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Electrified Vehicle (xEV) Sales Monthly Report (April 2026)
ing xEV models (1000 units) The table can be scrolled horizontally - Model OEM/ Brand Powertrain 2026Apr. 2025Apr. y/y change 2026Jan.-Apr. 2025Jan.-Apr. y/y change 1 Sienta Toyota HEV 6 6 -3.2% 33 31 6.6% 2 Raize Toyota HEV 6 3 76.1% 25 16 58.0% 3 Freed Honda HEV 5 5 2.1% 25 24 2.7% 4 Aqua Toyota HEV 5 7 -26.3% 24 31 -22.2% 5 Voxy Toyota HEV 5 5 2.5% 23 20 12.6% (Source: MarkLines Sales Volume Data for Japan)*Excludes commerc...
Market & Tech Reports Updated at: 2026/05/27
Toyota: Multi-Pathway Strategy
MPV 107,000 -4.1% ICE 20.6% HEV 79.4% 4 Raize SUV (Class B) 101,000 96.9% ICE 46.4% HEV 53.6% 5 Roomy B 95,000 40.7% ICE 100.0% 6 Yaris Cross SUV (Class B) 87,000 7.6% ICE 30.7% HEV 69.3% 7 Yaris B 80,000 -6.7% ICE 36.6% HEV 63.4% 8 Corolla C 79,000 -7.3% ICE 15.1% HEV 84.9% 9 Aqua B 68,000 6.7% HEV 100.0% 10 Prius C 64,000 -23.7% HEV 89.3% PHEV 10.7% (Source: MarkLines Toyota Japan sales volume) According to Ma...
Market & Tech Reports Updated at: 2026/05/12
Electrified Vehicle (xEV) Sales Monthly Report (March 2026)
be scrolled horizontally - Model OEM/ Brand Powertrain 2026Mar. 2025Mar. y/y change 2026Jan.-Mar. 2025Jan.-Mar. y/y change 1 Sienta Toyota HEV 10 10 9.5% 27 25 9.1% 2 Vezel Honda HEV 9 8 18.1% 21 19 13.6% 3 Freed Honda HEV 8 8 7.6% 19 19 2.9% 4 Raize Toyota HEV 8 4 92.9% 20 13 53.4% 5 Aqua Toyota HEV 8 10 -18.8% 19 24 -21.0% (Source: MarkLines Sales Volume Data for Japan)*Excludes commercial vehicles and includes estimated data...
Market & Tech Reports Updated at: 2026/04/27
Electrified Vehicle (xEV) Sales Monthly Report (January 2026)
ary 2026) Japan xEV market share trends Japan Top 5 best selling xEV models (1000 units) The table can be scrolled horizontally - Model OEM/ Brand Powertrain 2026Jan. 2025Jan. y/y change 1 Sienta Toyota HEV 8 7 12.9% 2 Raize Toyota HEV 6 4 48.4% 3 Vezel Honda HEV 6 5 14.4% 4 Aqua (Prius C) Toyota HEV 5 6 -17.4% 5 Voxy Toyota HEV 5 5 2.2% (Source: MarkLines Sales Volume Data for Japan)*Excludes commercial vehicles an...
Market & Tech Reports Updated at: 2026/03/03
Analysis Report: Cockpit Module (Japanese Market)
device businesses other than navigation systems. Regarding HMI, the company has been focusing on the development of head-up displays (HUD), which, after the 2019 Nissan Skyline, have been adopted in many production vehicles such as the 2020 Suzuki Solio, the 2021 Mitsubishi Outlander and the Toyota Aqua. In addition, the company has announced plans to launch a full-scale "cockpit domain controller" business to integrate various functions around t...
Market & Tech Reports Updated at: 2025/12/15
Japan Mobility Show 2025: Hydrogen, Batteries
sed in Toyota's electric vehicles was displayed alongside vehicles equipped with the batteries, and representative battery packs from the first generation Prius, released in 1997 onwards, were on display. Display of battery evolutionFirst generation 1997 PriusSecond generation 2003 Prius2021 Aqua5th Generation 2022 Prius2020 RAV4 Plug-in Hybrid To make it easy for the general public to understand that HEVs, PHEVs, and BEVs have diff...
Market & Tech Reports Updated at: 2025/12/11
Analysis Report: Car Navigation System (Japan, European, and North America Markets)
evelop high-precision full free-form mirrors, enabling low distortion and bright, clear image projection, while at the same time reducing the size and weight of the HUD itself. The HUD was installed on the Nissan Skyline in 2019 and was expanded to the Nissan Rogue, Mitsubishi Outlander, and Toyota Aqua in 2021, and Nissan Ariya in 2022. The company is working to revamp its car navigation system development system. From April 2021, the developmen...
Market & Tech Reports Updated at: 2025/11/11
Analysis Report: Air Conditioning System (Japanese Market)
nditioning/ HVAC Heaters Condensers Air conditioner compressors Air conditioning ECUs 1) Toyota The table can be scrolled left and right. OEM Model name Model code Model year HVACAir conditioner unit HeaterHeater core Condenser Evaporator Blower Compressor Heat pump withcompressor Toyota Aqua MXPK1# 2024 Denso Toyota Industries - Toyota Alphard / VellfireAlphard / Vellfire Hybrid H4#W 2024 Denso Toyota Industries - Toyota Bz4x XEAM...
Market & Tech Reports Updated at: 2025/10/07
Analysis Report: Exhaust System (Japanese, European and U.S. Markets)
.S., and 1 in China) Japan 1 (Toyota City, Aichi Prefecture) U.S. 1 (Michigan) China 1 (Guangzhou City, Guangdong Province) The company has been a pioneer in heat collectors that use exhaust heat, and since 2010 its second-generation products have been used in the Toyota Highlander-HV, Prius α, Aqua, and Lexus CT200h, and its third-generation products in the new Prius. In addition to Toyota, the products are also installed on the Kia "Niro." ...
Market & Tech Reports Updated at: 2025/06/19
JSAE 2025 in Yokohama: Metal Processing Technology
ght places. Exhibit: High-strength material front pillar Display Panel: Front pillar forming technology development using high-strength materials Lower row: 1470MPa cold-formed material Upper row: Hot stamped material ■Cold-formed material Prius, Land Cruiser 250 (1470MPa material), Aqua (1180MPa material) ■Hot stamped material RAV4, Lexus RX, Harrier, Alphard, etc. ■Improved collision safety performance using high-strengt...
Market & Tech Reports Updated at: 2025/06/03
Analysis Report: Radar and LiDAR (Japanese Market)
71,447 11.6% 19,417 20.2% Mobility Electronics Valeo EURmillions 17,262 3,396 20,037 4,234 22,044 10.0% 4,655 9.9% Comfort & Driver Assistance Systems ZF EURmillions 38,313 1,835 43,801 2,433 46,627 6.5% 2,699 10.9% Electronics & ADAS Toyota OEM Model name Model year Radar LiDAR Toyota Aqua 2024 Continental Toyota HarrierHarrier HybridHarrier PHEV 2024 Denso Toyota NoahNoah HybridSuzuki LandySuzuki Landy Hybrid 2024 Denso To...
Market & Tech Reports Updated at: 2025/01/16
Analysis Report: Camera (Japanese Market)
15.6 7,144.7 11.6% 19,417 20.2% Mobility Electronics Continental AG EURmillions 33,765 15,357 39,409 18,322 41,421 5.1% 20,295 10.8% Automotive Robert Bosch GmbH EURmillions 78,748 - 88,201 - 91,596 3.8% - - Mobility Toyota OEM Model name Model year Monocular camera Stereo camera Toyota Aqua 2024 Continental Toyota Corolla SportCorolla Sport Hybrid 2024 Denso Toyota GR Corolla 2024 Denso Toyota RAV4RAV4 HybridRAV4 PHEV 2024 C...
Market & Tech Reports Updated at: 2025/01/09
Analysis Report: Cockpit Module (Japanese Market)
device businesses other than navigation systems. Regarding HMI, the company has been focusing on the development of head-up displays (HUD), which, after the 2019 Nissan Skyline, have been adopted in many production vehicles such as the 2020 Suzuki Solio, the 2021 Mitsubishi Outlander and the Toyota Aqua. In addition, the company has announced plans to launch a full-scale "cockpit domain controller" business to integrate various functions around t...
Market & Tech Reports Updated at: 2024/10/25
Analysis Report: Air Conditioning System (Japanese Market)
est product installation status Air conditioning/ HVAC Heaters Condensers Air conditioner compressors Air conditioning ECUs Toyota OEM Model name Model code Model year HVACAir conditioner unit HeaterHeater core/Interior condenser Condenser Evaporator Blower Compressor Heat pump Toyota Aqua MXPK1# 2024 Denso Toyota Industries - Toyota Alphard / VellfireAlphard / Vellfire Hybrid #GH3#WAYH30W 2022 Denso Toyota Industries - Toyota B...
Market & Tech Reports Updated at: 2024/10/10
Analysis Report: Car Navigation System (Japan, U.S., and European Markets)
evelop high-precision full free-form mirrors, enabling low distortion and bright, clear image projection, while at the same time reducing the size and weight of the HUD itself. The HUD was installed on the Nissan Skyline in 2019 and was expanded to the Nissan Rogue, Mitsubishi Outlander, and Toyota Aqua in 2021, and Nissan Ariya in 2022. The company is working to revamp its car navigation system development system. From April 2021, the developmen...
Market & Tech Reports Updated at: 2024/10/03
Analysis Report: Power Steering (Japanese Market)
odel year * Type Power steering assembly supplier Power steering motor supplier Power steeringECU supplier Toyota Alphard / Vellfire Alphard / Vellfire Hybrid #GH3#W AYH30W 2024 ElectricR-EPS JTEKT Corporation Rack-parallel type electric power steering Denso Corporation Denso Corporation Toyota Aqua NHP10 2023 Electric JTEKT Corporation Denso Corporation Denso Corporation Toyota C-HR C-HR Hybrid NGX50 ZYX10 2020 Electric JTEKT Corporation D...
Market & Tech Reports Updated at: 2024/08/08
SDV: Software Update Concept and Mechanism
AI chatbot. Furthermore, unit test cases corresponding to requirements can be automatically generated, which is expected to further reduce labor costs. Confirming requirements via chat (Source: IAV, online exhibit) Automated test generation for requirements (IAV, online exhibit) AquaDrive OS product outline(Source: ThunderSoft, booth handout) ThunderSoft (stock code: 300496) was founded in 2008 and is a leading global pr...
Market & Tech Reports Updated at: 2024/07/23
Analysis Report: Exhaust System (Japanese, European and U.S. Markets)
.S., and 1 in China) Japan 1 (Toyota City, Aichi Prefecture) U.S. 1 (Michigan) China 1 (Guangzhou City, Guangdong Province) The company has been a pioneer in heat collectors that use exhaust heat, and since 2010 its second-generation products have been used in the Toyota Highlander-HV, Prius α, Aqua, and Lexus CT200h, and its third-generation products in the new Prius. In addition to Toyota, the products are also installed on the Kia "Niro." ...
Market & Tech Reports Updated at: 2024/05/30
Analysis Report: Lighting (Japanese Market)
mp ECU Status of installed models by automobile manufacturer Toyota OEM Model name Model code Model year Headlamp Rear lamp High-mounted stop lamp Control unit(ECU, ballast) AFS ADB / AHS / ALH Toyota Alphard / VellfireAlphard / Vellfire Hybrid AGH4#WAAHH4#W 2023 Ichikoh Toyota Aqua MXPK1# 2021 Koito --- --- Stanley Koito Toyota bZ4X XEAM10 2022 Koito Stanley Toyota C+pod RMV12 2021 Ichikoh --- --- Ichikoh Valeo Grou...
Market & Tech Reports Updated at: 2024/02/29
Analysis Report: Cockpit Module (Japanese Market)
ice businesses other than navigation systems. Regarding HMI, the company has been focusing on the development of head-up displays (HUD), which, after the 2019 Nissan Skyline, have been adopted in many production vehicles such as the 2020 Suzuki Solio, the 2021 Mitsubishi Outlander and the Toyota Aqua. In addition, the company has announced plans to launch a full-scale "cockpit domain controller" business to integrate various functions aroun...
Market & Tech Reports Updated at: 2023/12/21



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