On December 18, Ford Middle East and North Africa unveiled the new 2026 Ford Everest at the Liwa International Festival, featuring a Middle East-exclusive 2.7L V6 EcoBoost engine. The company also introduced the region’s newest off-road-focused variant, the Everest Tremor.
The 2026 Ford Everest is powered by a 2.7L

On December 18, Western Auto announced a strategic partnership with FAW Trucks in Saudi Arabia. It will mark a major milestone in the Kingdom’s commercial mobility journey. This collaboration brings together FAW’s engineering capabilities and Western Auto’s strong local presence, enabling them to deliver dependable c

On December 11, Al-Futtaim BYD KSA, the official distributor of BYD, launched the BYD ATTO 8 at the Riyadh Motor Show. It is BYD's first 7-seater SUV in Saudi Arabia. It leverages BYD's advanced 5th-generation DM (Dual Mode) Super Hybrid platform, available in two distinct configurations. 
The DM-i variant offers a W

On December 14, the King Abdulaziz City for Science and Technology (KACST) and Lucid Group opened the first electric vehicle innovation center in the Middle East in the Kingdom of Saudi Arabia. The center works to improve the efficiency, functions, and performance of electric vehicles, contributing to accelerating ve

On December 10, GAC launched its two NEV brands, AION and HYPTEC in the Riyadh Motor Show in Saudi Arabia. The company introduced three new energy vehicles, AION V, AION ES, and HYPTEC HT for the Saudi market at the event.
The company showcased eight models from its GAC, AION, and HYPTEC brands, offering both electr

On December 7, QCraft participated in the international mobility and urban transformation conference CoMotion GLOBAL (in Riyadh, highlighting its latest commercial technology deployments and sharing the company’s vision for scalable autonomy. QCraft presented its overseas development strategy, with a strong emphasis

On December 7, inDrive and AI Driver, a Saudi technology company focused on autonomous mobility and the national official dealer of WeRide, signed a Memorandum of Understanding (MOU) under the supervision of the Transport General Authority (TGA) in Riyadh, Saudi Arabia.
They will deploy autonomous ride-hailing servic

On December 3, at the UBS Global Industrials and Transportation Conference, Lucid Group Chief Financial Officer Taoufiq Boussaid said that Lucid’s upcoming midsize electric SUV, expected to be named the Lucid Earth, will be made first in Saudi Arabia.
The midsize platform is aimed at underpinning three different cars

On November 24, multiple media reported that U.S. President Donald Trump met with Crown Prince Mohammed bin Salman of Saudi Arabia on November 18, and hosted a dinner for him attended by a number of industry executives including Ford Executive Chairman Bill Ford, General Motors CEO Mary Barra, and Tesla CEO Elon Musk

On November 28, Ashok Leyland announced that its wholly owned subsidiary, Ashok Leyland UAE LLC, has incorporated a new wholly owned subsidiary in Saudi Arabia named Ashok Leyland Saudi Company. The Saudi entity is a one-person limited liability company with authorized and paid-up share capital of SAR 500,000, subscr

On November 25, Pure Lithium Corporation announced that the Kingdom of Saudi Arabia had granted it a foundational patent titled “Vertically Integrated Pure Lithium Metal Production and Lithium Battery Production.” This patent covers technology that combines lithium extraction, anode production, and battery manufactur

On November 25, XCharge Europe and XCharge North America, subsidiaries of EV charging and battery-integrated solution provider XCHG Limited, announced a partnership with Electromin, Saudi Arabia’s largest EV charging network operator, to deploy advanced charging infrastructure across Saudi Arabia. The partnership wil

On November 20, Stellantis MEA announced that it has signed a four-party MoU with MISA (Ministry of Investment of Saudi Arabia), NIDC (National Industrial Development Center), and Petromin Corporation to explore setting up a vehicle manufacturing project in Saudi Arabia at the U.S.-Saudi Investment Forum held in Wash

On November 19, the United States and Saudi Arabia agreed to intensify their engagement on trade issues of mutual interest, including in areas related to reducing non-tariff barriers, recognition of standards, and improving the investment environment. 
The United States and Saudi Arabia recently signed an agreement t

On November 18, Škoda entered the Saudi Arabian market through a partnership with SAMACO Motors (a member of Al Nahla Group), which has worked with other Volkswagen Group brands for over 15 years.
Škoda plans to focus on young drivers and families in major Saudi cities. The brand has also created a Škoda Middle East

On November 1, multiple sources reported that the Jazan Chamber of Commerce and Industry signed a cooperation agreement with the Chinese company Xincheng Jiao Technology to develop a state-of-the-art facility for vehicle production in Saudi Arabia. The project will see an investment of EUR 10 billion over a period of

On October 29, Al-Futtaim announced a strategic commitment of SAR 10 billion (approximately USD 2.72 billion) in investments over the next three years in Saudi Arabia. This comprehensive investment strategy is projected to create over 1,000 new jobs in Saudi Arabia.
For the mobility sector, Al-Futtaim is actively sup

On October 28, Hyundai Motor Group Executive Chair Chung met with Saudi Arabia’s Crown Prince and Prime Minister, His Royal Highness Mohammed bin Salman, to discuss Hyundai’s growth plans in the country and explore future business opportunities. Their meeting focused on advancements in the automotive industry and the

On October 27, Abdul Latif Jameel Motors, the authorized distributor of Toyota vehicles in Saudi Arabia, together with Toyota Motor Corporation (TMC) and Toyota Tsusho Corporation, announced the conclusion of a hydrogen mobility pilot in collaboration with the Engineering College at Princess Nourah University (PNU) a

On October 24, WeRide and Uber Technologies, Inc. started offering autonomous Robotaxi passenger rides in Riyadh, marking the first time autonomous vehicles (AVs) are publicly available on the Uber platform in Saudi Arabia. At the initial launch, each Robotaxi will include a vehicle operator to ensure a safer and mor