ous year.   Amidst sluggish sales figures since the beginning of the year, with the Auto China 2026 Beijing motor show scheduled to open in April, a series of new models have been announced one after another since the end of the Spring Festival. BYD unveiled flagship models such as the all-new BEV SUV "Da Tang" and the all-new PHEV sedan Seal 08. Geely's NEV brand, Geely Galaxy, has unveiled PHEVs including the all-new compact SUV M7 and the all...

Market & Tech Reports  Updated at: 2026/03/27

nded as a premium EV brand.   The two models on display at the Show were the E4 and the L8. According to the exhibition staff, the E4 is a prototype BEV model being unveiled for the first time, and the price was undisclosed. The L8 is a high-end model using the Tiggo8 platform and is a family-type SUV. Currently, the only showroom is in Kelapa Gading. LEPAS E4 LEPAS L8 Jaecoo   Jaecoo is positioned as a semi-premium SUV brand with a...

Market & Tech Reports  Updated at: 2026/03/27

, Ocean, Fang Cheng Bao, and Yangwang, with its 2nd Generation Blade Battery and fast charging technology.  Of these, the Denza Z9 GT is a high-performance model that places emphasis on energy replenishment through fast charging. The Song Ultra EV and the Sealion 06 EV are aimed at the mainstream SUV market and feature long driving range and fast charging capabilities. The Seal 07 EV and Seal 08 are positioned as high-end BEV sedans. At the pre...

Market & Tech Reports  Updated at: 2026/03/19

Japanese OEMs' BEV Sales in China Recover Toyota bZ3X, Nissan N7: Local-spec equipment and prices improve competitiveness Summary Japanese BEV models doing well in the Chinese market Toyota bZ3X (C-segment SUV BEV) Nissan N7 (D-segment sedan BEV) Honda S7/P7 (D-segment SUV BEV) Japanese BEV launch plans and NEV market trends   In recent years, Japanese automakers (OEMs) have been struggling with product deployment and price competition in the C...

Market & Tech Reports  Updated at: 2026/03/17

AFEELA at CES 2026   At CES 2026, there was much talk about the absence of Sony Group exhibits at the main booth, but SHM's AFEELA booth featured a major presence, and a large AFEELA sign was also displayed outside. On display at the AFEELA booth was the AFEELA Prototype 2026, a newly announced SUV, and several pre-production models, in multiple color variations, of the all-electric dual-motor AWD AFEELA 1 sedan that will be delivered startin...

Market & Tech Reports  Updated at: 2026/03/12

 High output, high efficiency, and high-power density   In particular, the mass-production application of magnesium-based structures and the in-house development of integrated control IP are expected to become key technological benchmarks for future electric axle designs in premium EVs and large SUVs. Lightweight TL300 Twin EDU Platform with Torque Vectoring (© CTI Symposium Germany 2025 organized by CTI - Car Training Institute - A d...

Market & Tech Reports  Updated at: 2026/03/06

ts) in China exclude export volumes.*REEV is included in the PHEV figures*Excludes commercial vehicles and includes estimated data.   New vehicle sales in January fell 19.6% y/y (down 36.6% m/m) to 1.399 million units. xEV sales totaled 672,000 units, with four of the top five models being large SUVs, excluding the Geely Xingyuan.   The China Association of Automobile Manufacturers (CAAM) has identified three main reasons for the decrease in ...

Market & Tech Reports  Updated at: 2026/03/03

Chinese OEMs Dominate BEV Market in Thailand with Over 20% Share Rapid growth of NEVs, expanding product lineup from SUVs to pickup trucks Summary Chinese vehicle sales grow 5.2 times in 5 years Analysis of sales volume by OEM: Chinese OEMs enter Top 5, Japanese OEM volume shrinks NEV Ranking: Chinese OEMs lead the way in BEVs and PHEVs Product trends: From compact EVs to a full-scale product lineup Switching from exporting Chinese-made models to...

Market & Tech Reports  Updated at: 2026/02/24

arket, led by BYD Auto with 36,164 units in 2025. SAIC followed with 18,309 units, while GAC Group recorded 13,763 units. Chery Automobile posted 11,997 units, narrowly ahead of Changan Automobile at 11,791 units. Chery saw a surge in sales in November and December due to the launch of the Jaecoo 5 SUV. Geely Holding Group and Great Wall Motor registered 6,797 units and 6,775 units, respectively, while Hozon Auto and XPeng delivered 3,256 units a...

Market & Tech Reports  Updated at: 2026/02/20

Chinese Market 2025: Sales Volume 34.4M units, Chinese OEMs’ Share over 70% Geely enters the top 3; BYD's exports up about 140% y/y Summary 2025 vehicle sales in China up 9.4% y/y to 34.40 million units Sales by group: BYD remains the leader, Geely overtakes FAW to take third place Passenger car market: Chinese-OEMs share exceeds 70% Sales by vehicle type: SUVs account for 54.1% of the passenger car market New Energy Vehicles: 16 million units ...

Market & Tech Reports  Updated at: 2026/02/19

Energy Vehicle Research and Training Center opened in January 2026. Great Wall Motor launched a locally produced (CKD) model of the subcompact EV "ORA Good Cat" in Thailand in 2024. Production of the Poer Sahar HEV hybrid pickup truck also began. BYD will also begin local production of the mid-size SUV “Sealion 6 DM-i” in 2024. In 2025, Chery Automobile partnership with King Gen PCL announced to jointly develop a Thai-branded EV.   Japanese ...

Market & Tech Reports  Updated at: 2026/02/17

derstand the specific characteristics of Perceived quality and further strengthen product competitiveness by explaining examples of interior and exterior parts related to appearance and looks, further clarifying the existence of Perceived quality.   The interior of the ultra-luxury off-road PHEV SUV U8 from BYD's luxury sub-brand Yangwang was targeted for study. The Yangwang U8 uses the e4 platform, in which all four wheels are driven with fou...

Market & Tech Reports  Updated at: 2026/02/13

problems with edges or burrs, they can be a cost-effective and reliable method. Resin insulated statorDisplay panel for resin insulated stator   MarkLines Co., Ltd. (MarkLines) displayed vehicle teardown components of the BYD Yangwang U8.   The BYD Yangwang U8 is an amphibious off-road SUV from BYD's luxury brand Yangwang. The electric powertrain does not use in-wheel motors, but a motor, inverter, and reduction gear for each of the ...

Market & Tech Reports  Updated at: 2026/02/13

ery swap ecosystems, and energy services. On November 14th, GAC signed a full-stack AI strategic partnership with Alibaba Cloud. Qijing, a new brand jointly launched by Huawei and Qiankun, was unveiled on November 20. The first model will be a shooting brake, scheduled for release in June 2026. An SUV model will also be introduced in the same year. Changan    In mid-October, Changan Automobile and JD.com, Inc. (JD.com) entered into a strategic...

Market & Tech Reports  Updated at: 2026/02/09

ainment options have become increasingly flexible and capable, especially with advancements in software. At CES 2026, BMW and Mercedes-Benz highlighted various entertainment options for the BMW iX3, Mercedes-Benz GLC and CLA. Afeela showed a new production prototype of its Afeela 1 and a conceptual SUV, both showcasing Sony's expertise in audio and video. CES sign in Las Vegas Convention Center West Hall foyer   Several suppliers al...

Market & Tech Reports  Updated at: 2026/02/02

am is production partner・China AutoX (foreign company) operation closed around 2023・Goods delivery: California 2018-2020; China: 2020-2023・$300M VC; Andreessen Horowitz, Sequoia, Former Tesla execs Lucid-Nuro-Uber Robotaxi   Lucid, Nuro and Uber showed its robotaxi using the Lucid Gravity SUV. Summary data is in the figure below. Lucid, Nuro & Uber Robotaxi Announcement (Source: Lucid) Lucid Gravity Robotaxi Introductio...

Market & Tech Reports  Updated at: 2026/01/30

low base in Q4 2024 when output was cut to assist in inventory trimming, further bolstered by Ram launching the 1500 (DT) pickup at a secondary facility located in Mexico from April 2025. In Europe, the uptrend continued after Fiat, Citroën and Opel ramped up assembly of hybrids through brand-new SUV releases and renewals on the Smart Car multi-fuel platform, in addition to the new Fiat 500 MHEV that entered production in October 2025. This off...

Market & Tech Reports  Updated at: 2026/01/30

e’s cabin (LHD) Mazda6e’s rear side The Mazda 6 20th Anniversary Edition Mazda BT-50   Suzuki Motor Thailand participated in the 42nd Thailand International Motor Expo under the theme “The ICONIC Journey,” with the showcase led by the all-new Suzuki Fronx, its latest SUV featuring sporty design, engaging performance, and comprehensive safety technologies. The Fronx is offered with two powertrain options. The GLX an...

Market & Tech Reports  Updated at: 2026/01/27

Thailand International Motor Expo 2025 (1) Chinese Manufacturers Changan, BYD, Chery, DFSK, GAC, Geely, GWM, Leapmotor, SAIC, XPeng Summary Changan: Premium SUV "AVATR 07," "DEEPAL S05 Max Long Range" BYD: Off-road SUV "Denza B5," Urban SUV "BYD TI7" Chery: Electric SUV "Chery V23 Retrocube Edition," 7-seater SUV "TIGGO 8 CSH PHEV" Omoda & Jaecoo: Multi-purpose SUV "Jaecoo 6T EV," Humanoid Robot "Mornine" DFSK (Seres Group): Mid-size SUV "E5 Plus...

Market & Tech Reports  Updated at: 2026/01/16

racteristics of Perceived quality and further strengthen product competitiveness by explaining examples of interior and exterior parts related to appearance and looks, further clarifying the existence of Perceived quality.   For this teardown study, the interior of the ultra-luxury off-road PHEV SUV U8 from BYD's luxury sub-brand Yangwang was targeted. The Yangwang U8 uses the e4 platform, in which all four wheels are driven with four independ...

Market & Tech Reports  Updated at: 2026/01/15