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Spain - New car sales in 2026 by OEM

*The numbers shown are the units at the time of the announcement, and may differ if revisions are later made to past data.


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Flash report, Automotive sales volume, 2026

Jan. Feb. Mar. Apr. May Jun. Jul. Aug. Sep. Oct. Nov. Dec.

Flash report, January 2026

Feb 3, 2026

*There are cases where recently released data and detailed information in the database do not match up for reasons including different information sources, and discrepancies between preliminary reports and confirmed data.

Spanish passenger car sales rose 1.1% to 73,103 units in January, increase Small cars and compact SUVs, popular for fleet sales including rental vehicles, performed strongly, with SEAT, Peugeot and VW recording significant growth
On February 2, the automobile manufacturers association of Spain (ANFAC) announced that passenger car registrations of 73,103 units in January 2026 represented an increase of 1.1% over January 2025.
Toyota sales decreased 5.5% to 7,106 units, Seat sales increased 36.7% to 5,011 units, Peugeot sales increased 43.6% to 4,705 units, VW sales increased 10.6% to 4,204 units, Mercedes-Benz sales increased 3.7% to 3,958 units compared to January 2025.
The best-selling cars in January 2026, in order of popularity, were the Peugeot 208, Seat Ibiza, Seat Arona, Toyota Corolla and Toyota C-HR.
Of all vehicles sold in January, gasoline vehicles had a 22.6% market share, diesel vehicles had a 4.5% share, and other vehicles had a 72.9% share.
Private car sales in January decreased 6.4% to 35,775 units, business sales decreased 2.4% to 27,312 units and rental car sales increased 63.5% to 10,016 units.
Felix Garcia, director of communications and marketing at ANFAC, explained, “January is starting positively despite the uncertainties. If we discount the DANA storm effect, the growth rate would not be 1% but 7%. It is true that rental car purchases have been key, but private buyers are also holding strong. We in the sector insist that there is currently no support whatsoever for electric vehicles. The Auto+ Plan has not been published, nor is the extension of the 15% income tax deduction for the purchase of an electric vehicle in effect. It is necessary to provide certainty to the market and consolidate the transformation towards electromobility. It is an unstoppable trend, as can be seen in the fact that diesel’s market share is steadily declining and is now below 5%.”
Juan Luis Barahona, President of the Spanish Car Rental Association (FENEVAL), expressed concern in a December 17, 2025, FENEVAL official press release that the European Commission's proposal to set minimum zero-emission vehicle (ZEV) adoption targets for corporate fleets by 2030 would impact rental companies' vehicle fleet renewal plans. The 63.5% year-on-year increase in rental car purchases reflects efforts to secure fleet numbers for the spring tourist season and vehicle renewal purchases, while also indicating the rental car industry's vigilance regarding the European Commission's proposed regulations.

R
egistrations of new passenger cars
Jan. 2026 Jan. 2025*1 Y-o-Y
TOYOTA Total 7,106 7,522 -5.5%
Share 9.7% 10.4% -0.7 pt
SEAT Total 5,011 3,666 36.7%
Share 6.9% 5.1% 1.8 pt
PEUGEOT Total 4,705 3,276 43.6%
Share 6.4% 4.5% 1.9 pt
VOLKSWAGEN Total 4,204 3,800 10.6%
Share 5.8% 5.3% 0.5 pt
MERCEDES Total 3,958 3,817 3.7%
Share 5.4% 5.3% 0.1 pt
RENAULT Total 3,889 4,754 -18.2%
Share 5.3% 6.6% -1.3 pt
KIA Total 3,559 4,857 -26.7%
Share 4.9% 6.7% -1.8 pt
BMW Total 3,073 2,525 21.7%
Share 4.2% 3.5% 0.7 pt
AUDI Total 3,019 2,719 11.0%
Share 4.1% 3.8% 0.4 pt
DACIA Total 2,993 4,674 -36.0%
Share 4.1% 6.5% -2.4 pt
SKODA Total 2,993 2,514 19.1%
Share 4.1% 3.5% 0.6 pt
HYUNDAI Total 2,524 4,405 -42.7%
Share 3.5% 6.1% -2.6 pt
MG Total 2,318 2,804 -17.3%
Share 3.2% 3.9% -0.7 pt
CITROEN Total 2,297 2,602 -11.7%
Share 3.1% 3.6% -0.5 pt
NISSAN Total 2,221 2,955 -24.8%
Share 3.0% 4.1% -1.0 pt
BYD Total 1,960 1,192 64.4%
Share 2.7% 1.6% 1.0 pt
CUPRA Total 1,942 1,110 75.0%
Share 2.7% 1.5% 1.1 pt
OPEL Total 1,782 1,413 26.1%
Share 2.4% 2.0% 0.5 pt
EBRO Total 1,706 256 566.4%
Share 2.3% 0.4% 2.0 pt
Omoda Total 1,453 918 58.3%
Share 2.0% 1.3% 0.7 pt
FORD Total 1,336 2,578 -48.2%
Share 1.8% 3.6% -1.7 pt
MAZDA Total 1,090 1,210 -9.9%
Share 1.5% 1.7% -0.2 pt
MINI Total 812 545 49.0%
Share 1.1% 0.8% 0.4 pt
JEEP Total 789 747 5.6%
Share 1.1% 1.0% 0.0 pt
LEXUS Total 711 854 -16.7%
Share 1.0% 1.2% -0.2 pt
VOLVO Total 704 642 9.7%
Share 1.0% 0.9% 0.1 pt
FIAT Total 637 338 88.5%
Share 0.9% 0.5% 0.4 pt
Jaecoo Total 512 283 80.9%
Share 0.7% 0.4% 0.3 pt
LYNK & CO Total 479 61 685.2%
Share 0.7% 0.1% 0.6 pt
TESLA Total 456 268 70.1%
Share 0.6% 0.4% 0.3 pt
HONDA Total 353 369 -4.3%
Share 0.5% 0.5% 0.0 pt
SUZUKI Total 340 408 -16.7%
Share 0.5% 0.6% -0.1 pt
PORSCHE Total 313 343 -8.7%
Share 0.4% 0.5% 0.0 pt
ALFA ROMEO Total 229 335 -31.6%
Share 0.3% 0.5% -0.1 pt
LEAPMOTOR Total 228 105 117.1%
Share 0.3% 0.1% 0.2 pt
LAND ROVER Total 185 300 -38.3%
Share 0.3% 0.4% -0.2 pt
MITSUBISHI Total 164 250 -34.4%
Share 0.2% 0.3% -0.1 pt
KGM Total 158 204 -22.5%
Share 0.2% 0.3% -0.1 pt
XPENG Total 114 21 442.9%
Share 0.2% 0.0% 0.1 pt
EVO Total 100 101 -1.0%
Share 0.1% 0.1% 0.0 pt
LANCIA Total 85 31 174.2%
Share 0.1% 0.0% 0.1 pt
DS Total 84 137 -38.7%
Share 0.1% 0.2% -0.1 pt
DEEPAL Total 81 0 -%
Share 0.1% 0.0% 0.1 pt
SUBARU Total 67 103 -35.0%
Share 0.1% 0.1% -0.1 pt
SWM Total 61 74 -17.6%
Share 0.1% 0.1% 0.0 pt
Polestar Total 58 34 70.6%
Share 0.1% 0.0% 0.0 pt
SMART Total 44 34 29.4%
Share 0.1% 0.0% 0.0 pt
ALPINE Total 34 15 126.7%
Share 0.0% 0.0% 0.0 pt
BESTUNE Total 32 0 -%
Share 0.0% 0.0% 0.0 pt
LIVAN Total 26 30 -13.3%
Share 0.0% 0.0% 0.0 pt
MASERATI Total 17 23 -26.1%
Share 0.0% 0.0% 0.0 pt
DONGFENG Total 16 7 128.6%
Share 0.0% 0.0% 0.0 pt
OTHERS Total 75 85 -11.8%
Share 0.1% 0.1% 0.0 pt
Grand Total*1 Total 73,103 72,334 1.1%
Share 100.0% 100.0% 0.0 pt
Source: Asociacion Espanola de Fabricantes de Automoviles y Camiones (ANFAC)
*1 Data announced by ANFAC.

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