CR-V (Honda)

U.S. new vehicle sales of 1,335,664 units for the month of April represented a decrease of 8.4% from March and a decrease of 1.8% from one year ago in April 2023.

There were 25 selling days in April 2024, one less than the 26 days in April 2023.

April’s passenger car sales decreased 10.0% to 266,625 units, resulting in a 20.0% market share, while SUV and truck sales increased 0.4% to 1,069,039 units, resulting in an 80.0% market share.

Light vehicle seasonally adjusted annualized sales (SAAR) for April 2024 was 16.0 million units versus 15.77 million units one year ago.

General Motors monthly sales decreased 2.2%, Ford sales decreased 2.2%, but Stellantis sales dropped 25.9%.

As EV competition intensifies, Tesla sales decreased 17.4% from last April to 47,300 units, giving it a U.S. market share of 3.5%.

EV startup Rivian sales were down 5.9% to 3,939 vehicles, Polestar sales were down 45.1% from the same month last year to 450 vehicles, Lucid Motors sales were up 33.8% to 622 units, and newcomers Fisker sold 840 vehicles, while Ineos sold 543 SUVs.

Among Japanese companies, Toyota sales were up 13.7%, Nissan sales were down 11.2%, Honda sales were up 0.4%, Subaru sales were up 9.5%, Mitsubishi sales were down 19.1%, and Mazda sales were down 3.8%.

Hyundai sales were down 3.3%, and Kia sales were down 3.6%.

Among German companies, VW sales were up 27.2%, BMW sales were up 13.3%, and Mercedes-Benz sales were down 10.6%

Jaguar Land Rover sales increased 55.7% from last April, while Volvo Car sales increased 54.0%.

The best-selling models in April 2024 were:

  1. Ford F-Series (down 7.2% from April 2023)
  2. Chevrolet Silverado (up 8.1%)
  3. Toyota RAV4 (up 32.2%)
  4. Honda CR-V (up 1.4%)
  5. Tesla Model Y (down 9.1%)
  6. GMC Sierra (up 2.1%)
  7. Toyota Camry (down 8.6%)
  8. Ram Ram Pickup (down 35.9%)
  9. Honda Civic (up 35.1%)
 10. Toyota Corolla (up 27.0%)

(from Autodata results posted May 1, 2024)

On April 29, the U.S. National Highway Traffic Safety Administration (NHTSA) announced it has opened an investigation of two fatal crashes involving Ford's Blue Cruise partially automated driving system, used in Mustang Mach-E vehicles on freeways in nighttime lighting conditions.

The agency says the investigation will evaluate how Blue Cruise performs driving tasks as well as its camera based driver monitoring system.

The probe includes 130,050 2021-2024 Ford Mustang Mach-E vehicles.

The National Transportation Safety Board (NTSB), which already is investigating the February 24 San Antonio crash, determined in a preliminary report that it was operating on Blue Cruise.

The Texas crash occurred on Interstate 10 in San Antonio, where the NTSB says the Mach E struck the rear of a 1999 Honda CR-V that was stopped in the middle of three lanes around 9:50 p.m., killing its driver.

The second crash involving a Mach E killed two people around 3:20 a.m. March 3 in the northbound lanes of Interstate 95 in Philadelphia, where the Mach E was in the left lane as it struck a stationary Hyundai Elantra that earlier had collided with a Toyota Prius.

The Mach E hit the Hyundai, pushing it into the rear of the Prius, killing each of those two drivers who were outside of their vehicles at the time. 

A police news release on the crash says a criminal investigation is underway and a charge of homicide by motor vehicle while driving under the influence is possible against the 23-year-old woman driving the Mach E.

(Detroit News and other sources on April 29, 2024) (NHTSA report on April 25, 2024)

Announced on April 23, 2024, PT Honda Prospect Motor Indonesia recorded total retail sales of 10,706 units in March 2024 (down 26.7% from 14,614 units recorded in March 2023). Sales in March 2024 grew 18.7% MoM, supported by increased consumer demand during the Eid period, especially for SUV models.

Honda's SUV models recorded retail sales of 5,531 units in March. Honda BR-V sold 1,594 units. The Honda HR-V sold 1,862 units, the Honda WR-V sold 1,524 units, and the Honda CR-V sold 551 units.

Meanwhile, the Honda Brio still maintains its position as the most popular Honda model with sales reaching 4,495 units. The Honda City Hatchback RS sold 283 units, the Civic RS sold 170 units, the Mobilio sold 146 units, the Accord sold 62 units, the Honda City sold 15 units, and the Civic Type R sold 4 units.

PT HPM said it continued to monitor the current condition of the automotive market which is still unstable, influenced by global and national political economic conditions. Therefore, the company would be able to adjust strategies and present products that suit consumer needs.

According to Gaikindo data, Honda’s retail sales in Indonesia in the first 3 months of 2024 dropped 21.1% YoY to reach 29,744 units. 

(From Honda Indonesia press release on April 23, 2024 / on April 18, 2023 and Gaikindo's March 2024 data)