Bangkok International Motor Show 2025 (2) Japanese & European OEMs

Mitsubishi, Mazda, Honda, Nissan, Suzuki, Isuzu, and others

2025/05/08

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Summary
Mitsubishi: Xforce HEV
Mazda: Iconic SP compact electric sports car
Honda: e:N1 and City Hatchback DRIVAL
Nissan: Serena e-POWER
Suzuki: Swift and Carry
Isuzu: Dragon Max pickup truck
Toyota: Hilux Champ, Lexus RX 450h+ PHEV
Ford: Everest Sport Special Edition
Hyundai: N Line Series
Volvo: XC90 PHEV and EX90 BEV
Audi: A5 PHEV
BMW: 330e M Sport PHEV
Mercedes-Benz: Three new AMG models
Luxury brands: Porsche, Maserati, Aston Martin, Rolls-Royce
Motorcycle: Honda, Suzuki, Yamaha, BMW, and others

Summary

BIMS 46th's entrance

The 46th Bangkok International Motor Show (BIMS) took place in Thailand from March 26 to April 6, 2025, under the theme "The Talk of Sensuous Automotive." Press Day and VIP Day were scheduled for March 24-25.

This year's event will feature a diverse lineup of international automotive brands, including Aion, Audi, Aston Martin, BMW, BYD, Changan (Deepal / AVATR), Chery, Farizon, Ford, Denza, Geely, GWM, Honda, Hyundai, Isuzu, Juneyao, Jeep, Lexus, Maserati, Mazda, Mercedes-Benz, MG, MINI, Mitsubishi, Neta, Nissan, Omoda & Jaecoo, Peugeot, Porsche, Riddara, Rolls-Royce, Suzuki, Toyota, Volvo, XPeng, and Zeekr. Additionally, the two-wheeler segment will showcase BMW Motorrad, Harley-Davidson, Thai Honda, Kawasaki, Royal Enfield, Suzuki, Strom, Triumph, Yadea, Yamaha, and more.

Some of the key highlight models at the show include the Toyota Yaris Ativ HEV, BYD Shark 6, Deepal S05, MG IM6, AION UT, Nissan Serena e-Power, Mitsubishi Xforce HEV, Jaecoo 7 SHS PHEV, Isuzu TFR Dragonmax, Omoda C9, and Mazda 6e, etc.

The 46th BIMS is projected to achieve a 10% increase in revenue compared to the previous year's edition.

Based on data released by the show organizer on April 7, a total of 79,941 reservations were recorded at the event, reflecting a 38.0% year-on-year increase. This included 77,379 car reservations and 2,562 motorcycle reservations, with car bookings alone showing a 44.8% growth YoY. The event attracted 1,601,011 visitors, a number comparable to that of the 45th BIMS.

The 47th Bangkok International Motor Show is scheduled to take place from March 25 to April 5, 2026.

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Mitsubishi, Mazda, Honda, Nissan, Suzuki, Isuzu, and others

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Mitsubishi, Mazda, Honda, Nissan, Suzuki, Isuzu, and others

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