Ireland - New car sales in 2026 by OEM, vehicle type

*The numbers shown are the units at the time of the announcement, and may differ if revisions are later made to past data.

Sales data by OEM/model in Ireland

2021 2022 2023 2024 2025 2026

Flash report, Automotive sales volume, 2026

Jan. Feb. Mar. Apr. May Jun. Jul. Aug. Sep. Oct. Nov. Dec.

Flash report, February 2026

Mar 3, 2026

*There are cases where recently released data and detailed information in the database do not match up for reasons including different information sources, and discrepancies between preliminary reports and confirmed data.

Registrations of new passenger cars

Maker/Brand	2026		2025		Y-o-Y	2026		2025		Y-o-Y
Maker/Brand	Feb.	Share	Feb.	Share	Y-o-Y	Jan.-Feb.	Share	Jan.-Feb.	Share	Y-o-Y
VOLKSWAGEN	1,952	13.0%	1,358	9.7%	43.7%	5,154	10.4%	4,552	9.6%	13.2%
HYUNDAI	1,391	9.3%	1,339	9.6%	3.9%	5,191	10.5%	5,169	10.9%	0.4%
TOYOTA	1,388	9.2%	1,611	11.5%	-13.8%	6,514	13.1%	6,958	14.7%	-6.4%
SKODA	1,295	8.6%	1,436	10.3%	-9.8%	4,269	8.6%	4,245	8.9%	0.6%
KIA	1,275	8.5%	1,214	8.7%	5.0%	3,888	7.8%	3,711	7.8%	4.8%
NISSAN	704	4.7%	483	3.5%	45.8%	1,889	3.8%	2,046	4.3%	-7.7%
AUDI	676	4.5%	634	4.5%	6.6%	2,005	4.0%	1,823	3.8%	10.0%
RENAULT	676	4.5%	586	4.2%	15.4%	1,870	3.8%	1,728	3.6%	8.2%
BMW	600	4.0%	620	4.4%	-3.2%	1,655	3.3%	1,702	3.6%	-2.8%
DACIA	474	3.2%	329	2.4%	44.1%	1,731	3.5%	1,527	3.2%	13.4%
PEUGEOT	436	2.9%	443	3.2%	-1.6%	1,999	4.0%	2,079	4.4%	-3.8%
OPEL	432	2.9%	157	1.1%	175.2%	1,452	2.9%	1,071	2.3%	35.6%
BYD	412	2.7%	255	1.8%	61.6%	1,438	2.9%	699	1.5%	105.7%
MERCEDES-BENZ	404	2.7%	408	2.9%	-1.0%	1,192	2.4%	1,196	2.5%	-0.3%
SEAT	368	2.4%	462	3.3%	-20.3%	697	1.4%	904	1.9%	-22.9%
FORD	361	2.4%	410	2.9%	-12.0%	1,883	3.8%	1,652	3.5%	14.0%
CUPRA	350	2.3%	338	2.4%	3.6%	1,024	2.1%	805	1.7%	27.2%
CITROEN	258	1.7%	87	0.6%	196.6%	782	1.6%	346	0.7%	126.0%
VOLVO	252	1.7%	185	1.3%	36.2%	839	1.7%	720	1.5%	16.5%
SUZUKI	213	1.4%	240	1.7%	-11.3%	728	1.5%	930	2.0%	-21.7%
MG	176	1.2%	133	1.0%	32.3%	799	1.6%	531	1.1%	50.5%
MAZDA	164	1.1%	126	0.9%	30.2%	446	0.9%	498	1.0%	-10.4%
TESLA	158	1.1%	396	2.8%	-60.1%	301	0.6%	539	1.1%	-44.2%
LAND ROVER	115	0.8%	133	1.0%	-13.5%	253	0.5%	349	0.7%	-27.5%
LEXUS	113	0.8%	156	1.1%	-27.6%	493	1.0%	551	1.2%	-10.5%
XPENG	95	0.6%	14	0.1%	578.6%	197	0.4%	22	0.0%	795.5%
MINI	79	0.5%	204	1.5%	-61.3%	194	0.4%	344	0.7%	-43.6%
LEAPMOTOR	53	0.4%	0	0.0%	-%	125	0.3%	0	0.0%	-%
HONDA	50	0.3%	35	0.3%	42.9%	181	0.4%	148	0.3%	22.3%
POLESTAR	37	0.2%	5	0.0%	640.0%	110	0.2%	46	0.1%	139.1%
PORSCHE	32	0.2%	35	0.3%	-8.6%	115	0.2%	185	0.4%	-37.8%
JEEP	15	0.1%	15	0.1%	0.0%	35	0.1%	46	0.1%	-23.9%
DS	14	0.1%	23	0.2%	-39.1%	26	0.1%	57	0.1%	-54.4%
OTHERS	15	0.1%	124	0.9%	-87.9%	82	0.2%	314	0.7%	-73.9%
TOTAL	15,033	100.0%	13,994	100.0%	7.4%	49,557	100.0%	47,493	100.0%	4.3%

Registrations of new light commercial vehicles

Maker/Brand	2026		2025		Y-o-Y	2026		2025		Y-o-Y
Maker/Brand	Feb.	Share	Feb.	Share	Y-o-Y	Jan.-Feb.	Share	Jan.-Feb.	Share	Y-o-Y
FORD	800	22.0%	708	22.4%	13.0%	2,133	19.0%	2,350	25.0%	-9.2%
VOLKSWAGEN	507	13.9%	400	12.7%	26.8%	1,344	12.0%	1,183	12.6%	13.6%
RENAULT	404	11.1%	392	12.4%	3.1%	1,568	14.0%	1,345	14.3%	16.6%
PEUGEOT	379	10.4%	283	9.0%	33.9%	1,035	9.2%	736	7.8%	40.6%
TOYOTA	352	9.7%	170	5.4%	107.1%	1,441	12.9%	568	6.0%	153.7%
OPEL	189	5.2%	324	10.3%	-41.7%	773	6.9%	881	9.4%	-12.3%
CITROEN	187	5.1%	248	7.8%	-24.6%	691	6.2%	685	7.3%	0.9%
NISSAN	163	4.5%	149	4.7%	9.4%	539	4.8%	294	3.1%	83.3%
MERCEDES-BENZ	152	4.2%	136	4.3%	11.8%	451	4.0%	360	3.8%	25.3%
FIAT	112	3.1%	41	1.3%	173.2%	244	2.2%	194	2.1%	25.8%
LAND ROVER	91	2.5%	48	1.5%	89.6%	169	1.5%	188	2.0%	-10.1%
MAXUS	82	2.3%	70	2.2%	17.1%	230	2.1%	134	1.4%	71.6%
ISUZU	46	1.3%	24	0.8%	91.7%	151	1.3%	72	0.8%	109.7%
MAN	44	1.2%	45	1.4%	-2.2%	135	1.2%	92	1.0%	46.7%
KIA	31	0.9%	30	0.9%	3.3%	67	0.6%	66	0.7%	1.5%
HYUNDAI	27	0.7%	41	1.3%	-34.1%	61	0.5%	109	1.2%	-44.0%
SEAT	20	0.6%	5	0.2%	300.0%	42	0.4%	11	0.1%	281.8%
IVECO	17	0.5%	23	0.7%	-26.1%	51	0.5%	51	0.5%	0.0%
SKODA	12	0.3%	1	0.0%	1100.0%	28	0.2%	4	0.0%	600.0%
OTHERS	20	0.6%	22	0.7%	-9.1%	48	0.4%	71	0.8%	-32.4%
TOTAL	3,635	100.0%	3,160	100.0%	15.0%	11,201	100.0%	9,394	100.0%	19.2%

Registrations of new heavy commercial vehicles

Maker/Brand	2026		2025		Y-o-Y	2026		2025		Y-o-Y
Maker/Brand	Feb.	Share	Feb.	Share	Y-o-Y	Jan.-Feb.	Share	Jan.-Feb.	Share	Y-o-Y
SCANIA	90	32.5%	92	31.6%	-2.2%	216	32.3%	240	31.5%	-10.0%
VOLVO	87	31.4%	100	34.4%	-13.0%	186	27.8%	204	26.8%	-8.8%
RENAULT	30	10.8%	20	6.9%	50.0%	70	10.5%	76	10.0%	-7.9%
DAF	26	9.4%	52	17.9%	-50.0%	89	13.3%	149	19.6%	-40.3%
MERCEDES-BENZ	19	6.9%	13	4.5%	46.2%	54	8.1%	30	3.9%	80.0%
MAN	17	6.1%	8	2.7%	112.5%	33	4.9%	33	4.3%	0.0%
OTHERS	8	2.9%	6	2.1%	33.3%	21	3.1%	29	3.8%	-27.6%
TOTAL	277	100.0%	291	100.0%	-4.8%	669	100.0%	761	100.0%	-12.1%

Registrations of new Buses

Maker/Brand	2026		2025		Y-o-Y	2026		2025		Y-o-Y
Maker/Brand	Feb.	Share	Feb.	Share	Y-o-Y	Jan.-Feb.	Share	Jan.-Feb.	Share	Y-o-Y
SCANIA	10	17.2%	7	20.6%	42.9%	27	15.2%	18	16.4%	50.0%
DAF	8	13.8%	0	0.0%	-%	22	12.4%	4	3.6%	450.0%
TEMSA DAF	7	12.1%	0	0.0%	-%	25	14.0%	0	0.0%	-%
IVECO	7	12.1%	8	23.5%	-12.5%	17	9.6%	23	20.9%	-26.1%
VOLVO	6	10.3%	0	0.0%	-%	14	7.9%	2	1.8%	600.0%
WRIGHTBUS	6	10.3%	0	0.0%	-%	6	3.4%	2	1.8%	200.0%
MERCEDES-BENZ	5	8.6%	5	14.7%	0.0%	36	20.2%	35	31.8%	2.9%
MAN	3	5.2%	0	0.0%	-%	12	6.7%	0	0.0%	-%
VANHOOL	3	5.2%	5	14.7%	-40.0%	10	5.6%	9	8.2%	11.1%
HIGER	2	3.4%	4	11.8%	-50.0%	5	2.8%	7	6.4%	-28.6%
ISUZU	1	1.7%	5	14.7%	-80.0%	4	2.2%	10	9.1%	-60.0%
TOTAL	58	100.0%	34	100.0%	70.6%	178	100.0%	110	100.0%	61.8%

Source: The Society of the Irish Motor Industry (SIMI)

Flash report, January 2026

Feb 4, 2026

Registrations of new passenger cars

Maker/Brand	2026		2025		Y-o-Y
Maker/Brand	Jan.	Share	Jan.	Share	Y-o-Y
TOYOTA	5,136	14.8%	5,347	16.0%	-3.9%
HYUNDAI	3,805	11.0%	3,830	11.4%	-0.7%
VOLKSWAGEN	3,214	9.3%	3,194	9.5%	0.6%
SKODA	2,982	8.6%	2,809	8.4%	6.2%
KIA	2,617	7.6%	2,497	7.5%	4.8%
PEUGEOT	1,570	4.5%	1,636	4.9%	-4.0%
FORD	1,524	4.4%	1,242	3.7%	22.7%
AUDI	1,335	3.9%	1,189	3.5%	12.3%
DACIA	1,261	3.6%	1,198	3.6%	5.3%
RENAULT	1,195	3.5%	1,142	3.4%	4.6%
NISSAN	1,190	3.4%	1,563	4.7%	-23.9%
BMW	1,055	3.0%	1,082	3.2%	-2.5%
BYD	1,029	3.0%	444	1.3%	131.8%
OPEL	1,021	3.0%	914	2.7%	11.7%
MERCEDES-BENZ	792	2.3%	788	2.4%	0.5%
CUPRA	675	2.0%	467	1.4%	44.5%
MG	626	1.8%	398	1.2%	57.3%
VOLVO	587	1.7%	535	1.6%	9.7%
CITROEN	525	1.5%	259	0.8%	102.7%
SUZUKI	515	1.5%	690	2.1%	-25.4%
LEXUS	380	1.1%	395	1.2%	-3.8%
SEAT	329	1.0%	442	1.3%	-25.6%
MAZDA	282	0.8%	372	1.1%	-24.2%
TESLA	143	0.4%	143	0.4%	0.0%
LAND ROVER	139	0.4%	216	0.6%	-35.6%
HONDA	131	0.4%	113	0.3%	15.9%
MINI	115	0.3%	140	0.4%	-17.9%
XPENG	104	0.3%	8	0.0%	1200.0%
PORSCHE	83	0.2%	150	0.4%	-44.7%
POLESTAR	73	0.2%	41	0.1%	78.0%
LEAPMOTOR	72	0.2%	0	0.0%	-%
FIAT	35	0.1%	142	0.4%	-75.4%
JEEP	20	0.1%	31	0.1%	-35.5%
ALFA ROMEO	13	0.0%	17	0.1%	-23.5%
DS	12	0.0%	34	0.1%	-64.7%
ALPINE	11	0.0%	2	0.0%	450.0%
OTHERS	8	0.0%	29	0.1%	-72.4%
TOTAL	34,604	100.0%	33,499	100.0%	3.3%

Registrations of new light commercial vehicles

Maker/Brand	2026		2025		Y-o-Y
Maker/Brand	Jan.	Share	Jan.	Share	Y-o-Y
FORD	1,338	17.7%	1,642	26.3%	-18.5%
RENAULT	1,166	15.4%	953	15.3%	22.4%
TOYOTA	1,093	14.4%	398	6.4%	174.6%
VOLKSWAGEN	835	11.0%	783	12.6%	6.6%
PEUGEOT	656	8.7%	453	7.3%	44.8%
OPEL	584	7.7%	557	8.9%	4.8%
CITROEN	505	6.7%	437	7.0%	15.6%
NISSAN	377	5.0%	145	2.3%	160.0%
MERCEDES-BENZ	299	3.9%	224	3.6%	33.5%
MAXUS	148	2.0%	64	1.0%	131.3%
FIAT	132	1.7%	153	2.5%	-13.7%
ISUZU	105	1.4%	48	0.8%	118.8%
MAN	90	1.2%	47	0.8%	91.5%
LAND ROVER	79	1.0%	140	2.2%	-43.6%
KIA	36	0.5%	36	0.6%	0.0%
HYUNDAI	35	0.5%	68	1.1%	-48.5%
IVECO	35	0.5%	28	0.4%	25.0%
SEAT	22	0.3%	6	0.1%	266.7%
SKODA	16	0.2%	3	0.0%	433.3%
FUSO	11	0.1%	25	0.4%	-56.0%
OTHERS	17	0.2%	24	0.4%	-29.2%
TOTAL	7,579	100.0%	6,234	100.0%	21.6%

Registrations of new heavy commercial vehicles

Maker/Brand	2026		2025		Y-o-Y
Maker/Brand	Jan.	Share	Jan.	Share	Y-o-Y
SCANIA	126	32.1%	148	31.5%	-14.9%
VOLVO	99	25.3%	104	22.1%	-4.8%
DAF	63	16.1%	97	20.6%	-35.1%
RENAULT	40	10.2%	56	11.9%	-28.6%
MERCEDES-BENZ	35	8.9%	17	3.6%	105.9%
MAN	17	4.3%	25	5.3%	-32.0%
IVECO	11	2.8%	8	1.7%	37.5%
OTHERS	1	0.3%	15	3.2%	-93.3%
TOTAL	392	100.0%	470	100.0%	-16.6%

Registrations of new Buses

Maker/Brand	2026		2025		Y-o-Y
Maker/Brand	Jan.	Share	Jan.	Share	Y-o-Y
MERCEDES-BENZ	31	25.8%	30	39.5%	3.3%
TEMSA DAF	18	15.0%	0	0.0%	-%
SCANIA	17	14.2%	11	14.5%	54.5%
DAF	14	11.7%	4	5.3%	250.0%
OTHERS	40	33.3%	31	40.8%	29.0%
TOTAL	120	100.0%	76	100.0%	57.9%

Source: The Society of the Irish Motor Industry (SIMI)