t is likely that in the future, BEV battery thermal systems will continue to utilize various methods depending on the cost requirements and battery cooling specifications required by the vehicle. Efforts to improve cooling efficiency in liquid cooling systems are ongoing, and the development of an "Immersive Cooling System" is currently underway. Current liquid cooling methods cool the battery indirectly by placing a coolant circuit on the bottom...

Market & Tech Reports  Updated at: 2026/03/30

king domain solution Cockpit&Parking Integrated Domain Solution Automotive electronic chips Automotive Grade MCU L2 Driving solutions Intelligent driving integrated solutions for driving and parking One chip cockpit-driving-parking integrated product Cockpit platform New generation high-performance immersive full-domain 3D lane-level navigation SA8155P Cockpit and Parking integrated solution - For SAIC Roewe RX5 AVN (Audio Video Navi...

Search Suppliers  Updated at: 2026/03/30

Lincoln expands Rejuvenate multisensory in-vehicle experience offerings On March 25, the Lincoln brand announced the launch of Tropical Paradise, the fifth immersive theme for Lincoln Rejuvenate, which transforms the automotive cabin space into a luxurious, calm, and immersive getaway. By adjusting seat position, massage, climate, ambient lighting, sound, and digital scents, these themes enable drivers to find their perfect moment to relax and re...

News  Updated at: 2026/03/27

g closely with Lucid, Basemark engineers used Basemark Rocksolid HMI tools to implement Lucid’s feature specifications. The AR HUD will be available in the Lucid Gravity. Additional features are planned and will be delivered in future updates. Rocksolid Studio enables users to intuitively develop immersive automotive AR / HMI applications and manage common AR visualization challenges. Rocksolid Studio consists of a low-code toolkit that enables...

News  Updated at: 2026/03/26

tainment system of the S-Class sedan will deeply integrate natural language processing with multimodal visual and audio understanding and generation capabilities. Coupled with hardware sensors such as in-vehicle cameras, the system will provide a more intelligent, more humanized, and more emotional immersive interaction experience. This will also make Mercedes-Benz the first automaker to incorporate a multimodal large model into a rear-row entert...

News  Updated at: 2026/03/25

Shidai, a subsidiary of Geely, signed a strategic investment agreement with Meizu in Hangzhou. Xingji Shidai now holds a 79.1% stake in Meizu and obtains sole control over Meizu. The two parties will work together to provide users with core products featuring multiple terminals, full scenarios, and immersive experience. After Geely's strategic investment, Meizu will still operate as an independent brand. On July 27, Geely Automobile Holding Limit...

OEM Plants  Updated at: 2026/03/19

& Delivery Hub Torrance on March 21 from 11:00 a.m. to 3:00 p.m. PT. Attendees will include SHMA Executives, the Mayor of Torrance, civic leaders, AFEELA 1 reservation holders, and invited guests. The AFEELA 1 will be on-site for guided, in-cabin experiences highlighting its panoramic displays and immersive audio. The announcement is the first news from SHMA since last week on March 12 when Honda announced it was cancelling development and produ...

News  Updated at: 2026/03/17

Scout Motors develops connected sound experience for its new EVs On March 12, Scout Motors announced that it is creating the sounds for its upcoming electric Scout Traveler SUV and Scout Terra truck. In developing its sound, it is taking a thoughtful, immersive approach, putting in the same attention to detail in the development of audio communication as the rest of the vehicle. Scout Motors design team has crafted distinct sounds for specific us...

News  Updated at: 2026/03/14

"redefining the relationship between people and mobility," and promotes the idea that intelligent vehicles enable two-way communication between people and vehicles. In addition, the cabin, dubbed the Creative Entertainment Space, is designed to offer excellent acoustics, as is typical of Sony, with immersive audio and noise-canceling features allowing users to enjoy movies and games. The company also highlights the fact that users can make variou...

Market & Tech Reports  Updated at: 2026/03/12

cle and sound systems. Audiofields revolutionizes the way users interact with in-car audio systems. An intuitive control allows users to individually adjust the acoustic spatial enhancement of stereo audio. Music, voices, and sound events no longer appear close to the loudspeakers, but unfold as an immersive, three-dimensional soundscape throughout the entire vehicle interior.  Based on press release from Fraunhofer Institute for Digital Media T...

News  Updated at: 2026/03/06

g: Airport of the Future: A large aviation exhibition showing how AI, automation, and advanced connectivity are changing airports and air travel. New Frontiers: A new exhibition space focused on advanced technologies such as quantum tech, robotics, embodied AI, and satellite networks. CircuitX: An immersive mobility showcase where visitors can explore interactive demo zones, attend expert sessions, and see the Formula E Gen3 Evo electric race ca...

News  Updated at: 2026/03/02

shows is changing, and events that optimize consumer engagement over legacy prestige are likely to gain prominence. Chicago appears to be executing this shift more decisively than Detroit, and its access to a larger nearby buyer base may strengthen its position going forward. This shift allows for immersive opportunities in a neutral, non-dealership setting, which are becoming more valuable than industry information exchange, as they reduce purc...

News  Updated at: 2026/02/18

event in 2024 and is described as the first fully integrated XR gaming application to reach a production vehicle. The system utilizes existing onboard sensors, cameras, computing hardware, and real-time vehicle data to synchronize virtual gameplay with actual vehicle movement. This delivers a more immersive passenger experience while reducing motion sickness sensation compared to standard content. (From a press release dated February 11, 2026)...

News  Updated at: 2026/02/12

h Ultralong Range Battery. It can accelerate from 0-100km/h in 4.3 seconds. With NIO's inhouse-developed high-performance 4-piston monoblock calipers with aluminum casting, its braking distance from 100km/h to a complete stop is 33.9 meters. The vehicle is equipped with PanoCinema, a panoramic and immersive digital cockpit boasting augmented reality and virtual reality technologies. In addition, NIO announced that the deliveries of the ET7, it...

OEM Plants  Updated at: 2026/02/10

ny announced an expanded partnership with TotalEnergies at the Paris Motor Show 2024. They will jointly develop innovative solutions to optimize EV battery performance while reducing the vehicle’s carbon footprint. Both companies have been jointly working on the development of a dielectric liquid immersive cooling solution since 2022. The solution keeps the battery at the optimal temperature, improves its autonomy, reduces its carbon footprint,...

Major Suppliers  Updated at: 2026/02/09

atigue state estimation system and drowsiness suppression system MX221 conceptual interior demonstration unit MOOX conceptual interior demonstration unit MX Access wheelchair SmartGlidr in-vehicle wellness system Oechsler 3D lattice cushion Aromabit micro odor imaging sensor demonstration unit ivee immersive seating experience demonstration unit Seats for Toyota Sienna Front seat for Toyota bZ3 Nishijin fabrics with silver leaf foil Hiphi Z door ...

Major Suppliers  Updated at: 2026/02/09

. The GLC highlighted the vehicle's audio systems through Mercedes-Benz's partnership with Dolby.   Mercedes held demonstrations showcasing the GLC's music and native audiobook streaming while also highlighting Spatial Audio technology with Dolby Atmos through Apple CarPlay. Dolby Atmos enables an immersive sound experience that adds audio directionality, allowing sounds to seemingly originate from any direction. It can be combined with the avai...

Market & Tech Reports  Updated at: 2026/02/02

rge SiC intellectual property portfolio (2,300+ patents), this breakthrough advances manufacturing scalability and performance. The larger wafer size is expected to improve production economics and support growing demand in areas such as electrification, grid infrastructure, industrial systems, and immersive technologies. The move to 300mm SiC wafers enables significant gains for AI data centers, AR/VR systems, and advanced power electronics, del...

News  Updated at: 2026/01/14

CES 2026: Tianma Microelectronics, Corning co-introduce four in-vehicle display solutions At the CES 2026, Tianma Microelectronics Co., Ltd. (Tianma Microelectronics) and Corning Inc. (Corning) co-introduced four high-end in-vehicle display solutions. Specifically, the 49.6-inch Tianxuan immersive panoramic ultra-wide curved display integrates the instrument panel, center console, front passenger seat, and rear-view mirror areas into one and enha...

News  Updated at: 2026/01/13

CES 2026: Dirac, Sweden presents next-generation software-defined in-vehicle audio On January 9, Dirac, a Swedish digital audio innovator, showcased a new generation of in-vehicle sound at CES 2026, highlighting how its software-defined audio solutions deliver scalable and immersive audio experiences across entire vehicle lineups. The demonstrations will be held at the Audio Foundry booth and the Pioneer booth, where visitors can experience the l...

News  Updated at: 2026/01/12