em. The speaker emphasized that new players from outside the industry—particularly mobility providers and large technology and connectivity companies—are increasingly entering the automotive market. These actors approach mobility from a digital, software- and data-driven perspective and in some cases have significantly higher market capitalizations as well as fundamentally different mindsets.   Against this backdrop, Prof. Bratzel introduced...

Market & Tech Reports  Updated at: 2026/05/22

North America US Light Vehicle sales fell by 6.6% YoY in April, to 1.38 mn units. The month had the same number of selling days as April 2025, allowing a direct comparison. The annualized selling rate slowed to 16.2 mn units/year in April, from 16.4 mn units/year in March. Just as was the case in March, the market performed better than the headline numbers suggest, as sales were unusually strong a year ago, when consumers rushed to make...

Market & Tech Reports  Updated at: 2026/05/22

has been operating as an independent semiconductor manufacturer since its establishment in 1958. While sales to the automotive sector now account for over 50% of its total revenue, sales to its largest customer, Denso, represent only about 10% of the total (estimated by the author). Not just in the case of this company, but when semiconductor manufacturers are acquired by specific customers, their business scope is drastically narrowed, severely ...

Market & Tech Reports  Updated at: 2026/05/08

autonomous vehicles, so the mainstream view is that the demand for occupant protection systems will not decrease.   Conversely, automakers themselves are increasingly allocating more resources to electrification, autonomous driving, and preventative safety development in response to the so-called "CASE" (Connected, Autonomous, Shared & Services, Electric) technologies, rather than to occupant protection and crash safety. This has created more ro...

Market & Tech Reports  Updated at: 2026/05/07

Motor Co., Ltd.   According to company representative, the BRIA is currently undergoing review and certification by the authorities in preparation for its launch in the Oceania region. Depending on sales performance, the company plans to launch the product in the Japanese market as well, in which case it will be sold under the Mitsubishi brand. In addition, Foxtron signed a memorandum of understanding (MOU) with MMC (Mitsubishi Motors Corporati...

Market & Tech Reports  Updated at: 2026/04/28

The all-new NEXO (FCEV)/Automatic hydrogen filling systemThe all-new NEXO (FCEV) specifications display panel Automatic hydrogen filling systemAutomatic Hydrogen Filling System display panel   In addition to displaying the FC system installed in the all-new NEXO (FCEV) in a transparent acrylic case, the company also showcased a lineup of fuel cell systems, including "engine-type fuel cell systems," "flat-type fuel cell systems," and "fuel ce...

Market & Tech Reports  Updated at: 2026/04/22

sales inched up by 0.4% YoY in March, to 46k units. The selling rate slowed to 518k units/year in March, from 555k units/year in February. The dispute that led to a disruption in sales reporting appears to have been resolved. Though Chinese brands do not yet have quite as large a presence as in the case in other South American markets, they are growing rapidly in Argentina, as the market opens up to imports and locally built models decline. ...

Market & Tech Reports  Updated at: 2026/04/21

4-speed transmissions are found in Suzuki mini (≤660cc) cars (including numerous OEM consignment models), specifically in the lower-priced van grades and trucks (both 2WD and 4WD). This is due to cost considerations; while the price difference between AT, CVT, and MT vehicle models varies (in the case of the Suzuki Every: AT models are JPY 70,000 more expensive, while CVT models are JPY 90,000 more expensive for 2WD and JPY 110,000 more expensi...

Market & Tech Reports  Updated at: 2026/04/17

regions. Of these, visitors from overseas accounted for 62.1%. This exhibition featured a concentrated display of cutting-edge technologies and products in the battery and energy storage sectors.   This report focuses on batteries and related technical solutions for New Energy Vehicles (NEVs) showcased at the exhibition, covering battery and materials suppliers such as CATL (Contemporary Amperex Technology Co., Ltd.), REPT BATTERO (REPT BATTERO...

Market & Tech Reports  Updated at: 2026/04/14

ivity in technology and business transformation.   The program was organized around six core themes: Intelligent Infrastructure, ConnectAI, AI for Enterprise, AI Nexus, Tech4All, and Game Changers. New feature areas included New Frontiers for emerging technologies, Airport of the Future, which showcased connected aviation solutions in cooperation with Airbus and Outsight, and CircuitX, focusing on smart mobility. Fira Barcelona exhibit...

Market & Tech Reports  Updated at: 2026/04/13

ure, creating unprecedented levels of security and convenience. Based on its long-standing reputation for reliable IT services and advanced digital technologies, the Group aims to present a world of "future mobility" where people, cars, and cities are seamlessly connected, from three perspectives: "CASE 1: Ever-Evolving Vehicle," "CASE 2: Safe and Secure Automotive Society," and "CASE 3: Sustainable Urban Life." (Figure 1) (Figure 1) NTT D...

Market & Tech Reports  Updated at: 2026/03/30

tion with front cameras and radar systems detects external risks such as vulnerable road users (pedestrians, etc.) or sudden obstacles. At the same time, a 5-megapixel RGB IR interior camera monitors the driver’s gaze and knows whether he or she has noticed the detected danger. If this is not the case, a warning is projected onto the corresponding area of the panoramic HUD – reinforced by a directed acoustic alarm. In a short practical drivin...

Market & Tech Reports  Updated at: 2026/03/26

ge transaction prices reached US$45,876 in February, down by US$327 MoM, but up by 1.8% YoY. Canadian Light Vehicle sales totaled an estimated 119k units in February, down by 0.4% YoY, while the selling rate slowed to 1.95 mn units/year, from 2.01 mn units/year in January. As has typically been the case in recent months, the market performed reasonably well, considering poor weather and a difficult economic and trade environment. In Mexico, sales...

Market & Tech Reports  Updated at: 2026/03/24

riving may eliminate hydraulic pressure from the rear service brake system and use electromechanical brakes that operate without brake fluid. Parking brake  The parking brake is a manual braking device sometimes called a side brake or handbrake. Dynamic performance is also specified as a backup in case of service brake failure. In many cases, the mechanical braking mechanism is built into the hydraulic foundation brake, rather than being indepen...

Market & Tech Reports  Updated at: 2026/03/24

particular, there is a high degree of consistency between the design intent and the method of realization, and the concept of "what is the purpose of this modeling process?" is vividly clear.   The stitching commonly seen on instrument panels is used to connect the surfaces of the SU7, but in this case it is a bold, eye-catching light grey that runs across the entire surface, synergistically enhancing the realism and sense of spaciousness. Addit...

Market & Tech Reports  Updated at: 2026/03/18

rument panel are mechanical switches for the lighting and wipers near the doors. Although unconfirmed, it is thought that when these two switches are pressed, the status of the lighting and wiper operation is displayed on the screen, and that pressing the switches repeatedly switches modes. In that case, the ability to operate by touch is considered advantageous in terms of operability compared to Tesla and Chinese EVs, which are operated by touc...

Market & Tech Reports  Updated at: 2026/03/12

It is a high-energy type with a large winding section. The supplier is Tabuchi Electric Co., Ltd. The ignition system of this engine uses a CDI (Capacitor Discharge Ignition) system, which does not induce abnormal combustion due to residual charge remaining after discharge. View of the engine crankcase from the right side of the vehicle. According to the explanation at the booth, this machine uses lean combustion, and the sensor attached to the ...

Market & Tech Reports  Updated at: 2026/03/11

comb-structured ceramic heat insulating plate for large-capacity battery packs in BEVs, utilizing ceramic technologies used for ceramic substrates for catalysts in ICE (internal combustion engine) vehicles and DPFs (diesel particulate filters). By using ceramic insulation plates in the battery pack case and between the cells of the battery module, it is possible to prevent the spread of fire in the event of a battery fire. Ceramic insulation pla...

Market & Tech Reports  Updated at: 2026/03/10

ojected that overall system efficiency could improve by approximately 1% every two years. Promising technologies for further advancements include three-level inverters, advanced packaging technologies, high-performance MCUs, amorphous motor cores, and control optimization leveraging edge AI.   The case of Li Auto demonstrates that competitiveness in the NEV era lies not in battery capacity, but in optimizing the system efficiency of electric dri...

Market & Tech Reports  Updated at: 2026/03/06

ith both IGBT and SiC.   The back of the EasyPACK is an exposed copper plate and does not have a built-in heat sink, so the user must provide cooling. Display of EasyPACK C Package SiC power modulesEasyPACK B Series and C SeriesBack side of EasyPACK B Series (4B) Oita Device Technology: Case-type FLAP (for prototype power modules)   Oita Device Technology Co., Ltd. (Oita Device Technology) handles a wide range of semiconductor back-e...

Market & Tech Reports  Updated at: 2026/02/26