US Market: Continued growth spurs investment

New model launches and facility expansions reflect OEM efforts to meet strong demand

2013/06/27

Summary

Summary

The 2014 Jeep Cherokee
The 2014 Jeep Cherokee returns to the US after being discontinued in 2001.
It will replace the outgoing Jeep Liberty.

 The US market continues to recover from the Great Recession of 2008-2009 with LMC forecasting 2.1% GDP growth in 2013 and 3% in 2014. Buyers are returning to the showrooms in increasing numbers, creating a demand for vehicles that hasn't been seen for many years. Sales of cars and light trucks increased by 13.8% from 2011 to 2012, continuing the upward trend from the lows experienced in 2009. Total unit sales in 2012 approached 14.5 million units, the highest level since the 10.4 million low in 2009, but not as high as the roughly 16.1 million vehicles sold in 2007, before the recession set in.


 Although the eight largest OEMs posted increases in US sales, only four gained market share in 2012. Toyota and Honda saw a rebound of market share of 1.5 and 0.8 points respectively as they recover volumes after the natural disasters in 2011. Chrysler gained 0.6 points and Volkswagen gained 0.5 point on the strength of new model introductions. GM (-1.7), Ford (-1.1), Nissan (-0.1) and Hyundai Kia (-0.2) all lost ground.


 Vehicle manufacturers are responding to this demand by introducing a new range of models and redesigning old models. GM is refreshing 70 percent of its vehicles over two years while Asian and European OEMs are focusing their attention on updating their premium brands. Companies are also investing heavily in their US facilities to expand capacity and add flexibility to the production process. Nearly every OEM with a factory in the US has announced upgrades or capacity expansions, adding up to billions of dollars in investments. With no immediate slowdown in sight, a wave of optimism continues to permeate the industry. LMC Automotive's latest forecast shows this optimism as US sales are expected to rise by 15.5% for the period from 2013-2016.


 This report features investments by domestic and foreign OEMs in their facilities around the US. New and recently redesigned vehicles are highlighted, showing the diversity of models available to the buying public. Past sales figures show upward trends while LMC Automotive offers forecasts for the US market through 2016.

 

Related Reports:
North American International Auto Show 2013 (1): US and European OEMs, February 2013
North American International Auto Show 2013 (2): Asian OEMs, February 2013
GM predicts continued growth for 2013, April 2013



Improving economy reflected in US sales numbers

 The US economy continues to improve as vehicle sales climb steadily from the lows experienced in 2009. Overall sales increased a healthy 13.8% from 2011 to 2012. With the average age of cars on the road above 11 years, demand is largely driven by car buyers who delayed vehicle purchases during the recessionary period. Numerous product redesigns, low-cost financing, relaxed credit, and a growing US population are also contributing to the vigorous sales gains.


 Among the large volume OEMs, the companies with the largest gains in year-over-year sales in 2012 are: VW (30.7%), which has been making a big sales push in the US market; Toyota (26.6%) and Honda (24%), which have both recovered production after the interruptions in 2011 due to natural disasters; and Chrysler (19.8%), which is gathering momentum with new products after their climb out of bankruptcy.


 Smaller companies such as Subaru of America saw a large jump (26%) as its volume constraints saw some relief while Porsche (20.7%) benefitted from new Boxster and Caymen updates. The biggest declines went to Mitsubishi (-26.9%), due to the discontinuation of several models and Suzuki (-4.7%), who has announced that it has decided to exit the US market.


 In the first five months of 2013, volume continues to outpace levels from the same period last year by 7.3%, with US OEMs leading the industry at 10.5% on the strength of light truck sales. As OEMs add capacity and new models arrive in showrooms in the fall, sales are expected to show continued improvement over last year's levels.

US Passenger Car and Light Truck Unit Sales (2007 - May 2013)

OEM Group 2007 2008 2009 2010 2011 2012 YoY
2011-12
Jan-May
2012
Jan-May
2013
YoY
Jan-May
GM 3,828,369 2,958,392 2,074,134 2,211,609 2,503,797 2,595,717 3.7% 1,066,963 1,155,503 8.3%
Ford 2,504,677 1,942,864 1,656,017 1,959,330 2,110,831 2,243,009 6.3% 933,179 1,054,819 13.0%
Chrysler 2,076,062 1,447,736 927,200 1,079,734 1,341,818 1,608,015 19.8% 672,555 734,084 9.1%
Tesla 0 0 0 0 0 2,400 - 0 8,450 -
International 0 0 0 0 845 0 (100%) 0 0 -
US Total 8,409,108 6,348,992 4,657,351 5,250,673 5,957,291 6,449,141 8.3% 2,672,697 2,952,856 10.5%
 
Toyota 2,620,825 2,217,662 1,770,149 1,763,595 1,644,660 2,082,504 26.6% 868,301 913,556 5.2%
Honda 1,551,542 1,428,765 1,150,784 1,230,480 1,147,285 1,422,785 24.0% 576,174 608,663 5.6%
Nissan 1,068,233 951,350 770,103 908,570 1,042,534 1,141,656 9.5% 485,484 520,585 7.2%
Subaru 187,208 187,699 216,652 263,820 266,989 336,441 26.0% 136,602 165,362 21.1%
Mazda 296,110 263,949 207,767 229,566 250,426 277,046 10.6% 123,886 122,447 (1.2%)
Mitsubishi 128,993 97,257 53,986 55,683 79,020 57,790 (26.9%) 27,462 25,172 (8.3%)
Suzuki 101,884 84,865 38,689 23,994 26,619 25,357 (4.7%) 10,695 5,432 (49.2%)
Isuzu 7,906 0 0 0 1,840 0 (100.0%) 0 0 -
Japanese Total 5,962,701 5,231,547 4,208,130 4,475,708 4,459,373 5,343,579 19.8% 2,228,604 2,361,217 6.0%
 
Hyundai Kia 772,482 675,139 735,127 894,496 1,131,183 1,260,606 11.4% 530,237 522,818 -1.4%
Korean Total 772,482 675,139 735,127 894,496 1,131,183 1,260,606 11.4% 530,237 522,818 -1.4%
 
VW 324,078 310,888 296,170 358,459 441,963 577,443 30.7% 222,858 230,406 3.4%
BMW 335,840 303,190 241,727 265,757 305,418 347,583 13.8% 130,843 139,142 6.3%
Daimler 253,277 249,631 205,133 230,864 267,198 305,022 14.2% 117,238 128,730 9.8%
Fiat 0 0 0 0 19,769 43,772 121.4% 16,702 17,562 5.1%
Porsche 34,693 26,035 19,696 25,320 29,023 35,043 20.7% 13,448 17,610 30.9%
Saab 0 0 0 5,445 5,610 0 (100.0%) 0 0 -
European Total 947,888 889,744 762,726 885,845 1,068,981 1,308,863 22.4% 501,089 533,450 6.5%
 
Geely (Volvo) 0 0 0 0 67,240 68,117 1.3% 27,510 25,900 (5.9%)
Tata (Land Rover) 0 29,860 26,306 31,864 38,099 43,664 14.6% 17,389 19,516 12.2%
Tata (Jaguar) 0 14,961 11,955 13,340 12,276 12,011 (2.2%) 5,476 6,161 12.5%
Miscellaneous 12,998 12,589 6,717 7,230 0 8,817 - 3,446 3,818 10.8%
Others Total 12,998 57,410 44,978 52,434 117,615 132,609 12.7% 53,821 55,395 2.9%
 
Grand Total 16,105,177 13,202,832 10,408,312 11,559,156 12,734,443 14,494,798 13.8% 5,986,448 6,425,736 7.3%
Source: MarkLines, Multiple Sources
(Notes) 1. Slight differences in data with other sections of this report are due to varying data sources.
2. Chrysler brand volumes are counted in US totals and Fiat in European totals.
3. Saab data before 2010 are counted in GM numbers.
4. Jaguar and Land Rover numbers in 2007 are counted in Ford numbers.
5. Volvo volumes prior to 2011 are included in Ford numbers.
6. Some totals may not add up exactly due to rounding.
7. Numbers in brackets "(  )" represent negative value.

 

US Market Share by OEM Group (2007-May 2013)

OEM Group 2007 2008 2009 2010 2011 2012 YoY
2011-12
Jan-May
2012
Jan-May
2013
YoY
Jan-May
GM 23.8% 22.4% 19.9% 19.1% 19.7% 17.9% (1.7) 17.8% 18.0% 0.2
Ford 15.6% 14.7% 15.9% 17.0% 16.6% 15.5% (1.1) 15.6% 16.4% 0.8
Chrysler 12.9% 11.0% 8.9% 9.3% 10.5% 11.1% 0.6 11.2% 11.4% 0.2
Tesla - - - - - 0.0% - 0.0% 0.1% 0.1
International - - - - 0.0% - - 0.0% 0.0% 0.0
US Sub-total 52.3% 48.1% 44.8% 45.5% 46.8% 44.5% (2.3) 44.6% 46.0% 1.3
 
Toyota 16.3% 16.8% 17.0% 15.3% 12.9% 14.4% 1.5 14.5% 14.2% (0.3)
Honda 9.6% 10.8% 11.1% 10.7% 9.0% 9.8% 0.8 9.6% 9.5% (0.2)
Nissan 6.6% 7.2% 7.4% 7.9% 8.2% 7.9% (0.3) 8.1% 8.1% 0.0
Subaru 1.2% 1.4% 2.1% 2.3% 2.1% 2.3% 0.2 2.3% 2.6% 0.3
Mazda 1.8% 2.0% 2.0% 2.0% 2.0% 1.9% (0.1) 2.1% 1.9% (0.2)
Mitsubishi 0.8% 0.7% 0.5% 0.5% 0.6% 0.4% (0.2) 0.5% 0.4% (0.1)
Suzuki 0.6% 0.6% 0.4% 0.2% 0.2% 0.2% 0.0 0.2% 0.1% (0.1)
Isuzu 0.0% - - - 0.0% - - 0.0% 0.0% 0.0
Japanese Sub-total 37.1% 39.7% 40.5% 38.7% 35.0% 36.9% 1.9 37.2% 36.7% (0.5)
 
Hyundai Kia 4.8% 5.1% 7.1% 7.7% 8.9% 8.7% (0.2) 8.9% 8.1% (0.7)
Korean Sub-total 4.8% 5.1% 7.1% 7.7% 8.9% 8.7% (0.2) 8.9% 8.1% (0.7)
 
VW 2.0% 2.4% 2.8% 3.1% 3.5% 4.0% 0.5 3.7% 3.6% (0.1)
BMW 2.1% 2.3% 2.3% 2.3% 2.4% 2.4% 0.0 2.2% 2.2% 0.0
Daimler 1.6% 1.9% 2.0% 2.0% 2.1% 2.1% 0.0 2.0% 2.0% 0.0
Fiat - - - - 0.2% 0.3% 0.1 0.3% 0.3% 0.0
Porsche 0.2% 0.2% 0.2% 0.2% 0.2% 0.2% 0.0 0.2% 0.3% 0.0
Saab - - - 0.0% 0.0% 0.0% 0.0 0.0% 0.0% 0.0
European Sub-total 5.9% 6.7% 7.3% 7.7% 8.4% 9.0% 0.6 8.4% 8.3% (0.1)
 
Geely (Volvo) - - - - 0.5% 0.5% (0.1) 0.5% 0.4% (0.1)
Tata (Land Rover) - 0.2% 0.3% 0.3% 0.3% 0.3% 0.0 0.3% 0.3% 0.0
Tata (Jaguar) - 0.1% 0.1% 0.1% 0.1% 0.1% 0.0 0.1% 0.1% 0.0
Miscellaneous - 0.1% 0.1% 0.1% 0.0% 0.1% 0.1 0.1% 0.1% 0.0
Others Sub-total 0.1% 0.4% 0.4% 0.5% 0.9% 0.9% 0.0 0.9% 0.9% 0.0
 
Grand Total 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 0.0 100.0% 100.0% 0.0
Source: MarkLines, Multiple Sources
(Notes) 1. Slight differences in data with other sections of this report are due to varying data sources.
2. Chrysler brand volumes are counted in US totals and Fiat in European totals although they have been one company since 2009.
3. Saab data before 2010 are counted in GM numbers.
4. Jaguar and Land Rover numbers in 2007 are counted in Ford numbers.
5. Volvo volumes prior to 2011 are included in Ford numbers.
6. Some totals may not add up exactly due to rounding.
7. Numbers in brackets "(   )" represent negative value.


 The eight biggest automakers posted higher sales in 2012, but only four gained market share: Toyota gained 1.5 share points; Honda, 0.8 point; Chrysler, 0.6 point; and Volkswagen, 0.5 point. Toyota and Honda regained share they had lost after the natural disasters in 2011, but are still off from their highs a few years ago. VW's 0.5 point gain was helped by newer models such as the mid-sized Passat and compact Jetta. US OEMs GM (-1.7) and Ford (-1.1) lost the most market share to the benefit of the Japanese and European automakers. Korean companies Hyundai and Kia saw share decline by -0.2 point due to capacity constraints.

 

US Passenger Car and Light Truck Unit Sales by vehicle type

US Sales by Vehicle Type
Source: MarkLines, Multiple Sources
Notes: Slight differences in data with other sections of this report are due to varying data sources.

 In the years leading up to the recession in 2008-2009, US consumers typically purchased more light trucks & SUVs than cars. However, during the recession, the mix shifted as Americans who were able to make a vehicle purchase sought out more affordable cars. Also, the slowdown in the housing market let to an overall slowdown in pickup trucks and SUVs that are used in construction and related industries. As the economy slowly recovered, light trucks recovered, eventually evening out to a near 50-50 mix. The slight increase of cars over trucks in 2012 was mostly due to higher fuel costs in the US as consumers favored more fuel efficient vehicles, particularly in the first part of the year.


 For the first five months of 2013, car sales continued to exceed light truck/SUV sales but the gap has narrowed significantly from the same period last year. From Jan-May 2012 cars outsold light trucks by approximately 256,000 units due to high gas prices during this period. During the same five months of 2013, cars outsold trucks by around 112,000 units, cutting the gap by more than half. As gas prices stabilize, more consumers are once again considering SUVs and light trucks.

 



Production continues to increase as OEMs work to keep up with demand

 In April 2013, LMC Automotive revised GDP growth in 2013 and 2014 for the US slightly upward. The current assessment of the economy remains positive, as consumer spending has been remarkably strong. A relatively robust Q1, showing high consumption, translates to a forecast of 2.1% GDP growth in 2013 and 3% in 2014. Over the longer term, strong fundamentals will see a return to robust GDP growth, supported by a flexible labor force and technological advancements. GDP growth is expected to stabilize in the US around 3%.


 Because of the strong economy, 2013 NA production is forecast to be almost 16 million units; 3.6% higher than last year. The increasing US population, the number of older vehicles needing to be replaced, and the localization of Asian vehicle production are some of the factors that are increasing vehicle sales and production throughout the current decade.


 Year-to-date (YTD) North American production (January - March, 2013) is up 1.2% versus the same period last year. US production leads the region with a YTD increase of 3.4%. The US capacity utilization rate climbed from 65.4% in 2008 to 83.9% in 2012. LMC anticipates the rate for 2013 to continue upward to over 87% as many OEMs expand and update their US facilities.

 

Factories get investments to accommodate new models and volumes

 The steady sales improvements in the US and the increased volume of vehicles being exported from North America have pushed many factories to their limits. Many OEMs have responded by adding shifts or investing in expansions to accommodate this increase in demand. In addition, many OEMs are shortening or eliminating their traditional factory shutdown periods for selected plants to allow for more production.


 US based OEMs are resisting the temptation to open plants that were closed during the recession, choosing instead to squeeze out as much capacity as possible in existing facilities. This strategy results in higher profits while bearing nominal risk. GM has pledged to invest USD 1.5 billion in its North American operations in 2013. Included in this investment is USD 332 million for upgrades to powertrain facilities to produce more fuel efficient engines and transmissions. Ford is 75% complete with its announced plans to add 12,000 hourly jobs in the US through 2015. Chrysler boasts over USD 5.2 billion total investment in US facilities since June 2009.


 Japanese OEMs are also participating in this trend. Over last 17 months, Toyota has spent over USD 2.0 billion and created more than 4,200 new jobs to expand North American manufacturing plants. In the last two years, Honda invested USD 1.2 billion to expand manufacturing capabilities in America to position itself as a net exporter of vehicles from the US to 49 countries. Nissan's stated goal is to manufacture 85 percent of its US sales volume in North America by 2015. Also, Japanese manufacturers are shifting production to US and Mexican plants to dampen the effect of a stronger yen.


 BMW and Daimler have also announced investments in the US to accommodate new product lines. BMW currently exports more than 70% of its Spartanburg output outside the US. Meanwhile, Daimler plans to increase its presence in the North American region.

Significant plant investment announcements in the US over past couple years

Company Investment
General Motors * Arlington Assembly, TX: USD 200 million for a stamping facility to make sheet metal components. Added a third shift to make full-size SUVs.
* Fairfax Assembly and Stamping, KS: USD 600 million to add a paint shop, a new stamping press, and other upgrades for production of the Buick LaCrosse and Chevrolet Malibu.
* Wentzville Assembly, MO: USD 380 million to expand for the production of the newly designed Chevrolet Colorado midsize pick-up.
* Lordstown, OH & Parma Metal Center, OH: USD 220 million for tooling and production equipment for the next-generation Chevrolet Cruze.
* Flint Engine Operations, MI: USD 215 million for production of a new Ecotec small gas engine and upgraded tooling for V6 engines currently under production.
* Spring Hill Engine, TN: USD 460 million for recently opened engine plant that incorporates flexible manufacturing processes for the Ecotec 2.5L engine.
* Saginaw Metal Castings, MI: USD 41 million increase to previous USD 256 million to produce castings for the new V6 engine.
* GM also announced investments for Bay City Powertrain, MI; Bedford Castings, IN; Lansing Grand River Assembly, MI; Romulus Engine Operations, MI and Toledo Transmission Operations, OH.
Ford * Flat Rock Assembly, MI: USD 555 million to add 3-Wet paint process and Ford Fusion assembly. (1400 jobs)
* Kansas City Assembly, MO: USD 1.1 billion for a new stamping facility and upgrade paint shop for F-150 pickup and for new Transit Connect. (2,000 jobs).
* Cleveland Engine, OH: USD 200 million to produce 2.0-liter EcoBoost engines. (450 jobs)
* Dearborn Stamping, MI: USD 305 million to modernize plant.
* Ford also plans investments to Livonia Transmission, MI; Michigan Assembly, MI; Sterling Axle, MI and Van Dyke Transmission, MI.
Chrysler * Toledo Assembly, OH: USD 500 million for expansion of body shop. Added second shift for production of Jeep SUV. (1,100 jobs)
* Kokomo Transmission, Kokomo Casting, and Indiana Transmission I, IN: USD 212 million to build eight- and nine-speed transmissions. (400 jobs)
* Tipton Transmission, IN: USD 162 million to build nine-speed transmissions. (850 jobs)
* Mack I Engine, MI: USD 198 million to build Pentastar V6 engines and other engine parts. (250 jobs)
* Chrysler also announced powertrain investments in Toledo Machining, OH and Trenton Engine North, MI. Jefferson North, MI and Warren Truck, MI will add shifts.
Toyota * Georgetown Plant, KY: USD 360 million for expansion and improvements to prepare for the production of the Lexus ES 350. (750 jobs). USD 30 million for increased engine assembly capacity for the 4-cylinder engine by at least 100,000. (80 jobs).
* Huntsville Engine Plant, AL: USD 80 million to expand the engine facility to increase production of V6 engines. Capacity increases by 216,000 engines to 362,000 total. (125 jobs)
Honda * Anna Engine Plant, OH: USD 299 million to production of powertrains and components, for continuously variable transmissions and a parts consolidation center. (200 jobs)
* East Liberty Plant, OH: USD 166 million for expansion of a new door and instrument panel assembly lines, an extended final assembly line and a new vehicle-quality department.
* Lincoln Auto and Engine plant, AL: USD 400 million to increase production by 40,000 vehicles per year (to 340,000) and add Acura MDX production. (190 jobs)
* Russells Point Transmission, OH: USD 175 million to increase high-pressure die casting operations and to add a third line for production of continuously variable transmissions for the 2013 Accord. (100 jobs).
* Honda also plans investments for Greensburg Plant, IN and Marysville Plant, OH. Also, Honda announced a new site in Marysville, OH and additional investments at the Anna Engine Plant, OH and Russells Point Transmission, OH.
Nissan * Decherd Powertrain Plant, TN: Nissan and Daimler will add investment to produce 4-cylinder gasoline engines together for Infiniti and Mercedes models.
* Smyrna Plant, TN: USD 1.7 billion to build the new battery plant and retool the Smyrna manufacturing facility to accommodate production of the Nissan LEAF. (300 jobs)
Subaru * Lafayette Plant, IN: USD 400 million to add production of the Subaru Impreza and to increase capacity by approximately 100,000 units. (900 jobs)
Mitsubishi * Normal Plant, IL: USD 45 million to retool its facility for the new Outlander Sport Crossover Utility Vehicle. Planned capacity is 50,000 units with possible growth to 70,000 units later.
Hyundai * Montgomery Plant, AL: Plans to add a third shift due to brisk sales of the Sonata and Elantra. (877 jobs) increasing production capacity by approximately 20,000 units.
Volkswagen * Chattanooga Plant, TN: Added a third shift team and implemented a new production schedule for the Passat. Capacity increases by 30,000 to over 180,000 vehicles per year.
BMW * Spartanburg Plant, SC: USD 900 million due to rising demand for BMW X models and the addition of the BMW X4. This investment will allow the facility to produce 350,000 units.
Daimler * Decherd Powertrain Plant, TN: Nissan and Daimler will add investment produce 4-cylinder gasoline engines together for Infiniti and Mercedes models.
* Tuscaloosa Plant, AL: USD 350 million for a new Mercedes-Benz model as its fifth product. The plant builds the M-, GL-, and R-Class SUVs and will also build the C-Class. (400 jobs)

Source: Company Media Releases, General news sources, Press releases

 

 



Major product introductions and redesigns flood the US market

 Many OEMs are taking advantage of the increase in demand by redesigning or introducing new models to their line-ups. In particular, GM is introducing various new products, which started in 2012. By the end of 2013, 70 percent of GM's portfolio will have been completely refreshed. Ford is starting to invest in Lincoln in the hopes of turning around the faltering brand. Meanwhile, Chrysler and Fiat are starting to benefit from shared platforms, allowing new products like the Fiat 500L to be introduced to the US market.


 The Japanese automakers are taking the opportunity to freshen their premium brands as reflected in updates to the Lexus IS 250/350, Infiniti Q50, and the Acura RLX. European carmakers are following suit with introductions of the Mercedes E-Class, BMW 4 Series, and Audi RS 7. Hyundai is also taking advantage of the positive momentum in the US by introducing the all-new flagship Kia Cadenza.

 

2014 Chevrolet Silverado Pickup 2014 Lexus IS 350
2014 Chevrolet Silverado Pickup 2014 Lexus IS 350
2014 Mercedes E-class Coupe 2014 Kia Cadenza
2014 Mercedes E-class Coupe 2014 Kia Cadenza

 

Major product introductions

Company Launch Model
General Motors 2012 * Chevrolet Silverado / GMC Sierra: Important updates we added for these full-size pickup trucks.
2013 * Buick Encore: The small luxury crossover is the first Buick SUV made in China.
* Cadillac CTS: The third generation CTS is longer, lower and lighter than previous version.
* Chevrolet Corvette Stingray: The 7th generation Corvette is the most powerful ever.
* Chevrolet Cruze Clean Turbo Diesel: GM adds a Diesel to compete with VW.
* Chevrolet Impala: This high volume sedan enters its 10th generation.
* Chevrolet Spark EV: This EV will first appear in limited markets in the US, Canada, Korea and Europe.
* Chevrolet SS: A performance vehicle that is imported from GM Holden in Australia.
2014 * Cadillac ELR: This extended range EV uses the same technology as the Volt.
* Chevrolet Suburban, Tahoe; Cadillac Escalade; GMC Yukon: These full-sized SUVs are expected to be redesigned in 2014.
2014
or 2015
* Chevrolet Colorado / GMC Canyon: Two mid-size pickup trucks that are expected to be larger than the discontinued Chevrolet Colorado and GMC Canyon.
Ford 2012 * Lincoln MKZ: This is the first of four all-new Lincoln vehicles in the next four years.
2014 * Ford Transit / Transit Connect: Commercial vans replace the Ford E series.
* Ford F-150: The next generation pickup is scheduled to be released as a 2015 model.
Fiat Chrysler 2013 * Alfa Romeo 4c: The first Alfa returns to the US after a 20 years absence.
* Fiat 500L: A larger version of the 500 will have two more doors and 42% more space.
* Jeep Cherokee: An all-new vehicle that replaces the outgoing Jeep Liberty.
* Ram ProMaster: This vehicle is based on the Fiat Ducato commercial vehicle.
2014 * Chrysler 200: This will ride on a Fiat-derived platform and have a nine-speed transmission.
Toyota 2013 * Corolla: The 11th generation has an athletic design, refined interior and advanced powertrain technologies.
* Tundra: The new version is designed, engineered and built in the US.
* Lexus IS 250/350: The IS sport sedan has a bold new design and features multiple driving modes.
2014 * Highlander: The all-new third-generation mid-size SUV features three powertrain options, including a hybrid.
Honda 2013 * Honda Accord Plug-in HEV: The first car in US to meet stringent LEV3/SULEV20 emissions standard.
* Acura MDX: Seven passenger vehicle features a V6 and Earth Dreams Technology.
* Acura RLX: This flagship sedan is the most technologically advanced Acura ever.
Nissan 2013 * NV200 and NV Taxi: This small commercial van is targeted to businesses.
* Pathfinder Hybrid: The Pathfinder Hybrid is expected to go on sale in late summer.
* Versa Note: An entry-level hatchback that starts at USD 13,990.
* Infiniti Q50: The first in the new generation of Infiniti cars replaces the G37.
* Infiniti QX60: A new gasoline electric hybrid will arrive in the summer.
2014 * Murano: The next generation will be the first to be built at the Canton, MS plant.
Subaru 2013 * Forester: The redesigned Forester offers Eyesight driver assistance system and STARLINK cabin technology.
* XV Crosstrek Hybrid: Subaru unveils its first ever production hybrid vehicle.
2014 * WRX: Rollout hasn't been announced but a redesign is expected in 2014.
Mazda 2013 * Mazda6: The redesigned mid-size sedan will offer a diesel variant.
2013 * Mazda3: The all-new Mazda3, a compact hatchback, will be launched in North American markets first from September 2013. The global engine line-up includes a newly-developed SKYACTIV-G 1.5 liter gasoline engine.
Mitsubishi 2013 * Mirage: This 5-door subcompact is expected to reach dealers this fall.
2014 * Outlander and Outlander PHEV: This 7-passenger compact crossover is one of the most fuel-efficient CUVs on the road. The PHEV will arrive in 2014.
Hyundai-Kia 2013 * Kia Cadenza: The all-new flagship sedan is the most powerful and technologically-advanced Kia ever introduced in North America.
* Kia Forte: The Forte carries the lowest starting MSRP in the compact segment.
* Kia Soul: The Soul rides on a new chassis that offers more room for passengers.
Volkswagen 2013 * Audi RS 7: The RS 7 is the most powerful RS model ever offered in the US.
* Audi SQ5: This is the first-ever S variant of any Audi Q model.
2014 * VW Golf: The seventh-generation Golf will go on sale in the US as a 2015 Model.
* Audi A3 Sedan and A3 Sportback PHEV: Audi will also bring the A3 Sportback plug-in gasoline electric hybrid (PHEV) model to the US in 2014.
BMW 2013 * BMW 4 Series: This series replaces the coupe and convertible versions of the 3-Series sport sedan.
* BMW M6 Gran Coupe: This ultra-high performance, four-door Coupe arrives this summer.
* BMW X5: This all-new 3rd-generation sport activity vehicle arrives in the fourth quarter.
* MINI Paceman: Mini's seventh model launched in March 2013.
2014 * BMW X4: This sport activity coupe is scheduled for launch in 2014.
Daimler 2013 * Mercedes CLA-Class: This new four-door coupe is considered to be the "little brother" of the successful CLS luxury coupe
* Mercedes E-Class: A fully-updated E-Class line was introduced in Detroit in January.
* Mercedes S-Class: This redesigned model is loaded with safety and convenience technology.
* Smart fortwo EV: The all-new electric drive version was launched in spring 2013.
Porsche 2013 * Cayman: The sister car to the Boxster will be built in Zuffenhausen, Germany.
Geely 2014 * Volvo V60: The new V60 sports wagon will come to the U.S. market in early 2014.
Tata 2013 * Range Rover Sport: This premium SUV is positioned between the Range Rover and the Evoque.
* Range Rover: This all-new version is the world's first SUV with a lightweight all-aluminum body.

Source: Company Media Releases, General news sources, Press releases

 

 



Sales Forecast by LMC Automotive: US sales forecasts by OEM Brand

(LMC Automotive, Quarter 2, 2013)

 In the last month, LMC Automotive adjusted its 2013 total sales forecast for the US upward to 15.4 million units from the previously reported volume of 15.1 million. 2014 sales were also adjusted upward slightly to 15.9 million units from 15.7 million units, representing a 6.3% increase over 2013. Light vehicle sales in 2015 and 2016 are expected to continue the upward trend with subsequent increases of 3.4% and 2.2% respectively.


 Volume in the longer term is expected to continue on an upward trend, approaching full recovery by 2016, with 16.7 million units sold in the US. Growth rates level off beyond 2016 to a more sustainable 1-2% range.

US Sales by OEM Brand
 Several factors are expected to contribute to this growth over the medium and long-term. These include pent-up demand created by aging vehicles; improved credit availability, fresh products with new technologies, inflated used vehicle prices, and increased offerings in the compact MPV and premium segments.


 Total US sales are expected to increase 15.5% for the period from 2013-2016. Mitsubishi Motors is projected to have the highest growth at just under 28%. Daimler, BMW, VW, Tata (Land Rover, Jaguar) and Ford Motor Company are all projected to realize impressive gains of 20% or more. GM, Hyundai Group (Hyundai, Kia) and Fuji Heavy (Subaru) are forecast to come in above the industry rate but below 20%.


 Although Japanese car makers Toyota, Nissan and Honda are projected to come in below the industry rate, each is expected to show respectable gains above 10%. Fiat-Chrysler and Geely Group (Volvo) are forecast to have single digit gains during this period, while Mazda is expected to show growth of less than 1%.

US Sales Forecast through 2016

Sales Group Global Make 2010 2011 2012 2013 2014 2015 2016
Grand Total 11,570,187 12,756,094 14,471,721 15,389,002 15,907,115 16,373,581 16,717,446
BMW Group BMW 220,113 247,907 281,460 299,158 307,339 322,295 336,935
MINI 45,644 57,511 66,123 68,359 83,536 81,406 85,189
Rolls-Royce 318 401 382 704 550 563 576
BMW Group Total 266,075 305,819 347,965 368,221 391,425 404,264 422,700
BYD Auto BYD 0 0 0 0 0 1,295 2,760
Changan Auto Hafei 0 0 59 38 0 0 0
Daimler Group Mercedes-Benz 224,974 261,801 295,032 306,809 333,911 353,907 360,399
Smart 5,927 5,366 10,009 9,184 8,084 13,177 13,924
Daimler Group Total 230,901 267,167 305,041 315,993 341,995 367,084 374,323
Fiat-Chrysler Group Alfa Romeo 0 0 0 75 7,882 26,957 43,933
Chrysler 197,446 222,037 315,042 323,793 330,095 347,365 368,720
Dodge 596,627 707,959 818,842 947,649 858,546 837,778 738,393
Ferrari 1,440 1,594 1,764 1,981 2,081 2,134 2,164
Fiat 0 19,769 43,772 54,517 81,863 137,233 150,975
Jeep 291,138 419,349 474,131 450,648 450,851 407,012 503,998
Maserati 1,907 2,322 2,765 2,575 2,809 2,911 2,968
Fiat-Chrysler Group Total 1,088,558 1,373,030 1,656,316 1,781,238 1,734,127 1,761,390 1,811,151
Ford Group Ford 1,731,377 2,033,778 2,135,047 2,406,132 2,446,200 2,519,461 2,538,508
Lincoln 85,828 85,643 82,150 88,870 138,012 149,966 150,273
Mercury 93,195 248 0 0 0 0 0
Ford Group Total 1,910,400 2,119,669 2,217,197 2,495,002 2,584,212 2,669,427 2,688,781
Fuji Heavy Subaru 263,820 266,989 336,441 398,568 391,746 397,737 390,865
Geely Group Volvo 53,949 67,240 68,125 60,659 66,333 69,372 73,110
General Motors Group Buick 155,389 177,633 180,408 204,476 207,920 227,711 259,885
Cadillac 146,925 152,389 149,782 173,630 195,438 209,934 225,997
Chevrolet 1,563,907 1,774,923 1,847,912 1,934,899 2,044,805 2,091,019 2,127,464
GMC 333,204 397,973 413,881 431,755 445,718 444,016 439,784
Holden 274 880 3,734 3,201 8,327 8,941 9,466
Hummer 3,812 0 0 0 0 0 0
Opel 25 0 0 0 0 0 0
Pontiac 894 0 0 0 0 0 0
Saturn 6,673 0 0 0 0 0 0
General Motors Group Total 2,211,103 2,503,798 2,595,717 2,747,961 2,902,208 2,981,621 3,062,596
Honda Group Acura 133,606 123,299 156,216 163,863 165,991 166,416 168,525
Honda 1,096,874 1,023,986 1,266,569 1,307,561 1,383,893 1,434,774 1,424,232
Honda Group Total 1,230,480 1,147,285 1,422,785 1,471,424 1,549,884 1,601,190 1,592,757
Hyundai Group Hyundai 538,228 645,691 703,007 730,681 752,937 774,260 814,859
Kia 356,269 485,495 557,599 558,050 610,642 635,840 652,258
Hyundai Group Total 894,497 1,131,186 1,260,606 1,288,731 1,363,579 1,410,100 1,467,117
Mazda Motors Mazda 229,566 250,426 277,048 270,637 285,088 281,310 278,701
Mitsubishi Motors Mitsubishi 55,683 79,020 57,790 56,341 59,787 68,657 73,964
Other Aston Martin 1,104 827 816 845 893 918 932
Fisker 0 0 1,460 534 0 0 0
Lotus 644 267 242 264 280 281 296
Saab 5,445 5,577 729 0 0 0 0
VPG 0 0 1,838 1,543 0 0 0
Other Total 7,193 6,671 5,085 3,186 1,173 1,199 1,228
Renault-Nissan Group Infiniti 103,411 98,461 119,877 111,486 120,045 134,454 140,582
Nissan 805,159 944,073 1,021,779 1,115,611 1,148,752 1,131,416 1,142,995
Renault-Nissan Group Total 908,570 1,042,534 1,141,656 1,227,097 1,268,797 1,265,870 1,283,577
Suzuki Group Suzuki 23,982 26,617 25,341 5,434 0 0 0
Tata Group Jaguar 13,333 12,276 12,011 14,978 16,730 18,712 21,561
Land Rover 31,871 38,099 43,664 47,242 47,368 46,676 48,142
Tata Group Total 45,204 50,375 55,675 62,220 64,098 65,388 69,703
Tesla Motors Tesla 1,070 873 1,233 17,538 15,276 21,666 23,782
Toyota Group Lexus 229,329 198,552 244,162 240,739 266,387 285,401 294,869
Scion 45,678 49,023 53,205 53,658 65,226 68,260 71,535
Toyota 1,488,588 1,397,085 1,785,098 1,923,260 1,922,454 1,950,873 1,995,552
Toyota Group Total 1,763,595 1,644,660 2,082,465 2,217,657 2,254,067 2,304,534 2,361,956
Volkswagen Group Audi 101,629 117,561 139,310 139,302 150,660 169,219 166,289
Bentley 1,429 1,877 2,315 2,409 2,439 2,507 2,571
Lamborghini 334 319 374 541 482 491 509
Porsche 25,319 28,578 35,043 41,191 44,825 50,955 54,965
Volkswagen 256,830 324,400 438,134 417,614 434,914 478,305 514,041
Volkswagen Group Total 385,541 472,735 615,176 601,057 633,320 701,477 738,375
Source: LMC Automotive "Global Automotive Sales Forecast ('Quarter 2, 2013)"
(Notes) 1. Data only indicate figures of small-size vehicles, including passenger cars and light commercial vehicles with a gross vehicle weight under 6 tons.
2. Chrysler and Fiat models are counted separately as US and European brands in the chart.
3. All rights reserved. Reproduction of any data will require permission of LMC Automotive.
4. For more detailed information or inquiries of forecast data, please contact LMC Automotive.

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