Global Sales Volume Analysis by Model (First Half of 2025) BEVs increase in China and ASEAN, Japanese and European OEMs struggle Summary Sales by country/region, and powertrain Sales by OEM Sales by model Future global sales trends   According to MarkLines sales volume data (62 countries, representing about 97% of total global sales), global sales volume (passenger and commercial vehicles) in the first half of 2025 increased 2.3% year over year ...

Market & Tech Reports  Updated at: 2025/08/18

play a key role in enhancing rear lamp communication. While current implementations primarily utilize red OLEDs, the introduction of white OLEDs is expected to expand design versatility and functionality in the near future. Additionally, laser-enabled free-style surfaces are emerging as a promising trend, offering new possibilities for expressive, adaptive exterior lighting. Advanced display technology and free-style surface trend (Car.HMI...

Market & Tech Reports  Updated at: 2025/08/08

(-0.5% YoY) than 2024, now standing at just over 7 mn units. Across the five major markets in the region, sales remained mixed in July. Spain continued its strong run of growth as sales were up double digits YoY, while Germany also saw its best result since April 2024, a reversal from the negative trend seen throughout the year. Conversely, France, Italy, and the UK all saw declines; the drop in the French market being the most notable, having f...

Market & Tech Reports  Updated at: 2025/08/07

2025 China Auto Forum: Horizon Robotics and Huawei Trends in intelligent driving technology Summary Horizon Robotics: Rapid growth in mid- to high-level intelligent driving Huawei: Commercial scale L4 in urban areas planned for 2027   The 2025 China Auto Forum was held in July in the Jiading District, Shanghai. Hosted by the China Association of Automobile Manufacturers (CAAM), the event was themed "Enhance Quality, Embrace Innovation, and Win t...

Market & Tech Reports  Updated at: 2025/08/05

can be seen as an important catalyst, as smart tyres help to optimize range and performance by monitoring pressure and reducing rolling resistance. EU regulations such as the General Safety Regulation and TPMS requirements are pushing manufacturers to introduce smart tire technologies. A key market trend is the increasing integration of smart tires with ADAS and the wider connected vehicle ecosystem.   This report summarizes a speech by Mr. Sch...

Market & Tech Reports  Updated at: 2025/08/04

icOne: Automotive cybersecurity solutions JASPAR: Promoting standardization in areas of cooperation in the automotive industry in 8 working groups (WGs) PlaxidityX: Providing solutions in automotive cybersecurity Bosch: More people working together to create SDV experiences with digital.auto   The trend toward SDVs (software-defined vehicles) is steadily advancing, and development environments and tools for applications that link in-vehicle ECUs...

Market & Tech Reports  Updated at: 2025/08/01

PHEV Development Trends and Patent Analysis Overview of development items and technologies from Huawei, Honda, and others Summary Patent application trends related to PHEV development Advanced Integrated Battery Thermal Management System (Jiangsu University, China North Vehicle Research Institute) Highly Integrated and Space-saving Technology for Vehicle Components (Huawei Digital Power Technologies Co., Ltd.) Electromagnetic Noise Suppression an...

Market & Tech Reports  Updated at: 2025/07/30

ll unresolved, the automaker may be compelled to further reduce exports from Japan to the US over the next four years. The group’s output is currently projected to peak in 2026, before stabilizing at around 10 mn units in the medium to long term. Although demand in China is currently strong, this trend is not expected to last long and volumes in the country could more than halve between 2024 and 2037. Meanwhile, the OEM is accelerating the deve...

Market & Tech Reports  Updated at: 2025/07/28

nsumers fear rising prices in the near future, the more likely they are to rush to make a purchase, particularly for a big-ticket item such as a new LV. On the other hand, an easing of trade tensions could lead to a reduction in the sense of urgency on behalf of buyers. Since mid-April, the general trend has been toward a sense of rapprochement between the US and its trading partners, and this could have led to a throttling back of LV demand over...

Market & Tech Reports  Updated at: 2025/07/28

pgrades of products and services. Application scenarios Target user positioning Identifying opportunity markets Product winning strategies Functional concept transformation Product concept definition ↑ Business research Crowd study Scenario study Needs study Research settings Environmental trends price volume study AI insight platform Crowd image features Life scenario Study User vehicle experience feedback Setting needs / insight Envi...

Market & Tech Reports  Updated at: 2025/07/22

t of the new U.S. Trump administration.   Although there is a grace period for the additional 25% tariffs on Mexican products announced by President Trump, the cumulative number of vehicles exported from January to June 2025 has already fallen by 2.8% compared to the same period last year, and the trend to curb automobile production and exports from 2025 onward is becoming increasingly evident.   By manufacturer, many OEMs, including Mexico's t...

Market & Tech Reports  Updated at: 2025/07/11

  Sinfonia Technology Co., Ltd. (Sinfonia Technology) exhibited the motor parts of two high-speed dynamometer models.   The large-capacity ultra-high-speed dynamometer has a capacity of 400kW and a rated torque of 600Nm, capable of supporting a maximum speed of 25,000 rpm to accommodate the recent trend toward larger and higher speed drive motors of BEVs.   The next-generation ultra-high-speed dynamometer, with a maximum speed of 50,000 rpm, a...

Market & Tech Reports  Updated at: 2025/07/11

ortation and storage, and as Mr. Anderson mentioned earlier, the missing of a single solution that can address all of these energy challenges.   The above slide shows that with the increasing availability of biofuels and the development of carbon neutral or zero carbon options, there is a positive trend towards reducing CO2 emissions. Urgent action is needed to facilitate progressive decarbonization, even if the solutions may not be perfect at f...

Market & Tech Reports  Updated at: 2025/07/08

Pony AI: Robotaxis and Robotruck services Introduction Pony AI robotaxi overview Pony AI robotruck overview Pony AI revenue trends Pony AI customers & partners Pony AI technology & products Summary and Perspectives About This Report   This report was written by VSI AV Insight for MarkLines' portal users. VSI AV Insight provides industry with deep insight and analysis on the enabling technologies used for active safety and automated driving.   ...

Market & Tech Reports  Updated at: 2025/07/03

to sustainability and innovation and focuses on understanding the needs of OEMs and partners to provide joint solutions. With its integrated structure and global presence, the company aims to achieve net-zero emissions across the entire value chain by 2050.   Mr. Giannini explained that the market trends towards “net zero” vary from region to region and present different challenges and opportunities. In China, the acceptance of electric and ...

Market & Tech Reports  Updated at: 2025/06/20

Analysis Report: Exhaust System (Japanese, European and U.S. Markets) Tighter emission regulations and response List of Suppliers I. Introduction II. Outline of Various Exhaust System Components III. Trends in Exhaust Gas Regulations IV. Market Overview of Key Exhaust System Components Suppliers V. Trends of Major Suppliers of Exhaust System Components VI. Major Suppliers and Their OEM Customers (Japanese production vehicles) VII. Installation ...

Market & Tech Reports  Updated at: 2025/06/19

: promotion of widespread use and high-performance alternatives to LiDAR.   Regarding control-related technologies, this report will present new initiatives that do not rely on HD maps (high definition maps) or LiDAR, which are required for Level 2 (L2) and above. In control technology, there is a trend toward L4 autonomous driving, in which control rules are established from the very beginning to autonomously adapt to traffic flow, rather than ...

Market & Tech Reports  Updated at: 2025/06/17

Analysis Report: Lithium-Ion Battery (Chinese Market) Market Dominance by the Top 2 Companies Continues Major suppliers Introduction I. Current status of the lithium-Ion battery market for NEVs in China II. Development trends of lithium-ion battery technology for NEVs III. Product structure and delivery status of major lithium-ion battery companies IV. Emerging NEV lithium-ion battery manufacturers V. Status of Non-Chinese lithium-ion battery com...

Market & Tech Reports  Updated at: 2025/06/12

BEV and PHV Trends of Chinese Manufacturers BYD surpasses Tesla to become world's top seller of BEVs Summary Sales trends by BEV model Sales trends by PHV model BYD enters the Japanese PHV and mini BEV markets Global sales of BEVs (including range extender EVs) were dominated by Tesla until 2023, but BYD rapidly expanded its sales volume, putting it in competition with Tesla. By quarter, BYD has exceeded Tesla's sales volume since Q4 2024 and ha...

Market & Tech Reports  Updated at: 2025/06/02

Analysis Report: Brake (Japanese Market) AEBS / Compliance with enhanced regulations such as preventing pedal misapplication List of brake suppliers I. Introduction II. Recent trends in brake technology III. Overview of major brake suppliers and their products IV. Overview of global facilities of brake suppliers V. Sales comparison of major brake component suppliers VI. Major brake component suppliers, their customers, and equipped Japanese produ...

Market & Tech Reports  Updated at: 2025/05/29