On June 12, multiple sources reported that Tesla officially entered the Moroccan market with the creation of Tesla Morocco. The newly formed company will be responsible for importing, selling, and servicing electric vehicles and energy products in the country. Tesla created the local subsidiary on May 27, 2025. It is

On June 11, multiple sources reported that Tinci Materials Technology has signed an agreement with Morocco’s government to build a battery materials plant. It will have an annual production capacity of 150,000 tons of electrolytes and other key lithium battery raw materials. The plant will be in the Jorf Lasfar indus

On June 8, multiple sources reported that Shenzhen JDD Tech New Materials, a Chinese company also known as Junida, announced plans to set up a new production facility in Morocco. This plant will focus on manufacturing functional protective covers for the automotive industry. The project is part of the company’s strat

On June 1, multiple sources reported that Shandong Yongsheng Rubber is planning a tire manufacturing plant in Kenitra, Morocco. It will have an initial annual production capacity of 6 million semi-steel radial tires, with a future expansion to 12 million. The construction will start in the next six months. 
Based on

On May 27, Smart entered the Moroccan market through a partnership with Auto Nejma, a local automotive distributor and official Mercedes-Benz partner. This marks Smart’s presence in 38 countries and regions worldwide.
By 2027, Auto Nejma will open six Smart showrooms in key Moroccan cities, offering modern urban mobi

On May 21, Fiat Professional launched the TRIS, its first-ever three-wheeled EV, in the Africa and Middle East (MEA) markets. It is designed for small businesses, TRIS comes in 3 versions i.e., chassis-cabin, flatbed, and pick-up—offering flexibility for different professional needs.
Designed in Centro Stile, Italy,

On May 4, multiple sources reported that Chinese tire manufacturer Sentury Tire abandoned its plan to establish a factory in the As Pontes region of Galicia, Spain, and transfer all funding to its existing factory in Tangier, Morocco. The Tangier plant started production in September 2023. The investment will expand

On April 22, multiple sources reported that Zeekr had entered the Moroccan market through a partnership with Tractafric Motors Morocco. It has launched Zeekr 001 and Zeekr X. In the coming days, it will introduce the Zeekr 7X family SUV in Morocco. Tractafric aims to sell approximately 100 units this year.
Based on m

On April 15, Falcon Energy Materials plc and Shanghai Shanshan New Material Co., LTD signed a term sheet for a strategic partnership to develop the customer base for Falcon’s coated spherical purified graphite (CSPG) anode production facility in Morocco. 
Hensen Graphite & Carbon Corporation will provide technical su

On April 7, the Minister of Industry and Trade of the Kingdom of Morocco, Mr. Ryad Mezzour, held a series of meetings in Seoul with senior representatives of leading Korean companies and economic institutions to strengthen bilateral cooperation and explore new partnership opportunities.
Mr. Mezzour also met with Mr.

On March 18, Multiple sources reported that Fränkische Industrial Pipes will invest more than MAD 100 million in the automotive industry in Morocco. The project focuses on manufacturing specialized plastic systems and will provide 150 job opportunities by 2028. It will produce specialized protection systems and plast

On March 13, multiple sources reported that BYD had launched an all-electric Seagull model in Morocco. It will be sold through AutoNejma dealerships. It has a 38.88 kWh battery pack. It has a range of 445 kilometers. Powered by a 55kW (77 horsepower) electric motor, the Seagull offers a maximum torque of 135 Nm and a

On February 25, multiple sources reported that ALBIS is planning a new subsidiary in Morocco. It will be situated in Tangier. The new branch will specialize in the production of thermoplastics, which is used in the production of car interior parts.
Based on multiple sources 

On February 19, multiple sources reported that Hangzhou Redick Energy Saving Technology is planning to invest USD 30 million in Tangier to establish a factory specialized in the production of automotive bearings. It will be called Radical Bearing Morocco SAS. It will serve domestic as well as export customers. 
Based

On February 17, multiple sources reported that Guangdong Haomei New Materials Co., Ltd. and Lingyun Industrial Co., Ltd. are planning a joint venture (JV) in Morocco to produce auto components. The JV will produce new energy battery housings, body structural parts, high-strength rolled parts, etc. It will target Euro

On February 4, multiple sources reported that a group of Japanese companies visited Morocco to explore investment opportunities in Morocco's automotive sector. The initiative is led by the Japan External Trade Organization (JETRO) in collaboration with several Moroccan agencies. It aims to introduce Japanese companie

Several media sources reported that Aptiv PLC has opened a new production plant in the industrial zone in the Northwestern Tangier city in Morocco, with a total investment of MAD 450 million (USD 45 million).
Its construction began in summer 2023. This 6-hectare facility will create more than 3,000 jobs when fully op

On January 27, multiple sources reported that Shenzhen Kaizhong Precision Technology will establish a new plant in Morocco with an investment of MAD 55 million.
It will help to meet the growing demand from its customers in Europe and Africa. The first phase of financing is expected to include the establishment of the

On January 22, multiple sources reported that Benteler Group (Benteler) will open a new plant in Kenitra by the end of this year. It will supply components to the Stellantis Vigo factory. Benteler selects Morocco due to its low production costs and advanced infrastructure. 
Based on multiple sources 

The Ministry of Industry & Trade, the kingdom of Morocco announced the inauguration of Leoni AG (Leoni)’s new factory in the Industrial Acceleration Zone in Agadir, on January 20, 2025.
According to Leoni Morocco, with an investment of over MAD 200 million, this new 19,000-sqm will create 3,000 direct jobs.
This proj