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Subaru
NYIAS 2026: Subaru unveils all-new, three-row 2027 Getaway electric SUV
On April 1, Subaru of America unveiled its all-new, all-electric 2027 Subaru Getaway at the New York International Auto Show as its fourth electric vehicle in the company’s growing EV portfolio. The three-row 2027 Getaway features front and rear electric motors that deliver 420 hp combined. Standard Subaru Symmetrica
NYIAS 2026: Subaru debuts 2027 Forester Wilderness Hybrid SUV
On April 1, Subaru of America debuted the first-ever 2027 Forester Wilderness Hybrid as the newest addition to, and the most fuel efficient model of, the Subaru Wilderness lineup ahead of its U.S. market launch in late 2026.
The Subaru Forester Wilderness Hybrid retains the same 9.3-inch ground clearance, X-MODE Dual
On-site coverage: Subaru and Infineon announce details of collaboration on in-vehicle MCUs
On March 26, Subaru Corporation (Subaru) and Infineon Technologies AG (Infineon) held a press briefing in Tokyo to announce details of their collaboration on the design of a microcontroller unit (MCU) to be installed in an integrated control ECU for next-generation Subaru vehicles. Subaru has decided to adopt Infineo
Subaru announces global debut of Wilderness Hybrid at New York Auto Show
On March 25, Subaru of America announced that the first-ever Subaru Wilderness Hybrid will make its global debut at the 2026 New York International Auto Show on April 1.
While Subaru offers the Wilderness trim package on the Outback, Forester, and Crosstrek, it is not clear which model line the announcement may be re
Subaru announces global debut of all-new electric SUV at New York Auto Show
On March 23, Subaru of America announced the global debut of an all-new SUV EV coming to the 2026 New York International Auto Show on April 1.
The all-new family-sized SUV will have 420 hp of power in a dual-motor configuration that powers Subaru’s Symmetrical All-Wheel Drive.
Subaru included a teaser image with its
Subaru collaborates with Infineon on design of automotive MCU
On March 9, 2026, Subaru announced its collaboration with Infineon Technologies on the design of a microcontroller unit (MCU) to be installed in the integrated ECU that coordinates advanced driver assistance systems (ADAS) and vehicle motion control in future Subaru vehicles.
In pursuit of developing a new E/E archit
Subaru launches no-cost highway hands-free driving assist update for 2026 Outback in U.S.
On March 4, Subaru of America announced that existing owners of the all-new 2026 Subaru Outback Touring and Touring XT models can receive a no-cost update to activate the Highway Hands-Free Assist Driving system, which provides hands-free driving at speeds up to 85 mph on most U.S. highways.
Already standard on 2026
Subaru to cease new vehicles sales in Brazil
On February 23, it was announced that Subaru will cease sales of new vehicles in Brazil and close all its dealerships in the country, restricting its operations to maintenance and after-sales services.
The decision follows the depletion of 2023 model year Forester SUV units at the brand's last São Paulo dealership. S
Subaru collaborates with Seino Transportation to improve efficiency of parts logistics in Japan
On February 24, Subaru announced that it has begun a collaboration with Seino Transportation to enhance the efficiency of long-distance transportation of automotive parts in Japan. It is a response to challenges facing Japan’s logistics sector, such as truck driver shortages and transport capacity constraints.
As the
Toyota readies bZ Woodland SUV for March launch in U.S.
On February 17, Toyota announce that its newest, most rugged addition to BEV lineup, the first-ever 2026 bZ Woodland will arrive at U.S. dealerships in March with an opening MSRP of USD 45,300 (excluding processing and handling fees) in two grades: bZ Woodland and bZ Woodland Premium.
The 2026 bZ Woodland, produced a
Subaru operating income down 82.0% to JPY 66.3 billion for April-December 2025
On February 6, Subaru Corporation announced that its consolidated revenue for nine months (April 1, 2025 through December 31, 2025) of the fiscal year ending March 31, 2026 fell by 0.5% year-on-year to JPY 3,519.0 billion.
Operating profit declined sharply by 82.0% to JPY 66.3 billion. Although improved pricing and r
Flash Report: Subaru's operating income for the April-December quarter of 2025 is JPY 66.3 billion, down 82.0%
Subaru's FY2025 third quarter financial results were announced.
Revenue decreased 0.5% YoY to JPY 3,519.0 billion. It was a JPY 17.4 billion decrease over the previous year's JPY 3,536.3 billion.
Operating income fell 82.0% YoY to JPY 66.3 billion. This was a decrease of JPY 302.9 billion from the JPY 369.2 billion
Subaru begins production of EVs at Gunma Yajima Plant, Trailseeker rolls off line
On February 4, Subaru announced that it has begun production of battery electric vehicles (BEVs) at its Gunma Yajima Plant in February 2026. It marks Subaru's first in-house production of its global BEV model.
This milestone follows the on-schedule completion in January 2026 of production line modifications initiated
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