Civic (Honda)

Apr 03, 2024

Note: Some figures were updated on April 5.

U.S. new vehicle sales of 1,455,030 units for the month of March represented an increase of 15.5% from February, and an increase of 5.1% from one year ago in March 2023.

There were 27 selling days in March 2024, same as the 27 days in March 2023.

March’s passenger car sales were 293,894 units the same level as last March, resulting in a 20.2% market share, while SUV and truck sales increased 6.5% to 1,161,136 units, resulting in a 79.8% market share.

Light vehicle seasonally adjusted annualized sales (SAAR) for March 2024 was 15.56 million units versus 15.02 million units one year ago.

General Motors monthly sales decreased 0.5%, Ford sales increased 5.5%, and Stellantis sales dropped 9.3%.

As EV competition intensifies, Tesla sales decreased 14.4% from last March to 50,400 units, giving it a U.S. market share of 3.5%.

EV startup Rivian sales were up 74.3% to 4,892 vehicles, Polestar sales were down 20.8% from the same month last year to 690 vehicles, Lucid Motors sales were up 3.0% to 575 units, and newcomers Fisker sold 610 vehicles, while Ineos sold 595 SUVs.

Among Japanese companies, Toyota sales were up 22.5%, Nissan sales were down 1.1%, Honda sales were up 11.8%, Subaru sales were up 15.2%, Mitsubishi sales were up 52.8%, and Mazda sales were up 6.7 %.

Hyundai sales were up 2.2%, but Kia sales were down 2.6%.

Among German companies, VW sales were up 36.9%, BMW sales were up 1.9%, and Mercedes-Benz sales were up 2.8%

Jaguar Land Rover sales increased 35.1% from last March, but Volvo Car sales increased 49.7%.

The best-selling models in March 2024 were:

  1. Ford F-Series (down 13.2% from March 2023)
  2. Chevrolet Silverado (up 0.7%)
  3. Toyota RAV4 (up 51.2%)
  4. Nissan Rogue (up 14.1%)
  5. Honda CR-V (up 17.9%)
  6. Tesla Model Y (up 0.3%)
  7. Ram Ram pickup (down 16.0%)
  8. Toyota Camry (up 21.3%)
  9. GMC Sierra (up 21.7%)
 10. Honda Civic (up 44.9%)

(from Autodata results posted April 2, 2024)

Mar 19, 2024

Announced on March 15, 2024, PT Honda Prospect Motor Indonesia recorded total retail sales of 9,019 units in February 2024 (down 25.3% from 12,069 units recorded in February 2023).

Sales of Honda Brio contributed 4,418 units, followed by the HR-V which sold 1,605 units. The Honda WR-V sold 1,348 units, while sales of the BR-V reached 983 units. The Honda City Hatchback RS sold 135 units, the Civic RS sold 75 units, the Accord sold 33 units, the Mobilio sold 18 units, the Honda City sold 12 units, and the Honda Civic Type R sold 4 units.

Sales of the Honda CR-V reached 388 units in February 2024, of which 285 units were the e:HEV variant.
According to Gaikindo data, Honda’s retail sales in Indonesia in the first 2 months of 2024 dropped 17.5% YoY to reach 19,038 units.

(From Honda Indonesia press release on March 15, 2024 / on March 15, 2023 and Gaikindo's February 2024 data)

Mar 16, 2024

On March 14, Canadian Prime Minister Justin Trudeau acknowledged that Honda Motor Corp. and the government of Canada are continuing to discuss the possible expansion of the OEM’s assembly plant in Alliston, Ontario. 

Trudeau’s confirmation that talks continue come about three months after Finance Minister Chrystia Freeland and Industry Minister Francois-Philippe Champagne met with Honda officials just before Christmas.

“Conversations are ongoing, but there’s no announcement today,” Trudeau said.

Honda is expected to make a decision by the end of 2024 based on government incentives and then bring the new site online as soon as 2028.

News came late in 2023 that Honda was seriously considering Canada as a site for a CAD 18.4-billion EV assembly site, potentially with battery production, likely next to its Civic and CR-V production lines in Alliston.

If Honda chooses Canada, it would be following the CAD 5-billion Stellantis-LGES NextStar EV battery plant in Windsor, a CAD 7-billion Volkswagen EV battery plant in St. Thomas, Ontario, and the CAD 7-billion Northvolt EV battery plant near Montreal.

(multiple sources on March 14, 2024)

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