login
Electrified Vehicle (xEV) Sales Monthly Report (January 2026)
Changing subsidies, changing markets: A new phase of xEV demand
2026/03/03
-
Global electrified vehicle sales and composition by powertrain (BEV/PHEV/HEV)
-
Trends in sales volume and share of electrified vehicles (xEVs) in major countries and new car sales trends by country
-
Trend in sales volume of electrified vehicles (xEVs) of major OEMs
-
About this Report
Global electrified vehicle sales and composition by powertrain (BEV/PHEV/HEV)
Sales of electrified vehicles (xEVs) in January in 12 major countries and three Nordic countries (15 countries in total) totaled 1.368 million units. This represents a significant decrease of 8.7% compared to the same month in 2025 and 39.6% compared to the previous month. The share of xEVs was 30.7%, down 8.2 points from 38.9% the previous month.
By powertrain, the sales volume of BEVs was 624,000 units (14.0% share), PHEVs 347,000 units (7.8% share), and HEVs 397,000 units (8.9% share). BEVs (battery electric vehicles) and PHEVs (plug-in hybrid electric vehicles) in particular showed significant month-over-month (m/m) declines in both sales volume and market share. The large sales decline in China, a major market, had a significant impact, resulting in a year-over-year (y/y) decline as well. HEVs (hybrid electric vehicles) sales also declined from the previous month, with their market share expanding both year-over-year and month-over-month, supported by strong sales growth in Japan and the UK.
In China, sales of electric vehicles plummeted in January due to changes in the sales promotion policies for New Energy Vehicles (NEVs: BEVs, PHEVs, FCEVs (fuel-cell electric vehicles)). Conversely, in Thailand, Chinese car sales increased significantly in the final month of incentives under the EV 3.0 scheme (EV promotion measures). It is necessary to keep an eye on the trends in each country, such as significant policy changes that will continue to have a major impact on the sales of xEVs in the future.
Trends in sales volume and market share of electrified vehicles (xEVs)
(total of 12 major countries and 3 Nordic countries)
Click on the legend buttons to display only the relevant data.
Copyright (C) MarkLines Co., Ltd. All rights reserved.
This report is for paid members only.
If you register as a free member, you can read the rest of this article for a limited time.
In addition, you can also enjoy the following content for free:
Related Report File
-
{{ ct_title }}
Loading...
Japan
+81-3-4241-3907
USA
Mexico
Germany
China (Shanghai)
Thailand
India
Free Trial
Online Demo