hicles imported from Japan; however, sales of Japanese automakers in the U.S. have been steadily increasing. This is driven by the growing demand for hybrid electric vehicles (HEVs). In the U.S., Japanese OEMs hold a 70% share of the HEV market segment, primarily driven by U.S.-produced models from Toyota and Honda.   Using sales volume data from MarkLines, this report examines the current state of the U.S. HEV market. 2026 Toyota Camry ...

Market & Tech Reports  Updated at: 2026/05/19

Toyota: Multi-Pathway Strategy GlobalData 5-Year Forecast: Maintaining Annual Output at Around 10 Million Units Summary GlobalData Production Forecast: Toyota's light vehicle production to remain at around 10 million units until 2031 Global Sales: Promoting product- and regional-based management Lexus: SUVs for the U.S. market are the main focus Japan: HEV sales account for over 60%, recovery in demand progressing with electrification United Stat...

Market & Tech Reports  Updated at: 2026/05/12

its L4 Robotaxi. Regarding solid-state and sodium-ion batteries, automakers such as BYD, Chery, Changan, and BAIC are accelerating their R&D and industrialization plans.   Non-Chinese OEMs continue to promote the localization of New Energy Vehicles (NEVs) and intelligentization. VW, Mercedes-Benz, Toyota, GM and others are accelerating the implementation of highly autonomous driving and AI cockpits through partnerships with tech companies such a...

Market & Tech Reports  Updated at: 2026/05/11

Bangkok International Motor Show 2026 (2) Japanese & European OEMs Toyota, Mazda, Isuzu, Nissan, Honda, Suzuki, and others Summary Toyota Land Cruiser FJ / Lexus IS300h Mazda Mazda6e Isuzu D-MAX EV Nissan Kicks e-POWER Honda e:N2 Suzuki e VITARA BMW iX3 50 xDrive M Sport MINI John Cooper Works Electric 1965 Victory Edition Mercedes-Benz CLA 250+ Ford Ranger Super Duty Tesla Model Y L Hyundai SANTA FE Hybrid HTRAC AWD Kia Carnival HEV, EV5 Volvo E...

Market & Tech Reports  Updated at: 2026/05/08

ROHM's consent.   Denso not only considers ROHM a strategic partner, but also holds approximately 5% of its shares. This acquisition proposal was likely intended not merely to position ROHM as just a partner, but to strengthen the Group's semiconductor business by welcoming ROHM as a member of the Toyota Group.   Conversely, ROHM has been operating as an independent semiconductor manufacturer since its establishment in 1958. While sales to the ...

Market & Tech Reports  Updated at: 2026/05/08

a Gosei (Japan): D / CDenso (Japan): E Suzuki Suzuki Europe △ △ △ △ 〇 Toyoda Gosei (Japan): D / P / K AvtoVAZ AvtoVAZ Europe 〇 〇 △ Tata Jaguar Land Rover Europe 〇 〇 〇 〇 △ 〇 〇 〇 〇 〇 △ Veoneer (Sweden): E Toyota ToyotaLexus Europe 〇 〇 〇 〇 △ 〇 △ 〇 〇 Toyoda Gosei (Japan): D / P / S / C / K Americas 〇 〇 〇 〇 △...

Market & Tech Reports  Updated at: 2026/05/07

all, we maintain our view that Japanese sales will peak in 2026 before beginning to decline.Japanese OEMs initially planned to produce their BEVs in Japan and transfer the know-how to their overseas production sites. However, given weak BEV sales in Japan, they now plan to import BEVs from overseas plants. For example, Honda Group plans to launch the O Alfa, a new BEV SUV, from its plant in India in 2027. Meanwhile, Nissan also intends to increas...

Market & Tech Reports  Updated at: 2026/04/30

recast risks. Our core base forecast is underpinned by the ‘short-war’ assumption in the Middle East (ME). Economic and market-led disruption is thus, assumed to be a near-term event with normalization of the demand and supply environment gaining momentum through 2027 and into the medium-term. Toyota GroupIn 2026, Toyota Group’s global output is expected to decrease by 4% YoY to 10.8 mn units. While output in Europe and South America is an...

Market & Tech Reports  Updated at: 2026/04/30

were among the key models on display.   The event concluded with strong results, recording 132,951 vehicle bookings and 2,056 motorcycle bookings, alongside 1,798,312 total visitors. Vehicle bookings rose 71.8% from 77,379 units in 2025. BYD led the booking rankings with 17,354 units, followed by Toyota with 15,750 and OMODA & JAECOO with 15,088. MG recorded 10,537 bookings, while Deepal + NEVO achieved 8,573. Geely followed with 7,811, Chery w...

Market & Tech Reports  Updated at: 2026/04/30

le (NEV: BEV, PHEV, FCEV) support measures at the start of the year continue to have an impact.   Sales of electrified vehicles continue to rise across Europe. Italy saw a significant y/y increase of 61.4%. HEVs (up 38.7% y/y) saw an increase in models from Japanese and European OEMS including the Toyota Yaris Cross, while BEVs (up 69.0% y/y) and PHEVs (up 104.1% y/y) are dominated by models from Chinese OEMs, such as the Leapmotor T03 and the B...

Market & Tech Reports  Updated at: 2026/04/27

Smart Energy Week 2026: FCVs, Fuel Cell Units, Hydrogen-related Products Honda's Gen3 fuel cell modules, Hyundai's automatic hydrogen refueling robot Summary FCVs and FC systems of OEMs (Toyota, Honda) Compact fuel cell mobility (Aisan Industry, Toyota Boshoku, Gita, KITZ) Components and parts for FC (JTEKT, Siltrax, NOK, Kawasaki Heavy Industries) Hydrogen-related equipment (Tatsuno, Suzuki Shokan, IJTT, Sunny Limited)   Smart Energy Week (Marc...

Market & Tech Reports  Updated at: 2026/04/22

fits. In 2026, profitability is expected to improve further due to the expansion of the company’s overseas network and the deepening of economies of scale, and Leapmotor has set a full-year net income target of CNY 5 billion.   In November 2025, the company agreed to build a 33.6GWh battery cell plant in a joint venture with CALB Group Co., Ltd.(CALB). It is scheduled to become operational in the third quarter of 2026. In October 2025, the com...

Market & Tech Reports  Updated at: 2026/04/20

orque converter and instead use a multi-plate clutch or an electric motor In contrast to the above, a system that retains the torque converter while also utilizing a clutch and an electric motor This report also excludes systems that adopt the above configuration for the sub-transmission (e.g., the Toyota THS II shown on the far right in Figure 1 below). Additional information: While this type is commonly found in hybrid vehicles (see Figure 1,...

Market & Tech Reports  Updated at: 2026/04/17

ber 9, 2025)   In terms of pickup truck (P/U) sales figures by model, full-size P/U models of U.S. manufacturers, such as the Ford F-Series, which is sold in the large markets of the United States and Canada, dominate the top spots.   Next up are mid-size pickup trucks sold globally, such as the Toyota Hilux and the Ford Ranger. Top ten P/U models by sales volume (2025) The table can be scrolled left and right OEM Model Size Global sa...

Market & Tech Reports  Updated at: 2026/04/13

Chinese OEMs: Expanding in South America, Shifting to Local Production Market share in Brazil reaches approx. 9%; accelerating plant construction Summary South American market: Sales are recovering and Chinese OEMs are experiencing rapid growth. Brazil: NEVs drive market share expansion from 1% to 9% Accelerating Localization: BYD, GWM, Chery, and Changan   The South American market has been steadily recovering from 2020 to 2025 following the C...

Market & Tech Reports  Updated at: 2026/04/08

10 EV Zhejiang Lingsheng Power Technology Co., Ltd. C16 EV Zhejiang Lingsheng Power Technology Co., Ltd. SERES AITO Wenjie Ningbo Tuopu GAC Aion Aion Y N/A (V) Zhejiang Sanhua Zhejiang Yinlun Machinery Co., Ltd. Great Wall Motor Ora 03 MIND Electronics Appliance Co., Ltd. Japan(Reference) Toyota bZ4x Denso Nissan Sakura None Highly Marelli Honda N-Van e None N/A TRAD A bird's-eye view of the above map suggests the following tr...

Market & Tech Reports  Updated at: 2026/03/30

s volumes and market shares of xEVs are increasing. The increasing presence of Chinese manufacturers in various countries is also believed to be a contributing factor. Italy saw a significant increase of 68.8% y/y to 47,000 units, mainly due to the rise in HEV sales. Sales of HEV models such as the Toyota Aygo X and Renault Clio increased, as did the HEV version of the VW T-Roc, which was launched in January. Trends in xEV market share in 12 m...

Market & Tech Reports  Updated at: 2026/03/27

IIMS Indonesia International Motor Show 2026 Chinese and Japanese OEMs, Indonesian companies, Vinfast and more Summary Chinese OEMs: Chery, SAIC, Changan, Geely, GAC, GWM, BAIC, DFSK, XPeng Indonesian ：OEM / PLN VinFast Hyundai / Kia Japanese OEMs: Toyota, Daihatsu, Suzuki, Mitsubishi, Honda   The Indonesia International Motor Show (IIMS) 2026 was held at JIEXPO in Kemayoran, Jakarta, from February 5 to 15, 2026.   It is one of Indonesia's tw...

Market & Tech Reports  Updated at: 2026/03/27

nufacturer. Since then, however, EPBs have become a battleground, with AUMOVIO products being used in high volume applications such as the VW Golf. Brake calipers from HL Mando of Korea are doing well, and are used in some companies’ main models, including the BMW 320i, MINI Cooper, VW T-Roc, and Toyota Supra. Astemo calipers are being increasingly adopted by the Peugeot 208 as well as VW Group EV models. The sales of Brembo cast iron rotors ar...

Market & Tech Reports  Updated at: 2026/03/24

Japanese OEMs' BEV Sales in China Recover Toyota bZ3X, Nissan N7: Local-spec equipment and prices improve competitiveness Summary Japanese BEV models doing well in the Chinese market Toyota bZ3X (C-segment SUV BEV) Nissan N7 (D-segment sedan BEV) Honda S7/P7 (D-segment SUV BEV) Japanese BEV launch plans and NEV market trends   In recent years, Japanese automakers (OEMs) have been struggling with product deployment and price competition in the C...

Market & Tech Reports  Updated at: 2026/03/17