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HEV Market Trend in the U.S.
94,000 units in 2023 over the prior year, and continued to grow to 308,000 units in 2024 and 381,000 units in 2025, HEV models have become a pillar of Honda’s sales in the U.S. Mazda launched the CX-50 HEV model in the U.S. in November 2024, while Subaru launched HEV models of the Forester and Crosstrek in 2025. Production of the Subaru Forester HEV began at the Lafayette Plant in the US in February 2026. The plant plans to begin production ...
Market & Tech Reports Updated at: 2026/05/19
Toyota: Multi-Pathway Strategy
Z series According to GlobalData's forecast, Toyota's global production volume is expected to remain at around 10 million units in the medium to long term. With a broad, multi-powertrain portfolio and a strong reputation for reliability, Toyota is well positioned to maintain a competitive edge across the forecast period. Under Toyota's unique omni-directional "Multi-Pathway Strategy", the promotion of electrification and expansion of its m...
Market & Tech Reports Updated at: 2026/05/12
Electrified Vehicle (xEV) Sales Monthly Report (March 2026)
United States, and sales are also increasing in Europe, including Italy, Germany, and France, resulting in a 3.8% y/y increase. The closure of the Strait of Hormuz amid the U.S.-Iran conflict has caused crude oil and natural gas prices to rise, and concerns about energy shortages are spreading across the globe. Since rising fuel prices directly affect the cost of maintaining internal combustion engine (ICE) equipped vehicles, a prolonged peri...
Market & Tech Reports Updated at: 2026/04/27
Electrified Vehicle (xEV) Sales Monthly Report (February 2026)
ry life when using BEVs, congestion at charging facilities on weekends and holidays, and difficulties in charging in low-temperature environments. With fast charging technology, the battery can be charged from 10% to nearly full (97%) in just 9 minutes. To accelerate the adoption of flash charging across China, BYD plans to build 20,000 flash charging stations by the end of 2026. Furthermore, there are plans to build a large number of flash charg...
Market & Tech Reports Updated at: 2026/03/27
IIMS Indonesia International Motor Show 2026
rand exhibit. The model previously sold as the Omoda 5 was displayed as the new C5 CSH model. Unlike other CSH (Chery Super Hybrid) models, the C5's CSH is an HEV, not a PHEV. In addition to the C5 CSH, eight models were exhibited as the Chery brand: the Chery X, Chery E5, J6 T, J6 E-Cube, Tiggo Cross CSH, Tiggo 8, Tiggo 8 CSH, and Tiggo 9 CSH. According to on-site staff, the PHEV Tiggo 9 CSH, which is being exhibited for the first time, is a ...
Market & Tech Reports Updated at: 2026/03/27
Analysis Report: Brake (U.S. and European Markets)
lipers, as the change in the adoption situation since 2018, the shift to electric parking (EPB) for rear brakes is progressing, and the market share of calipers is changing. The use of ZF brakes, a long-established EPB manufacturer, is expanding, and they are being used in the Ford F-Series, Toyota Corolla, and other models among the highest volume vehicles in the United States. In the Japanese Toyota Grand Highlander, Korean-based HL Mando produ...
Market & Tech Reports Updated at: 2026/03/24
Thailand International Motor Expo 2025 (2) Japanese OEMs and Others
Thailand International Motor Expo 2025 (2) Japanese OEMs and Others Mitsubishi, Mazda, Suzuki, Nissan, Toyota, Honda, Isuzu, Hyundai, NEX Point, etc. Summary Mitsubishi:XFORCE HEV, Xpander HEV, Xpander Cross HEV Mazda: Mazda6e (mass-production BEV) Suzuki: Fronx, Swift Nissan: X-TRAIL e-POWER x e-4ORCE Toyota: Hilux Travo (pickup truck), Hilux Travo-e (BEV) Lexus: Lexus RZ, Lexus LX 500d Honda: CR-V e:HEV (HuNT Series) Isuzu: D-MAX X-SERIES BMW...
Market & Tech Reports Updated at: 2026/01/27
Analysis Report: Cockpit Module (Japanese Market)
It integrates a 10.1-inch center display and a 10.25-inch meter display. Above the meter display is a blacked-out dead zone. The main audio and climate control switches are located as hard switches at the bottom center of the instrument panel. The shifter is of the conventional type. (7) Toyota Corolla Concept This is the Toyota Corolla Concept vehicle. Since the Corolla is a core vehicle for Toyota, its interior and exterior have traditional...
Market & Tech Reports Updated at: 2025/12/15
Analysis Report: CVT (Japanese, U.S. and European markets)
Prius ZVW60 FWD 〇 Reduction E-Four Toyota FR THS-II 2-speed variable speed with reduction mechanism 202012 ~ Lexus GS450h RWD ○ ○ Two-stage transmission Not set Multi-Stage Hybrid Transmission 2017 ~ Lexus LC500h RWD ○ ○ 4-stage transmission Not set Subaru TH2A 2019 ~ Subaru U.S. Crosstrek FF/AWD ○ THS Toyota Technology ○ Planetary gear reduction ○ Mechanical Combination of Toyota's THS mechanism and Subaru's mechanical 4...
Market & Tech Reports Updated at: 2025/12/08
Analysis Report: Cockpit Modules (European Market)
add depth perception, improving driver focus and enabling layered information presentation without clutter. Example: The MBUX Hyperscreen in the Mercedes-Benz EQS features a 56-inch curved glass surface under which two OLED and one 3D display seamlessly merge into one large screen that extends across the entire length of the instrument panel. The freestanding MMI panorama display in the new Audi A5 also features a curved design and OLED techn...
Market & Tech Reports Updated at: 2025/11/20
Analysis Report: Power Steering (Chinese Market)
feel is prone to quirks. Rack assist type (R-EPS): The motor is connected to the rack housing in the engine compartment and directly powers the rack. There are three sub-types: (1) rack coaxial type (RD-EPS), in which the electric motor and the rack gear are placed on the same axis; (2) the rack cross type (RC-EPS), in which the electric motor axis is placed diagonally across the rack gear axis; and (3) the rack parallel type (rack parallel ty...
Market & Tech Reports Updated at: 2025/11/18
Analysis Report: Car Navigation System (Japan, European, and North America Markets)
018) Honda Internavi All services using 3G communication devices April 01, 2024 Cars equipped with link-up free communicator 3G BMW Mini Mini Connected All services using 3G communication devices February 26, 2026 Mini Clubman (F54), Mini 5 Door (F55), Mini 3 Door (F56), Mini Convertible (F57), Crossover (F60) Source: Created by MarkLines There are limits to the coexistence of new and old services, but from the user's perspective, the...
Market & Tech Reports Updated at: 2025/11/11
Analysis Report: Airbag (Japanese Market)
product specifications. Technology development and product deployment status N-CON II, a concept model of a steering wheel with touch sensors, an autonomous driving assistance technology, was unveiled at the Automotive Engineering Exposition 2025. The next-generation cockpit concept "X-Cockpit (Cross Cockpit)" featuring information transmission combining multiple senses such as hearing, sight, and touch, and the next-generation steering conce...
Market & Tech Reports Updated at: 2025/10/27
Analysis Report: Lighting (Japanese Market)
e). By reducing the light irradiated onto traffic signs, it is possible to reduce glare caused by reflections, block light from being directed at pedestrians, and prevent dazzling. For low beams, lane guides and navigation displays can be projected onto the road surface, and the feet of pedestrians crossing in front of the vehicle can be emphasized making it easier to spot pedestrians. Stanley Electric Co., Ltd. (Stanley) Stanley is developing a...
Market & Tech Reports Updated at: 2025/10/20
Analysis Report: Air Conditioning System (Japanese Market)
eaterHeater core Condenser Evaporator Blower Compressor Heat pump withcompressor Toyota Aqua MXPK1# 2024 Denso Toyota Industries - Toyota Alphard / VellfireAlphard / Vellfire Hybrid H4#W 2024 Denso Toyota Industries - Toyota Bz4x XEAM10/YEAM15 2022 Denso Toyota Industries Denso (BEV) Toyota Corolla SportsCorolla / Corolla TouringCorolla /Corolla Sports / Touring Hybrid NRE21#HZRE21# / ZRE21#WZWE21# / ZWE21#W / ZWE21#H 2024 Denso Toyota In...
Market & Tech Reports Updated at: 2025/10/07
Analysis Report: Seat (Japanese Market)
nst the backdrop of such factors as the increasing globalization of procurement relationships, in recent years, Japanese OEMs and their suppliers, in particular, have been loosening their reliance on the "keiretsu system" (an interconnected network of companies characterized by strong alliances and cross-shareholding) and forming new business relationships with new suppliers, as many Western manufacturers have done. However, for complete seats, r...
Market & Tech Reports Updated at: 2025/09/27
Analysis Report: Power Steering (Japanese Market)
re (SBW) system for the bZ4X and Lexus RZ electric vehicles that physically separates the steering and tires. This is the world's first in a mass-produced vehicle. The steering wheel steering angle is as small as 150 degrees, and the wheels are fully turned before the driver’s arms are completely crossed. It eliminates the need to turn the steering wheel around and around when parking. In this way, power steering systems have generally bec...
Market & Tech Reports Updated at: 2025/09/18
Analysis Report: Lighting (U.S. and European Markets)
le in the future. OPmobility Digital rear systems In January 2024, Plastic Omnium presented a rear lamp solution developed with Sonatus, Inc. at CES 2024. Sensors can be used to display animated information and warning messages on the rear lamp mini LED display. For example, when a pedestrian is crossing the road, an animation such as "Pedestrian crossing" is displayed on the rear lamps to inform following vehicles. Valeo Group All-in-one full...
Market & Tech Reports Updated at: 2025/09/09
Global Sales Volume Analysis by Model (First Half of 2025)
e first half of 2025 increased 2.3% year over year to 42.864 million units. By powertrain, BEVs are on the rise, with sales expanding especially in China and ASEAN countries. By OEM and model, sales of Chinese and U.S. OEMs show an increase. Japanese and European manufacturers are struggling across the board, with a few exceptions. Figure 1: Global sales share by powertrain (Source: MarkLines - Automotive Sales data) Looking a...
Market & Tech Reports Updated at: 2025/08/18
Analysis Report: Seat (U.S. and European Markets)
ting announced that it would introduce this FreeForm seat trim technology to four new models. One model was introduced in 2021 and three others will be released in 2022. FreeForm technology was first introduced in the Cadillac XT5 in 2020, and next it will be deployed in other large SUVs, mid-sized crossovers, and electric vehicle (EV) sedans and SUVs of other OEMs. While the conventional cut-and-sew method can handle designs with a radius of 20-...
Market & Tech Reports Updated at: 2025/08/06



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