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Analysis Report: Airbag (Japanese Market)
Development of next-generation safety systems to support autonomous driving
2025/10/27
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List of suppliers
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I. Introduction
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II. Airbag market trends
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III. Airbag technology and development activities
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IV. Global status of airbag suppliers (Japanese airbag module companies)
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V. List of airbag suppliers and their OEM customers (in Japan)
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VI. List of equipment by OEM and model
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VIi. Sales figures of airbag suppliers
List of suppliers
Airbag module
Japanese
Non-Japanese
Control ECU / Sensor
Japanese
Non-Japanese
Inflator
Japanese
Non-Japanese
Cushion (bag) sewing (including partial weaving)
Japanese
Cushion base fabric
Japanese
I. Introduction
The airbag was invented in 1963 by the Japanese Yasusaburo Kobori as a passenger protection device for aircraft. Later, in 1967, the American company Eaton came up with the idea of using the airbag as a passenger protection device for automobiles. In 1973, U.S.-based General Motors Corporation (now General Motors Company) first adopted airbags as an option. In Japan, they were first used in the driver's seat of the Honda Legend in 1985, and later, their use spread to the front passenger seat as well as the driver's seat. In the 1990’s, there were a number of instances where occupants suffered casualties due to the inflation of airbags in low-speed collisions, so it became necessary to mandate laws that require that the aggressiveness of the airbag deployment be lowered. Furthermore, the primary inflating agent used was initially sodium azide and toxic to humans (although inert after deployment), which necessitated switching to the use of non-toxic inflation agent alternatives such as guanidine nitrate.
Initially, airbags were adopted as protective devices for occupants who were not wearing seat belts, but as it was believed that they provided greater protection when used in conjunction with seat belts, their adoption spread not only to the U.S. market but also to markets around the world, including Europe and Japan. They are now standard equipment on most models not only in developed countries such as Japan, the U.S. and Europe, but also in major markets such as China. As an example of the expansion of equipment in emerging countries, in India, the transport authorities had announced that all passenger cars produced from July 2019 onwards will be required to be equipped with driver airbags, and all passenger cars produced from January 2022 onwards will be required to be equipped with passenger airbags as well. Furthermore, a bill had been submitted that would make it mandatory for passenger cars to be equipped with a total of six airbags, including side airbags and curtain airbags, from October 2023 onwards, but these proposals have now been withdrawn. On the other hand, with the introduction of the new vehicle safety assessment system, Bharat NCAP (Indian version of the New Car Assessment Program) in October 2023, demand for airbags in India is growing regardless of the move to make them mandatory.
In response to the expanding demand for airbags in India and the associated increase in demand for airbag components, local production of airbag modules, inflators, cushions, and other major components in the country is accelerating. As a result, overseas sales of related manufacturing equipment, such as automatic sewing machines and laser cutting machines for airbag cushions, are growing, and the increased demand is spreading to peripheral equipment as well.
This report covers the six types of airbag modules (driver's seat, passenger seat, side, curtain, knee and pedestrian protection) that incorporate inflators, and the product installation status of control ECUs, inflators (gas generators), cushions (bags), and cushion base (fabric) is also discussed.
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