Denmark - New car sales in 2026 by OEM, vehicle type

*The numbers shown are the units at the time of the announcement, and may differ if revisions are later made to past data.

Sales data by OEM/model in Denmark

2021 2022 2023 2024 2025 2026

Flash report, Automotive sales volume, 2026

Jan. Feb. Mar. Apr. May Jun. Jul. Aug. Sep. Oct. Nov. Dec.

Flash report, January 2026

Feb 4, 2026

*There are cases where recently released data and detailed information in the database do not match up for reasons including different information sources, and discrepancies between preliminary reports and confirmed data.

Denmark - New car registrations

Passenger Cars (incl. ATV)

Maker/Brand	2026		2025		Y-o-Y
Maker/Brand	Jan.	Share	Jan.	Share	Y-o-Y
TOYOTA	2,112	16.5%	1,231	11.4%	71.6%
SKODA	1,243	9.7%	549	5.1%	126.4%
VOLKSWAGEN	1,163	9.1%	2,037	18.8%	-42.9%
RENAULT	898	7.0%	467	4.3%	92.3%
BMW	826	6.5%	445	4.1%	85.6%
AUDI	658	5.1%	555	5.1%	18.6%
MERCEDES-BENZ	645	5.0%	552	5.1%	16.8%
CITROEN	546	4.3%	36	0.3%	1416.7%
PEUGEOT	462	3.6%	370	3.4%	24.9%
TESLA	458	3.6%	446	4.1%	2.7%
CUPRA	454	3.5%	669	6.2%	-32.1%
FORD	396	3.1%	282	2.6%	40.4%
VOLVO	318	2.5%	182	1.7%	74.7%
KIA	302	2.4%	545	5.0%	-44.6%
MG	294	2.3%	68	0.6%	332.4%
XPENG	249	1.9%	176	1.6%	41.5%
SUZUKI	246	1.9%	321	3.0%	-23.4%
HYUNDAI	228	1.8%	582	5.4%	-60.8%
NISSAN	220	1.7%	431	4.0%	-49.0%
MAZDA	210	1.6%	71	0.7%	195.8%
ZEEKR	156	1.2%	0	0.0%	-%
LEAPMOTOR	118	0.9%	0	0.0%	-%
POLESTAR	95	0.7%	139	1.3%	-31.7%
BYD	89	0.7%	52	0.5%	71.2%
MINI	73	0.6%	64	0.6%	14.1%
OPEL	70	0.5%	182	1.7%	-61.5%
HONDA	42	0.3%	29	0.3%	44.8%
SEAT	38	0.3%	92	0.8%	-58.7%
LEXUS	34	0.3%	69	0.6%	-50.7%
NAVOR	30	0.2%	12	0.1%	150.0%
SUBARU	15	0.1%	21	0.2%	-28.6%
PORSCHE	14	0.1%	60	0.6%	-76.7%
KGM	13	0.1%	2	0.0%	550.0%
EXLANTIX	11	0.1%	0	0.0%	-%
JAECOO	11	0.1%	0	0.0%	-%
OTHERS	65	0.5%	91	0.8%	-28.6%
TOTAL	12,802	100.0%	10,828	100.0%	18.2%

Vans

Maker/Brand	2026		2025		Y-o-Y
Maker/Brand	Jan.	Share	Jan.	Share	Y-o-Y
VOLKSWAGEN	426	22.8%	318	17.5%	34.0%
FORD	384	20.5%	578	31.8%	-33.6%
MERCEDES-BENZ	369	19.7%	250	13.8%	47.6%
RENAULT	208	11.1%	185	10.2%	12.4%
TOYOTA	152	8.1%	115	6.3%	32.2%
PEUGEOT	59	3.2%	75	4.1%	-21.3%
KIA	44	2.4%	0	0.0%	-%
MAN	40	2.1%	51	2.8%	-21.6%
IVECO	37	2.0%	41	2.3%	-9.8%
CITROEN	37	2.0%	32	1.8%	15.6%
NISSAN	30	1.6%	52	2.9%	-42.3%
OPEL	24	1.3%	31	1.7%	-22.6%
MAXUS	16	0.9%	8	0.4%	100.0%
FIAT	11	0.6%	3	0.2%	266.7%
HYUNDAI	11	0.6%	0	0.0%	-%
OTHERS	22	1.2%	77	4.2%	-71.4%
TOTAL	1,870	100.0%	1,816	100.0%	3.0%

Trucks

Maker/Brand	2026		2025		Y-o-Y
Maker/Brand	Jan.	Share	Jan.	Share	Y-o-Y
SCANIA	163	33.3%	170	38.4%	-4.1%
VOLVO	135	27.6%	151	34.1%	-10.6%
DAIMLER TRUCK	72	14.7%	48	10.8%	50.0%
MAN	57	11.7%	42	9.5%	35.7%
MAXUS	25	5.1%	0	0.0%	-%
IVECO	21	4.3%	17	3.8%	23.5%
OTHERS	16	3.3%	15	3.4%	6.7%
TOTAL	489	100.0%	443	100.0%	10.4%

Buses

Maker/Brand	2026		2025		Y-o-Y
Maker/Brand	Jan.	Share	Jan.	Share	Y-o-Y
DAIMLER TRUCK	24	40.7%	12	23.5%	100.0%
BYD	17	28.8%	30	58.8%	-43.3%
SETRA	10	16.9%	4	7.8%	150.0%
MAN	3	5.1%	1	2.0%	200.0%
NEOPLAN	3	5.1%	1	2.0%	200.0%
ZHONTONG	2	3.4%	0	0.0%	-%
YUTONG	0	0.0%	2	3.9%	-100.0%
IVECO	0	0.0%	1	2.0%	-100.0%
TOTAL	59	100.0%	51	100.0%	15.7%