SAE 2015 World Congress: OEM exhibits

SAE World Congress 2015

 The 2015 SAE World Congress was held from April 21 through April 23, 2015 in Detroit, Michigan, U.S. The theme of the 2015 World Congress is "Leading Mobility Innovation". Recent advancements in technology have not only opened up new areas of automotive development, but have also increased a vehicle's potential capabilities and performance. In his welcome letter to World Congress attendees, the General Chairman of the SAE 2015 World Congress and Executive Vice President of Honda North America, Mr. Erik Berkman referenced the importance of the automotive industry in embracing technology, "The need for automotive engineers to develop fresh, new ideas that embody our theme of 'Leading Mobility Innovation' is never more essential to the future."

 This report will focus on the exhibits showcased by the OEMs present at the 2015 SAE World Congress. There were five OEMs which had exhibits at the 2015 World Congress: Honda, Hyundai-Kia, FCA, Ford, and Toyota.

Related report：
North American International Auto Show 2015
US automakers display confidence with luxury and performance models (Jan. 2015)
European automakers focus on their strengths and prepare for the future (Feb. 2015)
Asian OEMs establish strong positions in truck and performance market (Feb. 2015)