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Bangkok International Motor Show 2026 (2) Japanese & European OEMs
oducts, services, and its wider ecosystem. The all-new Land Cruiser FJ is a key highlight, making its Thai debut on March 21 under the “Bold & Unbound” concept. Built on the IMV ladder-frame platform, this off-road SUV features a four-wheel-drive system with rear differential lock, a 6-speed automatic transmission with sequential shift, double wishbone front suspension, and a four-link rear setup. Power comes from a 2.7-liter 2TR-FE engine...
Market & Tech Reports Updated at: 2026/05/08
Analysis Report: Airbag (European and Americas Markets)
sed by the occupant's head rotating in high speed impacts). The installation of emergency notification systems for accidents and other emergencies has also been expanding recently, and an increasing number of vehicles are equipped with systems that detect airbag deployment and make notifications automatically. Future airbag system technologies, along with "adaptation to autonomous driving" (describer later), are also being researched, inclu...
Market & Tech Reports Updated at: 2026/05/07
Bangkok International Motor Show 2026 (1) Chinese OEMs
The 7-seat e-MPV MG Maxus 9 V+ receives interior updates, featuring a redesigned cabin, larger digital displays, upgraded JBL surround audio, and enhanced second-row seating, complemented by comfort touches such as a panoramic roof. Its i-SMART system enables seamless remote control of climate, door locks, and other vehicle functions. Priced from THB 1,799,900 for the V+ variant, this FWD BEV is equipped with a 90-kWh battery, offering a clai...
Market & Tech Reports Updated at: 2026/04/30
AFEELA 1’s HMI
AFEELA 1’s HMI From coverage of the CES 2026 exhibition Summary Display (front instrument panel, rear seats, Media bar) Yoke-type steering wheel switches (air conditioning, lighting, etc.), door opening/closing systems AFEELA 1 HMI concept (Personalization, AI communication, cloud integration, and more) Sony Honda Mobility (SHM), the joint venture (JV) mobility tech company established by Sony Group Corporation and Honda Motor Co., Ltd. in ...
Market & Tech Reports Updated at: 2026/03/12
Thailand International Motor Expo 2025 (2) Japanese OEMs and Others
Alongside the display of Mazda’s current models in the Thai market, the standout on the press stage this year was the all-electric Mazda6e. Mazda Thailand has opened pre-registration for the Mazda6e Premiere Package, with official pricing and local launch expected in Q1 2026. Redefining the 5-door Neo-Fastback segment, the Mazda6e exemplifies Mazda’s New Era of Design and Utility. Its flowing, sculpted lines capture the Kodo—Soul of Mot...
Market & Tech Reports Updated at: 2026/01/27
Thailand International Motor Expo 2025 (1) Chinese Manufacturers
everal models are scheduled for production in Thailand. In 2026, GAC plans to introduce hybrid vehicles specifically tuned to Thai driving preferences. GAC AION Thailand revealed the HYPTEC HT in a new “Moonstone Grey” shade, exuding premium sporty luxury. Complemented by signature gull-wing doors and a first-class interior, the HYPTEC HT promises a refined and elevated driving experience. Also showcased on the press stage was the compact ...
Market & Tech Reports Updated at: 2026/01/16
Japan Mobility Show 2025: BEV and FCEV trucks and buses
ng technologies, but simply putting the technologies into practical use is not enough. For example, changing the way commercial vehicles are used (and reducing the number of people required), such as transportation methods that do not require transshipment, platooning, and automated delivery to the doorstep, will expand the possibilities for logistics. These changes cannot be overcome through the efforts of manufacturers alone, and there is a ...
Market & Tech Reports Updated at: 2025/12/16
Analysis Report: CVT (Japanese, U.S. and European markets)
units. Therefore, as accurately as possible, this report will distinguish between in-house products made by automobile manufacturers and those made by suppliers, and describe the transmission based on its relationship with the engine and equipped model. Transmissions are broadly classified into automatic transmissions (AT) and manual transmissions (MT), and automatic transmissions are further subdivided as follows. This report d...
Market & Tech Reports Updated at: 2025/12/08
Analysis Report: Car Navigation System (Japan, European, and North America Markets)
connectivity methods, and Apple announced enhanced CarPlay functionality in iOS 26, which was released at WWDC 25 (Worldwide Developers Conference). In addition, enhancements to Android Auto have also been announced at Google I/O 2025. Apple CarPlay enhancements The new CarPlay features will be automatically updated by updating the iPhone to iOS 26. Because the CarPlay system uses the iPhone to draw the UI, the connected in-car devices (navig...
Market & Tech Reports Updated at: 2025/11/11
Analysis Report: Lighting (Japanese Market)
FS (High Beam Control) variable light distribution systems; rear lamps and rear combination lamps; high-mounted stop lamps; and electronic control units (ECUs, electrical ballasts, etc.). Reflectors, turn signals, fog lamps, license plate lamps, and interior lamps are not reported here. Note: AHB (Automatic High Beam): System for high-beam driving. Automatically switches between high and low beams. The system automatically controls the high and ...
Market & Tech Reports Updated at: 2025/10/20
IAA Mobility 2025: Autonomous Innovation
ndustrie e. V., Photos: Copyright © MarkLines Co., Ltd. All rights reserved) The shuttle is equipped with a range of features designed to enhance comfort, connectivity, and accessibility, such as air conditioning to ensure a pleasant ride for passengers in all weather conditions. The double doors allow for smooth and efficient boarding and exiting. For operational flexibility, MiCa 2.0 offers optional teleoperation and remote monitorin...
Market & Tech Reports Updated at: 2025/10/07
IAA Mobility 2025: Europe’s next-gen mobility
ate a strong emotional connection between the driver and the vehicle. The sound system is developed in partnership with Sennheiser Mobility, offering high-quality, spatially tuned audio that enhances the driving experience. The seating layout is a 2+2 configuration, with opposing saloon-style doors for easy access. The seats themselves are inspired by the Eames Lounge chair, combining comfort, sustainable materials, and integrated ambient l...
Market & Tech Reports Updated at: 2025/10/02
Analysis Report: Seat (Japanese Market)
t customer, accounting for 49.8% of its sales in the fiscal year ended March 2025. Note that product deliveries to the Toyota Group accounted for 72.8% of total sales for the fiscal year ended March 31, 2025. The company's main businesses consist of automotive seats, interior and exterior products (door trims, illumination, textile products), and unit components (filter products, air intake system products, fuel cell related products). The compan...
Market & Tech Reports Updated at: 2025/09/27
IAA Mobility 2025: Audi, BMW, Mercedes-Benz
eneration of driver assistance systems. Rule-based and AI-supported functions are brought together under the name Brain of Automated Driving. According to BMW, the system calculates twenty times faster than previous control units, enabling new assistance functions such as the highway assistant with automatic lane change, which can remain active permanently – even during automated highway changes. The system is powered by Qualcomm Snapdragon ...
Market & Tech Reports Updated at: 2025/09/22
Analysis Report: Lighting (U.S. and European Markets)
cal ballasts, etc.). Reflectors, turn signals, fog lamps, license plate lamps, and interior lamps are not reported here. Note: AFS (Adaptive Front-Lighting System): System for driving around curves. Horizontally adjustable beam headlights. ADB (Adaptive Driving Beam): System for high-beam driving. Automatic anti-glare headlights. AHB (Automatic High Beam): System for high-beam driving. Automatic low/high-beam switching headlights. In 2024, t...
Market & Tech Reports Updated at: 2025/09/09
Analysis Report: Seat (U.S. and European Markets)
Wall Motor. In the future, it will promote comprehensive alliances with Great Wall Motor in various areas such as product development, production, and supply chain. Orders In October 2022, the company announced that its ReNewKnit, a recyclable suede-like material, will be adopted for seats and door panels by global automakers in 2024. ReNewKnit is the first automotive textile to be introduced by Lear, and the product is fully recyclable afte...
Market & Tech Reports Updated at: 2025/08/06
China’s Emerging EV Automakers: Leapmotor, Li Auto, XPeng
s used, with BEV and range extender EV configurations. In January 2025, the BEV version, the "580 Long-Range Version," became available. The cruising range (CLTC mode) has been increased to 580km. The 2026 model year model was released in June 2025 with the updated LEAP 3.5 architecture. T03 A 5-door, 4-passenger mini BEV. The 2025 model year model was launched in February with updates to various settings. B10 Compact NEV SUV. This is the fi...
Market & Tech Reports Updated at: 2025/07/14
Vienna Motor Symposium 2025 (2) Reaching zero carbon mobility emission
t the future of electromobility will not be decided by engineers and technologists, but will depend on customer acceptance. As there is still a lack of infrastructure and cost-effectiveness, BEVs are not yet very attractive. Hybrids, plug-in hybrids and vehicles with range extenders can open the door to e-mobility for customers. According to the latest figures, it is realistic to assume that two thirds of the world's car fleets will be equi...
Market & Tech Reports Updated at: 2025/07/08
JSAE 2025 in Yokohama: Metal Processing Technology
he giga-sizing and multi-materialization of high-tensile frames, and are actively proposing cost reduction through one-piece forming and part reduction. Exhibitor profile Company Exhibit Material Process, etc. G-TEKT Corporation (Saitama City, Saitama Prefecture) Integrated hot forming Large door ring Multiple high tensile materials Hot forming (tailored welding → hot pressing → laser cutting) Futaba Industrial Co., Ltd. (Okazaki Ci...
Market & Tech Reports Updated at: 2025/06/03
Auto Shanghai 2025: Geely, Chery
ting Golden Battery and Shendun Short Blade Battery will be unified under the Shendun Golden Battery brand. Galaxy Battleship The Galaxy Battleship is the world's first vehicle model capable of smart switching between all scenarios, all terrains, and power sources. Specifically, the system can automatically switch between BEV, HV, and EREV (Electric Range Extender Vehicle) modes. The AI-equipped four-wheel drive (4WD) system identifies the t...
Market & Tech Reports Updated at: 2025/05/30



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