Honda's Electrification Strategy Restructuring of xEV production system and strengthening HEVs Summary 2025 Business Briefing: Realignment of Honda's electrification strategy EVs for the North American market: Cooperation with GM to launch the "Prologue" and "Acura ZDX" NEVs for the Chinese market: Joint development of advanced driver assistance technology with Momenta EVs for the Japanese market: Launch of two N-series light passenger EV models ...

Market & Tech Reports  Updated at: 2025/09/03

ent of Karnataka will promote specialized skill development, enhance ITI-industry collaboration, collaborate with startups, industries, and local/international universities to design and deliver specialized training in clean mobility disciplines, support academic partnerships, etc. It will set up a Venture Capital Fund to fund research in clean mobility, advanced batteries, battery management systems, and related areas. Technical Committee   A ...

Market & Tech Reports  Updated at: 2025/08/27

inese traffic regulations stipulate that drivers must not take their hands off the steering wheel even when the ADAS system is in use. U.S. cars Tesla's Cybertruck, which debuted in 2023, does not have a steering shaft and uses a steer-by-wire (SBW) system.The steer-by-wire system was developed jointly with ZF and implements two main microcomputers and two sub-microcomputers on the control board, eliminating the need for a steering shaft and ...

Market & Tech Reports  Updated at: 2025/08/21

(SBW) system in which the steering shaft is eliminated and the tires are not mechanically connected to the steering wheel. It is a four-wheel steering system with an interior steering unit, front-wheel steering unit, and rear-wheel steering unit.   The steer-by-wire compatible steering system was jointly developed with ZF (ZF Friedrichshafen AG), and the control board is equipped with two main microcomputers and two sub-microcomputers, achievin...

Market & Tech Reports  Updated at: 2025/08/19

ometer for ADAS testing, VIL test bench (TMEIC)   Many of the efforts aimed at streamlining development can be seen on the left side of the development V process. TMEIC Corporation (TMEIC) introduced streamlining of actual vehicle testing on the right side. The company was established in 2003 as a joint venture (JV) between Toshiba Corporation and Mitsubishi Electric Corporation. TMEIC’s main business is based on plant engineering and systems ...

Market & Tech Reports  Updated at: 2025/08/12

million units, up 10.1% y/y. Luxury car retail sales volumes totaled 170,000 units, down 20% y/y. Retail sales volumes of domestic brands totaled 1.21 million units, up 14% y/y. Domestic brands had a market share of 65.9% of the total, up 4 percentage points y/y. Retail sales volumes of mainstream joint venture brands totaled 450,000 units, up 1% y/y. Specifically, German brands had a retail share of 14.5%, down 3 percentage points y/y; Japanese...

Market & Tech Reports  Updated at: 2025/08/12

between 2010 and 2023. It is advancing electrification to reach a goal of cutting CO2 emissions by 35% by 2030.   In its EV strategy, the Group collaborates with Ampere to develop EVs and EV batteries as well as to reduce costs. In addition, the Group also develops and sells HEVs. It has set up a joint venture, HORSE Powertrain, with Zhejiang Geely Automobile Co., Ltd. (Geely Automobile) to develop and produce hybrid powertrains and ICEs. In 20...

Market & Tech Reports  Updated at: 2025/08/08

ppliers, but it supplies seat assemblies to many OEMs, so it is included in this report. Additionally, this report will also introduce the company profile of Brose, a German company that has recently strengthened its OEM response by incorporating seat assembly production into its business through a joint venture with Volkswagen. Japanese suppliers will be dealt with in the Japanese market edition report. Suppliers are required to secure manufactu...

Market & Tech Reports  Updated at: 2025/08/06

Chinese automakers are deepening their efforts in integrated vehicle intelligence. BYD Auto Co. Ltd. (BYD) announced that it will focus on implementing core autonomous driving technologies into its products over the next three to five years. The SAIC Group and Huawei Technologies Co., Ltd. (Huawei) jointly announced the launch of a new brand, "SAIC Shangjie," featuring smart mobility solutions. Chery Automobile Co., Ltd. (Chery) established the C...

Market & Tech Reports  Updated at: 2025/08/01

nal efficiency and production quality. At the same time, the company introduced the "ONE R&D" strategy in China to integrate its R&D resources in China and launched a "Regional Chief Engineer (RCE)" system. Chinese engineers will lead the entire research and development process of global models and jointly developed models, upgrading the company from "defined by Chinese needs" to "driven by Chinese wisdom."   Furthermore, Toyota advocates for th...

Market & Tech Reports  Updated at: 2025/07/22

AW) and will work with Stellantis to develop international markets. Li Auto unveiled its first BEV SUV, the Li i8. The company also announced its autonomous driving architecture, MindVLA, and its in-house developed operating system, Li Auto Halo OS. XPeng is entering the range extender EV field and jointly developing E/E architecture with Volkswagen. The company is mass-producing its in-house developed AI semiconductor "Turing" and installed it i...

Market & Tech Reports  Updated at: 2025/07/14

Mexicana, commented that "these reports are merely speculation and are not based on official information," and reiterated the previously announced plan to consolidate production of the Frontier and Navara pickup trucks in Argentina at the Cuernavaca plant.   Meanwhile, COMPAS in Aguascalientes, a joint venture (JV) facility between the Mercedes-Benz Group and Nissan, produces the QX50 and QX55 midsize SUVs under the Infiniti brand, which are sc...

Market & Tech Reports  Updated at: 2025/07/11

million units, up 10.8% y/y. Luxury car retail sales volumes totaled 230,000 units, down 7% y/y. Retail sales volumes of domestic brands totaled 1.34 million units, up 30% y/y. Domestic brands had a market share of 64.2% of the total, up 5.6 percentage points y/y Retail sales volumes of mainstream joint venture brands totaled 510,000 units, up 5% y/y. Specifically, German brands had a retail share of 16.1%, down 2.4 percentage points y/y; Japane...

Market & Tech Reports  Updated at: 2025/07/10

d electric oil pump for lubrication and cooling of the company's e-Axle. These parts are also produced in France and other countries in Europe. In October 2024, Valeo Group announced an expansion of its partnership with TotalEnergies SE at the Paris Motor Show 2024. The two companies are working on joint development of an immersion cooling solution (liquid dielectric) since 2022, and are currently conducting field tests to confirm performance dur...

Market & Tech Reports  Updated at: 2025/07/08

t permit･ City fare charging permit: 1Q 2024 ･ In December 2020･ In July 2021･ Beijing-Tianjin-Hebei region tests･ Beijing and Tianjin Key customers ･ Logistics companies: Sinotrans･ Truck OEMs: Sany (leading truck producer) ･ Started in December 2021･ May 2022: L4 development Joint venture ･ With Sinotrans: Co-own Cyantron ･ Pony AI owns 51% Source: Pony AI Data; Compilation: Egil Juliussen, May 2025   Pony AI cur...

Market & Tech Reports  Updated at: 2025/07/03

42,797 ・New programs, price hikes, and the acquisition of Veoneer, Inc. led to an increase in revenues.・ Acquired HE System Electronic GmbH (now Magna Power Modules Veitsbronn (MPMV), a manufacturer of ultra-compact electronic assemblies for industrial and automotive applications. Established a joint venture (JV) for the car body business in India, and expanded and built new research facilities in the U.S. 4 4 Hyundai Mobis Co., Ltd. 41,946...

Market & Tech Reports  Updated at: 2025/07/02

this year's motor show, the company held the world premiere of the luxury MPV concept car Vision V, based on the VAN.EA EV (electric vehicle) platform, and unveiled the CLA L, a long-wheelbase BEV developed for the Chinese market. This model is equipped with MB.OS developed in-house.   SAIC-GM, a joint venture between General Motors and SAIC Motor Corp., Ltd., announced that it will release more than 10 NEV models, including BEVs, PHEVs, and ra...

Market & Tech Reports  Updated at: 2025/06/30

makes a walk-through van-style stress-free cargo area. Walk-through van with a flat cargo area made possible by a specially designed chassis The 70kWh capacity lithium-ion battery is manufactured by BYD.   Isuzu: Battery storage system for the “Elf EV” electric truck   At the booth jointly exhibited by Isuzu Motors Ltd. (Isuzu) and UD Trucks, the Elf EV Walk-through Van, developed based on the ELF EV, was on display as a referenc...

Market & Tech Reports  Updated at: 2025/06/27

ineers (ÖVK) and the Institute for Powertrains and Automotive Technology (IFA), Vienna University of Technology, Slide: Copyright © Bosch)   To meet China's fuel cell market needs, particularly for commercial vehicles, the company has established Bosch Hydrogen Powertrain Systems Co., Ltd., a joint venture with Qingling Motor, to develop and manufacture fuel cell power modules in China.   Components like fuel cell stacks, air compressors, ...

Market & Tech Reports  Updated at: 2025/06/20

mit changes from 80mg/km → 60mg/km. Total hydrocarbons (THC), which were previously outside the regulatory scope, will be regulated at 100mg/km.   Also in April 2022, the European Commission announced that, in response to the diesel fraud scandal, two new laboratories had been established at the Joint Research Center (JRC) in Ispra (northern Italy) to strengthen automotive emissions testing capabilities for the EU market. This has made it poss...

Market & Tech Reports  Updated at: 2025/06/19