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ASEAN Vehicle Sales and Production Update (Q4 2025)
t loss; Thai third plant to be suspended (November 6, 2025)https://www.marklines.com/en/news/335460 Thai BOI unveils FastPass program to accelerate high-tech projects, including EVs and chips (October 20, 2025)https://www.marklines.com/en/news/334445 BMW Thailand plans CKD EVs in 2025, prepares iX3 Neue Klasse for 2026 (October 14, 2025)https://www.marklines.com/en/news/334152 Chery Thailand Grand Premiere held in Bangkok: launch of V23 EV and Ti...
Market & Tech Reports Updated at: 2026/02/20
Chinese Market Q4 2025
ion Technology Co., Ltd., officially opened in late October. According to a November 17 announcement, the next-generation intelligent driver assistance solution jointly developed by BMW Group and Beijing Momenta Technology Co., Ltd. (Momenta) will be installed for the first time in the Chinese-made Neue Klasse BMW iX3. On November 18, the company also officially released its in-house developed AI agent platform, GAIA (Group Artificial Intelligenc...
Market & Tech Reports Updated at: 2026/02/09
CES 2026: In-vehicle Entertainment Solutions
, LG Electronics, QNX, Pioneer, and Amazon. BMW iX3 electric compact SUV featuring BMW Panoramic iDrive BMW's CES 2026 exhibit focused entirely on the electric 2027 BMW iX3, which is scheduled to launch in Europe in spring 2026 and in the U.S. in summer 2026. The iX3 is the debut model for BMW's Neue Klasse platform and Panoramic iDrive which previously debuted at CES 2025. BMW also announced that the iX3 would be the first model with BMW's ne...
Market & Tech Reports Updated at: 2026/02/02
ELIV 2025 - International Congress for Electronics in Vehicles
ELIV 2025 - International Congress for Electronics in Vehicles Open source, AI, and chiplet - Technological trends supporting SDV Summary Panel Discussion: Accelerate Innovation Keynote Audi: Diverging International Market and Customer Requirements Keynote BMW: From Announcements to Delivery - The BMW NEUE KLASSE from the Perspective of the Electric/Electronics Architecture Microchip: Cost-Efficient and Optimized Hardware Architectures Enabling S...
Market & Tech Reports Updated at: 2025/12/12
Analysis Report: Lithium-Ion Battery (Japanese, European, U.S. and Korean Markets)
in 2030. As of 2025, the company has a total of 12 BEV models available. Other electrified vehicles including PHEVs, MHEVs, and FCVs, which will be developed in a comprehensive partnership with Toyota, are scheduled for release in 2028. The first model launched equipped with the next generation BEV Neue Klasse dedicated platform and a high-voltage 800V battery (6th generation, 4695 battery), was the iX3 launched in 2025, to be followed by six mor...
Market & Tech Reports Updated at: 2025/12/01
Analysis Report: Cockpit Modules (European Market)
igation and automated driving information directly in the driver’s field of vision. BMW Panoramic Vision: active navigation (Photo: Copyright © BMW AG) BMW Panoramic Vision: automated driving impression (Photo: Copyright © BMW AG) The technology is said to be launched in the first Neue Klasse model, the BMW iX3 50 xDrive, which will make its debut at the 2025 IAA Mobility. Touch-sensitive & haptic feedback interfaces: intuiti...
Market & Tech Reports Updated at: 2025/11/20
IAA Mobility 2025: Audi, BMW, Mercedes-Benz
r's IAA Mobility: the BMW iX3. With the BMW Vision CE, BMW Motorrad offered a fascinating look ahead to how developers and designers are envisaging the future of fully electric scooters for the big city. BMW iX3 50 xDRIVE The all-new iX3 is the first model based on the brand's revolutionary Neue Klasse architecture. It replaces the current iX3, which is based on the modular CLAR (Cluster Architecture) platform and was launched in Europe e...
Market & Tech Reports Updated at: 2025/09/22
European and American OEMs' Strategies and Their Progress in China
neration models will be the first to be equipped with an AI system developed in-house, and Chinese domestic production is planned for 2026. At the Auto Shanghai 2025, BMW unveiled its next-generation concept car, the BMW VDX (Vision Driving Experience), for its world premiere, as well as the Vision Neue Klasse X for the first time in China, showcasing its intelligent features and product lineup. Now in its 20th year since starting production a...
Market & Tech Reports Updated at: 2025/06/30
Analysis Report: Lithium-Ion Battery (Chinese Market)
ew years, capacity expansion is expected to accelerate, with the company forming cooperative development with Guangdong manufacturers. In September 2022, the company's subsidiary EVE Power was approached by BMW of Germany to provide large cylindrical lithium-ion battery cells for the BMW Group's Neue Klasse platform models. In May 2023, the EVE Energy’s Hungarian plant project began to supply the BMW platform models mentioned above. In Mar...
Market & Tech Reports Updated at: 2025/06/12
CES 2025 Overview and Perspectives
CES 2025 Key Information Other Information Honda •Honda 0 Concept: 2 BEVs: Saloon & SUV •Tech: SDV, ADAS & AV, SDV SoC, OTA Sony Honda •Sony Afeela 1: Sale late 2025; 2026 delivery •Tech: Panoramic screen, AI voice agent BMW •Panoramic iDrive user control interface•Deployed in Neue Klasse BEVs by YE 2025•BMW developed OS X; Backward compatible •From A pillar to A pillar; lower windshield•3D HUD: nav & AV info; Steering...
Market & Tech Reports Updated at: 2025/02/19
CES 2025: Honda, BMW, Scout Motors concepts
CES 2025: Honda, BMW, Scout Motors concepts Digital cockpit technologies from Hyundai Mobis, Harman, QNX, Elektrobit Summary Honda unveils new 0 Saloon and 0 SUV concepts, previewing 2026 production models Scout Motors showcases Traveler and Terra concepts, highlighting off-road flexibility BMW announces Panoramic iDrive infotainment system, shows Vision Neue Klasse concepts Digital cockpit technologies from Hyundai Mobis, Harman, QNX, Elektrobit...
Market & Tech Reports Updated at: 2025/02/06
ELIV 2024 - International Congress for Electronics in Vehicles
the BMW Group - E/E Systems in Munich, began his presentation by emphasizing the BMW Group’s commitment to Software-Defined Vehicle (SDV) technology in both current and future products. He highlighted that significant progress toward SDV implementation has already been made, particularly in the "Neue Klasse" model. This model features innovative concepts, such as the integration of dedicated control units (ECUs) for each vehicle function, as o...
Market & Tech Reports Updated at: 2025/01/30
BMW Group: 50% EV sales ratio by 2030
BMW Group: 50% EV sales ratio by 2030 EV-specific platform Neue Klasse-based vehicles to be produced at five plants Summary Neue Klasse EV-only platform Electrification strategy: 50% of global sales expected to be BEVs by 2030 New model launch plan: Releasing new 5 Series Touring, M5, and various MINI models Munich Plant to produce exclusively EVs from 2027 China: BMW is active in premium EV segment BMW Group’s global sales decline by 4.5% to 1...
Market & Tech Reports Updated at: 2024/11/18
Analysis Report: Cockpit Module (European Market)
MW X3 The fourth generation premium D-segment crossover SUV is planned to enter the market by the end of 2024. It will be based on the same Cluster Architecture (CLAR) platform (introduced with the 7-Series in 2015) as its predecessor. The model’s electric version, the iX3 will be based on the “Neue Klasse” platform with expected start of production at the end of 2025. BMW X3 (2024/End) Type 4-2 Figure 7,8,9. Wrap-around driver-or...
Market & Tech Reports Updated at: 2024/10/31
Analysis Report: Lithium-Ion Battery (Japan, Europe, North America and Korea)
% compared to 2019 levels by 2030, the company will aim to sell a total of 2 million BEVs by 2025 and have a BEV sales ratio of more than 50% in 2030. As of 2024, the company has a total of 11 BEV models available, including 8 under the BMW brand, 2 MINIs, and 1 Rolls-Royce. The next-generation BEV Neue Klasse will be equipped with a dedicated platform and high-voltage 800V batteries (6th generation, 4695 batteries). Launch is scheduled in 2025, ...
Market & Tech Reports Updated at: 2024/10/18
Car.HMI Europe 2024: Enriching User Experiences
hey are not going to give five star ratings to OEMs for cars that require too much interaction with touch screens from 2026 onwards. This shows that there is a clear need for safer displays, which is also being pursued by more and more car manufacturers. At CES 2023, for example, BMW used the Neue Klasse prototype to show how windshield transparent displays can make the car safer, more user-friendly, cleaner and less distracting. Ceres H...
Market & Tech Reports Updated at: 2024/09/05
Analysis Report: Lithium-Ion Battery (China)
rs, capacity expansion is expected to accelerate, with the company forming cooperative development with Guangdong manufacturers. In September 2022, the company's subsidiary EVE Power Co., Ltd. was approached by BMW of Germany to provide large cylindrical lithium-ion battery cells for BMW Group's Neue Klasse platform models. In May 2023, the EVE Energy Hungarian plant project began to supply the BMW platform models mentioned above. In March ...
Market & Tech Reports Updated at: 2024/07/25
Auto China 2024: German OEMs
Auto China 2024: German OEMs Electrified vehicles from VW, Mercedes-Benz and BMW Summary VW Group: World premiere of the ID.CODE, a concept model showcasing VW's future vision in China Mercedes-Benz: EQG production model, R&D center opened in Shanghai BMW Group: MINI Aceman unveiled for the first time in the world, Neue Klasse to be produced in China in 2026 MINI Booth The 18th Beijing International Automotive Exhibition (Auto China 2...
Market & Tech Reports Updated at: 2024/06/03
SDV Technologies: Smart Cockpits, SoC for AD and ADAS
rehensive and scalable system portfolioThe "Premium" cockpit achieves a total computing performance of up to 2000 TOPS (Tera Operations Per Seconds) with AI accelerators, etc. Cockpit "Entry" and "Mid" Ride Flex SoCs are currently undergoing sample testing and will be mass produced in 2024. The BMW Neue Klasse, scheduled for market launch in 2025, will require an autonomous driving Level 2+/3 "High" performance cockpit. (IAA Mobility 2023 Copyrig...
Market & Tech Reports Updated at: 2024/01/26
Japan Mobility Show 2023: Trends in HMI
in these vehicles, the circular steering wheel tends to get in the way and affects the tilt setting range of the steering wheel. This problem does not occur with steer-by-wire yoke type steering. Panoramic view of LF-ZC cockpit LF-ZC reflective meter Note that BMW's concept car (Vision Neue Klasse) and Peugeot vehicles that do not have steer-by-wire have meters placed in a similar position, but the steering wheels have odd shapes to ...
Market & Tech Reports Updated at: 2023/11/20



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