All about Daihatsu

 Model Launch Schedules
 Global manufacturing footprint
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May 15, 2024

Announced on May 10, 2024, Daihatsu's retail sales in Indonesia in the first 4 months of 2024 reached 61,566 units (down 14.0% YoY), holding a market share of 21.3% in the national automotive market.

During the period, Daihatsu's sales were dominated by 3 models, namely the Sigra with 20,299 units, or contributing 33%; followed by Gran Max PU (Pick Up) with 14,214 units (23.1%); and Terios with 7,881 units (12.8%).

According to latest data from Gaikindo, Daihatsu’s retail sales in April reached 12,419 units (down 11.3% YoY).
PT. Astra International Tbk. Daihatsu Sales Operation expected to see the local automotive market continue to grow in 2024.

The company added that its sales achievements were supported by various conveniences in owning a new car, including trade-in facilities, ease of purchasing on credit from leasing companies as needed; as well as after-sales services

(rom Daihatsu Indonesia press release on May 10, 2024 and Gaikindo's data)

Apr 11, 2024

On April 11, Daihatsu announced that it will resume production of these 3 models (Daihatsu Taft, Daihatsu/Toyota Copen) at Daihatsu Kyushu Oita (Nakatsu) plant and Daihatsu Head (Ikeda) Plant.

With the resumption of operations at the Copen Factory, the Head (Ikeda) Plant that produces Daihatsu/Toyota Copen, all Daihatsu’s domestic vehicle plants will resume operations.

Production and shipment will resume for the 3 vehicle models listed below:

  • Daihatsu Kyushu Oita (Nakatsu) plant: Daihatsu Taft (from May 6)
  • Daihatsu Head (Ikeda) Plant: Daihatsu/Toyota Copen (from May 7)

Daihatsu Press release

Apr 08, 2024

On April 8, Toyota Motor Corporation (Toyota) and Daihatsu Motor Co., Ltd. (Daihatsu) announced their decision to reform the overseas business structure of both companies while aiming to make Daihatsu a "mobility company centered on mini vehicles" going forward. 

Overview of the changes:

  • Shifting the product planning function from the Emerging-market Compact Car Company spanning Toyota and Daihatsu to the Toyota Compact Car Company. As Toyota Compact Car Company will be the contractor of Daihatsu, Toyota will be responsible for the entire process from development to certification.
  • Transferring the business and product management function to the Business & Sales Unit of Toyota
  • Other areas related to subcontracting, including resource management and optimization, will also be reported to Toyota to strengthen the partnership.

Toyota Daihatsu Engineering & Manufacturing Co., Ltd. (TDEM) and Toyota Motor Asia Pacific Pte Ltd. (TMAP) will become the Asia Regional Headquarters, belonging to the Asia Region of Toyota, and be renamed "Toyota Motor Asia (TMA)." 

On the same day, Daihatsu also announced its efforts to prevent recurrence. As part of the management reform, the Executive manager and deputy Executive managers will be eliminated, and the five-level organization will be streamlined to three levels (president => Executive Vice President => Chief Officer). The functional and vertical divisions will be eliminated, reorganizing into an organization with “horizontal collaboration” that is communication-oriented. In addition, it also explains the company's efforts to reform MONODUKURI and KOTODUKURI, its corporate culture, and to clarify management responsibility.

(Toyota press release on April 8, 2024)(Daihatsu press release on April 8, 2024)