Subaru of America prices to increase on most models in June On May 19, Subaru of America confirmed it “has adjusted its pricing in response to current market conditions. The changes were made to offset increased costs while maintaining a solid value proposition for our customers. Subaru pricing is not based on the country of origin of its products.” The price increases hitting the vehicles on dealer lots starting in June will add between USD ...

News  Updated at: 2025/05/21

Subaru to launch 2 Japan-made e-BOXER Hybrid SUVs in Thailand in Q1 2025 Announced on September 5, TC Subaru (Thailand) Co., Ltd., the official distributor of Subaru cars in Thailand, is set to introduce Subaru’s e-BOXER Hybrid family in Thailand from Q1/2025, starting with the Crosstrek e-BOXER Hybrid (with an estimated starting price of THB 1.8 million) and the Forester e-BOXER Hybrid. Both SUV models will be fully imported from Japan. In 202...

News  Updated at: 2024/09/10

KINTO starts to sell eight Subaru car models On May 16, Subaru Corporation (Subaru) started the sales of eight Subaru vehicle models including the “Levorg Layback” and “BRZ” through KINTO Co., Ltd. (KINTO, Nakamura Ward, Nagoya City). Subaru aims to win new customers, such as young customers, by widening purchase options. The vehicles are offered with two plan options: an “initial fee-free plan” with no initial cost, and a “cancella...

News  Updated at: 2024/05/17

Subaru Indonesia targets up to 60% growth in vehicle sales in 2024 Reported on February 8, 2024, Subaru Indonesia expected to see its sales in 2024 improve up to 60% YoY. This was revealed by Subaru Indonesia Chief Executive Officer at a recent media meeting. According to data from the Association of Indonesia Automotive Industries (Gaikindo), Subaru recorded retail sales of 521 units in 2023, an increase of 242.8% from 2023. Subaru Indonesia sai...

News  Updated at: 2024/02/08

Performance-focused 2024 Subaru BRZ tS debuts in California The 2024 Subaru BRZ tS made its debut at the Subiefest California event on July 23. The BRZ tS is a trim level with features optimizing the vehicle’s performance and handling. The STI-tuned front and rear Hitachi dampers support the model’s low center of gravity and precision handling, while the high-performance Brembo braking system provides improved stopping power and more responsi...

News  Updated at: 2023/07/26

Subaru to introduce EyeSight for MT vehicles on new BRZ debuting this fall in Japan On June 20, 2023, Subaru Corporation announced the development of EyeSight for manual transmission (MT) vehicles and its introduction in Japan on the new Subaru BRZ (Japanese specification model) scheduled to debut this fall.Based on the existing EyeSight system adopted on the automatic transmission Subaru BRZ, the newly developed EyeSight for MT vehicles offers p...

News  Updated at: 2023/06/20

Subaru BRZ with EyeSight, Forester win IIHS TOP SAFETY PICK+ award in U.S. On May 18, Subaru announced that the 2022 Subaru BRZ, with optional EyeSight, and Forester SUV, both U.S. models, were named 2022 TOP SAFETY PICK+ by the Insurance Institute for Highway Safety (IIHS).The 2022 Subaru BRZ achieved IIHS’s highest honor for the first time with the addition of EyeSight Driver Assist Technology as standard equipment on models with an automatic...

News  Updated at: 2022/05/20

All-new Subaru BRZ to soon arrive in Singapore Reported on January 26, 2022, the all-new Subaru BRZ is slated to arrive in Singapore soon. According to the official agent Motor Image Enterprises, both the 6-speed manual and 6-speed automatic versions of the car will be made available, priced from SGD 120,800 and SGD 130,800, respectively. Manufactured at Subaru’s Gunma factory in Japan, the BRZ offers a completely new exterior and interior.(Fro...

News  Updated at: 2022/02/02

Japan Michelin announces Pilot Sport 4 and Primacy HP tires will be adopted by Subaru for new BRZ Nihon Michelin Tire Co., Ltd (Nihon Michelin Tire) in Shinjuku Ward, Tokyo, announced that Michelin Pilot Sport 4 and Michelin Primacy HP have been adopted as original equipment tires for the new Subaru BRZ. Michelin Pilot Sport 4 uses technology cultivated on the racetrack to improve responsiveness and operability. The exterior adopts a velvet-proce...

News  Updated at: 2022/01/24

Toyota, Subaru and others announce challenge to expand fuel options for carbon neutrality On November 13, 2021, Toyota Motor Corporation, Subaru Corporation, Mazda Motor Corporation, Yamaha Motor Co., Ltd. and Kawasaki Heavy Industries, Ltd. jointly announced that, toward the achievement of carbon neutrality, they will take on the challenge of expanding fuel options through the use of internal combustion engines at the (three-hour) Super Taikyu R...

News  Updated at: 2021/11/15

Toyota launches all-new GR86 sports car in Japan On October 28, 2021, Toyota Motor Corporation launched the all-new GR86 sports car in Japan.The GR86 is the second-generation of 86 jointly developed with Subaru Corporation. The vehicle shares the same base as the Subaru BRZ. However, Toyota focused on delivering the unique driving feel of a GR series vehicle, with intuitive handling and instinctive responsiveness, linear response, and outstanding...

News  Updated at: 2021/10/28

be announced in September, Finalists in November and category winners in January 2022.Car of the Year  • Audi A3  • Cadillac CT5-V Blackwing  • Genesis G70  • Honda Civic Sedan  • Karma GS-6  • Lucid Air  • Maserati MC20  • Mercedes-Benz EQS  • Mercedes-Benz S-Class  • Subaru BRZ  • Toyota GR 86  • Volkswagen Golf Mk VIII (Golf R/Golf GTI)Truck of the Year  • Ford F-150 Raptor  • Ford Maverick  • GMC H...

News  Updated at: 2021/06/22

Toyota presents world debut of new GR 86 On April 5, 2021, TOYOTA GAZOO Racing (TGR), Toyota's racing company, gave the new GR 86 its world debut in an online event held together with Subaru Corporation. Following the GR Supra and GR Yaris, the new GR 86 is the third global model in TGR's GR series of sports cars. The new GR 86 is scheduled to launch in Japan in autumn 2021.TGR's new GR 86 and Subaru's new BRZ were jointly developed. Yet, althoug...

News  Updated at: 2021/04/05

Subaru Philippines sets to launch 6 new models in next 18 months Reported on December 10, 2020, Motor Image Pilipinas, the exclusive distributor of Subaru vehicles in Philippines was forced by both the COVID-19 pandemic and the resulting economic slowdown to scuttle their plans in 2020. As a result, the firm had to delay several of their much-awaited vehicle launches, opting instead to launch them in 2021. More importantly, 6 additions expected t...

News  Updated at: 2020/12/14

Subaru debuts all-new 2022 Subaru BRZ in U.S. Subaru unveiled the 2022 Subaru BRZ sports car at the Thermal Club Raceway in Thermal, California. The second-generation BRZ is a rear-wheel drive model featuring improvements to power, handling and torsional stiffness combined with new styling and a modern interior. It will also be the lightest rear-wheel drive 2+2 production sports car in the U.S., with an estimated curb weight of under 2,900 pounds...

News  Updated at: 2020/11/19

, to take share from Non-Premium, but with Economy sales rising from Dacia, it seems that Mitsubishi has been caught in the crossfire. Perhaps the brazen approach would be to simply increase the price of your vehicles, to make up for any fines related to the emissions targets. The jointly developed Subaru BRZ and Toyota GT86 sports cars are almost identical, yet, at the time of writing, the BRZ starts at £32,020 and the GT86 at £29,005. Toyota,...

News  Updated at: 2020/09/09

Toyota and Subaru agree on new business and capital alliance On September 27, 2019, Toyota Motor Corporation and Subaru Corporation agreed on a new business and capital alliance with the aim of further developing and strengthening their long-term partnership. Details of business activities in the new alliance are as follows: 1) Joint development of all-wheel-drive models; 2) Joint development of the next-generation Toyota 86 and Subaru BRZ; 3) Fo...

News  Updated at: 2019/09/27

Tan Chong expects Subaru sales volume in Thailand to double in 2019 Executive Director of Tan Chong International revealed that in 2019, the company targets around 5,000 sales units of Subaru in Thailand, doubled from sales units recorded in 2018.Due to the short supply issue, 2018 sales in Thailand are quite small compared to Taiwan, Malaysia and Philippines. However, as Subaru’s production in Thailand will soon begin, the company said targete...

News  Updated at: 2019/01/28

Subaru announces recall of 9 models including Levorg in Japan On October 11 Subaru Corporation (Subaru) submitted a recall notification for a total of 6,124 vehicles across eight Subaru models including the Levorg, as well as the 86, which it supplies to Toyota Motor Corporation under an OEM arrangement, to the Japanese Ministry of Land, Infrastructure, Transport and Tourism. This action was taken because of the automaker's improper final vehicle...

News  Updated at: 2018/10/12

Subaru EyeSight Driver Assist Technology reduces pedestrian collisions by 41% On May 30, Subaru of America announced that a comprehensive study published by the Highway Loss Data Institute (HLDI) has confirmed that its EyeSight Driver Assist Technology is effective at preventing collisions with pedestrians. HLDI found that the second-generation Subaru EyeSight front crash-prevention system reduced the rate of likely pedestrian-related insurance c...

News  Updated at: 2018/06/01