Arab, Alexandria, Egypt, with a planned total land area of 251,460 square meters. The construction phase wi

Sumitomo Rubber Industries, Ltd. announced on September 18 that it has established DUNLOP Branding Works Limited in the UK to promote DUNLOP’s global brand strategy. The new company was established in July 2026 and is scheduled to begin operations in October. Located near London, it has capital of GBP 260,000 and is

Pirelli Tyre S.p.A. (Pirelli) announced that its Board of Directors has approved an investment plan of approximately EUR 1 billion for expansion of its plant in Rome, Georgia, USA.
The investment will increase the plant’s annual production capacity to 6 million car tires by 2033, including Cyber Tyre technology. It i

On September 21, 2026, Himadri Speciality Chemical’s board approved a scheme of arrangement to transfer the tire business of Dalmia Bharat Refractories to Himadri as a going concern. The demerged business includes the design, manufacture and development of tires and tire products, along with its related assets, liabi

Continental AG (Continental) announced that it will add more than 650 new ultra-high-performance (UHP) tire sizes by the end of 2027 for both original equipment (OE) and replacement markets.
The plan aims to meet increasing demand for high-performance tires for larger, heavier, and more powerful vehicles, as well as

South Korea’s Hankook Tire & Technology will supply its Kinergy XP grand touring tire as original equipment (OE) for the eighth-generation Hyundai Avante. The tires will be supplied for models sold in the South Korean market in 17- and 18-inch sizes.
The Kinergy XP features a compound and profile design optimized for

Yokohama Rubber Co., Ltd. and U.S.-based dotData announced on September 16 that they have begun jointly developing an AI agent designed to support engineers in forming hypotheses, interpreting findings, and making decisions in manufacturing research and development (R&D). Before deploying the agent in actual R&D acti

Firestone, a subsidiary of Bridgestone Americas, has launched the new Destination LE4 highway touring tire as the successor to its best-selling Destination LE3. Designed for CUVs, SUVs and light trucks, the new tire features a deeper tread, advanced material compound and a non-directional tread pattern to improve wea

Hankook Tire & Technology Co., Ltd. (Hankook Tire) has introduced the Smart Control AW53 for the steering axle and the Smart Control DW53 for the drive axle at IAA Transportation 2026.
The tires have been designed for use on trucks in harsh winter conditions and will replace the previous Smart Control AW02 and DW07 w

Hankook Tire & Technology Co., Ltd. (Hankook Tire) officially presented the first pre-production tire from its new European truck and bus tire production line in Rácalmás, Hungary, at IAA Transportation 2026.
The company has invested EUR 540 million in expanding the plant. The new production facility will have an ann

Hankook Tire & Technology Co., Ltd. (Hankook Tire) announced that the new generation of its new Smart Flex TH51 trailer tire is making its world premiere at IAA Transportation 2026.
The new tire completes the Smart Flex series for regional-distance transport and is designed for single-axles on semitrailers and traile

South Korea’s Hankook Tire & Technology will supply its Laufenn S FIT 2 summer tires as original equipment (OE) for the SEAT Leon. The tires will be supplied in 205/55R16 and 225/40R18 sizes.
The tires feature a high-silica compound and tread block design, shortening braking distances on wet roads by approximately 16

On September 8, LANXESS announced that it has developed Vulkanox 4060, a new anti-aging agent for the tire industry. The additive with the chemical name CCPD (N,N'-Dicyclohexyl-p-phenylenediamine) was designed as an alternative to 6PPD, an anti-aging agent used in nearly all tires to protect them from damage caused b

Continental AG (Continental) announced that its EcoContact 6 Q summer tire has received the original equipment approvals from Audi for the new Audi Q3 compact SUV in 18- to 20-inch sizes.
The EcoContact 6 Q is designed for low rolling resistance, helping to lower fuel consumption. The tire also provides low rolling n

On September 7, Apollo Tyres Ltd announced that it will launch three new EnduMile long-haul tires at IAA Transportation 2026. The new EnduMile LHA, LH Front and LHD tires join Apollo Tyres’ established EnduMile LHT trailer tire. All tires are developed in Europe.
 
The EnduMile portfolio has been developed to address