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Analysis Report: Lithium-Ion Battery (Japanese, European, U.S. and Korean Markets)
els to BEVs by 2035, but the recent decline in BEV demand and the 25% import tariff in April 2025 have led to a major restructuring of vehicle and battery production. Regarding vehicle plants, production was reduced for the Bright Drop EV at the Canadian plant and the Blazer EV (including the Honda Prologue) at the Mexican plant. Pickup production will be reduced at the Canadian and Mexican plants with production being transferred to the United S...
Market & Tech Reports Updated at: 2025/12/01
Honda: HEVs thriving in North America and Japan
X, which will start production/sales in December 2025. Three additional models will be added in 2026 – based on the 0-series Saloon and SUV for Honda and the Afeela Vision S 01. Contributing to the slowdown is lower projected output of the new Acura ZDX (S233) Premium Midsize SUV and the Honda Prologue (R233) Midsize SUV, as demand for BEVs continues to weaken. The Honda Prologue and Acura ZDX both qualify for the 30D purchase tax credits in...
Market & Tech Reports Updated at: 2025/09/26
Honda's Electrification Strategy
Honda's Electrification Strategy Restructuring of xEV production system and strengthening HEVs Summary 2025 Business Briefing: Realignment of Honda's electrification strategy EVs for the North American market: Cooperation with GM to launch the "Prologue" and "Acura ZDX" NEVs for the Chinese market: Joint development of advanced driver assistance technology with Momenta EVs for the Japanese market: Launch of two N-series light passenger EV models ...
Market & Tech Reports Updated at: 2025/09/03
Analysis Report: Seat (U.S. and European Markets)
olled seat systems Honda Honda Pilot (USA) 2024 Adient Front seat cushion frames Honda Honda Pilot (USA) 2023 Adient Seats Honda Honda Pilot (USA) 2021 Setex Seat frames Honda Honda Pilot (USA) 2021 Tachi-S Seat frames Honda Honda Pilot (USA) 2020 Bridgewater Interiors Seats Honda Honda Prologue (Mexico) 2024 Gentherm Inc. Temperature-controlled seat systems Honda Honda Ridgeline (USA) 2024 TS Tech Americas Seats Honda Honda Ridge...
Market & Tech Reports Updated at: 2025/08/06
Mexico (2) Production and exports affected by U.S. tariff concerns
024). As Cadillac's entry-level EV, it is positioned below the Lyriq (produced at the Spring Hill plant in the U.S.), which is in the same class in terms of size and price, and is eligible for the USD 7,500 U.S. EV tax credit. It will share the same BEV3 platform with the Blazer, Equinox, and Honda Prologue, which are also produced at the Ramos Arizpe plant. The AWD model with two electric motors (total maximum output 300 hp, maximum torque 354 l...
Market & Tech Reports Updated at: 2025/07/11
Electric Vehicle (BEV/PHV/FCV) Sales Monthly Report (April 2025)
id to future trends in inventory numbers, especially for imported cars. GM confirmed that it has no plans to move EV production from Mexico to the U.S. despite the high tariffs imposed by the U.S. The company will continue to produce the Chevrolet Equinox EV, Blazer EV, Cadillac Optiq, and Honda Prologue at the Ramos Arizpe plant, and also mentioned the possibility of producing additional models such as the Spark EUV. GM Mexico is investigatin...
Market & Tech Reports Updated at: 2025/05/26
Electric Vehicle (BEV/PHV/FCV) Sales Monthly Report (March 2025)
ditions, and the situation is expected to be highly uncertain. GM confirmed that it has no plans to move EV production from Mexico to the U.S. despite the additional tariffs. The Ramos Arizpe Plant will continue to produce the Chevrolet Equinox EV and Blazer EV, the Cadillac Optiq, and the Honda Prologue (which uses GM's BEV platform), and may add subcompact EV models. The new Spark EUV is intended for the Latin American market and is schedule...
Market & Tech Reports Updated at: 2025/04/25
U.S. Market: New Vehicle Sales Recover, BEV Expansion Slows
a goal of doubling its global sales of HEVs (excluding China) to 1.3 million units by 2030. The company expects sales to expand mainly in the United States, and will continue developing HEVs, for which demand is growing, while securing development funds for BEVs. In addition, Honda launched the Prologue SUV, the first BEV in North America based on GM's EV platform and the Acura-branded ZDX in the first half of 2024. At the CES in January 2025...
Market & Tech Reports Updated at: 2025/02/21
Analysis Report: Lithium-Ion Battery (Japan, Europe, North America and Korea)
ry production with LG, 2025), a new vehicle and battery plant in Canada (CAD 15 billion, 2028), battery procurement from CATL in China, and establishment of a new battery company in Japan (GS Yuasa joint venture, JPY 400 billion, 2027), and has launched two GM-supplied BEV models for the US market (Prologue and Acura ZDX). In addition, a fuel cell manufacturing company, including fuel cells for industrial use, was jointly established with GM (FCS...
Market & Tech Reports Updated at: 2024/10/18
GM (1) EV Sales Growth Stalls, Electrification Plans Revised
this model. At this time (end of September 2024), no official announcement has been made by Honda regarding measures to respond to GM's announcement of the suspension of Origin development (see below). Launch of Honda and Acura brand EVs based on the Ultium platform In 2024, the Honda-branded Prologue, a mid-size electric SUV based on GM's Ultium platform, and the ZDX, the first Acura-branded SUV, were launched in the U.S. in April and May,...
Market & Tech Reports Updated at: 2024/10/08
Mexico: Chinese vehicles account for 30% of imports and 20% of sales
of Mazda's sales in Mexico at 31%, with Japanese imports accounting for about 90% of that total, including the CX-5 compact SUV. Imports and sales of the CX-50 compact SUV, produced at the joint venture plant with Toyota (MTMUS) in Alabama, USA began in Mexico in H2 of 2023. Honda's EV “Prologue” in production at GM plant starting in February 2024 (Source: Honda) Honda's production in Mexico in 2023 increased 32.4% y/y to 167,...
Market & Tech Reports Updated at: 2024/06/14
Japan Mobility Show 2023: Trends in HMI
uman machine interface) will be explained in this report. Concept cars Production vehicles and planned production vehicles Supplier exhibits Lexus LF-ZCToyota Land Cruiser 250Toyota Hiace EVToyota V-BOXHonda SUSTAINA-C ConceptDaihatsu Vision CopenTHK LSR-05 Denza D9 (BYD)Yangwang U8 (BYD)Honda PrologueMitsubishi TritonSuzuki Spacia ConceptSuzuki Swift Concept Next-generation commercial vehicle cockpit (Yazaki Corporation)eHMI for autonomous ...
Market & Tech Reports Updated at: 2023/11/20
Analysis Report: Lithium-Ion Battery (Japan, Europe, North America and Korea)
of the solid electrolyte during charge and discharge cycles. Honda In April 2022, the company announced to the press that it would produce 2 million electric vehicles globally in 2040, and throughout the past year, specific measures to achieve this goal have been announced. The two U.S. models (Prologue and Acura ZDX) to be supplied by GM will be launched at the end of 2023 as planned, and in China, the 100% conversion to BEVs has been moved ...
Market & Tech Reports Updated at: 2023/11/01
Technical Trends in E/E Architecture
tent application 2023-118651 Source: Technical Information Distribution Service - swimy URL: https://thinktank.toyota-td.jp/pub/list 2023 On April 26, 2023, Honda held a "2023 Business Update" and announced that in North America, in 2024, Honda will release the new mid-size electric SUV "Prologue", and Acura will release the “ZDX”, models both jointly developed with General Motors. It also announced that it will launch a medium-lar...
Market & Tech Reports Updated at: 2023/09/22
GM (1): Aiming for annual production of 1 million EVs in North America by 2025
arly USD 800 million to convert the CAMI Assembly plant to a dedicated EV plant. The plant will be the first full-scale EV production plant in Canada, and GM aims to achieve an annual production capacity of 50,000 units by 2025. Ramos Arizpe Current: Blazer EVPlanned: Equinox EV (Fall 2023),Honda Prologue (2024) The Blazer EV mid-size SUV began shipping in June 2023. GM halted production at the plant in 2022 and has invested more than USD 1 bil...
Market & Tech Reports Updated at: 2023/09/06
Honda: Strengthening Alliance in EV Battery and Resource Procurement
ntrol in various driving situations, a large-capacity battery that achieves a range of 510 km (China CLTC standard), and a body frame specially designed for EVs. World Premiere of “e:NP2 Prototype”and “e:NS2 Prototype” 2nd set of Honda e:N Series EV models, and the 3rd set “e:N SUV Xu (prologue)” at Auto Shanghai 2023 From left to right: e:N SUV Xu, e:NS2 Prototype, e:NP2 Prototype, e:N GT Concept (Source: Honda press release...
Market & Tech Reports Updated at: 2023/06/02
Mexico: Investment plans for near-shoring and EV shift
s Brazilian subsidiary, is its best-selling model (10,000 units in 2022), followed by the CR-V, a compact SUV produced in the U.S., and the HR-V, produced in Japan, which together account for 72% of total sales. Honda's EV production plans in Mexico have not been disclosed, but production of the Prologue crossover SUV, which will be jointly developed on a GM platform, is expected to begin in 2024 at GM's Ramos Arizpe Plant in Mexico. (LMC...
Market & Tech Reports Updated at: 2023/04/24
Japanese Automakers Preparing for EV Expansion
h annual production exceeding 2 million units ① From now to the latter half of the 2020s: Introducing products tailored to the market characteristics of each major region North America: Two medium- and large-sized EVs jointly developed with GM will be launched in 2024 (Honda brand: all-new SUV "Prologue", Acura brand: SUV type) China: Introducing 10 EV models by 2027 Japan: Introducing commercial mini EVs in the JPY 1 million range in the fir...
Market & Tech Reports Updated at: 2022/07/19
GM (1): Accelerating its Electrification Strategy to become the EV Leader in the U.S.
with production planned to begin in North America in 2027. The companies are aiming to achieve the highest quality and further cost reduction by standardizing specifications and processes. In 2020, the two companies announced that they will jointly develop two models of EVs, including the Honda "Prologue," which is scheduled to go on sale in the first half of 2024, followed by the Acura brand's first electric SUV. 2) Development and supply of ...
Market & Tech Reports Updated at: 2022/06/03
Honda's Initiatives and Creation of the Future to Achieve Carbon Neutrality by 2050
da's efforts to become carbon neutral by 2050 and create the future Direction of EV/FCV evolution: Development and introduction of next-generation batteries (innovative batteries) Use of Carbon Capture Utilization and Storage (CCUS) technology Aiming for 100% EV/FCV sales globally 2040 SUV-type EV "Prologue", jointly developed with GM, to be launched in the US market in 2024 Comprehensive strategy for China's EV business and new electric vehicles...
Market & Tech Reports Updated at: 2022/02/18
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