On August 31, 2025, Proton unveiled the all-new e.MAS 5 EV at Malaysia’s National Day Parade in Putrajaya. Positioned as the nation’s first affordable EV, the compact B-segment hatchback is designed to make electrification accessible to all Malaysians.
Launching in Q4 2025 as the second model under the e.MAS brand, i

Announced on August 18, 2025, Proton announced that its new electric vehicle (EV) production plant in Tanjung Malim, Malaysia, is nearing completion, 6 months after its February groundbreaking. Full-scale production is scheduled for September.
The facility is now 90.4% built, with over 83.5% of equipment installed, a

Announced on August 11, 2025, Proton, Malaysia’s July car sales rebounded from a slow June, reaching 13,518 units. This lifts YTD sales for the first 7 months of 2025 to 85,674 units, securing second place in national rankings. July’s market share is estimated at 19.2%, with a YTD figure of 19.3%.
The new Proton X50

Announced on August 13, 2025, Proton has delivered 2,000 units of the all-new Proton X50 SUV since its launch on July 24, 2025. This follows an earlier milestone of 999 units delivered within five working days and 5,000 bookings received in the first 10 days before pricing was announced.
Produced at the Tanjung Malim

On August 14, 2025, Proton New Energy Technology Sdn Bhd (PRO-NET), a subsidiary of Proton, announced that the Proton e.MAS 7 had been Malaysia’s best-selling EV for the seventh consecutive month since its launch.
As of July 31, 2025, a total of 4,959 units had been delivered, comprising 4,689 units in Malaysia and 2

On July 24, 2025, Proton officially launched the all-new Proton X50 in Malaysia, with deliveries to early bird customers starting immediately after launch.
Developed in partnership with Geely, this upgraded model features a bold design, enhanced ADAS Level 2, a 14.6-inch infotainment display, and the world’s first Ba

Announced on July 28, 2025, Proton Holdings Berhad, Malaysia, has established a wholly owned subsidiary, Proton International Corporation Sdn Bhd (PICSB), led by CEO Edmund Lim Meng Thong, to spearhead its global expansion.
The new company aims to increase Proton’s export sales tenfold within five years, focusing on

On July 22, 2025, Proton New Energy Technology Sdn Bhd (PRO-NET), a subsidiary of Proton, announced that the Proton e.MAS 7 remained Malaysia’s best-selling EV in June, maintaining its lead for the sixth straight month. With 4,003 units delivered in the first half of 2025, the model secured a dominant 23.4% market sh

Reported on July 11, 2025, data from Malaysia’s Road Transport Department (JPJ) revealed the top 20 electric vehicle (EV) brands registered in Malaysia during the first half of 2025.
The top four rankings remained unchanged, with BYD leading the pack with 5,400 units registered. Proton followed in second place with 4

Announced on July 9, 2025, Proton New Energy Technology (PRO-NET), a subsidiary of PROTON, has signed a Memorandum of Understanding (MoU) with AMTEL Cellular Sdn Bhd (AMTEL), a subsidiary of AMTEL Holdings Bhd, to ensure the responsible transportation, disassembly, and disposal of EV batteries.
The partnership aims t

Announced on July 7, 2025, Proton, Malaysia reported H1 2025 sales of 72,156 units sold across the group (domestic, export, smart, Proton e.MAS), securing the second-highest position in Malaysia’s automotive market. June sales totaled 11,069 units, showing slight YoY growth and raising the company’s monthly market sh

Announced on July 1, 2025, Proton has previewed the all-new X50 to Malaysian media, ahead of its first major model launch of the year. Registration of interest is now open.
Since its debut in October 2020, the X50 has sold over 134,000 units, maintaining its position as the top B-segment SUV for 5 consecutive years.

Reported on June 25, 2025, Proton has established 4 joint ventures and 2 technical agreements between its local vendors and key suppliers from Geely’s network to strengthen the local supply chain and enhance vendor capabilities.
For (i) ADAS development, Proton’s supplier Delloyd Technology Bhd has formed a joint ven

On June 19, the Prime Minister of the Republic of Kazakhstan met with the CEO of the Malaysian company Proton Holdings Berhad. The meeting discussed issues of cooperation in the automotive industry, including the prospects for opening a new production facility in Kazakhstan.
The parties discussed Proton Holdings' pla

Announced on June 9, 2025, Malaysia’s Proton officially launched the e.MAS 7 in Trinidad and Tobago, the second international market for its first EV model after Nepal.
The launch event in Port of Spain was hosted by local distributor ANSA Motors, which also opened a new EV showroom at The City of Grand Bazaar to sup

Reported on June 11, 2025, data from the Malaysian Road Transport Department (JPJ) revealed the top 20 electric vehicle (EV) brands registered in Malaysia between January and May 2025.
BYD remained at the top with 4,355 units registered, followed by Proton with 3,399 units of the eMas 7 (excluding 233 units exported)

Announced on June 6, 2025, Proton reported total sales of 13,328 units in May, a 6.1% YoY increase, covering domestic, export, smart, and Proton e.MAS figures. This marked the third straight month of growth. Sales for the first 5 months of 2025 reached 61,087 units, with market share estimated at 19.2%.
The Saga led

Announced on May 15, 2025, Shell Recharge and Proton New Energy Technology (PRO-NET), a subsidiary of PROTON, have partnered to enhance the convenience of EV charging in Malaysia. This collaboration allows PROTON e.MAS and smart EV drivers to locate and pay for charging at Shell Recharge stations through the PROTON e

Announced on May 8, 2025, Proton captivated visitors at the Malaysia Autoshow 2025 (MAS 2025) with a vibrant showcase themed “Inspiring Connections.”
Taking center stage was the public debut of Proton’s second all-electric vehicle, ahead of its official launch later this year. The new compact EV hatchback, named the

Announced on May 6, 2025, Proton, Malaysia achieved a notable sales increase in April 2025, reaching 12,692 units (domestic and export), marking a 14.7% YoY rise and securing a market share of 20.8%. This performance stands out despite a slower overall automotive market. Proton maintained its 2nd-place position in Ma