Switzerland - New car sales in 2026 by OEM

*The numbers shown are the units at the time of the announcement, and may differ if revisions are later made to past data.

Sales data by OEM/model in Switzerland

2021 2022 2023 2024 2025 2026

Flash report, Automotive sales volume, 2026

Jan. Feb. Mar. Apr. May Jun. Jul. Aug. Sep. Oct. Nov. Dec.

Flash report, February 2026

Mar 4, 2026

*There are cases where recently released data and detailed information in the database do not match up for reasons including different information sources, and discrepancies between preliminary reports and confirmed data.

Switzerland - Sales of new passenger cars

Maker/Brand	2026		2025		Y-o-Y	2026		2025		Y-o-Y
Maker/Brand	Feb.	Share	Feb.	Share	Y-o-Y	Jan.-Feb.	Share	Jan.-Feb.	Share	Y-o-Y
VW	1,980	12.6%	1,443	8.9%	37.2%	3,328	11.2%	2,795	9.0%	19.1%
Skoda	1,600	10.2%	1,525	9.4%	4.9%	2,868	9.6%	2,866	9.2%	0.1%
BMW	1,410	9.0%	1,447	8.9%	-2.6%	2,789	9.4%	3,171	10.2%	-12.0%
Audi	1,327	8.5%	1,227	7.6%	8.1%	2,222	7.5%	2,273	7.3%	-2.2%
Mercedes-Benz	845	5.4%	1,174	7.2%	-28.0%	1,914	6.4%	2,275	7.3%	-15.9%
Toyota	814	5.2%	793	4.9%	2.6%	1,799	6.1%	1,587	5.1%	13.4%
Dacia	607	3.9%	627	3.9%	-3.2%	1,156	3.9%	1,158	3.7%	-0.2%
Seat / Cupra	591	3.8%	629	3.9%	-6.0%	1,049	3.5%	1,327	4.3%	-20.9%
Volvo	568	3.6%	556	3.4%	2.2%	1,211	4.1%	1,077	3.5%	12.4%
Renault	471	3.0%	820	5.1%	-42.6%	1,008	3.4%	1,355	4.4%	-25.6%
Peugeot	454	2.9%	397	2.4%	14.4%	825	2.8%	869	2.8%	-5.1%
Hyundai	451	2.9%	767	4.7%	-41.2%	846	2.8%	1,418	4.6%	-40.3%
Kia	441	2.8%	527	3.3%	-16.3%	941	3.2%	982	3.2%	-4.2%
Ford	392	2.5%	501	3.1%	-21.8%	737	2.5%	982	3.2%	-24.9%
MG	358	2.3%	150	0.9%	138.7%	551	1.9%	259	0.8%	112.7%
Porsche	311	2.0%	346	2.1%	-10.1%	714	2.4%	814	2.6%	-12.3%
Opel	289	1.8%	189	1.2%	52.9%	514	1.7%	414	1.3%	24.2%
Citroen	236	1.5%	151	0.9%	56.3%	488	1.6%	340	1.1%	43.5%
Tesla	227	1.4%	335	2.1%	-32.2%	310	1.0%	575	1.9%	-46.1%
MINI	210	1.3%	304	1.9%	-30.9%	397	1.3%	495	1.6%	-19.8%
BYD Auto	198	1.3%	8	0.0%	2375.0%	342	1.2%	15	0.0%	2180.0%
Mazda	196	1.2%	250	1.5%	-21.6%	341	1.1%	500	1.6%	-31.8%
Suzuki	191	1.2%	314	1.9%	-39.2%	419	1.4%	531	1.7%	-21.1%
Honda	175	1.1%	164	1.0%	6.7%	313	1.1%	276	0.9%	13.4%
Land-Rover	171	1.1%	168	1.0%	1.8%	344	1.2%	335	1.1%	2.7%
Jeep	136	0.9%	72	0.4%	88.9%	196	0.7%	139	0.4%	41.0%
Fiat	126	0.8%	86	0.5%	46.5%	262	0.9%	166	0.5%	57.8%
Leapmotor	116	0.7%	44	0.3%	163.6%	244	0.8%	86	0.3%	183.7%
Subaru	98	0.6%	106	0.7%	-7.5%	135	0.5%	172	0.6%	-21.5%
Alfa Romeo	82	0.5%	86	0.5%	-4.7%	136	0.5%	153	0.5%	-11.1%
Mitsubishi	76	0.5%	95	0.6%	-20.0%	166	0.6%	168	0.5%	-1.2%
Lexus	71	0.5%	70	0.4%	1.4%	127	0.4%	116	0.4%	9.5%
Genesis	57	0.4%	15	0.1%	280.0%	70	0.2%	31	0.1%	125.8%
Nissan	53	0.3%	475	2.9%	-88.8%	197	0.7%	606	2.0%	-67.5%
Polestar	51	0.3%	92	0.6%	-44.6%	112	0.4%	141	0.5%	-20.6%
KGM	34	0.2%	16	0.1%	112.5%	54	0.2%	36	0.1%	50.0%
DS	21	0.1%	18	0.1%	16.7%	44	0.1%	43	0.1%	2.3%
Alpine	21	0.1%	20	0.1%	5.0%	35	0.1%	38	0.1%	-7.9%
Aston Martin	11	0.1%	13	0.1%	-15.4%	23	0.1%	30	0.1%	-23.3%
Others	231	1.5%	192	1.2%	20.3%	497	1.7%	386	1.2%	28.8%
Total	15,697	100.0%	16,212	100.0%	-3.2%	29,724	100.0%	31,000	100.0%	-4.1%

Source: auto-schweiz

Flash report, January 2026

Feb 4, 2026

Switzerland - Sales of new passenger cars

Maker/Brand	2026		2025		Y-o-Y
Maker/Brand	Jan.	Share	Jan.	Share	Y-o-Y
BMW	1,379	9.8%	1,724	11.7%	-20.0%
VW	1,348	9.6%	1,352	9.1%	-0.3%
Skoda	1,268	9.0%	1,341	9.1%	-5.4%
Mercedes-Benz	1,069	7.6%	1,101	7.4%	-2.9%
Toyota	985	7.0%	794	5.4%	24.1%
Audi	895	6.4%	1,046	7.1%	-14.4%
Volvo	643	4.6%	521	3.5%	23.4%
Dacia	549	3.9%	531	3.6%	3.4%
Renault	537	3.8%	535	3.6%	0.4%
Kia	500	3.6%	455	3.1%	9.9%
Seat / Cupra	458	3.3%	698	4.7%	-34.4%
Porsche	403	2.9%	468	3.2%	-13.9%
Hyundai	395	2.8%	651	4.4%	-39.3%
Peugeot	371	2.6%	472	3.2%	-21.4%
Ford	345	2.5%	481	3.3%	-28.3%
Citroen	252	1.8%	189	1.3%	33.3%
Suzuki	228	1.6%	217	1.5%	5.1%
Opel	225	1.6%	225	1.5%	0.0%
MG	193	1.4%	109	0.7%	77.1%
MINI	187	1.3%	191	1.3%	-2.1%
Land-Rover	173	1.2%	167	1.1%	3.6%
Mazda	145	1.0%	250	1.7%	-42.0%
Nissan	144	1.0%	131	0.9%	9.9%
BYD Auto	144	1.0%	7	0.0%	1957.1%
Honda	138	1.0%	112	0.8%	23.2%
Fiat	136	1.0%	80	0.5%	70.0%
Leapmotor	128	0.9%	42	0.3%	204.8%
Mitsubishi	90	0.6%	73	0.5%	23.3%
Tesla	83	0.6%	240	1.6%	-65.4%
Polestar	61	0.4%	49	0.3%	24.5%
Jeep	60	0.4%	67	0.5%	-10.4%
Lexus	56	0.4%	46	0.3%	21.7%
Alfa Romeo	54	0.4%	67	0.5%	-19.4%
Subaru	37	0.3%	66	0.4%	-43.9%
DS	23	0.2%	25	0.2%	-8.0%
KGM	20	0.1%	20	0.1%	0.0%
Alpine	14	0.1%	18	0.1%	-22.2%
Maserati	14	0.1%	6	0.0%	133.3%
Genesis	13	0.1%	16	0.1%	-18.8%
Aston Martin	12	0.1%	17	0.1%	-29.4%
Others	252	1.8%	188	1.3%	34.0%
Total	14,027	100.0%	14,788	100.0%	-5.1%