汽车销量 日本 2025年
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销量速报 2025年
1月, 2月, 3月, 4月, 5月, 6月, 7月, 8月, 9月, 10月, 11月, 12月
2025年3月 销量速报
2025年4月1日
每月速报仅供参考，如与实际数据有所差异，请以厂商实际公布为准。日本3月新车销量同比增长10.7%达50万辆
・日本汽车销售协会联合会和日本全国微型车协会联合会发布的2025年3月新车销量同比增长10.7%达499,745辆。其中注册车增长8.8%达329,918辆，微型车增长14.6%至169,827辆。
・1-3月累计销量增长13.6%至1,285,351辆。
日本新车销量
| 2025年3月 | 2024年3月 | 同比 | 2025年 1-3月累计 |
2024年 1-3月累计 |
同比 | |
|---|---|---|---|---|---|---|
| 注册车 |
329,918
|
303,216
|
8.8%
|
831,579
|
746,911
|
11.3%
|
| 微型车 |
169,827
|
148,228
|
14.6%
|
453,772
|
384,229
|
18.1%
|
| 合计 |
499,745
|
451,444
|
10.7%
|
1,285,351
|
1,131,140
|
13.6%
|
注册车合计 (点此查看分车种明细)
| 品牌 | 2025年 | 2024年 | 同比 | 2025年 | 2024年 | 同比 | ||||
|---|---|---|---|---|---|---|---|---|---|---|
| 3月 | 份额 | 3月 | 份额 | 1-3月 累计 |
份额 | 1-3月 累计 |
份额 | |||
| Toyota |
143,686
|
43.6%
|
123,761
|
40.8%
|
16.1%
|
388,079
|
46.7%
|
323,757
|
43.3%
|
19.9%
|
| Honda |
44,879
|
13.6%
|
45,585
|
15.0%
|
-1.5%
|
106,050
|
12.8%
|
107,625
|
14.4%
|
-1.5%
|
| Nissan |
32,964
|
10.0%
|
36,107
|
11.9%
|
-8.7%
|
81,333
|
9.8%
|
87,453
|
11.7%
|
-7.0%
|
| Mazda |
15,926
|
4.8%
|
11,509
|
3.8%
|
38.4%
|
38,606
|
4.6%
|
28,095
|
3.8%
|
37.4%
|
| Suzuki |
15,155
|
4.6%
|
16,550
|
5.5%
|
-8.4%
|
41,044
|
4.9%
|
39,918
|
5.3%
|
2.8%
|
| Subaru |
11,963
|
3.6%
|
10,022
|
3.3%
|
19.4%
|
28,231
|
3.4%
|
25,174
|
3.4%
|
12.1%
|
| Isuzu |
9,250
|
2.8%
|
6,723
|
2.2%
|
37.6%
|
20,779
|
2.5%
|
16,102
|
2.2%
|
29.0%
|
| Lexus |
8,915
|
2.7%
|
9,190
|
3.0%
|
-3.0%
|
21,373
|
2.6%
|
23,857
|
3.2%
|
-10.4%
|
| Mitsubishi |
5,828
|
1.8%
|
5,403
|
1.8%
|
7.9%
|
14,669
|
1.8%
|
12,043
|
1.6%
|
21.8%
|
| Hino |
4,415
|
1.3%
|
4,678
|
1.5%
|
-5.6%
|
10,861
|
1.3%
|
10,446
|
1.4%
|
4.0%
|
| Mitsubishi Fuso |
3,461
|
1.0%
|
3,761
|
1.2%
|
-8.0%
|
7,502
|
0.9%
|
8,294
|
1.1%
|
-9.5%
|
| Daihatsu |
2,145
|
0.7%
|
326
|
0.1%
|
558.0%
|
6,482
|
0.8%
|
1,635
|
0.2%
|
296.5%
|
| UD Trucks |
1,784
|
0.5%
|
1,351
|
0.4%
|
32.1%
|
3,602
|
0.4%
|
2,572
|
0.3%
|
40.0%
|
| Others |
29,547
|
9.0%
|
28,250
|
9.3%
|
4.6%
|
62,968
|
7.6%
|
59,940
|
8.0%
|
5.1%
|
| Total |
329,918
|
100.0%
|
303,216
|
100.0%
|
8.8%
|
831,579
|
100.0%
|
746,911
|
100.0%
|
11.3%
|
微型车
| 品牌 | 2025年 | 2024年 | 同比 | 2025年 | 2024年 | 同比 | ||||
|---|---|---|---|---|---|---|---|---|---|---|
| 3月 | 份额 | 3月 | 份额 | 1-3月 累计 |
份额 | 1-3月 累计 |
份额 | |||
| Suzuki |
57,030
|
33.6%
|
66,422
|
44.8%
|
-14.1%
|
159,994
|
35.3%
|
165,189
|
43.0%
|
-3.1%
|
| Daihatsu |
48,140
|
28.3%
|
14,452
|
9.7%
|
233.1%
|
126,108
|
27.8%
|
43,196
|
11.2%
|
191.9%
|
| Honda |
31,447
|
18.5%
|
27,737
|
18.7%
|
13.4%
|
78,005
|
17.2%
|
76,239
|
19.8%
|
2.3%
|
| Nissan |
19,459
|
11.5%
|
23,125
|
15.6%
|
-15.9%
|
52,004
|
11.5%
|
60,395
|
15.7%
|
-13.9%
|
| Mitsubishi |
6,790
|
4.0%
|
9,678
|
6.5%
|
-29.8%
|
18,524
|
4.1%
|
23,167
|
6.0%
|
-20.0%
|
| Mazda |
3,911
|
2.3%
|
4,607
|
3.1%
|
-15.1%
|
10,678
|
2.4%
|
11,361
|
3.0%
|
-6.0%
|
| Toyota |
1,720
|
1.0%
|
1,401
|
0.9%
|
22.8%
|
4,666
|
1.0%
|
3,097
|
0.8%
|
50.7%
|
| Subaru |
1,319
|
0.8%
|
788
|
0.5%
|
67.4%
|
3,726
|
0.8%
|
1,487
|
0.4%
|
150.6%
|
| Others |
11
|
0.0%
|
18
|
0.0%
|
-38.9%
|
67
|
0.0%
|
98
|
0.0%
|
-31.6%
|
| Total |
169,827
|
100.0%
|
148,228
|
100.0%
|
14.6%
|
453,772
|
100.0%
|
384,229
|
100.0%
|
18.1%
|
注册车(非微型车)明细：乘用车合计
| 品牌 | 2025年 | 2024年 | 同比 | 2025年 | 2024年 | 同比 | ||||
|---|---|---|---|---|---|---|---|---|---|---|
| 3月 | 份额 | 3月 | 份额 | 1-3月 累计 |
份额 | 1-3月 累计 |
份额 | |||
| Toyota | 127,943 | 44.4% | 111,173 | 41.4% | 15.1% | 354,657 | 48.0% | 291,608 | 43.9% | 21.6% |
| Honda | 44,879 | 15.6% | 45,585 | 17.0% | -1.5% | 106,050 | 14.3% | 107,625 | 16.2% | -1.5% |
| Nissan | 26,874 | 9.3% | 31,657 | 11.8% | -15.1% | 67,518 | 9.1% | 76,655 | 11.5% | -11.9% |
| Mazda | 15,578 | 5.4% | 11,104 | 4.1% | 40.3% | 37,740 | 5.1% | 27,112 | 4.1% | 39.2% |
| Suzuki | 15,155 | 5.3% | 16,550 | 6.2% | -8.4% | 41,044 | 5.6% | 39,918 | 6.0% | 2.8% |
| Subaru | 11,963 | 4.2% | 10,022 | 3.7% | 19.4% | 28,231 | 3.8% | 25,174 | 3.8% | 12.1% |
| Lexus | 8,915 | 3.1% | 9,190 | 3.4% | -3.0% | 21,373 | 2.9% | 23,857 | 3.6% | -10.4% |
| Mitsubishi | 5,449 | 1.9% | 5,156 | 1.9% | 5.7% | 13,623 | 1.8% | 11,567 | 1.7% | 17.8% |
| Daihatsu | 2,141 | 0.7% | 317 | 0.1% | 575.4% | 6,463 | 0.9% | 1,591 | 0.2% | 306.2% |
| Others | 29,337 | 10.2% | 28,089 | 10.4% | 4.4% | 62,456 | 8.4% | 59,538 | 9.0% | 4.9% |
| Total | 288,234 | 100.0% | 268,843 | 100.0% | 7.2% | 739,155 | 100.0% | 664,645 | 100.0% | 11.2% |
注册车(非微型车)明细：普通乘用车
| 品牌 | 2025年 | 2024年 | 同比 | ||
|---|---|---|---|---|---|
| 3月 | 份额 | 3月 | 份额 | ||
| Toyota | 81,578 | 40.5% | 83,774 | 42.3% | -2.6% |
| Honda | 30,431 | 15.1% | 29,237 | 14.8% | 4.1% |
| Nissan | 18,802 | 9.3% | 22,739 | 11.5% | -17.3% |
| Mazda | 12,622 | 6.3% | 9,853 | 5.0% | 28.1% |
| Subaru | 11,589 | 5.8% | 9,932 | 5.0% | 16.7% |
| Lexus | 8,915 | 4.4% | 9,190 | 4.6% | -3.0% |
| Mitsubishi | 4,853 | 2.4% | 4,454 | 2.3% | 9.0% |
| Suzuki | 3,666 | 1.8% | 1,472 | 0.7% | 149.0% |
| Others | 29,055 | 14.4% | 27,244 | 13.8% | 6.6% |
| Total | 201,511 | 100.0% | 197,895 | 100.0% | 1.8% |
注册车(非微型车)明细：小型乘用车
| 品牌 | 2025年 | 2024年 | 同比 | ||
|---|---|---|---|---|---|
| 3月 | 份额 | 3月 | 份额 | ||
| Toyota | 46,365 | 53.5% | 27,399 | 38.6% | 69.2% |
| Honda | 14,448 | 16.7% | 16,348 | 23.0% | -11.6% |
| Suzuki | 11,489 | 13.2% | 15,078 | 21.3% | -23.8% |
| Nissan | 8,072 | 9.3% | 8,918 | 12.6% | -9.5% |
| Mazda | 2,956 | 3.4% | 1,251 | 1.8% | 136.3% |
| Daihatsu | 2,141 | 2.5% | 317 | 0.4% | 575.4% |
| Mitsubishi | 596 | 0.7% | 702 | 1.0% | -15.1% |
| Subaru | 374 | 0.4% | 90 | 0.1% | 315.6% |
| Others | 282 | 0.3% | 845 | 1.2% | -66.6% |
| Total | 86,723 | 100.0% | 70,948 | 100.0% | 22.2% |
注册车(非微型车)明细：货车合计
| 品牌 | 2025年 | 2024年 | 同比 | 2025年 | 2024年 | 同比 | ||||
|---|---|---|---|---|---|---|---|---|---|---|
| 3月 | 份额 | 3月 | 份额 | 1-3月 累计 |
份额 | 1-3月 累计 |
份额 | |||
| Toyota |
15,121
|
38.0%
|
12,287
|
37.0%
|
23.1%
|
32,351
|
36.4%
|
31,254
|
39.4%
|
3.5%
|
| Isuzu |
9,028
|
22.7%
|
6,529
|
19.7%
|
38.3%
|
20,138
|
22.7%
|
15,584
|
19.6%
|
29.2%
|
| Nissan |
5,968
|
15.0%
|
4,362
|
13.2%
|
36.8%
|
13,587
|
15.3%
|
10,615
|
13.4%
|
28.0%
|
| Hino |
4,055
|
10.2%
|
4,447
|
13.4%
|
-8.8%
|
10,212
|
11.5%
|
9,940
|
12.5%
|
2.7%
|
| Mitsubishi Fuso |
2,933
|
7.4%
|
3,384
|
10.2%
|
-13.3%
|
6,571
|
7.4%
|
7,564
|
9.5%
|
-13.1%
|
| UD Trucks |
1,784
|
4.5%
|
1,351
|
4.1%
|
32.1%
|
3,602
|
4.1%
|
2,572
|
3.2%
|
40.0%
|
| Mitsubishi |
379
|
1.0%
|
247
|
0.7%
|
53.4%
|
1,046
|
1.2%
|
476
|
0.6%
|
119.7%
|
| Mazda |
348
|
0.9%
|
405
|
1.2%
|
-14.1%
|
866
|
1.0%
|
983
|
1.2%
|
-11.9%
|
| Daihatsu |
4
|
0.0%
|
9
|
0.0%
|
-55.6%
|
19
|
0.0%
|
44
|
0.1%
|
-56.8%
|
| Others |
196
|
0.5%
|
145
|
0.4%
|
35.2%
|
433
|
0.5%
|
301
|
0.4%
|
43.9%
|
| Total |
39,816
|
100.0%
|
33,166
|
100.0%
|
20.1%
|
88,825
|
100.0%
|
79,333
|
100.0%
|
12.0%
|
注册车(非微型车)明细：普通货车
| 品牌 | 2025年 | 2024年 | 同比 | ||
|---|---|---|---|---|---|
| 3月 | 份额 | 3月 | 份额 | ||
| Isuzu | 7,687 | 45.5% | 5,872 | 37.8% | 30.9% |
| Hino | 3,395 | 20.1% | 3,554 | 22.9% | -4.5% |
| UD Trucks | 1,781 | 10.5% | 1,345 | 8.7% | 32.4% |
| Mitsubishi Fuso | 1,716 | 10.2% | 2,203 | 14.2% | -22.1% |
| Toyota | 1,144 | 6.8% | 1,581 | 10.2% | -27.6% |
| Nissan | 538 | 3.2% | 515 | 3.3% | 4.5% |
| Mitsubishi | 379 | 2.2% | 247 | 1.6% | 53.4% |
| Mazda | 50 | 0.3% | 56 | 0.4% | -10.7% |
| Others | 196 | 1.2% | 145 | 0.9% | 35.2% |
| Total | 16,886 | 100.0% | 15,518 | 100.0% | 8.8% |
注册车(非微型车)明细：轻型货车
| 品牌 | 2025年 | 2024年 | 同比 | ||
|---|---|---|---|---|---|
| 3月 | 份额 | 3月 | 份额 | ||
| Toyota | 13,977 | 61.0% | 10,706 | 60.7% | 30.6% |
| Nissan | 5,430 | 23.7% | 3,847 | 21.8% | 41.1% |
| Isuzu | 1,341 | 5.8% | 657 | 3.7% | 104.1% |
| Mitsubishi Fuso | 1,217 | 5.3% | 1,181 | 6.7% | 3.0% |
| Hino | 660 | 2.9% | 893 | 5.1% | -26.1% |
| Mazda | 298 | 1.3% | 349 | 2.0% | -14.6% |
| Daihatsu | 4 | 0.0% | 9 | 0.1% | -55.6% |
| UD Trucks | 3 | 0.0% | 6 | 0.0% | -50.0% |
| Total | 22,930 | 100.0% | 17,648 | 100.0% | 29.9% |
注册车(非微型车)明细：客车
| 品牌 | 2025年 | 2024年 | 同比 | 2025年 | 2024年 | 同比 | ||||
|---|---|---|---|---|---|---|---|---|---|---|
| 3月 | 份额 | 3月 | 份额 | 1-3月 累计 |
份额 | 1-3月 累计 |
份额 | |||
| Toyota |
622
|
33.3%
|
301
|
24.9%
|
106.6%
|
1,071
|
29.8%
|
895
|
30.5%
|
19.7%
|
| Mitsubishi Fuso |
528
|
28.3%
|
377
|
31.2%
|
40.1%
|
931
|
25.9%
|
730
|
24.9%
|
27.5%
|
| Hino |
360
|
19.3%
|
231
|
19.1%
|
55.8%
|
649
|
18.0%
|
506
|
17.3%
|
28.3%
|
| Isuzu |
222
|
11.9%
|
194
|
16.1%
|
14.4%
|
641
|
17.8%
|
518
|
17.7%
|
23.7%
|
| Nissan |
122
|
6.5%
|
88
|
7.3%
|
38.6%
|
228
|
6.3%
|
183
|
6.2%
|
24.6%
|
| Others |
14
|
0.7%
|
16
|
1.3%
|
-12.5%
|
79
|
2.2%
|
101
|
3.4%
|
-21.8%
|
| Total |
1,868
|
100.0%
|
1,207
|
100.0%
|
54.8%
|
3,599
|
100.0%
|
2,933
|
100.0%
|
22.7%
|
日本新车销量 前10车型
| - | 品牌 | 车型 | 2025年 3月 |
2024年 3月 |
同比 | 2025年 1-3月累计 |
2024年 1-3月累计 |
同比 |
|---|---|---|---|---|---|---|---|---|
| 1 | Honda | N BOX | 23,627 | 20,360 | 16.0% | 58,844 | 54,348 | 8.3% |
| 2 | Suzuki | Suzuki Spacia | 16,973 | 18,648 | -9.0% | 48,448 | 46,360 | 4.5% |
| 3 | Toyota | Yaris | 16,484 | 17,677 | -6.7% | 47,986 | 42,228 | 13.6% |
| 4 | Toyota | Corolla | 16,353 | 18,831 | -13.2% | 44,649 | 46,156 | -3.3% |
| 5 | Daihatsu | Hijet | 14,565 | 9,195 | 58.4% | 30,834 | 19,942 | 54.6% |
| 6 | Toyota | Sienta | 12,644 | 9,082 | 39.2% | 32,783 | 27,505 | 19.2% |
| 7 | Daihatsu | Tanto | 12,012 | 982 | 1123.2% | 36,393 | 7,794 | 366.9% |
| 8 | Honda | Freed | 11,107 | 9,532 | 16.5% | 27,630 | 22,190 | 24.5% |
| 9 | Nissan | Note | 10,011 | 12,731 | -21.4% | 26,411 | 31,243 | -15.5% |
| 10 | Toyota | Prius | 9,744 | 11,316 | -13.9% | 25,783 | 29,056 | -11.3% |
进口车新车注册量(包含日系整车厂)
| 品牌 | 2025年 | 2024年 | 同比 | 2025年 | 2024年 | 同比 | ||||
|---|---|---|---|---|---|---|---|---|---|---|
| 3月 | 份额 | 3月 | 份额 | 1-3月 累计 |
份额 | 1-3月 累计 |
份额 | |||
| Honda | 6,099 | 14.9% | 4,449 | 11.8% | 37.1% | 14,124 | 15.7% | 6,659 | 8.3% | 112.1% |
| Mercedes-Benz | 5,939 | 14.5% | 5,883 | 15.6% | 1.0% | 12,995 | 14.4% | 13,429 | 16.8% | -3.2% |
| BMW | 4,518 | 11.0% | 4,279 | 11.3% | 5.6% | 8,958 | 9.9% | 7,647 | 9.6% | 17.1% |
| VW | 4,430 | 10.8% | 2,826 | 7.5% | 56.8% | 9,875 | 11.0% | 7,001 | 8.7% | 41.1% |
| Suzuki | 2,610 | 6.4% | 218 | 0.6% | 1097.2% | 5,527 | 6.1% | 430 | 0.5% | 1185.3% |
| Audi | 2,517 | 6.1% | 3,157 | 8.3% | -20.3% | 5,264 | 5.8% | 6,304 | 7.9% | -16.5% |
| BMW MINI | 2,304 | 5.6% | 1,978 | 5.2% | 16.5% | 4,765 | 5.3% | 4,126 | 5.2% | 15.5% |
| Porsche | 1,426 | 3.5% | 951 | 2.5% | 49.9% | 3,258 | 3.6% | 2,530 | 3.2% | 28.8% |
| Volvo | 1,379 | 3.4% | 1,905 | 5.0% | -27.6% | 2,904 | 3.2% | 3,397 | 4.2% | -14.5% |
| Nissan | 1,292 | 3.2% | 1,974 | 5.2% | -34.5% | 3,541 | 3.9% | 4,938 | 6.2% | -28.3% |
| Land Rover | 1,056 | 2.6% | 1,167 | 3.1% | -9.5% | 2,676 | 3.0% | 2,494 | 3.1% | 7.3% |
| Jeep | 956 | 2.3% | 1,093 | 2.9% | -12.5% | 2,286 | 2.5% | 2,198 | 2.7% | 4.0% |
| Peugeot | 787 | 1.9% | 721 | 1.9% | 9.2% | 1,652 | 1.8% | 1,510 | 1.9% | 9.4% |
| Mazda | 770 | 1.9% | 1,509 | 4.0% | -49.0% | 2,076 | 2.3% | 3,289 | 4.1% | -36.9% |
| Renault | 539 | 1.3% | 886 | 2.3% | -39.2% | 1,020 | 1.1% | 1,963 | 2.5% | -48.0% |
| Citroen | 397 | 1.0% | 406 | 1.1% | -2.2% | 772 | 0.9% | 809 | 1.0% | -4.6% |
| Mitsubishi | 379 | 0.9% | 251 | 0.7% | 51.0% | 1,046 | 1.2% | 492 | 0.6% | 112.6% |
| Fiat | 376 | 0.9% | 501 | 1.3% | -25.0% | 899 | 1.0% | 1,059 | 1.3% | -15.1% |
| BYD | 331 | 0.8% | 367 | 1.0% | -9.8% | 605 | 0.7% | 767 | 1.0% | -21.1% |
| Toyota | 247 | 0.6% | 1,167 | 3.1% | -78.8% | 764 | 0.8% | 4,232 | 5.3% | -81.9% |
| Ferrari | 149 | 0.4% | 147 | 0.4% | 1.4% | 335 | 0.4% | 352 | 0.4% | -4.8% |
| Maserati | 134 | 0.3% | 149 | 0.4% | -10.1% | 219 | 0.2% | 338 | 0.4% | -35.2% |
| ABARTH | 128 | 0.3% | 213 | 0.6% | -39.9% | 323 | 0.4% | 412 | 0.5% | -21.6% |
| Jaguar | 115 | 0.3% | 62 | 0.2% | 85.5% | 162 | 0.2% | 205 | 0.3% | -21.0% |
| Alfa Romeo | 102 | 0.2% | 160 | 0.4% | -36.3% | 224 | 0.2% | 303 | 0.4% | -26.1% |
| Lamborghini | 92 | 0.2% | 78 | 0.2% | 17.9% | 210 | 0.2% | 187 | 0.2% | 12.3% |
| Cadillac | 71 | 0.2% | 63 | 0.2% | 12.7% | 149 | 0.2% | 130 | 0.2% | 14.6% |
| Volvo Truck | 70 | 0.2% | 58 | 0.2% | 20.7% | 150 | 0.2% | 128 | 0.2% | 17.2% |
| Scania | 68 | 0.2% | 52 | 0.1% | 30.8% | 137 | 0.2% | 102 | 0.1% | 34.3% |
| Bentley | 61 | 0.1% | 60 | 0.2% | 1.7% | 109 | 0.1% | 127 | 0.2% | -14.2% |
| DS | 59 | 0.1% | 61 | 0.2% | -3.3% | 133 | 0.1% | 133 | 0.2% | 0.0% |
| Hyundai | 51 | 0.1% | 71 | 0.2% | -28.2% | 132 | 0.1% | 255 | 0.3% | -48.2% |
| Chevrolet | 44 | 0.1% | 93 | 0.2% | -52.7% | 98 | 0.1% | 167 | 0.2% | -41.3% |
| Aston Martin | 42 | 0.1% | 30 | 0.1% | 40.0% | 98 | 0.1% | 84 | 0.1% | 16.7% |
| BMW Alpina | 39 | 0.1% | 51 | 0.1% | -23.5% | 69 | 0.1% | 125 | 0.2% | -44.8% |
| Rolls Royce | 31 | 0.1% | 34 | 0.1% | -8.8% | 100 | 0.1% | 89 | 0.1% | 12.4% |
| McLaren | 26 | 0.1% | 18 | 0.0% | 44.4% | 78 | 0.1% | 42 | 0.1% | 85.7% |
| Lotus | 19 | 0.0% | 31 | 0.1% | -38.7% | 84 | 0.1% | 78 | 0.1% | 7.7% |
| Ford | 17 | 0.0% | 19 | 0.1% | -10.5% | 43 | 0.0% | 40 | 0.0% | 7.5% |
| Dodge | 11 | 0.0% | 10 | 0.0% | 10.0% | 28 | 0.0% | 30 | 0.0% | -6.7% |
| Others | 1,267 | 3.1% | 679 | 1.8% | 86.6% | 2,177 | 2.4% | 1,423 | 1.8% | 53.0% |
| Total | 40,948 | 100.0% | 37,827 | 100.0% | 8.3% | 90,065 | 100.0% | 80,024 | 100.0% | 12.5% |
2025年2月 销量速报
2025年3月3日
每月速报仅供参考，如与实际数据有所差异，请以厂商实际公布为准。日本2月新车销量同比增长18.7%达40.9万辆
・日本汽车销售协会联合会和日本全国微型车协会联合会发布的2025年2月新车销量同比增长18.7%达409,347辆。其中注册车增长15.9%达262,755辆，微型车增长24.2%至146,592辆。
・1-2月累计销量增长15.6%至785,605辆。
日本新车销量
| 2025年2月 | 2024年2月 | 同比 | 2025年 1-2月累计 |
2024年 1-2月累计 |
同比 | |
|---|---|---|---|---|---|---|
| 注册车 | 262,755 | 226,769 | 15.9% | 501,661 | 443,695 | 13.1% |
| 微型车 | 146,592 | 118,051 | 24.2% | 283,944 | 236,001 | 20.3% |
| 合计 | 409,347 | 344,820 | 18.7% | 785,605 | 679,696 | 15.6% |
注册车合计 (点此查看分车种明细)
| 品牌 | 2025年 | 2024年 | 同比 | 2025年 | 2024年 | 同比 | ||||
|---|---|---|---|---|---|---|---|---|---|---|
| 2月 | 份额 | 2月 | 份额 | 1-2月 累计 |
份额 | 1-2月 累计 |
份额 | |||
| Toyota | 125,477 | 47.8% | 96,021 | 42.3% | 30.7% | 244,393 | 48.7% | 199,996 | 45.1% | 22.2% |
| Honda | 32,764 | 12.5% | 33,157 | 14.6% | -1.2% | 61,171 | 12.2% | 62,040 | 14.0% | -1.4% |
| Nissan | 25,046 | 9.5% | 27,507 | 12.1% | -8.9% | 48,369 | 9.6% | 51,346 | 11.6% | -5.8% |
| Suzuki | 13,227 | 5.0% | 12,367 | 5.5% | 7.0% | 25,889 | 5.2% | 23,368 | 5.3% | 10.8% |
| Mazda | 12,927 | 4.9% | 9,353 | 4.1% | 38.2% | 22,680 | 4.5% | 16,586 | 3.7% | 36.7% |
| Subaru | 9,267 | 3.5% | 7,035 | 3.1% | 31.7% | 16,268 | 3.2% | 15,152 | 3.4% | 7.4% |
| Isuzu | 6,184 | 2.4% | 5,274 | 2.3% | 17.3% | 11,529 | 2.3% | 9,379 | 2.1% | 22.9% |
| Lexus | 6,167 | 2.3% | 7,429 | 3.3% | -17.0% | 12,458 | 2.5% | 14,667 | 3.3% | -15.1% |
| Mitsubishi | 4,388 | 1.7% | 3,816 | 1.7% | 15.0% | 8,841 | 1.8% | 6,640 | 1.5% | 33.1% |
| Hino | 3,320 | 1.3% | 3,221 | 1.4% | 3.1% | 6,446 | 1.3% | 5,768 | 1.3% | 11.8% |
| Mitsubishi Fuso | 2,261 | 0.9% | 2,518 | 1.1% | -10.2% | 4,041 | 0.8% | 4,533 | 1.0% | -10.9% |
| Daihatsu | 2,167 | 0.8% | 412 | 0.2% | 426.0% | 4,337 | 0.9% | 1,309 | 0.3% | 231.3% |
| UD Trucks | 959 | 0.4% | 708 | 0.3% | 35.5% | 1,818 | 0.4% | 1,221 | 0.3% | 48.9% |
| Others | 18,601 | 7.1% | 17,951 | 7.9% | 3.6% | 33,421 | 6.7% | 31,690 | 7.1% | 5.5% |
| Total | 262,755 | 100.0% | 226,769 | 100.0% | 15.9% | 501,661 | 100.0% | 443,695 | 100.0% | 13.1% |
微型车
| 品牌 | 2025年 | 2024年 | 同比 | 2025年 | 2024年 | 同比 | ||||
|---|---|---|---|---|---|---|---|---|---|---|
| 2月 | 份额 | 2月 | 份额 | 1-2月 累计 |
份额 | 1-2月 累计 |
份额 | |||
| Suzuki | 54,321 | 37.1% | 53,058 | 44.9% | 2.4% | 102,964 | 36.3% | 98,767 | 41.9% | 4.2% |
| Daihatsu | 39,207 | 26.7% | 9,399 | 8.0% | 317.1% | 77,968 | 27.5% | 28,744 | 12.2% | 171.2% |
| Honda | 24,630 | 16.8% | 23,982 | 20.3% | 2.7% | 46,558 | 16.4% | 48,502 | 20.6% | -4.0% |
| Nissan | 16,178 | 11.0% | 20,068 | 17.0% | -19.4% | 32,545 | 11.5% | 37,270 | 15.8% | -12.7% |
| Mitsubishi | 5,952 | 4.1% | 7,360 | 6.2% | -19.1% | 11,734 | 4.1% | 13,489 | 5.7% | -13.0% |
| Mazda | 3,479 | 2.4% | 3,510 | 3.0% | -0.9% | 6,767 | 2.4% | 6,754 | 2.9% | 0.2% |
| Toyota | 1,628 | 1.1% | 488 | 0.4% | 233.6% | 2,946 | 1.0% | 1,696 | 0.7% | 73.7% |
| Subaru | 1,184 | 0.8% | 175 | 0.1% | 576.6% | 2,407 | 0.8% | 699 | 0.3% | 244.3% |
| Others | 13 | 0.0% | 11 | 0.0% | 18.2% | 55 | 0.0% | 80 | 0.0% | -31.3% |
| Total | 146,592 | 100.0% | 118,051 | 100.0% | 24.2% | 283,944 | 100.0% | 236,001 | 100.0% | 20.3% |
注册车(非微型车)明细：乘用车合计
| 品牌 | 2025年 | 2024年 | 同比 | 2025年 | 2024年 | 同比 | ||||
|---|---|---|---|---|---|---|---|---|---|---|
| 2月 | 份额 | 2月 | 份额 | 1-2月 累计 |
份额 | 1-2月 累计 |
份额 | |||
| Toyota | 114,879 | 49.0% | 87,729 | 43.3% | 30.9% | 226,714 | 50.3% | 180,435 | 45.6% | 25.6% |
| Honda | 32,764 | 14.0% | 33,157 | 16.4% | -1.2% | 61,171 | 13.6% | 62,040 | 15.7% | -1.4% |
| Nissan | 20,675 | 8.8% | 24,062 | 11.9% | -14.1% | 40,644 | 9.0% | 44,998 | 11.4% | -9.7% |
| Suzuki | 13,227 | 5.6% | 12,367 | 6.1% | 7.0% | 25,889 | 5.7% | 23,368 | 5.9% | 10.8% |
| Mazda | 12,666 | 5.4% | 9,065 | 4.5% | 39.7% | 22,162 | 4.9% | 16,008 | 4.0% | 38.4% |
| Subaru | 9,267 | 4.0% | 7,035 | 3.5% | 31.7% | 16,268 | 3.6% | 15,152 | 3.8% | 7.4% |
| Lexus | 6,167 | 2.6% | 7,429 | 3.7% | -17.0% | 12,458 | 2.8% | 14,667 | 3.7% | -15.1% |
| Mitsubishi | 4,026 | 1.7% | 3,589 | 1.8% | 12.2% | 8,174 | 1.8% | 6,411 | 1.6% | 27.5% |
| Daihatsu | 2,161 | 0.9% | 401 | 0.2% | 438.9% | 4,322 | 1.0% | 1,274 | 0.3% | 239.2% |
| Others | 18,425 | 7.9% | 17,806 | 8.8% | 3.5% | 33,119 | 7.3% | 31,449 | 7.9% | 5.3% |
| Total | 234,257 | 100.0% | 202,640 | 100.0% | 15.6% | 450,921 | 100.0% | 395,802 | 100.0% | 13.9% |
注册车(非微型车)明细：普通乘用车
| 品牌 | 2025年 | 2024年 | 同比 | ||
|---|---|---|---|---|---|
| 2月 | 份额 | 2月 | 份额 | ||
| Toyota | 71,796 | 45.4% | 64,541 | 44.1% | 11.2% |
| Honda | 22,482 | 14.2% | 20,743 | 14.2% | 8.4% |
| Nissan | 14,293 | 9.0% | 17,162 | 11.7% | -16.7% |
| Mazda | 10,514 | 6.6% | 7,949 | 5.4% | 32.3% |
| Subaru | 8,872 | 5.6% | 6,975 | 4.8% | 27.2% |
| Lexus | 6,167 | 3.9% | 7,429 | 5.1% | -17.0% |
| Mitsubishi | 3,509 | 2.2% | 3,169 | 2.2% | 10.7% |
| Suzuki | 2,426 | 1.5% | 990 | 0.7% | 145.1% |
| Others | 18,202 | 11.5% | 17,231 | 11.8% | 5.6% |
| Total | 158,261 | 100.0% | 146,189 | 100.0% | 8.3% |
注册车(非微型车)明细：小型乘用车
| 品牌 | 2025年 | 2024年 | 同比 | ||
|---|---|---|---|---|---|
| 2月 | 份额 | 2月 | 份额 | ||
| Toyota | 43,083 | 56.7% | 23,188 | 41.1% | 85.8% |
| Suzuki | 10,801 | 14.2% | 11,377 | 20.2% | -5.1% |
| Honda | 10,282 | 13.5% | 12,414 | 22.0% | -17.2% |
| Nissan | 6,382 | 8.4% | 6,900 | 12.2% | -7.5% |
| Daihatsu | 2,161 | 2.8% | 401 | 0.7% | 438.9% |
| Mazda | 2,152 | 2.8% | 1,116 | 2.0% | 92.8% |
| Mitsubishi | 517 | 0.7% | 420 | 0.7% | 23.1% |
| Subaru | 395 | 0.5% | 60 | 0.1% | 558.3% |
| Others | 223 | 0.3% | 575 | 1.0% | -61.2% |
| Total | 75,996 | 100.0% | 56,451 | 100.0% | 34.6% |
注册车(非微型车)明细：货车合计
| 品牌 | 2025年 | 2024年 | 同比 | 2025年 | 2024年 | 同比 | ||||
|---|---|---|---|---|---|---|---|---|---|---|
| 2月 | 份额 | 2月 | 份额 | 1-2月 累计 |
份额 | 1-2月 累计 |
份额 | |||
| Toyota | 10,315 | 37.6% | 8,032 | 34.7% | 28.4% | 17,230 | 35.2% | 18,967 | 41.1% | -9.2% |
| Isuzu | 5,938 | 21.6% | 5,089 | 22.0% | 16.7% | 11,110 | 22.7% | 9,055 | 19.6% | 22.7% |
| Nissan | 4,317 | 15.7% | 3,396 | 14.7% | 27.1% | 7,619 | 15.5% | 6,253 | 13.5% | 21.8% |
| Hino | 3,156 | 11.5% | 3,041 | 13.1% | 3.8% | 6,157 | 12.6% | 5,493 | 11.9% | 12.1% |
| Mitsubishi Fuso | 2,027 | 7.4% | 2,287 | 9.9% | -11.4% | 3,638 | 7.4% | 4,180 | 9.1% | -13.0% |
| UD Trucks | 959 | 3.5% | 708 | 3.1% | 35.5% | 1,818 | 3.7% | 1,221 | 2.6% | 48.9% |
| Mitsubishi | 362 | 1.3% | 227 | 1.0% | 59.5% | 667 | 1.4% | 229 | 0.5% | 191.3% |
| Mazda | 261 | 1.0% | 288 | 1.2% | -9.4% | 518 | 1.1% | 578 | 1.3% | -10.4% |
| Daihatsu | 6 | 0.0% | 11 | 0.0% | -45.5% | 15 | 0.0% | 35 | 0.1% | -57.1% |
| Others | 122 | 0.4% | 80 | 0.3% | 52.5% | 237 | 0.5% | 156 | 0.3% | 51.9% |
| Total | 27,463 | 100.0% | 23,159 | 100.0% | 18.6% | 49,009 | 100.0% | 46,167 | 100.0% | 6.2% |
注册车(非微型车)明细：普通货车
| 品牌 | 2025年 | 2024年 | 同比 | ||
|---|---|---|---|---|---|
| 2月 | 份额 | 2月 | 份额 | ||
| Isuzu | 5,103 | 44.0% | 4,399 | 40.3% | 16.0% |
| Hino | 2,682 | 23.1% | 2,398 | 22.0% | 11.8% |
| Mitsubishi Fuso | 1,298 | 11.2% | 1,520 | 13.9% | -14.6% |
| UD Trucks | 957 | 8.2% | 704 | 6.4% | 35.9% |
| Toyota | 649 | 5.6% | 1,204 | 11.0% | -46.1% |
| Nissan | 393 | 3.4% | 344 | 3.1% | 14.2% |
| Mitsubishi | 362 | 3.1% | 227 | 2.1% | 59.5% |
| Mazda | 38 | 0.3% | 47 | 0.4% | -19.1% |
| Others | 122 | 1.1% | 80 | 0.7% | 52.5% |
| Total | 11,604 | 100.0% | 10,923 | 100.0% | 6.2% |
注册车(非微型车)明细：轻型货车
| 品牌 | 2025年 | 2024年 | 同比 | ||
|---|---|---|---|---|---|
| 2月 | 份额 | 2月 | 份额 | ||
| Toyota | 9,666 | 60.9% | 6,828 | 55.8% | 41.6% |
| Nissan | 3,924 | 24.7% | 3,052 | 24.9% | 28.6% |
| Isuzu | 835 | 5.3% | 690 | 5.6% | 21.0% |
| Mitsubishi Fuso | 729 | 4.6% | 767 | 6.3% | -5.0% |
| Hino | 474 | 3.0% | 643 | 5.3% | -26.3% |
| Mazda | 223 | 1.4% | 241 | 2.0% | -7.5% |
| Daihatsu | 6 | 0.0% | 11 | 0.1% | -45.5% |
| UD Trucks | 2 | 0.0% | 4 | 0.0% | -50.0% |
| Total | 15,859 | 100.0% | 12,236 | 100.0% | 29.6% |
注册车(非微型车)明细：客车
| 品牌 | 2025年 | 2024年 | 同比 | 2025年 | 2024年 | 同比 | ||||
|---|---|---|---|---|---|---|---|---|---|---|
| 2月 | 份额 | 2月 | 份额 | 1-2月 累计 |
份额 | 1-2月 累计 |
份额 | |||
| Toyota | 283 | 27.3% | 260 | 26.8% | 8.8% | 449 | 25.9% | 594 | 34.4% | -24.4% |
| Isuzu | 246 | 23.8% | 185 | 19.1% | 33.0% | 419 | 24.2% | 324 | 18.8% | 29.3% |
| Mitsubishi Fuso | 234 | 22.6% | 231 | 23.8% | 1.3% | 403 | 23.3% | 353 | 20.5% | 14.2% |
| Hino | 164 | 15.8% | 180 | 18.6% | -8.9% | 289 | 16.7% | 275 | 15.9% | 5.1% |
| Nissan | 54 | 5.2% | 49 | 5.1% | 10.2% | 106 | 6.1% | 95 | 5.5% | 11.6% |
| Others | 54 | 5.2% | 65 | 6.7% | -16.9% | 65 | 3.8% | 85 | 4.9% | -23.5% |
| Total | 1,035 | 100.0% | 970 | 100.0% | 6.7% | 1,731 | 100.0% | 1,726 | 100.0% | 0.3% |
日本新车销量 前10车型
| - | 品牌 | 车型 | 2025年 2月 |
2024年 2月 |
同比 | 2025年 1-2月累计 |
2024年 1-2月累计 |
同比 |
|---|---|---|---|---|---|---|---|---|
| 1 | Honda | N BOX | 18,823 | 16,542 | 13.8% | 35,217 | 33,988 | 3.6% |
| 2 | Suzuki | Suzuki Spacia | 16,171 | 15,742 | 2.7% | 31,475 | 27,712 | 13.6% |
| 3 | Toyota | Yaris | 15,245 | 12,495 | 22.0% | 31,502 | 24,551 | 28.3% |
| 4 | Toyota | Corolla | 14,254 | 14,841 | -4.0% | 28,296 | 27,325 | 3.6% |
| 5 | Daihatsu | Tanto | 12,404 | 1,963 | 531.9% | 24,381 | 6,812 | 257.9% |
| 6 | Toyota | Sienta | 10,538 | 8,613 | 22.3% | 20,139 | 18,423 | 9.3% |
| 7 | Honda | Freed | 8,815 | 7,171 | 22.9% | 16,523 | 12,658 | 30.5% |
| 8 | Suzuki | HUSTLER | 8,589 | 8,990 | -4.5% | 16,313 | 17,201 | -5.2% |
| 9 | Daihatsu | Move | 8,177 | 1,207 | 577.5% | 16,424 | 3,818 | 330.2% |
| 10 | Nissan | Note | 8,110 | 10,010 | -19.0% | 16,400 | 18,512 | -11.4% |
进口车新车注册量(包含日系整车厂)
| 品牌 | 2025年 | 2024年 | 同比 | 2025年 | 2024年 | 同比 | ||||
|---|---|---|---|---|---|---|---|---|---|---|
| 2月 | 份额 | 2月 | 份额 | 1-2月 累计 |
份额 | 1-2月 累计 |
份额 | |||
| Honda | 4,007 | 15.2% | 1,191 | 5.0% | 236.4% | 8,025 | 16.3% | 2,210 | 5.2% | 263.1% |
| Mercedes-Benz | 3,590 | 13.6% | 4,197 | 17.6% | -14.5% | 7,056 | 14.4% | 7,546 | 17.9% | -6.5% |
| VW | 2,836 | 10.7% | 2,455 | 10.3% | 15.5% | 5,445 | 11.1% | 4,175 | 9.9% | 30.4% |
| BMW | 2,783 | 10.5% | 1,831 | 7.7% | 52.0% | 4,440 | 9.0% | 3,368 | 8.0% | 31.8% |
| BMW MINI | 1,549 | 5.9% | 1,073 | 4.5% | 44.4% | 2,461 | 5.0% | 2,148 | 5.1% | 14.6% |
| Suzuki | 1,528 | 5.8% | 100 | 0.4% | 1428.0% | 2,917 | 5.9% | 212 | 0.5% | 1275.9% |
| Audi | 1,438 | 5.4% | 2,005 | 8.4% | -28.3% | 2,747 | 5.6% | 3,147 | 7.5% | -12.7% |
| Nissan | 1,112 | 4.2% | 1,649 | 6.9% | -32.6% | 2,249 | 4.6% | 2,964 | 7.0% | -24.1% |
| Porsche | 1,043 | 3.9% | 817 | 3.4% | 27.7% | 1,832 | 3.7% | 1,579 | 3.7% | 16.0% |
| Volvo | 900 | 3.4% | 932 | 3.9% | -3.4% | 1,525 | 3.1% | 1,492 | 3.5% | 2.2% |
| Land Rover | 839 | 3.2% | 700 | 2.9% | 19.9% | 1,620 | 3.3% | 1,327 | 3.1% | 22.1% |
| Jeep | 732 | 2.8% | 662 | 2.8% | 10.6% | 1,330 | 2.7% | 1,105 | 2.6% | 20.4% |
| Mazda | 578 | 2.2% | 1,515 | 6.3% | -61.8% | 1,306 | 2.7% | 1,780 | 4.2% | -26.6% |
| Peugeot | 531 | 2.0% | 486 | 2.0% | 9.3% | 865 | 1.8% | 789 | 1.9% | 9.6% |
| Mitsubishi | 362 | 1.4% | 234 | 1.0% | 54.7% | 667 | 1.4% | 241 | 0.6% | 176.8% |
| Fiat | 273 | 1.0% | 304 | 1.3% | -10.2% | 523 | 1.1% | 558 | 1.3% | -6.3% |
| Toyota | 254 | 1.0% | 1,227 | 5.1% | -79.3% | 517 | 1.1% | 3,065 | 7.3% | -83.1% |
| Renault | 253 | 1.0% | 633 | 2.7% | -60.0% | 481 | 1.0% | 1,077 | 2.6% | -55.3% |
| BYD | 221 | 0.8% | 183 | 0.8% | 20.8% | 274 | 0.6% | 400 | 0.9% | -31.5% |
| Citroen | 198 | 0.7% | 255 | 1.1% | -22.4% | 375 | 0.8% | 403 | 1.0% | -6.9% |
| Ferrari | 119 | 0.4% | 131 | 0.5% | -9.2% | 186 | 0.4% | 205 | 0.5% | -9.3% |
| ABARTH | 92 | 0.3% | 116 | 0.5% | -20.7% | 195 | 0.4% | 199 | 0.5% | -2.0% |
| Lamborghini | 70 | 0.3% | 64 | 0.3% | 9.4% | 118 | 0.2% | 109 | 0.3% | 8.3% |
| Alfa Romeo | 55 | 0.2% | 68 | 0.3% | -19.1% | 122 | 0.2% | 143 | 0.3% | -14.7% |
| Maserati | 50 | 0.2% | 96 | 0.4% | -47.9% | 85 | 0.2% | 189 | 0.4% | -55.0% |
| Cadillac | 47 | 0.2% | 37 | 0.2% | 27.0% | 78 | 0.2% | 67 | 0.2% | 16.4% |
| Volvo Truck | 43 | 0.2% | 36 | 0.2% | 19.4% | 80 | 0.2% | 70 | 0.2% | 14.3% |
| Hyundai | 40 | 0.2% | 113 | 0.5% | -64.6% | 81 | 0.2% | 184 | 0.4% | -56.0% |
| Bentley | 37 | 0.1% | 48 | 0.2% | -22.9% | 48 | 0.1% | 67 | 0.2% | -28.4% |
| Rolls Royce | 36 | 0.1% | 22 | 0.1% | 63.6% | 69 | 0.1% | 55 | 0.1% | 25.5% |
| DS | 35 | 0.1% | 39 | 0.2% | -10.3% | 74 | 0.2% | 72 | 0.2% | 2.8% |
| Scania | 35 | 0.1% | 21 | 0.1% | 66.7% | 69 | 0.1% | 50 | 0.1% | 38.0% |
| Chevrolet | 35 | 0.1% | 45 | 0.2% | -22.2% | 54 | 0.1% | 74 | 0.2% | -27.0% |
| Lotus | 32 | 0.1% | 20 | 0.1% | 60.0% | 65 | 0.1% | 47 | 0.1% | 38.3% |
| Aston Martin | 30 | 0.1% | 25 | 0.1% | 20.0% | 56 | 0.1% | 54 | 0.1% | 3.7% |
| McLaren | 24 | 0.1% | 9 | 0.0% | 166.7% | 52 | 0.1% | 24 | 0.1% | 116.7% |
| Jaguar | 24 | 0.1% | 69 | 0.3% | -65.2% | 47 | 0.1% | 143 | 0.3% | -67.1% |
| BMW Alpina | 21 | 0.1% | 43 | 0.2% | -51.2% | 30 | 0.1% | 74 | 0.2% | -59.5% |
| Ford | 16 | 0.1% | 13 | 0.1% | 23.1% | 26 | 0.1% | 21 | 0.0% | 23.8% |
| Dodge | 14 | 0.1% | 11 | 0.0% | 27.3% | 17 | 0.0% | 20 | 0.0% | -15.0% |
| Others | 566 | 2.1% | 403 | 1.7% | 40.4% | 910 | 1.9% | 744 | 1.8% | 22.3% |
| Total | 26,448 | 100.0% | 23,878 | 100.0% | 10.8% | 49,117 | 100.0% | 42,197 | 100.0% | 16.4% |
2025年1月 销量速报
2025年2月3日
每月速报仅供参考，如与实际数据有所差异，请以厂商实际公布为准。
日本1月新车销量同比增长12.4%至37.6万辆
・日本汽车销售协会联合会和日本全国微型车协会联合会发布的2025年1月新车销量同比增长12.4%至376,255辆。其中注册车增长10.1%至238,906辆，微型车增长16.4%至137,349辆。
日本新车销量
| 2025年1月 | 2024年1月 | 同比 | |
|---|---|---|---|
| 注册车 | 238,906 | 216,926 | 10.1% |
| 微型车 | 137,349 | 117,950 | 16.4% |
| 合计 | 376,255 | 334,876 | 12.4% |
出处: Japan Automobile Dealers Association, Japan Mini Vehicles Association
注册车合计 (点此查看分车种明细)
| 品牌 | 2025年 | 2024年 | 同比 | ||
|---|---|---|---|---|---|
| 1月 | 份额 | 1月 | 份额 | ||
| Toyota | 118,916 | 49.8% | 103,975 | 47.9% | 14.4% |
| Honda | 28,407 | 11.9% | 28,883 | 13.3% | -1.6% |
| Nissan | 23,323 | 9.8% | 23,839 | 11.0% | -2.2% |
| Suzuki | 12,662 | 5.3% | 11,001 | 5.1% | 15.1% |
| Mazda | 9,753 | 4.1% | 7,233 | 3.3% | 34.8% |
| Subaru | 7,001 | 2.9% | 8,117 | 3.7% | -13.7% |
| Lexus | 6,291 | 2.6% | 7,238 | 3.3% | -13.1% |
| Isuzu | 5,345 | 2.2% | 4,105 | 1.9% | 30.2% |
| Mitsubishi | 4,453 | 1.9% | 2,824 | 1.3% | 57.7% |
| Hino | 3,126 | 1.3% | 2,547 | 1.2% | 22.7% |
| Daihatsu | 2,170 | 0.9% | 897 | 0.4% | 141.9% |
| Mitsubishi Fuso | 1,780 | 0.7% | 2,015 | 0.9% | -11.7% |
| UD Trucks | 859 | 0.4% | 513 | 0.2% | 67.4% |
| Others | 14,820 | 6.2% | 13,739 | 6.3% | 7.9% |
| Total | 238,906 | 100.0% | 216,926 | 100.0% | 10.1% |
出处: Japan Automobile Dealers Association
微型车
| 品牌 | 2025年 | 2024年 | 同比 | ||
|---|---|---|---|---|---|
| 1月 | 份额 | 1月 | 份额 | ||
| Suzuki | 48,643 | 35.4% | 45,709 | 38.8% | 6.4% |
| Daihatsu | 38,761 | 28.2% | 19,345 | 16.4% | 100.4% |
| Honda | 21,928 | 16.0% | 24,520 | 20.8% | -10.6% |
| Nissan | 16,367 | 11.9% | 17,202 | 14.6% | -4.9% |
| Mitsubishi | 5,782 | 4.2% | 6,129 | 5.2% | -5.7% |
| Mazda | 3,288 | 2.4% | 3,244 | 2.8% | 1.4% |
| Toyota | 1,318 | 1.0% | 1,208 | 1.0% | 9.1% |
| Subaru | 1,223 | 0.9% | 524 | 0.4% | 133.4% |
| Others | 39 | 0.0% | 69 | 0.1% | -43.5% |
| Total | 137,349 | 100.0% | 117,950 | 100.0% | 16.4% |
出处: Japan Mini Vehicles Association
| 品牌 | 2025年 | 2024年 | 同比 | ||
|---|---|---|---|---|---|
| 1月 | 份额 | 1月 | 份额 | ||
| Toyota | 111,835 | 51.6% | 92,706 | 48.0% | 20.6% |
| Honda | 28,407 | 13.1% | 28,883 | 15.0% | -1.6% |
| Nissan | 19,969 | 9.2% | 20,936 | 10.8% | -4.6% |
| Suzuki | 12,662 | 5.8% | 11,001 | 5.7% | 15.1% |
| Mazda | 9,496 | 4.4% | 6,943 | 3.6% | 36.8% |
| Subaru | 7,001 | 3.2% | 8,117 | 4.2% | -13.7% |
| Lexus | 6,291 | 2.9% | 7,238 | 3.7% | -13.1% |
| Mitsubishi | 4,148 | 1.9% | 2,822 | 1.5% | 47.0% |
| Daihatsu | 2,161 | 1.0% | 873 | 0.5% | 147.5% |
| Others | 14,694 | 6.8% | 13,643 | 7.1% | 7.7% |
| Total | 216,664 | 100.0% | 193,162 | 100.0% | 12.2% |
注册车(非微型车)明细：普通乘用车
| 品牌 | 2025年 | 2024年 | 同比 | ||
|---|---|---|---|---|---|
| 1月 | 份额 | 1月 | 份额 | ||
| Toyota | 73,675 | 49.7% | 65,385 | 48.1% | 12.7% |
| Honda | 19,624 | 13.2% | 18,700 | 13.8% | 4.9% |
| Nissan | 13,705 | 9.3% | 14,799 | 10.9% | -7.4% |
| Mazda | 7,369 | 5.0% | 5,324 | 3.9% | 38.4% |
| Subaru | 6,670 | 4.5% | 8,004 | 5.9% | -16.7% |
| Lexus | 6,291 | 4.2% | 7,238 | 5.3% | -13.1% |
| Mitsubishi | 4,040 | 2.7% | 2,405 | 1.8% | 68.0% |
| Suzuki | 2,268 | 1.5% | 936 | 0.7% | 142.3% |
| Daihatsu | 0 | 0.0% | 7 | 0.0% | -100.0% |
| Others | 14,487 | 9.8% | 13,168 | 9.7% | 10.0% |
| Total | 148,129 | 100.0% | 135,966 | 100.0% | 8.9% |
注册车(非微型车)明细：小型乘用车
| 品牌 | 2025年 | 2024年 | 同比 | ||
|---|---|---|---|---|---|
| 1月 | 份额 | 1月 | 份额 | ||
| Toyota | 38,160 | 55.7% | 27,321 | 47.8% | 39.7% |
| Suzuki | 10,394 | 15.2% | 10,065 | 17.6% | 3.3% |
| Honda | 8,783 | 12.8% | 10,183 | 17.8% | -13.7% |
| Nissan | 6,264 | 9.1% | 6,137 | 10.7% | 2.1% |
| Daihatsu | 2,161 | 3.2% | 866 | 1.5% | 149.5% |
| Mazda | 2,127 | 3.1% | 1,619 | 2.8% | 31.4% |
| Subaru | 331 | 0.5% | 113 | 0.2% | 192.9% |
| Mitsubishi | 108 | 0.2% | 417 | 0.7% | -74.1% |
| Others | 207 | 0.3% | 475 | 0.8% | -56.4% |
| Total | 68,535 | 100.0% | 57,196 | 100.0% | 19.8% |
注册车(非微型车)明细：货车合计
| 品牌 | 2025年 | 2024年 | 同比 | ||
|---|---|---|---|---|---|
| 1月 | 份额 | 1月 | 份额 | ||
| Toyota | 6,915 | 32.1% | 10,935 | 47.5% | -36.8% |
| Isuzu | 5,172 | 24.0% | 3,966 | 17.2% | 30.4% |
| Nissan | 3,302 | 15.3% | 2,857 | 12.4% | 15.6% |
| Hino | 3,001 | 13.9% | 2,452 | 10.7% | 22.4% |
| Mitsubishi Fuso | 1,611 | 7.5% | 1,893 | 8.2% | -14.9% |
| UD Trucks | 859 | 4.0% | 513 | 2.2% | 67.4% |
| Mitsubishi | 305 | 1.4% | 2 | 0.0% | 15150.0% |
| Mazda | 257 | 1.2% | 290 | 1.3% | -11.4% |
| Daihatsu | 9 | 0.0% | 24 | 0.1% | -62.5% |
| Others | 115 | 0.5% | 76 | 0.3% | 51.3% |
| Total | 21,546 | 100.0% | 23,008 | 100.0% | -6.4% |
注册车(非微型车)明细：普通货车
| 品牌 | 2025年 | 2024年 | 同比 | ||
|---|---|---|---|---|---|
| 1月 | 份额 | 1月 | 份额 | ||
| Isuzu | 4,404 | 44.6% | 3,282 | 36.3% | 34.2% |
| Hino | 2,498 | 25.3% | 1,951 | 21.6% | 28.0% |
| Mitsubishi Fuso | 1,069 | 10.8% | 1,395 | 15.4% | -23.4% |
| UD Trucks | 855 | 8.7% | 510 | 5.6% | 67.6% |
| Toyota | 334 | 3.4% | 1,482 | 16.4% | -77.5% |
| Mitsubishi | 305 | 3.1% | 2 | 0.0% | 15150.0% |
| Nissan | 253 | 2.6% | 317 | 3.5% | -20.2% |
| Mazda | 39 | 0.4% | 36 | 0.4% | 8.3% |
| Others | 115 | 1.2% | 76 | 0.8% | 51.3% |
| Total | 9,872 | 100.0% | 9,051 | 100.0% | 9.1% |
注册车(非微型车)明细：轻型货车
| 品牌 | 2025年 | 2024年 | 同比 | ||
|---|---|---|---|---|---|
| 1月 | 份额 | 1月 | 份额 | ||
| Toyota | 6,581 | 56.4% | 9,453 | 67.7% | -30.4% |
| Nissan | 3,049 | 26.1% | 2,540 | 18.2% | 20.0% |
| Isuzu | 768 | 6.6% | 684 | 4.9% | 12.3% |
| Mitsubishi Fuso | 542 | 4.6% | 498 | 3.6% | 8.8% |
| Hino | 503 | 4.3% | 501 | 3.6% | 0.4% |
| Mazda | 218 | 1.9% | 254 | 1.8% | -14.2% |
| Daihatsu | 9 | 0.1% | 24 | 0.2% | -62.5% |
| UD Trucks | 4 | 0.0% | 3 | 0.0% | 33.3% |
| Total | 11,674 | 100.0% | 13,957 | 100.0% | -16.4% |
注册车(非微型车)明细：客车
| 品牌 | 2025年 | 2024年 | 同比 | ||
|---|---|---|---|---|---|
| 1月 | 份额 | 1月 | 份额 | ||
| Isuzu | 173 | 24.9% | 139 | 18.4% | 24.5% |
| Mitsubishi Fuso | 169 | 24.3% | 122 | 16.1% | 38.5% |
| Toyota | 166 | 23.9% | 334 | 44.2% | -50.3% |
| Hino | 125 | 18.0% | 95 | 12.6% | 31.6% |
| Nissan | 52 | 7.5% | 46 | 6.1% | 13.0% |
| Others | 11 | 1.6% | 20 | 2.6% | -45.0% |
| Total | 696 | 100.0% | 756 | 100.0% | -7.9% |
出处: Japan Automobile Dealers Association
日本新车销量 前10车型
| - | 品牌 | 车型 | 2025年 1月 |
2024年 1月 |
同比 |
|---|---|---|---|---|---|
| 1 | Honda | N BOX | 16,394 | 17,446 | -6.0% |
| 2 | Toyota | Yaris | 16,257 | 12,056 | 34.8% |
| 3 | Suzuki | Suzuki Spacia | 15,304 | 11,970 | 27.9% |
| 4 | Toyota | Corolla | 14,042 | 12,484 | 12.5% |
| 5 | Daihatsu | Tanto | 11,977 | 4,849 | 147.0% |
| 6 | Toyota | Alphard | 9,866 | 6,777 | 45.6% |
| 7 | Toyota | Sienta | 9,601 | 9,810 | -2.1% |
| 8 | Daihatsu | Hijet | 8,309 | 7,124 | 16.6% |
| 9 | Nissan | Note | 8,290 | 8,502 | -2.5% |
| 10 | Daihatsu | Move | 8,247 | 2,611 | 215.9% |
出处: Japan Automobile Dealers Association, Japan Mini Vehicles Association
| 品牌 | 2025年 | 2024年 | 同比 | ||
|---|---|---|---|---|---|
| 1月 | 份额 | 1月 | 份额 | ||
| Honda | 4,018 | 17.7% | 1,019 | 5.6% | 294.3% |
| Mercedes-Benz | 3,466 | 15.3% | 3,349 | 18.3% | 3.5% |
| VW | 2,609 | 11.5% | 1,720 | 9.4% | 51.7% |
| BMW | 1,657 | 7.3% | 1,537 | 8.4% | 7.8% |
| Suzuki | 1,389 | 6.1% | 112 | 0.6% | 1140.2% |
| Audi | 1,309 | 5.8% | 1,142 | 6.2% | 14.6% |
| Nissan | 1,137 | 5.0% | 1,315 | 7.2% | -13.5% |
| BMW MINI | 912 | 4.0% | 1,075 | 5.9% | -15.2% |
| Porsche | 789 | 3.5% | 762 | 4.2% | 3.5% |
| Land Rover | 781 | 3.4% | 627 | 3.4% | 24.6% |
| Mazda | 728 | 3.2% | 265 | 1.4% | 174.7% |
| Volvo | 625 | 2.8% | 560 | 3.1% | 11.6% |
| Jeep | 598 | 2.6% | 443 | 2.4% | 35.0% |
| Peugeot | 334 | 1.5% | 303 | 1.7% | 10.2% |
| Mitsubishi | 305 | 1.3% | 7 | 0.0% | 4257.1% |
| Toyota | 263 | 1.2% | 1,838 | 10.0% | -85.7% |
| Fiat | 250 | 1.1% | 254 | 1.4% | -1.6% |
| Renault | 228 | 1.0% | 444 | 2.4% | -48.6% |
| Citroen | 177 | 0.8% | 148 | 0.8% | 19.6% |
| ABARTH | 103 | 0.5% | 83 | 0.5% | 24.1% |
| Alfa Romeo | 67 | 0.3% | 75 | 0.4% | -10.7% |
| Ferrari | 67 | 0.3% | 74 | 0.4% | -9.5% |
| BYD | 53 | 0.2% | 217 | 1.2% | -75.6% |
| Lamborghini | 48 | 0.2% | 45 | 0.2% | 6.7% |
| Hyundai | 41 | 0.2% | 71 | 0.4% | -42.3% |
| DS | 39 | 0.2% | 33 | 0.2% | 18.2% |
| Volvo Truck | 37 | 0.2% | 34 | 0.2% | 8.8% |
| Maserati | 35 | 0.2% | 93 | 0.5% | -62.4% |
| Scania | 34 | 0.1% | 29 | 0.2% | 17.2% |
| Rolls Royce | 33 | 0.1% | 33 | 0.2% | 0.0% |
| Lotus | 33 | 0.1% | 27 | 0.1% | 22.2% |
| Cadillac | 31 | 0.1% | 30 | 0.2% | 3.3% |
| McLaren | 28 | 0.1% | 15 | 0.1% | 86.7% |
| Aston Martin | 26 | 0.1% | 29 | 0.2% | -10.3% |
| Jaguar | 23 | 0.1% | 74 | 0.4% | -68.9% |
| Chevrolet | 19 | 0.1% | 29 | 0.2% | -34.5% |
| Bentley | 11 | 0.0% | 19 | 0.1% | -42.1% |
| Others | 366 | 1.6% | 389 | 2.1% | -5.9% |
| Total | 22,669 | 100.0% | 18,319 | 100.0% | 23.7% |
出处: Japan Automobile Importers Association (JAIA)