© VDA) Event venue at Messe Munich, Germany (IAA MOBILITY 2025 organized by Verband der Automobilindustrie e. V., Photo: Copyright © MarkLines Co., Ltd. All rights reserved)   The IAA has evolved from a traditional motor show into a global platform for all forms of mobility – from electric cars and autonomous vehicles to bicycles, buses, and smart city infrastructure.   This year's motto, “It's All About MOBILITY,” underscores that ...

Market & Tech Reports  Updated at: 2025/09/22

Analysis Report: Power Steering (U.S. and European Markets)   Among the key vehicle operations of “go, turn, and stop”, the steering mechanism is an important product that affects steering performance. With the popularization of the automobile, manufacturers over time have added more advanced systems such as air conditioning and automatic transmissions. Similar to these systems, power steering is an enhanced version of the basic system that...

Market & Tech Reports  Updated at: 2025/09/18

Honda's Electrification Strategy Restructuring of xEV production system and strengthening HEVs Summary 2025 Business Briefing: Realignment of Honda's electrification strategy EVs for the North American market: Cooperation with GM to launch the "Prologue" and "Acura ZDX" NEVs for the Chinese market: Joint development of advanced driver assistance technology with Momenta EVs for the Japanese market: Launch of two N-series light passenger EV models ...

Market & Tech Reports  Updated at: 2025/09/03

d safety and security technologies. Entrance to Aichi International Exhibition Center A view of the Expo   Exhibitor profile Company Summary Exhibit Hino Motors, Ltd.(Hino City, Tokyo) Established in 1910. Hino is a manufacturer of trucks, buses, light commercial vehicles, passenger cars (commissioned by Toyota Motor Corporation (Toyota)), various engines, service parts, etc. Heavy-duty fuel cell trucks, etc. Toyoda Gosei Co., L...

Market & Tech Reports  Updated at: 2025/08/14

with Volkswagen. Japanese suppliers will be dealt with in the Japanese market edition report. Suppliers are required to secure manufacturing sites around the world for seat-related parts and complete seats, which are the most voluminous among automotive parts, and to establish a Just-In-Time (JIT) system to respond to the global expansion of OEMs. North America-based Adient, Lear, and Magna Seating have been expanding globally for some time now,...

Market & Tech Reports  Updated at: 2025/08/06

t trends in the intelligent driving industry and the results of Horizon Robotics’ latest technology innovations. Presentation by Horizon Robotics’ President Liming CHEN Intelligent driving development trends   Horizon Robotics believes that a turning point in the development of NOA (Navigation on Autopilot) will soon be reached, which will likely make it a rapidly growing trend going forward. This view is supported by the followin...

Market & Tech Reports  Updated at: 2025/08/05

SDV Application Development From the exhibition and presentation coverage at the JSAE 2025 in Yokohama Summary Valeo: SDV Ecosystem (connecting vOS from virtual/real development) SDV-related exhibits and presentations Canon IT Solutions: From model-based development to AUTOSAR solutions Siemens: Contributing to the SDV Alliance and advancing approaches to realize SDVs NTT Data ARC: Providing development and operation processes (ZIPC tool suite) t...

Market & Tech Reports  Updated at: 2025/08/01

he intelligent hybrid Shuang Qing HEV. The company will pursue three hybrid technology paths including the acceleration of the introduction of high-performance PHEVs, and the launch of high-performance range extender EVs for the first time.  Regarding intelligence, Toyota China will build an AI ecosystem and partner with companies such as Huawei Technologies Co., Ltd. (Huawei), Momenta, and Xiaomi EV Technology Co., Ltd. (Xiaomi) to make advance...

Market & Tech Reports  Updated at: 2025/07/22

vities often lack testing and research facilities for actual vehicles. In addition, the more testing is conducted in harsh environments, such as in poor visibility, the greater the risk of development being halted due to dangerous conditions or accidents (which have actually occurred with passenger cars). Against this background, the Japan Automobile Research Institute (JARI) supports autonomous driving tests with evaluation facilities as shown i...

Market & Tech Reports  Updated at: 2025/07/16

ndustry.   TNCs have large potential in the robotaxi market as they already know the ride-hailing, taxi or other mobility business. OnTime is a TNC that is currently using Pony AI robotaxi technology in Guangzhou and Shenzhen.   Pony AI is working with four OEMs to provide AV technology for their car brands. Toyota and GAC, Guangzhou Automobile Group, have a joint venture, GTMC, to develop and manufacture robotaxis.   SAIC Motor and FAW (First...

Market & Tech Reports  Updated at: 2025/07/03

European and American OEMs' Strategies and Their Progress in China BMW, Mercedes-Benz, and GM exhibits at the Auto Shanghai 2025 Summary BMW: Next-generation concept car, intelligent cockpit system for China Mercedes-Benz: Vision V concept car and all-new BEV CLA L GM: Cadillac Lyriq-V, Buick new super fusion architecture and NEV sub-brand Mercedes-Benz's Vision V luxury MPV concept car   Major European and American automakers are furth...

Market & Tech Reports  Updated at: 2025/06/30

Autonomous Driving Technology: Radar and Control Systems SoC development for advanced sensing, control technology without high-precision maps Summary Radar-related technologies (Bosch, Arbe Robotics, Calterah) Control systems that do not require HD maps (Imagry, Helm.ai) Systems that require HD maps (FEV.io, MAP Ⅳ, Turing Drive) Fundamental and communication technologies supporting autonomous driving (Renesas Electronics, Anritsu)   Sensing an...

Market & Tech Reports  Updated at: 2025/06/17

vehicles in total, including the Golden Sunflower sub-brand and two product series: the Tiangong Family and the H Family.   Among these were the C+ segment BEV/PHEV luxury sedan Hongqi H9 and the SUV Hongqi HS9 as flagship models of the H Family series, as well as the first luxury off-road concept car, the flying car Tian Nian 1. The Tiangong 06 and Hongqi H5 PHEVs were launched during the motor show, and two technology advances were also unveil...

Market & Tech Reports  Updated at: 2025/06/12

ATZ worldwide [6/2025] [the websites of Springer Fachmedien Wiesbaden GmbH, which are available at www.springerfachmedien-wiesbaden.de] reproduced with permission of Springer Fachmedien Wiesbaden GmbH.         The Human-Machine Interface (HMI), which enables humans to interact with control systems, has undergone continuous changes over time. 25 years ago, the instrument panel and the cockpit were still dominated by manual rotary switches...

Market & Tech Reports  Updated at: 2025/06/10

Auto Shanghai 2025: SAIC Pearl concept car, Cyber X, G50 Hybrid, AI cockpit concept, and more Summary Announcement of overseas strategy "Glocal 3.0" to launch 17 new models overseas in 3 years Roewe: "Pearl" concept car and Roewe D6 MG: Cyber X world premiere, 2026 Cyberster Maxus: G50 hybrid version IM: Exhibiting the L6, digital chassis-by-wire technology and AI cockpit concept Baojun: A flagship sedan for families equipped with intelligent tec...

Market & Tech Reports  Updated at: 2025/06/03

Auto Shanghai 2025: Smart Cockpit, HMI Technology Exhibits by Banma, Pony.ai, Huaqin Technology, Neusoft, ReachAuto, Joyson Electronics, and more Summary Banma: Integrated E2E smart cabin framework, etc. Pony.ai: 7th generation autonomous driving software/hardware system solution Huaqin Technology: Flagship cockpit domain controller Neusoft/ReachAuto: Intelligent cockpit software products Joyson Electronics: JoySpace+ intelligent cockpit Autolink...

Market & Tech Reports  Updated at: 2025/05/28

ICA Summit 2025 (1) Innovative, Connected, Autonomous Consumer Trust, Connected Mobility Service, Migration from ADAS to AD Summary Building Consumer Trust in Autonomy (DLR, Tactile Mobility, DeepRoute.ai, Mercedes-Benz) Cost-Effective Scalability (Continental) Unlocking the Potential of In-Car Applications by SDV and superior UX (Hyundai Connected Mobility) The challenge of migrating from ADAS to ADS (BrightDrive) Rethinking the Role of Lidar (S...

Market & Tech Reports  Updated at: 2025/05/16

Intelligent Renewal Edition and the MEGA Home Family Special Edition. XPeng launched the "P7+" ultra-long range Max flagship version and exhibited the X9, G6, and G9 models for 2025. Related reports:Auto Shanghai 2025: Japanese OEMs(May 2025)2024 China Electric Vehicle Charging and Battery Swap Ecosystem Conference (Jan. 2025)Auto Guangzhou 2024: NEV Models from Chinese OEMs (Dec.2024)Smart Driving Technology of XPeng and Li Auto (Sep. 2024)NIO'...

Market & Tech Reports  Updated at: 2025/05/09

us model name bZ3C has been changed to bZ5. Body dimensions are 4,780mm in length, 1,866mm in width, and 1,510mm in height. The wheelbase is 2,880mm. The motor has a maximum output of 200kW and a maximum torque of 330Nm. Driving range (CLTC mode) is 630km. With Momenta 5.0 City Area Assistant Drive System, it comes equipped with a variety of functions such as INP (Intelligent Navigation Pilot) highway intelligent assist drive and smart parking as...

Market & Tech Reports  Updated at: 2025/05/07

6e, etc.   The 46th BIMS is projected to achieve a 10% increase in revenue compared to the previous year's edition.   Based on data released by the show organizer on April 7, a total of 79,941 reservations were recorded at the event, reflecting a 38.0% year-on-year increase. This included 77,379 car reservations and 2,562 motorcycle reservations, with car bookings alone showing a 44.8% growth YoY. The event attracted 1,601,011 visitors, a numb...

Market & Tech Reports  Updated at: 2025/04/25