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HEV Market Trend in the U.S.
on HEVs HEV Sales Trends of Hyundai Kia HEV Sales Trends of Ford Group It has been about a year since President Trump imposed higher tariffs on vehicles imported from Japan; however, sales of Japanese automakers in the U.S. have been steadily increasing. This is driven by the growing demand for hybrid electric vehicles (HEVs). In the U.S., Japanese OEMs hold a 70% share of the HEV market segment, primarily driven by U.S.-produced models from ...
Market & Tech Reports Updated at: 2026/05/19
Auto China 2026: Japanese and Korean OEMs
odel developed targeting young people in China, adopting advanced electrification technology and offering performance suitable for everyday driving in urban areas. The Terrano PHEV Concept is a reimagining of the Terrano with the latest Nissan design language and technology. Equipped with plug-in hybrid technology, it boasts high off-road performance, balancing off-road capability with comfortable commuting in urban areas. The company is also p...
Market & Tech Reports Updated at: 2026/05/14
Toyota: Multi-Pathway Strategy
"Multi-Pathway Strategy", the promotion of electrification and expansion of its model lineup have been accelerated, and in 2025, the sales volume exceeded 10 million units, making it the only major OEM to achieve this. In Japan and North America, Toyota is responding to the growing demand for HEVs (hybrid electric vehicles), while in China, Toyota is expanding its lineup of BEVs. bZ7 (BEV) (Auto China 2026) RAV4 Core (HEV) (Japan Mobility...
Market & Tech Reports Updated at: 2026/05/12
Electrified Vehicle (xEV) Sales Monthly Report (March 2026)
(15.0% share), 1.039 million units (7.2% share), and 1.459 million units (10.1%share), respectively. While BEV sales continued to decline significantly in China and the United States, they showed an upward trend in other countries, resulting in a y/y decrease of just 0.7%. While sales of plug-in hybrid electric vehicles (PHEVs) have declined by 17.1% y/y, growth in other countries has not been sufficient to offset the decline in the U.S. and C...
Market & Tech Reports Updated at: 2026/04/27
Electrified Vehicle (xEV) Sales Monthly Report (February 2026)
ure Committee has indicated his intention to include a provision in the upcoming surface transportation bill to collect funds from electric vehicles to help cover the costs of repairing U.S. highways and bridges. In the past, proposals have included an annual tax of USD 250 for BEVs and USD 100 for hybrid vehicles, as well as a 2025 proposal to impose a USD 1,000 tax on BEVs. The background to this is that current road repair funding mainly relie...
Market & Tech Reports Updated at: 2026/03/27
Electrified Vehicle (xEV) Sales Monthly Report (January 2026)
to the previous month. The share of xEVs was 30.7%, down 8.2 points from 38.9% the previous month. By powertrain, the sales volume of BEVs was 624,000 units (14.0% share), PHEVs 347,000 units (7.8% share), and HEVs 397,000 units (8.9% share). BEVs (battery electric vehicles) and PHEVs (plug-in hybrid electric vehicles) in particular showed significant month-over-month (m/m) declines in both sales volume and market share. The large sales decl...
Market & Tech Reports Updated at: 2026/03/03
Analysis Report: Cockpit Module (Japanese Market)
ntional type. Figure 3: Mazda CX-5 (Photo:Copyright ©Mazda) The large (15.6-inch) IVI touch panel is positioned within easy reach. It has minimal hard switches in the center of the instrument panel (hazard lights and front/rear defrosters). The shifter is a conventional type. (3) Toyota RAV4 The visor-less meter has been replaced with the one shown in Fig. 1c (mounted on the IVI instrument panel + visor-less meter), creating a new des...
Market & Tech Reports Updated at: 2025/12/15
Japan Mobility Show 2025: Hydrogen, Batteries
n conducting R&D on AEM-type water electrolysis based on redox flow battery cell stack technology, and exhibited a prototype AEM-type water electrolysis cell stack. Hydrogen hose for FCEV, AEM type water electrolysis cell stack SOEC display panel Toyota Battery: bZ4X battery, new and old hybrid batteries, production process, recycling At the Toyota Battery Co., Ltd. booth, which was jointly exhibited by six Toyota Group companies (T...
Market & Tech Reports Updated at: 2025/12/11
Analysis Report: CVT (Japanese, U.S. and European markets)
y of automatic transmissions, as shown in the above figure, known as continuously variable transmissions (CVT). Friction-type step-less transmissions using a belt or chain to transfer power (hereinafter referred to as mechanical CVT, including some step systems). Transmissions for Toyota and other hybrid vehicles that perform stepless shifting by a built-in electric motor/generator via a power split mechanism (hereinafter referred to as electric...
Market & Tech Reports Updated at: 2025/12/08
Analysis Report: Lithium-Ion Battery (Japanese, European, U.S. and Korean Markets)
ium-ion battery ESS Energy storage system Vehicle related BEV Battery electric vehicle (vehicles clearly confirmed to be battery-powered EVs) xEV Electrified vehicle (vehicles that could not be identified as BEVs because some reports referred to electrified vehicles in general terms) HEV Hybrid electric vehicle ICE Internal combustion engine PHEV Plug-in hybrid electric vehicle PF Platform SDV Software defined vehicle ZE...
Market & Tech Reports Updated at: 2025/12/01
Analysis Report: Car Navigation System (Japan, European, and North America Markets)
n-vehicle infotainment information equipment Japanese market The table can be scrolled left and right. OEM Model Model year Supplier Part name Toyota Aqua 2025 Aisin Corporation Car navigation system Toyota Corolla Sport 2025 Denso Ten Limited Car navigation system Toyota Corolla Sport Hybrid 2025 Denso Ten Limited Car navigation system Toyota Probox 2025 Panasonic Taiwan Co., Ltd. Car navigation system Toyota Probox Hybrid 2025 ...
Market & Tech Reports Updated at: 2025/11/11
Analysis Report: Lighting (Japanese Market)
ls by automobile manufacturer Toyota The table can be scrolled left and right. OEM Model name Model code Model year Headlamp Rear lamp High-mountedstop lamp Control unit(ECU, ballast) AFS ADB / AHS / ALH Toyota 4Runner (formerly Hilux Surf) 2024 Koito Toyota Alphard / Alphard HybridVellfire / Vellfire Hybrid AAHH40W 2024 Ichikoh Koito Toyota Aqua MXPK1# 2024 Koito --- --- Stanley Koito Toyota bZ4X XEAM10 2024 Koito...
Market & Tech Reports Updated at: 2025/10/20
Analysis Report: Air Conditioning System (Japanese Market)
tch is turned on, the compressor runs. The compressor compresses the low-temperature, low-pressure refrigerant gas to convert it into a high-temperature, high-pressure semi-liquid refrigerant. In engine-equipped vehicles, the engine drives the compressor by transmitting power through a belt, but in hybrid, and other electrified vehicles, electric power runs the compressor. The refrigerant compressed by the compressor is then sent to the condenser...
Market & Tech Reports Updated at: 2025/10/07
Analysis Report: Seat (Japanese Market)
Caravan (E26), which are produced at Nissan Motor Kyushu and Nissan Shatai Kyushu. Click here for the latest product installation status Seats Seat adjusters Toyota The table can be scrolled left and right. OEM Model name Model code Model year Supplier Products Toyota VellfireVellfire Hybrid TAHA40W / TAHA45WAAHH40W / AAHH45W 2025 Toyota Boshoku 2nd-row and 3rd-row seats Toyota Alphard AGH40W / AGH45W 2024 Toyota Boshoku Seat ...
Market & Tech Reports Updated at: 2025/09/27
Analysis Report: Power Steering (Japanese Market)
of hydraulic power steering systems, which place a heavy load on the engine. However, electric power steering (EPS), which has no load on the engine and uses a small electric motor to assist steering, has made its appearance and is now being used in mini-vehicles. In addition, the spread of HVs (hybrids) and EVs (electric vehicles) has inevitably made it necessary to eliminate hydraulic power steering, which requires the power of the engine, a...
Market & Tech Reports Updated at: 2025/09/18
Analysis Report: Lighting (U.S. and European Markets)
USA) 2022 Gen-5 North American Lighting (NAL) Honda Acura MDX (USA) 2022 YD8 / 9 / YE1 [ECU Ballast] Mitsubishi Electric Honda Acura RDX (USA) 2024 TC1 / 2 [ECU] Mitsubishi Electric Honda Acura TLX (USA) 2024 UB Stanley [ECU] Mitsubishi Electric Honda Honda Accord (USA)Accord Hybrid (USA) 2022 CV1/2/3 Stanley Marelli (Automotive Lighting) Stanley [ECU] Mitsubishi Electric Honda Honda City (Brazil) 2022 GN [ECU] Mitsu...
Market & Tech Reports Updated at: 2025/09/09
Analysis Report: Seat (U.S. and European Markets)
frames, mechanisms, plastics and seat harnesses for production with the latest equipment in Detroit. The new plant started operations in Q3 of 2022, and supplies seats on a just-in-time delivery basis for the Silverado EV produced at GM's Factory Zero in Detroit. Lear supplies products for EVs and hybrid vehicles to multiple automakers from more than one-third of its global locations. Manufacturing sites In July 2024, the company announced t...
Market & Tech Reports Updated at: 2025/08/06
Toyota Business Fair 2025: Hydrogen, Carbon Neutrality
g and sales of automobiles. Special exhibits, recycling-related technologies, digital transformation (DX) related technologies, etc. FTS Co., Ltd.(Toyota City, Aichi Prefecture) Established in 1942. Development, design and manufacture of fuel tanks and fuel tank peripheral parts, engine parts and hybrid parts. Liquid hydrogen tank (model), battery case (model), Rav4 PHEV plastic tank, etc. Kyoho Machine Works, Ltd.(Toyota City, Aichi Prefectu...
Market & Tech Reports Updated at: 2025/06/24
Analysis Report: Exhaust System (Japanese, European and U.S. Markets)
. It was adopted with 297 votes in favor, 190 opposed and 37 abstentions. Formal approval by the European Council is required for the agreement to enter into force. Euro-7 will apply the same emission limits to all vehicles within a category, regardless of powertrain (internal combustion engine, hybrid, plug-in, battery EV, etc.) or fuel (gasoline, diesel, etc.). In the 2021 study phase, a very strict regulation proposal was planned to redu...
Market & Tech Reports Updated at: 2025/06/19
JSAE 2025 in Yokohama: Metal Processing Technology
nt pillar Display Panel: Front pillar forming technology development using high-strength materials Lower row: 1470MPa cold-formed material Upper row: Hot stamped material ■Cold-formed material Prius, Land Cruiser 250 (1470MPa material), Aqua (1180MPa material) ■Hot stamped material RAV4, Lexus RX, Harrier, Alphard, etc. ■Improved collision safety performance using high-strength materials (1180MPa or higher) ■Improved visib...
Market & Tech Reports Updated at: 2025/06/03



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