raction on last year’s policy-boosted topline with growth momentum lagging in the medium-term as policy support fades and growth fundamentals slow. In the longer term, increasing SAV forecasts are expected to eat into the LV demand with growth turning permanently negative by 2034. Other Asia In Japan, LV sales jumped 8.4% YoY to 369k units in April as the government discontinued the Motor Vehicle Tax. This unexpected increase led the selling ...

Market & Tech Reports  Updated at: 2026/05/22

HEV Market Trend in the U.S. Japanese OEMs Hold 70% Share, Expanding Local Production of HEV Models Summary Sales Trends by Powertrain in the U.S.: HEV Ratio Increases Annually, While BEVs Struggle Sales Volume of Japanese OEMs in the U.S.: Increase in Sales, Focusing on HEVs HEV Sales Trends of Hyundai Kia HEV Sales Trends of Ford Group   It has been about a year since President Trump imposed higher tariffs on vehicles imported from Japan; how...

Market & Tech Reports  Updated at: 2026/05/19

Toyota: Multi-Pathway Strategy GlobalData 5-Year Forecast: Maintaining Annual Output at Around 10 Million Units Summary GlobalData Production Forecast: Toyota's light vehicle production to remain at around 10 million units until 2031 Global Sales: Promoting product- and regional-based management Lexus: SUVs for the U.S. market are the main focus Japan: HEV sales account for over 60%, recovery in demand progressing with electrification United Stat...

Market & Tech Reports  Updated at: 2026/05/12

Bangkok International Motor Show 2026 (2) Japanese & European OEMs Toyota, Mazda, Isuzu, Nissan, Honda, Suzuki, and others Summary Toyota Land Cruiser FJ / Lexus IS300h Mazda Mazda6e Isuzu D-MAX EV Nissan Kicks e-POWER Honda e:N2 Suzuki e VITARA BMW iX3 50 xDrive M Sport MINI John Cooper Works Electric 1965 Victory Edition Mercedes-Benz CLA 250+ Ford Ranger Super Duty Tesla Model Y L Hyundai SANTA FE Hybrid HTRAC AWD Kia Carnival HEV, EV5 Volvo E...

Market & Tech Reports  Updated at: 2026/05/08

EV Power Semiconductor Market Expansion of Chinese market and industry consolidation involving ROHM Summary The power semiconductor industry and the rise of Chinese companies Nexperia: semiconductor supply chain issues Japanese suppliers’ trends in power semiconductors Gap in perception between the semiconductor industry and the automotive Industry   The semiconductor market is currently experiencing an extremely high growth rate. Furthermore...

Market & Tech Reports  Updated at: 2026/05/08

urope) V. Sales revenue comparison for major airbag suppliers Detailed list of global facilities Autoliv Inc. Joyson Safety Systems (former Key Safety Systems, Inc. + Takata Corporation) ZF Friedrichshafen AG / ZF Lifetec GmbH (former TRW Automotive Inc.)   The airbag was invented in 1963 by the Japanese inventor Yasusaburo Kobori as a passenger protection device for aircraft. Later, in 1967, the American company Eaton came up with the idea of...

Market & Tech Reports  Updated at: 2026/05/07

h the global economic outlook and the LV market. So far, we have made significant adjustments to the Middle East forecast for 2026 (a reduction of circa 700k vehicles vs the forecast three months ago). Further afield, we have trimmed markets that are more exposed to an energy shock, like Europe and Japan. As it stands, we forecast a 2026 result slightly above that of 2025, though the risks are clearly skewed to the downside.  ChinaDes...

Market & Tech Reports  Updated at: 2026/04/30

ium-term. Toyota GroupIn 2026, Toyota Group’s global output is expected to decrease by 4% YoY to 10.8 mn units. While output in Europe and South America is anticipated to recover after a weak performance in 2025, we forecast declines in Asia-Pacific and North America. In Asia-Pacific, volumes in Japan and China are set to fall. The favorable BEV sales seen in 2025 are unlikely to continue, and volumes will keep declining in the medium term. In...

Market & Tech Reports  Updated at: 2026/04/30

Smart Energy Week 2026: Batteries and Charging Ampace TDK battery pack, ABB fast charger, Denso V2H, and more Summary Battery packs, cells (Ampace TDK, Panatronic Japan, Criotech, DARE Japan) Fast chargers, standard chargers (ABB, Zerova, Electway, Headspring) V2X (Denso, Diamond&Zebra Electric, Omron, Daihen) Battery/charging-related products (Otsuka Sangyo Material, Bender, Nitto Kogyo, Asahi Photo News)   Smart Energy Week (March 17 - 19, 202...

Market & Tech Reports  Updated at: 2026/04/28

trend in other countries, resulting in a y/y decrease of just 0.7%. While sales of plug-in hybrid electric vehicles (PHEVs) have declined by 17.1% y/y, growth in other countries has not been sufficient to offset the decline in the U.S. and China. On the other hand, HEV sales are growing steadily in Japan and the United States, and sales are also increasing in Europe, including Italy, Germany, and France, resulting in a 3.8% y/y increase.   The c...

Market & Tech Reports  Updated at: 2026/04/27

f in a performance-oriented context that reaches millions of gamers worldwide.   For European audiences that still primarily associate Xiaomi with consumer electronics, this is a deliberate move to build automotive credibility ahead of its planned European market entry beginning in 2027.   At the Japan Pavilion, Yokowo Co., Ltd., a long‑established Japanese manufacturer of automotive antennas and high‑reliability connector solutions, and Yo...

Market & Tech Reports  Updated at: 2026/04/23

nd parts for FC (JTEKT, Siltrax, NOK, Kawasaki Heavy Industries) Hydrogen-related equipment (Tatsuno, Suzuki Shokan, IJTT, Sunny Limited)   Smart Energy Week (March 17 - 19, 2026) was held at the Tokyo Big Sight convention and exhibition center.   According to an announcement by the organizer, RX Japan Ltd., the total number of visitors to the Smart Energy Week [Spring] expo and the concurrently held Sustainability Management Week [Spring] (3-d...

Market & Tech Reports  Updated at: 2026/04/22

tum significantly lower than last year. China’s shield of diversified energy supply and large oil reserves do not leave the economy completely immune to the global energy crisis impacts either, as trading partners will be impacted, ensuring the coming months’ outlook is bleaker. Other Asia In Japan, LV sales edged down 2.0% YoY to 484k units in March, though worsened further on a selling rate perspective, with the metric dropping 12% MoM to...

Market & Tech Reports  Updated at: 2026/04/21

Analysis Report: Automatic Transmission (AT) (Japan, Europe, and Americas Markets) Product Consolidation and the Rollout of Hybrid Applications List of AT suppliers Introduction I. Major AT Manufacturers and OEM Supply Matrix II. Overall trends III. Activities of major AT manufacturers and in-house OEM manufacturing IV. List of AT manufacturing sites Aisin Corporation (Aisin) JATCO Ltd. (JATCO) ZF Friedrichshafen AG (ZF) Allison Transmission Hol...

Market & Tech Reports  Updated at: 2026/04/17

sue: the quietness of EVs and HEVs makes it difficult for pedestrians to notice approaching vehicles. Following research and guideline development in various countries, an international standard (UN-R138) was established in 2016, and the installation of low-speed alerting sounds became mandatory in Japan, Europe, and the United States. Currently, AVAS is widely used globally as standard safety equipment in electric vehicles.   Research on AVAS h...

Market & Tech Reports  Updated at: 2026/04/16

Pickup Truck Market Analysis The number of competing mid-size models is increasing Summary Global sales trends of pickup trucks (P/U) Pickup truck (P/U) sales by model Electric pickup truck (P/U) China's pickup truck (P/U) market   Pickup trucks (P/U) are an unfamiliar segment in Japan, but there are markets where they hold a significant share depending on the country or region. In terms of P/U sales volumes for 2025, the U.S. accounts for the ...

Market & Tech Reports  Updated at: 2026/04/13

elers (Honda, Kawasaki, BMW, Yadea) Motorcycle parts (F.C.C., Proto, Vesrah, Yamashiro, Mitsuba Sankowa) Tires (Bridgestone, Sumitomo Rubber)   The 53rd Tokyo Motorcycle Show 2026 (Dates: Friday, March 27th to Sunday, March 29th, 2026; Venue: Tokyo Big Sight exhibition center) was organized by the Japan Motorcycle Promotion & Safety Association. It is composed of Japan domestic motorcycle/scooter-related organizations.   Although large engine-p...

Market & Tech Reports  Updated at: 2026/04/09

ncreasing from 2.058 million units in 2020 to 2.689 million units in 2025. Growth has been particularly pronounced since 2023. European and German brands continue to dominate the market; sales of European brands rose from 611,000 to 910,000 units, demonstrating an extremely solid market foundation. Japanese and Korean brands have remained relatively stable, while U.S. brands have recovered to over 300,000 units following a sharp decline in 2021. ...

Market & Tech Reports  Updated at: 2026/04/08

left and right. Country wise export analyses Country Export (Value) (USD Million) Export (Quantity) FY 2023-24 FY 2024-25 FY 2023-24 FY 2024-25 Australia 0.46 0.17 2,311 813 Belgium 0.53 0.17 581 191 China 0.02 0.95 11 222 Germany 13.51 15.13 3,056 3,428 Israel 0.00 0.08 1 1,000 Japan 0.64 1.48 166 361 Kenya 0.20 0.04 196 42 Nepal 1.78 2.79 1,487 1,618 Netherlands 0.26 0.06 294 116 Spain 1.01 1.78 2,342 4,460 Sri Lan...

Market & Tech Reports  Updated at: 2026/04/08

tion of a Mobility DX Strategy (Fuji Soft)   This report describes exhibits presented by NTT DATA, Inc. (NTT DATA) and Fuji Soft Incorporated (Fuji Soft) related to SDVs (Software Defined Vehicles) at the Automotive World 2026 (Spring): Advanced Automotive Technologies Exhibition (sponsored by RX Japan Ltd.), held at the Tokyo Big Sight from January 21 to 23, 2026. SDV-related technology trends   Companies continue to explore the "mechanisms" ...

Market & Tech Reports  Updated at: 2026/03/30