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Apr 19, 2024

On April 18, Toyota Motor Corporation (Toyota) announced the addition of the all-new 250 series to the Land Cruiser lineup in Japan. Prices start at JYP 5.2 million.

The all-new 250 series is the core model of the current three Land Cruiser series and was created with the role and mission of supporting people's lives by offering ease of handling based on strong off-road performance. Toyota positions the roles of the three series as "Symbolic" for the 300, "Practical" for the 250, and "Universal" for the 70.

Its overall dimensions are 4,925mm in length, 1,980/1,940mm in width, 1,935/1,925mm mm in height and 2,850mm in wheelbase.

With the same ladder frame GA-F platform as the "300" series, the "250" series has pursued exceptional off-road performance. The "250" series is available with two types of powertrains: a 2.8-liter direct injection turbo diesel engine generating output 204 PS and 500 Nm of torque with Direct Shift-8AT and a 2.7-liter gasoline engine (163PS, 246Nm) with 6 Super ECT, both delivering powerful driving and environmental performance. The drive system is full-time 4WD for both grades.

The cabin space has been designed to provide occupants with both a sense of security as well as the high level of functionality typical of a practical off-roader. A horizontal instrument panel has been adopted to allow the driver to easily track the vehicle's posture even when riding off-road, while the low shape reduces the oppressive feeling for occupants. The upright A-pillar reduces diagonal forward blind spots.

Cabin backward proportions, a characteristic of past Land Cruiser generations where the cabin is positioned backward about the axles, have been adopted. The front view fully integrates all functional parts to emphasize its sharp design.

Toyota Safety Sense, the latest active safety package with advanced and improved functions, is standard on all new 250 series grades, including Pre-collision Safety System with expanded range of detection and Proactive Driving Assist, etc. The 250 series comes with Advanced Drive (support during traffic congestion), a function in the suite of advanced driving support technologies within Toyota Teammate.

Toyota has set a base sales volume for Japan as 2,250 units per month. The model is produced at the Tahara plant (Toyota Motor Corporation) and the Hamura plant (Hino Motors, Ltd.) and is now also available at KINTO subscription service.

Toyota's press release

Apr 19, 2024

Announced on April 17, 2024, Toyota Motor Vietnam recorded total of 3,973 vehicles (including Lexus cars) in March 2024 (down 32.1% from 5,848 units recorded in March 2023), ranking first in the passenger car market.

Sales of Toyota car models reached 3,865 units, including 1,916 domestically assembled cars and 1,949 imported units. Sales of Toyota’s HEV reached 289 units. 

In March 2024, 2 CKD models, namely Toyota Vios and Veloz Cross recorded sales of 934 units and 569 units, respectively. Meanwhile, sales of the Yaris Cross model contributed 702 units.

Lexus brought new experiences to 108 customers in March 2024. Its total cumulative sales since the brand was introduced in Vietnam have already reached 12,576 units.

Toyota Vietnam added that the Corolla Cross model was the only model with a slight decrease in sales in March. The 2024 upgraded version of the Corolla Cross will be launched on May 6 with significant changes in appearance. 

(From Toyota Vietnam press release on April 17, 2024 and on April 13, 2023)

Apr 19, 2024

On April 18, Toyota presented the new 2025 Camry which is expected to arrive at U.S. dealerships in late spring 2024 exclusively in hybrid form for the first time. Manufacturer’s Suggested Retail Pricing (MSRP) starts under $29,000.

The ninth-generation Camry, designed by CALTY’s Newport Beach, California and Ann Arbor, Michigan studios, delivers a sleeker, more athletic look for the new sedan.

The 2025 Toyota Camry pairs the fifth-generation Toyota Hybrid System (THS 5) with a 2.5-liter, 4-cylinder engine that produces a combined 225 hp on Front-Wheel Drive (FWD), and 232 hp on Electronic On-Demand All-Wheel Drive (AWD) equipped models, equipped with a dedicated rear electric motor that supplies power to the rear wheels when needed for additional traction.

Toyota engineers tuned the new THS 5 system to provide a more natural acceleration feel by increasing the amount of power from the Lithium-Ion traction battery through the electric motor generator to suppress high increases in engine revolutions during acceleration.

Camry also has an electronically controlled Continuous Variable Transmission (eCVT) that intelligently finds the right gear ratio for the amount of throttle input.

The Electronically Controlled Braking system (ECB) features on-demand pressurization provided through a new pump motor in the brake actuator enabling greater controllability and brake feel.

The standard Toyota Safety Sense (TSS) 3.0 found on the 2025 Toyota Camry includes: Pre-Collision System with Pedestrian Detection, Full-Speed Range Dynamic Radar Cruise Control, Lane Departure Alert with Steering Assist, Lane Tracing Assist, Road Sign Assist, Proactive Driving Assist, and Automatic High Beam.

(Toyota press release on April 18, 2024)