SAIC Motor: sales surpassed 3.5 million in 2010, expecting 4 million in 2011

New brands launched for passenger cars and commercial vehicles, began reorganization to remain compe

2011/07/22

Summary

 In 2010, due to the success of the government's consumption stimulus measures and aggressive introduction of new models, the SAIC Motor's sales volume topped 3.5 million for the first time as a Chinese car maker. Its two major joint venture companies - Shanghai VW and Shanghai GM - each sold more than 1 million a year, following SAIC-GM-Wuling in the previous year, and contributed to the growth of the SAIC Motor's sales.

 In 2010, SAIC Motor posted consolidated sales of 313.376 billion RMB, which is up markedly by 2.24-fold year-on-year, due to the rapid growth of the Chinese market and to the contribution of sales of Shanghai GM, which became SAIC Motor's consolidated subsidiary in February 2010.

 Starting in mid 2010, SAIC Motor announced new brands for passenger cars and commercial vehicles successively. First, in 2010, SAIC-GM-Wuling announced its own passenger car brand - Baojun. Then, in February 2011, SAIC Motor launched its new commercial vehicle brand - MAXUS Datong.

 SAIC Motor prepares its supply structure for new energy vehicles, saying that it will take about 20% share of the new energy vehicle market in China in 2015. In 2011, the company expects to start marketing a HEV version of its own-brand passenger car - Roewe 750.

 At the end of May 2011, the group's restructuring plan was approved in the extraordinary shareholders' meeting. With this, the group's auto-parts business, service/trade business, and new energy vehicle business are consolidated under the umbrella of SAIC Motor.

Summary of major manufacturers under the umbrella of SAIC Motor

Company name Abbreviation
in this report
(Note)
Summary
*Product brand(s) is shown in lower rows
Supervising company
Shanghai Automotive Industry
Corporation (Group)
SAIC Group SAIC Group is a state-run automotive corporation group. It is owned 100% by the State-owned Assets Supervision and Administration Commission of Shanghai Municipal Government. The SAIC Group owns SAIC Motor, which supervises the completed vehicle business, and Huayu Automotive Systems Co., Ltd., which supervises the supplier business under its umbrella.
SAIC Motor Corporation Limited SAIC Motor SAIC Motor supervises the SAIC Group's vehicle business. Its parent company, SAIC Group, holds a 72.95% share (as of December 31, 2010).
Passenger car manufacturer
SAIC Motor Passenger Vehicle Co. Shanghai Passenger Vehicle Shanghai Passenger Vehicle produces own-brand passenger cars. It is a wholly-owned subsidiary of SAIC Motor.
Roewe, MG
Shanghai Volkswagen Automotive
Co., Ltd.
Shanghai VW Shanghai VW is an equally-owned joint venture manufacturer between SAIC Motor and VW.
VW, Skoda
Shanghai General Motors
Co., Ltd.
Shanghai GM Shanghai GM is a joint venture manufacturer between SAIC Motor and GM. It is owned 51% by SAIC Motor (50% directly, and 1% indirectly) and the remaining 49% by GM.
Buick, Chevrolet, and Cadillac
SAIC-GM-Wuling Automobile
Co., Ltd.
SAIC-GM-Wuling SAIC-GM-Wuling is a joint venture that produces passenger cars and commercial vehicles. It is owned 50.1% by SAIC Motor, 44% by General Motors China, Inc. (GM's headquarters in China), and 5.9% by Liuzhou Wuling Motors Co., Ltd.
Chevrolet Spark, Baojun (passenger car brand), and Wuling (commercial vehicle brand)
Commercial vehicle manufacturer
SAIC-IVECO HONGYAN
Commercial Vehicle Co., Ltd.
SAIC-Iveco Hongyan SAIC-Iveco Hongyan is a heavy-duty truck/trailer manufacturer. It is owned 67% by SAIC Iveco Commercial Vehicle Investment Co., Ltd. (an investment company owned equally by SAIC Motor and Iveco S.p.A., which is under the umbrella of Fiat Industrial S.p.A) and the remaining 33% by Chongqing Heavy Vehicle Group Co., Ltd.
Hongyan, Steyr
Nanjing Iveco Automobile
Co., Ltd.
Nanjing Iveco Nanjing Iveco is a commercial vehicle manufacturer that produces trucks, vans, off-road vehicles, and special vehicles. It is a fifty-fifty joint venture between Nanjing Automobile (Group) Corporation (which is SAIC Motor's wholly-owned subsidiary) and Iveco S.p.A.
Yuejin, Iveco
Shanghai Sunwin Bus Co., Ltd. Shanghai Sunwin Shanghai Sunwin is a midsize/large bus manufacturer. The company is jointly owned by three companies - SAIC Motor, Volvo (China) Investment Corp., and Volvo Bus Corp. It is owned 50% by SAIC Motor and 50% by the Volvo side.
Sunwin
Shanghai Huizhong Automotive
Manufacturing Co,. Ltd.
Shanghai Huizhong Shanghai Huizhong is SAIC Motor's wholly-owned subsidiary, which produces chassis and parts. The company used to produce heavy-duty trucks (Huizhong) and light vans (Istana), but its commercial vehicle business was transferred to SAIC Motor Commercial Vehicle Co., Ltd., a commercial vehicle manufacturer that was established in March 2011.
Huizhong, Istana *Production was discontinued in April 2011.
SAIC Motor Commercial Vehicle
Co., Ltd.
Shanghai Commercial Vehicle Shanghai Commercial Vehicle was established on March 21, 2011 by splitting the assets of Shanghai Huizhong Automotive Manufacturing (Shanghai Huizhong), which is SAIC Motor's wholly-owned subsidiary.
MAXUS Datong

Source: Websites of each company, etc.
(Note) In this report, companies in this table are abbreviated as shown above.