On April 24, 2025, Audi officially began production of the Q7 SUV in Malaysia, marking it as the first premium luxury Audi model to be assembled in Southeast Asia.
This 7-seater mild hybrid (MHEV) is also the first Audi vehicle produced at the Volkswagen Group Malaysia assembly plant in Pekan, Pahang. The Audi Q7 has been open for booking in Malaysia since early April.
The Pekan facility, operated in partnership with DRB-HICOM Bhd, is Audi’s sole production site in the Southeast Asian region. In addition to assembling Volkswagen models for the Malaysian market, the plant is set to expand Audi’s local production capacity, with plans to produce up to 5,000 units annually.
Audi has invested over MYR 12 million in this initiative, reinforcing its commitment to strengthening its presence in Malaysia’s premium automotive segment.