Nissan mulls new plant in North America by 2017
Plans to produce 85% of vehicles for US Market in North America
2013/07/24
- Summary
- Sales in U.S.: Nissan plans to sell 1.27 million vehicles in fiscal 2013
- Major all-new models launched in 2012-2013
- Production structure: Considering new plant in North America by 2017
- 2013 Nissan LEAF: Lowering base price by 6,400 dollars to 28,800 dollars
- Expanding hybrid vehicle lineup
Summary
Nissan aspires to increase its share in the U.S. market to 10% by the fiscal 2016. The company has plans to produce 85% of its U.S. market models in North America in 2015. Yen's high appreciation that lasted through the fall of 2012 has been corrected in mid-2013 but the company is going along with a production shift as planned from Japan to overseas. Nissan also plans to increase export from the United States. A third plant in Mexico is to start production by the end of 2013 but the company still sees need for more production capacity. Hence, Nissan is considering construction of a new plant in North America for production starting in 2017.
| Related reports: |
Nissan establishes mutual parts supply network in Japan, Korea and China (posted in July 2013); US market: Continued growth spurs investment (posted in June 2013) |
 The Resonance concept car (designed to suggest the new Murano model) (exhibited at the North American International Auto Show in January 2013) |
 The Versa Note hatchback produced at Aguascalientes plant in Mexico and launched in the U.S. in June 2013 (exhibited at the North American International Auto Show in January 2013) |
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