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Honda Thailand plans new locally produced model by 2026 amid cost pressures, tax changes
o launch at least four models in 2026, including the Honda e:N2, already launched, and the Honda Super-ONE, which was showcased at the recent motor show. It will also introduce an all-new model in a previously untapped segment in Thailand, alongside a Japan-imported hybrid, expected to be the Honda Prelude Hybrid. Most of Honda’s lineup has shifted to e:HEV, with the Honda City the only remaining ICE model. Its Thai facility is operating at ful...
News Updated at: 2026/05/06
Honda aiming to shift from mini-vehicles and minivans with revival of signature vehicle models
r Co., Ltd. (Honda), which is suffering from a significant loss in the electric vehicle (EV) business, has started to strengthen sales in Japan to revive its automobile business. One of Honda’s strategies is to revive its signature vehicle models that dominated the market in the past, such as the Prelude and Integra. The company’s current product lineup in Japan is leaning toward mini-vehicles and minivans, its sales have been sluggish and pr...
News Updated at: 2026/04/10
NYIAS 2026: Hyundai debuts Boulder Concept as prelude to future U.S.-built pickup
NYIAS 2026: Hyundai debuts Boulder Concept as prelude to future U.S.-built pickup On April 1, Hyundai debuted its Boulder Concept sport utility vehicle at the 2026 New York International Auto Show. This SUV design study previews the brand’s first fully-boxed body-on-frame architecture, a new platform that has been confirmed to underpin a production midsize pickup to be built in the U.S. and be delivered by 2030. While still in development, Hy...
News Updated at: 2026/04/02
BIMS 2026: Honda announces e:N2 pricing; 6th-gen Prelude, Super EV Concept on display in Thailand
BIMS 2026: Honda announces e:N2 pricing; 6th-gen Prelude, Super EV Concept on display in Thailand Announced on March 23, 2026, Honda Automobile (Thailand) Co., Ltd. and Thai Honda Co., Ltd. presented their booth at the 47th Bangkok International Motor Show under the theme “Activating Life’s Next Move.” The highlight was the launch price of the Honda e:N2 electric SUV at THB 1,429,000, which drew strong early interest with more than 2,500 bo...
News Updated at: 2026/03/30
Honda launches 2026 hybrid Prelude in Mexico
Honda launches 2026 hybrid Prelude in Mexico On March 17, Honda Mexico, in a social media post, announced the launch in Mexico of the all-new 2026 Prelude, marking the return of the iconic nameplate as a hybrid sports coupe. The model combines Honda’s two-motor hybrid system with chassis elements derived from the Civic Type R. The powertrain integrates a 2.0-liter DOHC Atkinson-cycle engine producing 141 hp of power and 134 lb-ft of torque, pai...
News Updated at: 2026/03/19
Honda Prelude HEV debuts in Southeast Asia via Indonesia, 2026 local allocation fully booked
Honda Prelude HEV debuts in Southeast Asia via Indonesia, 2026 local allocation fully booked Announced on January 27, 2026, PT Honda Prospect Motor revealed that the entire initial allocation of the Honda Prelude for 2026 delivery in Indonesia has been fully booked. Official orders opened on January 23 with an initial batch of 40 units, which sold out within one day, marking Indonesia as the first Southeast Asian market to launch the Prelude foll...
News Updated at: 2026/01/30
American Honda presents outlook on 2026 U.S. automobile business
two-motor hybrid system. The Integra Type S will receive exterior and interior improvements. The MDX will receive additional product enhancements in H2 2026. Honda The refreshed 2026 Honda Pilot began arriving at U.S. dealerships in mid-December 2025. The Honda S+ Shift feature, introduced on the Prelude, will be added to the Civic Hybrid later in 2026. The Civic Type R will receive exterior and interior updates in 2026. (American Honda releas...
News Updated at: 2026/01/15
Dodge Charger, Ford Maverick Lobo, Hyundai Palisade win 2026 NACTOY awards
at CAR MBS, and narrowed the list down further to 9 finalists that were unveiled at the LA Auto Show in November, choosing among those for the following awards: North American Car of the Year • Dodge Charger won the title for 2026 with accumulated 195 points from judges • Honda Prelude was second with 152 points • Nissan Sentra received third place with 143 points North American Truck of the Year • Ford Ma...
News Updated at: 2026/01/15
Honda Brazil announces best annual sales performance since 2020
oduction. The model marked the debut of Honda’s six-year, unlimited-mileage warranty, which has since been extended to the entire new-vehicle lineup. Additional launches during the year included updates to the HR-V, the Civic Advanced Hybrid, and the City Hatchback Touring Sport, while the hybrid Prelude is scheduled to arrive in the second half of 2026. Production in Brazil surpassed 100,000 units in 2025, supported by workforce expansion and ...
News Updated at: 2026/01/08
Honda to start second shift at Itirapina plant in Brazil
its production schedule. According to Commercial Director Marcelo Langrafe, the additional shift will increase Honda’s output by more than 25% from the current rate of 410 vehicles per day. The announcement was made at the São Paulo International Motor Show, where the company also presented the Prelude hybrid sports coupe, confirming its arrival in the Brazilian market for the second half of 2026. (AutoIndústria on November 19, 2025)...
News Updated at: 2025/11/25
North American Car, Truck and Utility Vehicle of the Year selects nine finalists
of the highly competitive field of new vehicles. The announcement marked the opening of the Los Angeles Auto Show, where many of the finalist vehicles and a wide array of other exciting new vehicles are on display. 2026 North American Car of the Year Finalists • Dodge Charger • Honda Prelude • Nissan Sentra 2026 North American Truck of the Year Finalists • Ford Maverick Lobo • Ram 1500 Hemi • Ram 2500 2026 N...
News Updated at: 2025/11/25
Honda announces all-new Prelude e:HEV specifications for Europe
Honda announces all-new Prelude e:HEV specifications for Europe On October 27, Honda announced the technical specification of the C segment 2026 Honda Prelude Coupe e:HEV for Europe. The hybrid system pairs a 2.0-liter i-MMD that delivers 143 hp and 186 Nm with an electric motor rated at 184 hp and 315 Nm, allowing the vehicle to accelerate from 0 to 100 km/h in 8.2 s and a top speed of 188 km/h. The FWD car’s dimensions are 4,525 mm in length,...
News Updated at: 2025/10/28
Toyoda Gosei’s curtain airbags selected for all-new Honda Prelude
Toyoda Gosei’s curtain airbags selected for all-new Honda Prelude Toyoda Gosei Co., Ltd.’s curtain airbags were chosen for use on the new Prelude sports coupe from Honda Motor Co., Ltd. (Honda). These airbags can be installed in the limited interior space of coupes while also providing protection during vehicle rollovers. (From an article in the Nikkan Jidosha Shimbun on October 24, 2025)...
News Updated at: 2025/10/24
Honda Prelude e:HEV coupe on display in Thailand; Future launch possible
Honda Prelude e:HEV coupe on display in Thailand; Future launch possible Reported on October 15, 2025, the Honda Prelude legendary sports coupe was brought to Thailand for an exclusive showcase at “The M.O.V.E. by Honda,” the brand’s first immersive experience center in Bangkok, located at EMSPHERE shopping center. Visitors can experience the actual Honda Prelude, the latest electric motorcycle new Honda CUV e:, and the Super EV (Concept) p...
News Updated at: 2025/10/21
New Honda Prelude receives 2,400 units of orders in month since release
New Honda Prelude receives 2,400 units of orders in month since release On October 7, Honda Motor Co., Ltd. (Honda) announced that the accumulated orders for its new Prelude hybrid sports car have reached about eight-fold of its monthly sales plan of 300 units in about a month after its release. The new model’s customer base is mainly in their 50s and 60s. Since the number of orders is more than anticipated, some dealers have suspended orders f...
News Updated at: 2025/10/08
JMS 2025: Honda to exhibit four world premieres, including new Honda 0 series prototype
ki Town in Hokkaido, Japan in June 2025. In pursuit of carbon-neutral society, Honda is working on the development of “sustainable rocket” which will feature technologies that enable reuse of the rocket as well as the use of renewable fuel. Exhibits for production models include all-new Honda Prelude HEV specialty sports model and N-ONE e: mini-EV. Based on Honda release...
News Updated at: 2025/09/30
North American Car, Truck and Utility Vehicle of the Year announces competitors for 2026 Awards
these vehicles at a special event in late October. Three finalists will be announced in each category at the Los Angeles Auto Show, and the winners will be announced on January 14, 2026, to open the Detroit Auto Show. 2026 North American Car of the Year Candidates: Audi A5 Dodge Charger Honda Prelude Kia K4 Hatchback Mercedes-Benz CLA Nissan Sentra 2026 North American Truck of the Year Candidates: Ford F-150 Lobo Ford Maverick Lob...
News Updated at: 2025/09/23
Honda launches all-new Prelude in Japan
Honda launches all-new Prelude in Japan On September 4, Honda announced the all-new compact specialty coupe Prelude in Japan. Honda developed the all-new Prelude under the grand concept of “Unlimited Glide”, inspired by the image of gliders soaring freely and boundlessly through the open sky, extraordinary experience that people do not have in their everyday lives. The body is 4,520 mm long, 1,880 mm wide and 1,355 mm high, with a wheelba...
News Updated at: 2025/09/04
Honda launches all-new Prelude teaser page
Honda launches all-new Prelude teaser page On July 31, Honda Motor Co., Ltd. launched a teaser page on its company website to share information on the all-new Prelude, which is scheduled to go on sale in September 2025. Inspired by the image of gliders soaring freely and boundlessly through the open sky, Honda developed the all-new Prelude under the grand concept of “Unlimited Glide”. Equipped with a further advanced e:HEV, original Honda hyb...
News Updated at: 2025/07/31
GIIAS 2025: Honda launches STEP WGN e:HEV in Indonesia; Super EV Concept makes regional debut
ogy. Its design reflects Honda's "Man Maximum, Machine Minimum" philosophy. Priced at IDR 629 million (OTR Jakarta), it comes in below initial consumer expectations and is now open for booking nationwide, with test drives available during the show. Honda also showcased two concept models: the Honda Prelude Prototype iconic sports hybrid and the Honda Super EV Concept, a compact futuristic electric concept car making its Asia and Oceania debut. (F...
News Updated at: 2025/07/25



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