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Germany - New car sales in 2026 by OEM, model, vehicle type

*The numbers shown are the units at the time of the announcement, and may differ if revisions are later made to past data.


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Flash report, Automotive sales volume, 2026

Jan. Feb. Mar. Apr. May Jun. Jul. Aug. Sep. Oct. Nov. Dec.

Flash report, March 2026

Apr 8, 2026

*There are cases where recently released data and detailed information in the database do not match up for reasons including different information sources, and discrepancies between preliminary reports and confirmed data.

[Bulletin] Germany, March, sales volume rises 16%, Although the market is showing signs of recovery in the short term, uncertainty remains. Against the backdrop of soaring fuel costs, the shift toward electrification is gaining momentum, and sales are strong for electric vehicle manufacturers such as Tesla and BYD

Registrations of new vehicle by type

Type

Mar. 2026 Y-o-Y Jan.-Mar. 2026 Y-o-Y
Passenger Cars 294,161 16.0% 699,404 5.2%
Commercial Vehicles Buses 590 12.0% 1,827 34.7%
Trucks 25,074 -1.9% 63,809 -9.4%
Source: Kraftfahrt-Bundesamt (KBA)


Germany - Registrations of new passenger cars
Mar. 2026 Mar. 2025 Y-o-Y Jan.-Mar.
2026
Jan.-Mar.
2025
Y-o-Y
VW Total 52,556 50,935 3.2% 131,012 138,353 -5.3%
Share 17.9% 20.1% -2.2 pt 18.7% 20.8% -2.1 pt
Skoda Total 24,854 18,547 34.0% 62,438 50,114 24.6%
Share 8.4% 7.3% 1.1 pt 8.9% 7.5% 1.4 pt
BMW Total 24,308 20,857 16.5% 58,547 54,164 8.1%
Share 8.3% 8.2% 0.0 pt 8.4% 8.2% 0.2 pt
Mercedes Total 23,710 22,057 7.5% 59,095 60,576 -2.4%
Share 8.1% 8.7% -0.6 pt 8.4% 9.1% -0.7 pt
Audi Total 22,013 17,608 25.0% 51,586 48,144 7.1%
Share 7.5% 6.9% 0.5 pt 7.4% 7.2% 0.1 pt
SEAT Total 16,360 17,209 -4.9% 37,443 43,844 -14.6%
Share 5.6% 6.8% -1.2 pt 5.4% 6.6% -1.2 pt
Opel Total 13,697 9,581 43.0% 33,564 24,156 38.9%
Share 4.7% 3.8% 0.9 pt 4.8% 3.6% 1.2 pt
Hyundai Total 10,273 7,931 29.5% 23,706 20,341 16.5%
Share 3.5% 3.1% 0.4 pt 3.4% 3.1% 0.3 pt
Ford Total 9,511 8,752 8.7% 23,905 25,818 -7.4%
Share 3.2% 3.5% -0.2 pt 3.4% 3.9% -0.5 pt
Tesla Total 9,252 2,229 315.1% 12,829 4,935 160.0%
Share 3.1% 0.9% 2.3 pt 1.8% 0.7% 1.1 pt
Toyota Total 7,283 7,386 -1.4% 15,706 18,448 -14.9%
Share 2.5% 2.9% -0.4 pt 2.2% 2.8% -0.5 pt
Mazda Total 6,752 5,292 27.6% 12,830 10,620 20.8%
Share 2.3% 2.1% 0.2 pt 1.8% 1.6% 0.2 pt
Dacia Total 6,552 6,914 -5.2% 13,770 17,463 -21.1%
Share 2.2% 2.7% -0.5 pt 2.0% 2.6% -0.7 pt
Fiat Total 6,548 5,076 29.0% 17,031 10,286 65.6%
Share 2.2% 2.0% 0.2 pt 2.4% 1.5% 0.9 pt
Peugeot Total 6,219 6,008 3.5% 15,428 15,561 -0.9%
Share 2.1% 2.4% -0.3 pt 2.2% 2.3% -0.1 pt
Renault Total 6,195 5,959 4.0% 13,392 13,903 -3.7%
Share 2.1% 2.4% -0.2 pt 1.9% 2.1% -0.2 pt
Kia Total 6,172 4,631 33.3% 14,376 13,887 3.5%
Share 2.1% 1.8% 0.3 pt 2.1% 2.1% 0.0 pt
Citroen Total 4,963 4,427 12.1% 13,055 11,652 12.0%
Share 1.7% 1.7% -0.1 pt 1.9% 1.8% 0.1 pt
Volvo Total 4,652 5,191 -10.4% 12,601 16,235 -22.4%
Share 1.6% 2.0% -0.5 pt 1.8% 2.4% -0.6 pt
Nissan Total 4,206 4,892 -14.0% 9,078 9,377 -3.2%
Share 1.4% 1.9% -0.5 pt 1.3% 1.4% -0.1 pt
MINI Total 3,540 2,488 42.3% 9,134 6,703 36.3%
Share 1.2% 1.0% 0.2 pt 1.3% 1.0% 0.3 pt
BYD Auto Total 3,438 805 327.1% 9,120 1,225 644.5%
Share 1.2% 0.3% 0.9 pt 1.3% 0.2% 1.1 pt
Porsche Total 2,835 3,227 -12.1% 8,360 7,961 5.0%
Share 1.0% 1.3% -0.3 pt 1.2% 1.2% 0.0 pt
Suzuki Total 2,762 2,659 3.9% 6,190 6,096 1.5%
Share 0.9% 1.0% -0.1 pt 0.9% 0.9% 0.0 pt
MG Roewe Total 2,559 2,100 21.9% 6,177 5,498 12.3%
Share 0.9% 0.8% 0.0 pt 0.9% 0.8% 0.1 pt
Land Rover Total 1,678 1,242 35.1% 3,801 3,334 14.0%
Share 0.6% 0.5% 0.1 pt 0.5% 0.5% 0.0 pt
Leapmotor Total 1,388 332 318.1% 3,168 673 370.7%
Share 0.5% 0.1% 0.3 pt 0.5% 0.1% 0.4 pt
Mitsubishi Total 1,377 1,788 -23.0% 3,057 5,119 -40.3%
Share 0.5% 0.7% -0.2 pt 0.4% 0.8% -0.3 pt
Jeep Total 1,311 1,208 8.5% 2,843 3,319 -14.3%
Share 0.4% 0.5% 0.0 pt 0.4% 0.5% -0.1 pt
Honda Total 1,270 1,008 26.0% 2,192 1,987 10.3%
Share 0.4% 0.4% 0.0 pt 0.3% 0.3% 0.0 pt
Smart Total 695 240 189.6% 1,517 1,011 50.0%
Share 0.2% 0.1% 0.1 pt 0.2% 0.2% 0.1 pt
XPeng Total 549 176 211.9% 1,207 432 179.4%
Share 0.2% 0.1% 0.1 pt 0.2% 0.1% 0.1 pt
Alfa Romeo Total 527 713 -26.1% 1,352 1,934 -30.1%
Share 0.2% 0.3% -0.1 pt 0.2% 0.3% -0.1 pt
Polestar Total 456 357 27.7% 1,284 855 50.2%
Share 0.2% 0.1% 0.0 pt 0.2% 0.1% 0.1 pt
Subaru Total 331 459 -27.9% 795 1,081 -26.5%
Share 0.1% 0.2% -0.1 pt 0.1% 0.2% 0.0 pt
Lexus Total 302 387 -22.0% 794 1,080 -26.5%
Share 0.1% 0.2% 0.0 pt 0.1% 0.2% 0.0 pt
KGM Total 301 245 22.9% 640 807 -20.7%
Share 0.1% 0.1% 0.0 pt 0.1% 0.1% 0.0 pt
DS Total 193 353 -45.3% 455 1,147 -60.3%
Share 0.1% 0.1% -0.1 pt 0.1% 0.2% -0.1 pt
Ferrari Total 189 188 0.5% 421 459 -8.3%
Share 0.1% 0.1% 0.0 pt 0.1% 0.1% 0.0 pt
GreatWall (GW) Total 183 134 36.6% 330 574 -42.5%
Share 0.1% 0.1% 0.0 pt 0.0% 0.1% 0.0 pt
Lynk & CO Total 136 3 4433.3% 264 36 633.3%
Share 0.0% 0.0% 0.0 pt 0.0% 0.0% 0.0 pt
Lamborghini Total 135 163 -17.2% 338 370 -8.6%
Share 0.0% 0.1% 0.0 pt 0.0% 0.1% 0.0 pt
Iveco Total 127 95 33.7% 271 234 15.8%
Share 0.0% 0.0% 0.0 pt 0.0% 0.0% 0.0 pt
Alpine Total 124 52 138.5% 366 149 145.6%
Share 0.0% 0.0% 0.0 pt 0.1% 0.0% 0.0 pt
MAN (TRATON) Total 88 168 -47.6% 312 364 -14.3%
Share 0.0% 0.1% 0.0 pt 0.0% 0.1% 0.0 pt
Aston Martin Total 68 2 3300.0% 142 4 3450.0%
Share 0.0% 0.0% 0.0 pt 0.0% 0.0% 0.0 pt
Bentley Total 52 46 13.0% 124 164 -24.4%
Share 0.0% 0.0% 0.0 pt 0.0% 0.0% 0.0 pt
Maserati Total 45 81 -44.4% 107 149 -28.2%
Share 0.0% 0.0% 0.0 pt 0.0% 0.0% 0.0 pt
Lotus Total 38 32 18.8% 78 98 -20.4%
Share 0.0% 0.0% 0.0 pt 0.0% 0.0% 0.0 pt
Togg Total 33 - -% 95 - -%
Share 0.0% -% -% 0.0% -% -%
Rolls-Royce Total 27 32 -15.6% 75 101 -25.7%
Share 0.0% 0.0% 0.0 pt 0.0% 0.0% 0.0 pt
Ineos Automotive Total 24 39 -38.5% 86 85 1.2%
Share 0.0% 0.0% 0.0 pt 0.0% 0.0% 0.0 pt
VinFast Total 17 9 88.9% 61 55 10.9%
Share 0.0% 0.0% 0.0 pt 0.0% 0.0% 0.0 pt
Lucid Motors Total 17 7 142.9% 35 35 0.0%
Share 0.0% 0.0% 0.0 pt 0.0% 0.0% 0.0 pt
Morgan Total 16 11 45.5% 22 19 15.8%
Share 0.0% 0.0% 0.0 pt 0.0% 0.0% 0.0 pt
Others Total 1,254 1,166 7.5% 2,799 3,536 -20.8%
Share 0.4% 0.5% 0.0 pt 0.4% 0.5% -0.1 pt
Grand Total Total 294,161 253,497 16.0% 699,404 664,571 5.2%
Share 100.0% 100.0% 0.0 pt 100.0% 100.0% 0.0 pt
Source: Kraftfahrt-Bundesamt (KBA)

Flash report, February 2026

Mar 5, 2026

*There are cases where recently released data and detailed information in the database do not match up for reasons including different information sources, and discrepancies between preliminary reports and confirmed data.

German passenger car sales up 3.8% in February 2026; Tesla sales rebound as Chinese makers continue to leap
On March 4, the Germany Federal Motor Vehicle Office (KBA) announced that new passenger car registrations in February 2026 increased 3.8% over the previous year to 211,262 units, led by strong sales of electrified and commercial vehicles. While many German makers saw their sales decline, sales of Skoda, Opel as well as Chinese makers, mostly EV makers, grew significantly.
Looking at passenger car registrations by brand in February, VW fell 2.1% to 40,174 units (19.0% share), Skoda surged 26.5% to 19,034 units (9.0% share), BMW increased 0.3% to 17,134 units (8.1% share), Mercedes dropped 9.9% to 16,931 units (8.0% share), Audi fell 2.3% to 15,519 units (7.3% share), SEAT declined 11.1% to 11,367 units (5.4% share) and Opel soared 44.4% to 11,038 units (5.2% share).
Tesla, whose sales in Germany had been sluggish, recovered in February, up 59.3% to 2,276 units (1.1% share). Among Japanese carmakers, Toyota, excluding Lexus, dropped 14.3% to 4,828 units (2.3% share). Chinese makers’ sales continued to grow: BYD sold 3,053 units (1.4% share), Leapmotor sold 1,091 units (0.5% share) and XPeng sold 331 units (0.2% share). Nevertheless, the combined sales of the top three Chinese brands are still below those of Toyota.
Sales of gasoline vehicles were down 14.9% to 48,404 units (22.9% share), hybrid vehicles (HEVs) were up 9.2% to 84,838 units with 40.2% share (of which plug-in hybrid vehicles (PHEVs) were up 24.5% to 24,328 units (11.5% share), electric vehicles (EVs) were up 28.7% to 46,275 units with a 21.9% share, diesel-powered vehicles were down 2.4% to 31,338 units with a 14.8% share, LPG-powered cars plummeted 48.2% to 397 units with a share of 0.1%, and three fuel-cell vehicles were newly registered. There were no new registrations for natural gas and hydrogen drive types.
Average CO2 emissions fell 6.5% to 102.6 g/km.
Truck sales in February fell 5.0% y/y to 19,997 units, while bus sales surged 25.1% to 549 units.
According to the German Association of the Automobile Manufacturers (VDA), domestic passenger car production in February was up 1% to 358,600 units, while exports of passenger cars remained roughly unchanged at 271,300 units. Production fell 4% to 664,300 units and exports decreased 5% to 490,500 units in the first two months of 2026.

Registrations of new vehicle by type

Type

Feb. 2026 Y-o-Y Jan.-Feb. 2026 Y-o-Y
Passenger Cars 211,262 3.8% 405,243 -1.4%
Commercial Vehicles Buses 549 25.1% 1,237 49.2%
Trucks 19,997 -5.0% 38,735 -13.7%
Source: Kraftfahrt-Bundesamt (KBA)


Germany - Registrations of new passenger cars
Feb. 2026 Feb. 2025 Y-o-Y Jan.-Feb.
2026
Jan.-Feb.
2025
Y-o-Y
VW Total 40,174 41,037 -2.1% 78,456 87,418 -10.3%
Share 19.0% 20.2% -1.2 pt 19.4% 21.3% -1.9 pt
Skoda Total 19,034 15,041 26.5% 37,584 31,567 19.1%
Share 9.0% 7.4% 1.6 pt 9.3% 7.7% 1.6 pt
BMW Total 17,134 17,079 0.3% 34,239 33,307 2.8%
Share 8.1% 8.4% -0.3 pt 8.4% 8.1% 0.3 pt
Mercedes Total 16,931 18,792 -9.9% 35,385 38,519 -8.1%
Share 8.0% 9.2% -1.2 pt 8.7% 9.4% -0.6 pt
Audi Total 15,519 15,891 -2.3% 29,573 30,536 -3.2%
Share 7.3% 7.8% -0.5 pt 7.3% 7.4% -0.1 pt
SEAT Total 11,367 12,789 -11.1% 21,083 26,635 -20.8%
Share 5.4% 6.3% -0.9 pt 5.2% 6.5% -1.3 pt
Opel Total 11,038 7,645 44.4% 19,867 14,575 36.3%
Share 5.2% 3.8% 1.5 pt 4.9% 3.5% 1.4 pt
Ford Total 7,574 9,398 -19.4% 14,394 17,066 -15.7%
Share 3.6% 4.6% -1.0 pt 3.6% 4.2% -0.6 pt
Hyundai Total 7,262 6,247 16.2% 13,433 12,410 8.2%
Share 3.4% 3.1% 0.4 pt 3.3% 3.0% 0.3 pt
Fiat Total 5,993 2,811 113.2% 10,483 5,210 101.2%
Share 2.8% 1.4% 1.5 pt 2.6% 1.3% 1.3 pt
Toyota Total 4,828 5,632 -14.3% 8,423 11,062 -23.9%
Share 2.3% 2.8% -0.5 pt 2.1% 2.7% -0.6 pt
Peugeot Total 4,723 4,595 2.8% 9,209 9,553 -3.6%
Share 2.2% 2.3% 0.0 pt 2.3% 2.3% -0.1 pt
Citroen Total 4,590 3,866 18.7% 8,092 7,225 12.0%
Share 2.2% 1.9% 0.3 pt 2.0% 1.8% 0.2 pt
Kia Total 4,288 4,296 -0.2% 8,204 9,256 -11.4%
Share 2.0% 2.1% -0.1 pt 2.0% 2.3% -0.2 pt
Dacia Total 4,077 4,821 -15.4% 7,218 10,549 -31.6%
Share 1.9% 2.4% -0.4 pt 1.8% 2.6% -0.8 pt
Volvo Total 3,982 5,659 -29.6% 7,949 11,044 -28.0%
Share 1.9% 2.8% -0.9 pt 2.0% 2.7% -0.7 pt
Renault Total 3,836 3,877 -1.1% 7,197 7,944 -9.4%
Share 1.8% 1.9% -0.1 pt 1.8% 1.9% -0.2 pt
Mazda Total 3,263 3,038 7.4% 6,078 5,328 14.1%
Share 1.5% 1.5% 0.1 pt 1.5% 1.3% 0.2 pt
BYD Auto Total 3,053 185 1550.3% 5,682 420 1252.9%
Share 1.4% 0.1% 1.4 pt 1.4% 0.1% 1.3 pt
MINI Total 2,949 1,976 49.2% 5,594 4,215 32.7%
Share 1.4% 1.0% 0.4 pt 1.4% 1.0% 0.4 pt
Nissan Total 2,813 2,267 24.1% 4,872 4,485 8.6%
Share 1.3% 1.1% 0.2 pt 1.2% 1.1% 0.1 pt
Porsche Total 2,583 2,348 10.0% 5,525 4,734 16.7%
Share 1.2% 1.2% 0.1 pt 1.4% 1.2% 0.2 pt
Tesla Total 2,276 1,429 59.3% 3,577 2,706 32.2%
Share 1.1% 0.7% 0.4 pt 0.9% 0.7% 0.2 pt
MG Roewe Total 2,160 1,753 23.2% 3,618 3,398 6.5%
Share 1.0% 0.9% 0.2 pt 0.9% 0.8% 0.1 pt
Suzuki Total 1,919 2,065 -7.1% 3,428 3,437 -0.3%
Share 0.9% 1.0% -0.1 pt 0.8% 0.8% 0.0 pt
Leapmotor Total 1,091 186 486.6% 1,780 341 422.0%
Share 0.5% 0.1% 0.4 pt 0.4% 0.1% 0.4 pt
Land Rover Total 1,014 870 16.6% 2,123 2,092 1.5%
Share 0.5% 0.4% 0.1 pt 0.5% 0.5% 0.0 pt
Jeep Total 750 1,114 -32.7% 1,532 2,111 -27.4%
Share 0.4% 0.5% -0.2 pt 0.4% 0.5% -0.1 pt
Mitsubishi Total 716 1,406 -49.1% 1,680 3,331 -49.6%
Share 0.3% 0.7% -0.4 pt 0.4% 0.8% -0.4 pt
Honda Total 522 551 -5.3% 922 979 -5.8%
Share 0.2% 0.3% 0.0 pt 0.2% 0.2% 0.0 pt
Alfa Romeo Total 386 649 -40.5% 825 1,221 -32.4%
Share 0.2% 0.3% -0.1 pt 0.2% 0.3% -0.1 pt
Smart Total 356 281 26.7% 822 771 6.6%
Share 0.2% 0.1% 0.0 pt 0.2% 0.2% 0.0 pt
XPeng Total 331 162 104.3% 658 256 157.0%
Share 0.2% 0.1% 0.1 pt 0.2% 0.1% 0.1 pt
Polestar Total 296 263 12.5% 828 498 66.3%
Share 0.1% 0.1% 0.0 pt 0.2% 0.1% 0.1 pt
Subaru Total 258 341 -24.3% 464 622 -25.4%
Share 0.1% 0.2% 0.0 pt 0.1% 0.2% 0.0 pt
Lexus Total 222 345 -35.7% 492 693 -29.0%
Share 0.1% 0.2% -0.1 pt 0.1% 0.2% 0.0 pt
KGM Total 176 222 -20.7% 339 562 -39.7%
Share 0.1% 0.1% 0.0 pt 0.1% 0.1% -0.1 pt
DS Total 144 537 -73.2% 262 794 -67.0%
Share 0.1% 0.3% -0.2 pt 0.1% 0.2% -0.1 pt
Alpine Total 135 18 650.0% 242 97 149.5%
Share 0.1% 0.0% 0.1 pt 0.1% 0.0% 0.0 pt
Lamborghini Total 121 115 5.2% 203 207 -1.9%
Share 0.1% 0.1% 0.0 pt 0.1% 0.1% 0.0 pt
Ferrari Total 119 140 -15.0% 232 271 -14.4%
Share 0.1% 0.1% 0.0 pt 0.1% 0.1% 0.0 pt
GreatWall (GW) Total 103 110 -6.4% 147 440 -66.6%
Share 0.0% 0.1% 0.0 pt 0.0% 0.1% -0.1 pt
MAN (TRATON) Total 93 89 4.5% 224 196 14.3%
Share 0.0% 0.0% 0.0 pt 0.1% 0.0% 0.0 pt
Iveco Total 82 84 -2.4% 144 139 3.6%
Share 0.0% 0.0% 0.0 pt 0.0% 0.0% 0.0 pt
Lynk & CO Total 77 29 165.5% 128 33 287.9%
Share 0.0% 0.0% 0.0 pt 0.0% 0.0% 0.0 pt
Aston Martin Total 39 2 1850.0% 74 2 3600.0%
Share 0.0% 0.0% 0.0 pt 0.0% 0.0% 0.0 pt
Ineos Automotive Total 34 25 36.0% 62 46 34.8%
Share 0.0% 0.0% 0.0 pt 0.0% 0.0% 0.0 pt
Maserati Total 32 22 45.5% 62 68 -8.8%
Share 0.0% 0.0% 0.0 pt 0.0% 0.0% 0.0 pt
Bentley Total 31 57 -45.6% 72 118 -39.0%
Share 0.0% 0.0% 0.0 pt 0.0% 0.0% 0.0 pt
Rolls-Royce Total 21 43 -51.2% 48 69 -30.4%
Share 0.0% 0.0% 0.0 pt 0.0% 0.0% 0.0 pt
Togg Total 16 - -% 62 - -%
Share 0.0% -% -% 0.0% -% -%
Lotus Total 16 24 -33.3% 40 66 -39.4%
Share 0.0% 0.0% 0.0 pt 0.0% 0.0% 0.0 pt
Deepal Total 13 - -% 13 - -%
Share 0.0% -% -% 0.0% -% -%
ZEEKR Total 12 - -% 22 - -%
Share 0.0% -% -% 0.0% -% -%
Others Total 690 1,212 -43.1% 1,578 2,452 -35.6%
Share 0.3% 0.6% -0.3 pt 0.4% 0.6% -0.2 pt
Grand Total Total 211,262 203,434 3.8% 405,243 411,074 -1.4%
Share 100.0% 100.0% 0.0 pt 100.0% 100.0% 0.0 pt
Source: Kraftfahrt-Bundesamt (KBA)

Germany - Top 10 best selling models
- Maker/Brand Model Feb. 2026 Feb. 2025 Y-o-Y Jan.-Feb.
2026
Jan.-Feb.
2025
Y-o-Y
1 VW Golf 6,636 6,991 -5.1% 13,165 14,678 -10.3%
2 VW T-Roc 4,344 5,429 -20.0% 8,203 11,888 -31.0%
3 VW Tiguan 4,334 5,336 -18.8% 8,562 11,993 -28.6%
4 Fiat (2021-) Ducato 3,972 1,927 106.1% 5,579 3,274 70.4%
5 Skoda Octavia (Laura) 3,767 3,818 -1.3% 7,760 7,896 -1.7%
6 Skoda Elroq 3,406 453 651.9% 6,527 733 790.5%
7 Opel (2021-) Opel Corsa 3,144 3,165 -0.7% 6,849 5,629 21.7%
8 VW Passat (Santana) 3,106 4,101 -24.3% 6,174 7,877 -21.6%
9 Audi Audi A6 2,941 2,532 16.2% 6,304 4,243 48.6%
10 VW VW Transporter 2,869 2,470 16.2% 5,698 5,322 7.1%
Source: Kraftfahrt-Bundesamt (KBA)


Flash report, January 2026

Feb 5, 2026

*There are cases where recently released data and detailed information in the database do not match up for reasons including different information sources, and discrepancies between preliminary reports and confirmed data.

German passenger car sales down 6.6% in January 2026; Chinese makers gain as Germans struggle
On February 4, the Germany Federal Motor Vehicle Office (KBA) announced that new passenger car registrations in January 2026 decreased 6.6% over the previous year to 193,981 units, as the economy slows and the effect of the newly announced subsidy program for electric vehicle (EV) purchases takes time. While many German makers saw their sales decline, Chinese makers, mostly EV makers, grew their presence in the country.
Looking at passenger car registrations by brand in January, VW dropped 17.5% to 38,282 units (19.7% share), Skoda jumped 12.2% to 18,550 units (9.6% share), Mercedes fell 6.5% to 18,454 units (9.5% share), BMW increased 5.4% to 17,105 units (8.8% share), Audi fell 4.0% to 14,054 units (7.2% share), SEAT plunged 29.8% to 9,716 units (5.0% share) and Opel surged 27.4% to 8,829 units (4.6% share).
Tesla's decline in German car sales showed some signs of recovery in January, up 1.9% to 1,301 units (0.7% share). Among Japanese carmakers, Toyota, excluding Lexus, plummeted 33.8% to 3,595 units (1.9% share). Meanwhile, Chinese makers grew significantly: BYD skyrocketed 1,018.7% to 2,629 units (1.4% share), Leapmotor soared 344.5% to 689 units (0.4% share) and XPeng surged 247.9% to 327 units (0.2% share).
Sales of gasoline vehicles were down 29.9% to 43,695 units (22.5% share), hybrid vehicles (HEVs) were up 3.9% to 79,996 units with 41.2% share (of which plug-in hybrid vehicles (PHEVs) were up 23.0% to 21,790 units (11.2% share), electric vehicles (EVs) were up 23.8% to 42,692 units with a 22.0% share, diesel-powered vehicles were down 17.1% to 27,309 units with a 14.1% share, LPG-powered cars plummeted 67.4% to 280 units with a share of 0.1%, and two fuel-cell vehicles were newly registered. There were no new registrations for natural gas and hydrogen drive types.
On January 19, the Federal Ministry for the Environment, Germany, announced a new EUR 3 billion electric car subsidy program. The subsidy will apply to EVs, PHEVs or range-extender EVs (EREVs) that meet certain conditions registered after January 1, 2026, and will run from 2026 to 2029. With the resumption of EV purchase subsidies, sales of EVs and PHEVs in Germany are expected to continue to increase.
Average CO2 emissions fell 9.9% to 102.4 g/km.
Truck sales in January dropped 21.3% y/y to 18,738 units, while bus sales surged 76.4% to 688 units.
According to the German Association of the Automobile Manufacturers (VDA), domestic passenger car production in January was down 9% to 305,900 units, and exports of passenger cars were also down 8% to 225,300 units.

Registrations of new vehicle by type

Type

Jan. 2026 Y-o-Y
Passenger Cars 193,981 -6.6%
Commercial Vehicles Buses 688 76.4%
Trucks 18,738 -21.3%
Source: Kraftfahrt-Bundesamt (KBA)


Germany - Registrations of new passenger cars
Jan. 2026 Jan. 2025 Y-o-Y
VW Total 38,282 46,381 -17.5%
Share 19.7% 22.3% -2.6 pt
Skoda Total 18,550 16,526 12.2%
Share 9.6% 8.0% 1.6 pt
Mercedes Total 18,454 19,727 -6.5%
Share 9.5% 9.5% 0.0 pt
BMW Total 17,105 16,228 5.4%
Share 8.8% 7.8% 1.0 pt
Audi Total 14,054 14,645 -4.0%
Share 7.2% 7.1% 0.2 pt
SEAT Total 9,716 13,846 -29.8%
Share 5.0% 6.7% -1.7 pt
Opel Total 8,829 6,930 27.4%
Share 4.6% 3.3% 1.2 pt
Ford Total 6,820 7,668 -11.1%
Share 3.5% 3.7% -0.2 pt
Hyundai Total 6,171 6,163 0.1%
Share 3.2% 3.0% 0.2 pt
Fiat Total 4,490 2,399 87.2%
Share 2.3% 1.2% 1.2 pt
Peugeot Total 4,486 4,958 -9.5%
Share 2.3% 2.4% -0.1 pt
Volvo Total 3,967 5,385 -26.3%
Share 2.0% 2.6% -0.5 pt
Kia Total 3,916 4,960 -21.0%
Share 2.0% 2.4% -0.4 pt
Toyota Total 3,595 5,430 -33.8%
Share 1.9% 2.6% -0.8 pt
Citroen Total 3,502 3,359 4.3%
Share 1.8% 1.6% 0.2 pt
Renault Total 3,361 4,067 -17.4%
Share 1.7% 2.0% -0.2 pt
Dacia Total 3,141 5,728 -45.2%
Share 1.6% 2.8% -1.1 pt
Porsche Total 2,942 2,386 23.3%
Share 1.5% 1.1% 0.4 pt
Mazda Total 2,815 2,290 22.9%
Share 1.5% 1.1% 0.3 pt
MINI Total 2,645 2,239 18.1%
Share 1.4% 1.1% 0.3 pt
BYD Auto Total 2,629 235 1018.7%
Share 1.4% 0.1% 1.2 pt
Nissan Total 2,059 2,218 -7.2%
Share 1.1% 1.1% 0.0 pt
Suzuki Total 1,509 1,372 10.0%
Share 0.8% 0.7% 0.1 pt
MG Roewe Total 1,458 1,645 -11.4%
Share 0.8% 0.8% 0.0 pt
Tesla Total 1,301 1,277 1.9%
Share 0.7% 0.6% 0.1 pt
Land Rover Total 1,109 1,222 -9.2%
Share 0.6% 0.6% 0.0 pt
Mitsubishi Total 964 1,925 -49.9%
Share 0.5% 0.9% -0.4 pt
Jeep Total 782 997 -21.6%
Share 0.4% 0.5% -0.1 pt
Leapmotor Total 689 155 344.5%
Share 0.4% 0.1% 0.3 pt
Polestar Total 532 235 126.4%
Share 0.3% 0.1% 0.2 pt
Smart Total 466 490 -4.9%
Share 0.2% 0.2% 0.0 pt
Alfa Romeo Total 439 572 -23.3%
Share 0.2% 0.3% 0.0 pt
Honda Total 400 428 -6.5%
Share 0.2% 0.2% 0.0 pt
XPeng Total 327 94 247.9%
Share 0.2% 0.0% 0.1 pt
Lexus Total 270 348 -22.4%
Share 0.1% 0.2% 0.0 pt
Subaru Total 206 281 -26.7%
Share 0.1% 0.1% 0.0 pt
KGM Total 163 340 -52.1%
Share 0.1% 0.2% -0.1 pt
MAN (TRATON) Total 131 107 22.4%
Share 0.1% 0.1% 0.0 pt
DS Total 118 257 -54.1%
Share 0.1% 0.1% -0.1 pt
Ferrari Total 113 131 -13.7%
Share 0.1% 0.1% 0.0 pt
Alpine Total 107 79 35.4%
Share 0.1% 0.0% 0.0 pt
Lamborghini Total 82 92 -10.9%
Share 0.0% 0.0% 0.0 pt
Iveco Total 62 55 12.7%
Share 0.0% 0.0% 0.0 pt
Lynk & CO Total 51 4 1175.0%
Share 0.0% 0.0% 0.0 pt
Togg Total 46 - -%
Share 0.0% -% -%
GreatWall (GW) Total 44 330 -86.7%
Share 0.0% 0.2% -0.1 pt
Bentley Total 41 61 -32.8%
Share 0.0% 0.0% 0.0 pt
Aston Martin Total 35 - -%
Share 0.0% -% -%
VinFast Total 34 28 21.4%
Share 0.0% 0.0% 0.0 pt
Maserati Total 30 46 -34.8%
Share 0.0% 0.0% 0.0 pt
Ineos Automotive Total 28 21 33.3%
Share 0.0% 0.0% 0.0 pt
Rolls-Royce Total 27 26 3.8%
Share 0.0% 0.0% 0.0 pt
Lotus Total 24 42 -42.9%
Share 0.0% 0.0% 0.0 pt
Lucid Motors Total 11 19 -42.1%
Share 0.0% 0.0% 0.0 pt
Others Total 853 1,193 -28.5%
Share 0.4% 0.6% -0.1 pt
Grand Total Total 193,981 207,640 -6.6%
Share 100.0% 100.0% 0.0 pt
Source: Kraftfahrt-Bundesamt (KBA)

Germany - Top 10 best selling models
- Maker/Brand Model Jan. 2026 Jan. 2025 Y-o-Y
1 VW Golf 6,529 7,687 -15.1%
2 VW Tiguan 4,228 6,657 -36.5%
3 Skoda Octavia (Laura) 3,993 4,078 -2.1%
4 VW T-Roc 3,859 6,459 -40.3%
5 Opel (2021-) Opel Corsa 3,705 2,464 50.4%
6 Audi Audi A6 3,363 1,711 96.6%
7 Mercedes-Benz (2022-) GLC-Class (GLK-Class) 3,140 3,143 -0.1%
8 Skoda Elroq 3,121 280 1014.6%
9 VW Passat (Santana) 3,068 3,776 -18.8%
10 VW VW Transporter 2,829 2,852 -0.8%
Source: Kraftfahrt-Bundesamt (KBA)



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