BMW: new record sales of more than 1.6 million cars predicted for 2011
Introducing direct-injection, turbocharged, fuel efficient engines and BMW i brand cars
2011/11/29
- Summary
- Model plans: Launching the new 3 Series Sedan in 2012, the coupe styled SUV X4 in 2013
- Clean cars: introducing high efficient internal combustion engines and electric vehicles
- Production facilities: Increasing U.S. plant's annual capacity 50% to 240,000 cars, building a second plant in China
- Vehicle sales: Vehicle sales in full 2011 expected to mark a record high of 1.6 million cars
- Business results: An EBIT margin in the Automotive Segment of 12.8% in January-September 2011
Summary
BMW predicts a 10% year-to-year increase in global sales in 2011 to a new record high of more than 1.6 million cars, along with a record high EBIT (earnings before interest and taxes). According to BMW, the brisk results owe primarily to the market launch of new models such as the BMW 5 Series, X3 and MINI Countryman that have contributed to refreshing the lineup. In 2012, the company will launch the new models of the 3 Series Sedan, the company's best-selling series.
To meet environmental challenges, BMW has announced the newly-developed engine series, dubbed EfficientDynamics family of engines, boasting higher fuel efficiency from direct-injection systems and turbochargers. The existing 3-, 4- and 6-cylinder engines will be replaced entirely with the new engines to meet the increasingly strict fuel economy standard while maintaining the driving performances.
Regarding electric vehicles, BMW has announced a sub-brand, BMW i, for its electric vehicles and hybrid vehicles. The company plans to introduce its first model, the EV i3, in the second half of 2013 and the second model, the PHV i8, after a short interval.
Production capacity of BMW's U.S. plant was recently increased 50% to 240,000 units to start production of the X3. BMW is building a second plant in China and increasing capacity of the first plant to meet the growing demand in the local market. BMW will eventually increase the combined production capacity in China to 300,000 cars.
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