On May 12, Chery announced the signing of a strategic cooperation agreement between its Kaiyang Lab and Singapore’s Nanyang Technological University (NTU Singapore). This marks the settlement of the first collaborative innovation center outside of China under Chery’s global open source initiative.
Chery and NTU Singa

On April 28, Kaiyi Auto announced its new global market strategy. It announced its ‘55511’ plan, focusing on its core businesses, enhancing its brand image, and committing to long-term development. The ‘55511’ plan outlines five goals for Kaiyi Auto by 2030: achieving an annual production and sales volume of 500,000

On May 8, SOUEAST officially launched its Saudi Arabia subsidiary. Saudi Arabia, as the largest auto market in the region, plays a vital role in SOUEAST's layout in the Middle East. By establishing local centers, the company aims to develop models tailored for Saudi customers. SOUEAST has also invested in an auto spa

On May 7, multiple sources reported that Jetour will start producing cars in the former Kia factory in Batna in 2025 in cooperation with Fondal Group. Initially, Jetour will utilize the SKD (semi-knockdown) assembly method, with a commitment to retain all current employees and generate new job opportunities. The comp

Announced on May 8, 2025, Jaecoo Malaysia marked its first anniversary at the Malaysia Autoshow 2025 with a rebranding, now operating as OMODA & JAECOO — Forged by Purpose.
Kicking off this new chapter, the OMODA C7 Neo Crossover made its dynamic local debut at MAS 2025.
Unlike the PHEV version showcased in Thailand

On April 28, multiple sources reported that a delegation from Massar Algeria, a subsidiary of the holding company the National Iron and Steel Company (SNS), met with the officials of Jetour.
The meeting focused on exploring opportunities to increase the integration of locally manufactured components into vehicles int

Announced on May 1, 2025, iCaur is set to make its official Malaysian debut at the Malaysia Autoshow 2025 (MAS 2025), taking place from May 9 to 15 at MAEPS Serdang. The event will feature a comprehensive preview of the brand’s dynamic EV lineup, including the 03 and V23 models.
iCaur is Chery’s iCar, rebranded for i

On April 23, at the Auto Shanghai 2025, Exeed, a Chery high-end sub-brand, unveiled the new Tianji concept vehicle positioned as a “large 6-seater leisure SUV”.
5.3m in length, 2m in width, 1.9m in height, and 3.2m in wheelbase, the Tianji is a full-size SUV with a Phecda-inspired name signifying “courage” to echo Ex

On April 23, iCAR, a Chery sub-brand, unveiled its V23 Pickup Concept and V23 Convertible Concept at the Auto Shanghai 2025.
The V23 Pickup Concept represents a new paradigm of compact and light off-road pickup trucks, with a body length extended to over 4,600mm. It adopts an innovatively designed rear trunk space an

On April 16, the Chinese brand Kaiyi reached Argentina with the launch of its X3 compact SUV.
The model is powered by a 1.5-liter engine producing 116 hp, paired with a CVT automatic transmission and front-wheel drive.
Key features include driver and passenger airbags, tire pressure monitoring system, hill-start assi

On April 23, Omoda announced the opening of pre-orders for the Omoda 9 SHS, in Spain.
At 4.77 meters long, 1.92 meters wide and 1.67 meters high, it features a sleek cross-coupé body with a drag coefficient of 0.308. It’s plug-in hybrid system combines a 1.5-liter turbo engine with three electric motors, delivering a

On April 25, SOUEAST, at its first annual international business conference, presented a new roadmap for the next five years. It plans to expand into over 60 countries by 2025, using a network of more than 300 distributors, and sell 300,000 vehicles per year by 2030.
SOUEAST is launching 2 global models in the SUV-B

On April 23, Jetour Zongheng, a luxury off-road brand under Chery, announced that it made its global debut with its entire product range including the Zongheng G700, Zongheng G900, Zongheng F700 and Zongheng G600.
Positioned as an all-terrain luxury plug-in hybrid off-road SUV, the Zongheng G700 has a sturdy look whi

On April 24, 2025, Chery officially unveiled its new brand LEPAS, showcasing the debut model L8 at a global launch event. LEPAS is positioned as Chery's strategic cornerstone for "elevated positioning, enhanced value, and market growth."
Zhang Guibing, President of Chery International, announced LEPAS will launch fiv

On April 23, at the Auto Shanghai 2025, Chery officially unveiled its all-new pickup series—HIMLA. 
The name “HIMLA” draws inspiration from the reverence for mountain peaks and the spirit of conquest, embodying the bold yet practical values of its target users. 
As a key pillar of Chery’s global strategy, HIMLA deliv

On April 21, Chery announced that it conducted a frontal crash test with a rigid obstacle and full overlap width on its flagship TIGGO 9 crossover, achieving 5-star safety in line with Euro NCAP’s strict standards. The tests were performed in the brand's certified high-tech laboratory.
The vehicle underwent a Euro NC

On April 16, multiple sources reported that the Prime Minister of Uganda met with the officials of Chery. Chery discussed investment opportunities in Uganda and proposed to open an industrial plant to assemble cars, EV chargers, etc.
Based on multiple sources 

On April 16, the Algerian Investment Promotion Agency announced that multiple investment agreements were signed between Algerian and Chinese companies during the Algerian Chinese Business Forum on April 15, 2025. 
For the automotive sector, the Algerian National Company for Foundries "Fondal", a subsidiary of the Nat

The Chinese Chery Group’s Omoda and Jaecoo brands were officially launched in Brazil, debuting with two models, the Omoda E5 compact electric SUV and the Jaecoo 7 compact plug-in hybrid SUV. The vehicles will be initially imported, though manufacturing in Brazil should begin before 2028.
The Omoda E5 is a compact SUV

On April 15, the Ministry of Industry, Algeria signed an MOU (Memorandum of Understanding) with the Jetour brand. The MoU aims to increase the use of locally made products, reduce reliance on imported parts, and support the growth of the spare parts sector. It will create a supportive environment for local manufactur