ounced in Q1.   Chinese manufacturers are accelerating the deployment of "full-stack AI + advanced autonomous driving". SAIC, Geely, and Chery have successively announced upgrade strategies related to AI, promoting integration in areas such as cockpits, autonomous driving, and chassis. BAIC's ARCFOX has started a large-scale demonstration test of L3 compliant vehicles, while Changan has obtained a test license for its L4 Robotaxi. Regarding soli...

Market & Tech Reports  Updated at: 2026/05/11

Bangkok International Motor Show 2026 (2) Japanese & European OEMs Toyota, Mazda, Isuzu, Nissan, Honda, Suzuki, and others Summary Toyota Land Cruiser FJ / Lexus IS300h Mazda Mazda6e Isuzu D-MAX EV Nissan Kicks e-POWER Honda e:N2 Suzuki e VITARA BMW iX3 50 xDrive M Sport MINI John Cooper Works Electric 1965 Victory Edition Mercedes-Benz CLA 250+ Ford Ranger Super Duty Tesla Model Y L Hyundai SANTA FE Hybrid HTRAC AWD Kia Carnival HEV, EV5 Volvo E...

Market & Tech Reports  Updated at: 2026/05/08

Electrified Vehicle (xEV) Sales Monthly Report (February 2026) Slowdown in BEV and PHEV sales in Chinese market, creating a mix of recovery hopes and uncertainty Global electrified vehicle sales and composition by powertrain (BEV/PHEV/HEV) Trends in sales volume and share of electrified vehicles (xEVs) in major countries and new car sales trends by country Trend in sales volume of electrified vehicles (xEVs) of major OEMs About this Report ...

Market & Tech Reports  Updated at: 2026/03/27

Japanese OEMs' BEV Sales in China Recover Toyota bZ3X, Nissan N7: Local-spec equipment and prices improve competitiveness Summary Japanese BEV models doing well in the Chinese market Toyota bZ3X (C-segment SUV BEV) Nissan N7 (D-segment sedan BEV) Honda S7/P7 (D-segment SUV BEV) Japanese BEV launch plans and NEV market trends   In recent years, Japanese automakers (OEMs) have been struggling with product deployment and price competition in the C...

Market & Tech Reports  Updated at: 2026/03/17

Thailand International Motor Expo 2025 (2) Japanese OEMs and Others Mitsubishi, Mazda, Suzuki, Nissan, Toyota, Honda, Isuzu, Hyundai, NEX Point, etc. Summary Mitsubishi：XFORCE HEV, Xpander HEV, Xpander Cross HEV Mazda: Mazda6e (mass-production BEV) Suzuki: Fronx, Swift Nissan: X-TRAIL e-POWER x e-4ORCE Toyota: Hilux Travo (pickup truck), Hilux Travo-e (BEV) Lexus: Lexus RZ, Lexus LX 500d Honda: CR-V e:HEV (HuNT Series) Isuzu: D-MAX X-SERIES BMW...

Market & Tech Reports  Updated at: 2026/01/27

mber, the HV market share was 7.7%, down 0.2 points from the previous month and down 0.3 points from the same month last year. For the full year of 2025, HV sales totaled 5.478 million units, up 9.8% from the same period last year, and accounted for 8.4% of total vehicle sales.   EV sales in 2025 exceeded the previous year's level and reached a record high. In particular, until the end of the third quarter (Q3), sales were strong, increasing 24....

Market & Tech Reports  Updated at: 2026/01/26

Thailand International Motor Expo 2025 (1) Chinese Manufacturers Changan, BYD, Chery, DFSK, GAC, Geely, GWM, Leapmotor, SAIC, XPeng Summary Changan: Premium SUV "AVATR 07," "DEEPAL S05 Max Long Range" BYD: Off-road SUV "Denza B5," Urban SUV "BYD TI7" Chery: Electric SUV "Chery V23 Retrocube Edition," 7-seater SUV "TIGGO 8 CSH PHEV" Omoda & Jaecoo: Multi-purpose SUV "Jaecoo 6T EV," Humanoid Robot "Mornine" DFSK (Seres Group): Mid-size SUV "E5 Plus...

Market & Tech Reports  Updated at: 2026/01/16

Tesla: Struggling with Slowing U.S. BEV Demand and Intensifying Competition in China GlobalData sales forecast: Gradual decline from 1.6 million units; promotion of Robotaxi business Summary GlobalData Sales Forecast: Tesla sales will decline, but recover around 2030 with the launch of a low-cost model Sales trends: Model Y and Model 3 account for over 95% of total sales Production trends: Production ramp-up slows down from 2024 U.S.: BEV sales s...

Market & Tech Reports  Updated at: 2026/01/14

lative HV sales for the 2025 January to September period increased 15.2% y/y to 4.071 million units, accounting for 8.5% of total vehicle sales volume.   In China, new car launches continue thanks to government support measures that support car replacement purchases, and the strong performance is expected to continue through the end of the year. In the U.S., there was a rush to buy before the end of the federal tax credit for EVs at the end of S...

Market & Tech Reports  Updated at: 2025/10/27

total vehicle sales volume.   Regarding the additional U.S. tariffs, President Trump announced the signing of a new comprehensive tariff agreement with Japan on September 4, and automobile tariffs have been reduced from 27.5% to 15% since September 16. On September 24, it was announced that the tax rate for the European Union (EU) would also be reduced to 15%, with the rate to be applied retroactively to August 1. On the other hand, South Korea...

Market & Tech Reports  Updated at: 2025/09/26

U.S tariffs on the automobile sector, progress has been made in reaching agreements with the EU, Japan, and South Korea but there are many uncertainties regarding their implementation. For the UK, which reached an agreement with the U.S. earlier, it took about a month and a half for a presidential executive order to be issued to reduce additional tariffs, so it is expected that this will take a considerable amount of time for these other countrie...

Market & Tech Reports  Updated at: 2025/08/26

Mexico (2) Production and exports affected by U.S. tariff concerns Production and exports reach record highs in 2024, stalling in H1 2025 Summary Mexican auto industry outlook: Impact of Trump tariffs becoming apparent Production and exports: 2024 volumes were the highest ever, but export volumes are on the decline following the inauguration of the Trump administration GM: Producing three EV models, considering transferring some pickup truck prod...

Market & Tech Reports  Updated at: 2025/07/11

are and trends in each country Electric vehicles (BEV/PHV/FCV) sales trends of major manufacturers and sales composition by powertrain Passenger car sales trends in 12 major countries (including ICE and all other powertrains)   This report presents new car sales volumes (MarkLines aggregate data, excluding commercial vehicles; estimates are included) and analyzes sales trends of electric vehicles (BEV: battery electric vehicles / PHV: plug-in hy...

Market & Tech Reports  Updated at: 2025/05/26

Mexico (1) Sales grow fourth consecutive year in 2024, but growth slows Over 60% of vehicles imported from China, Brazil, India, etc. Summary 2024 sales performance: Sales growth slows to 9.8% y/y, with 66% of sales being imported vehicles Import performance in 2024: Chinese-made vehicles reach 30% of total imports Sales volume by segment: Shift from subcompact to slightly higher-end models; BEV/PHEV share at 1.5%. Trends in electric vehicle sale...

Market & Tech Reports  Updated at: 2025/04/30

Thailand International Motor Expo 2024 (2) Japanese OEMs and Others Toyota, Honda, Mitsubishi, Isuzu, Hyundai, Ford, Volvo Cars, etc. Summary Toyota HEV lineup Lexus LBX Bespoke Honda HR-V e:HEV RS and e:N1 electric SUV Mitsubishi Xpander HEV and Xpander Cross HEV Isuzu D-MAX 2.2 MaxForce pickup truck Mazda BT-50 pickup truck and CX-5 SUV Nissan Serena MPV and Kicks e-POWER Suzuki Swift sport hatchback, and Jimny Off-road Edition Hyundai Palisade...

Market & Tech Reports  Updated at: 2025/01/16

Thailand International Motor Expo 2024 (1) Chinese OEMs Chery, Changan, Geely, SAIC, GAC, BYD, and others Summary Chery: Omoda and Jaecoo brand electrified vehicle lineup Changan: Deepal and Avatr e-SUVs and REEV pickup truck Geely EX5 and Zeekr 7X e-SUVs and RIDDARA electric pickup truck SAIC: IM Motors intelligent e-SUV, and Wuling brand compact EVs GAC: Aion V e-SUV and HYPTEC SSR BEV sports car BYD: Denza D9 luxury e-MPV, Sealion 7 e-SUV, SHA...

Market & Tech Reports  Updated at: 2024/12/27

are and trends in each country Electric vehicles (BEV/PHV/FCV) sales trends of major manufacturers and sales composition by powertrain Passenger car sales trends in 12 major countries (including ICE and all other powertrains)   This report presents new car sales volumes (MarkLines aggregate data, excluding commercial vehicles; estimates are included) and analyzes sales trends of electric vehicles (BEV: battery electric vehicles / PHV: plug-in hy...

Market & Tech Reports  Updated at: 2024/11/26

IAA Transportation 2024: Alternative fuel vehicles for logistics BYD, Tesla, and European major commercial vehicle OEMs Summary BYD: World premiere of E-VALI light commercial vehicle and European premiere of EYT2.0 electric yard tractor Tesla: Semi BEV truck’s debut in Europe Stellantis: World premiere of the Opel Movano HYDROGEN Daimler Truck: eActros 600 BEV truck, GenH2 Truck equipped with fuel cell system, Actros L with ProCabin Volkswagen ...

Market & Tech Reports  Updated at: 2024/11/05

are and trends in each country Electric vehicles (BEV/PHV/FCV) sales trends of major manufacturers and sales composition by powertrain Passenger car sales trends in 12 major countries (including ICE and all other powertrains)   This report presents new car sales volumes (MarkLines aggregate data, excluding commercial vehicles; estimates are included) and analyzes sales trends of electric vehicles (BEV: battery electric vehicles / PHV: plug-in hy...

Market & Tech Reports  Updated at: 2024/08/29

Tesla: Profitability Down with Decreased Sales, Intensifying EV Competition Planning revenue increases from next-gen platform vehicles, software, and charging infrastructure Summary Global production: Volume starts to decline in 2024 due to production cutback in China Global sales situation: Sales down despite broad-based price cuts from 2023 onward New products announced after 2023: Cybertruck, Semi, and new Model 3 Future models: Compact EV to ...

Market & Tech Reports  Updated at: 2024/08/19