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Analysis Report: Power Steering (U.S. and European Markets)
onnection between the steering wheel and the wheels) already in production and on the market. Furthermore, electric systems for rear-wheel steering in addition to conventional front-wheel steering are being commercialized. 2. Recent technology trends In recent years, the recognition functions of ADAS sensors and cameras have improved rapidly, and the adoption of coordinated control of brakes and steering is accelerating. Steer-by-wire, on the ...
Market & Tech Reports Updated at: 2025/08/21
JSAE 2025 in Nagoya: Fuel cells, high-performance components
e Spanish company KD (a semiconductor supplier). The KD7251 complies with the IEEE Std 802.3cz™ standard, enables 10Gbps communication, connects smoothly to MIPI sensors, and exhibits stable communication performance over a wide temperature range, making it suitable for use in autonomous driving, ADAS, and other applications. The second exhibit was the next generation smart LED solution ISELED/ILaS from Inova Semiconductors GmbH of Germany. Th...
Market & Tech Reports Updated at: 2025/08/14
Initiatives to Streamline Development for Actual Deployment of AD/ADAS
Initiatives to Streamline Development for Actual Deployment of AD/ADAS From the 2025 JSAE Exposition in Yokohama Summary AD/ADAS systems and components (Valeo, Continental, Bosch) Technologies for system development streamlining (dSPACE, Applied Intuition, TMEIC) Initiatives by OEMs (Hino, Isuzu, Nissan, Honda) The adoption of domain ECUs (electronic control units) by European OEMs is expected to accelerate ADAS (Advanced Driver Assistance Sys...
Market & Tech Reports Updated at: 2025/08/12
Analysis Report: Seat (U.S. and European Markets)
seat is a lightweight design, highlighting the need to reduce cost and complexity in manufacturing, and is composed of only two materials: green steel and recyclable PET. Also on display was the design of the Autonomous Elegance seat, a system focused on providing comfort for vehicles equipped with ADAS and automated driving features. The seat integrates the company's research on ergonomics and human kinematics to enhance comfort, and adds techno...
Market & Tech Reports Updated at: 2025/08/06
Intelligent Connected Tires
Intelligent Connected Tires Increasing road safety, improving fuel efficiency Introduction Tire Intelligence for Road Perception in ADAS and Autonomous Driving Systems - Goodyear SightLine Virtual Tire Wear Sensor - Tactile Mobility In Europe, the number of connected smart tires is soaring, driven by a mixture of technological innovation, regulatory pressure and consumer demand for safer, more efficient vehicles. Electric vehicles can be seen...
Market & Tech Reports Updated at: 2025/08/04
SDV Application Development
velopment support not only for Canon products (MFPs, digital cameras, etc.), but also for industrial and medical equipment, as well as automotive development. In addition to the basic functions of a car, such as "running, turning, and stopping," Canon IT Solutions supports product development of AD/ADAS, information terminals with car navigation systems, and communication and diagnostic functions inside and outside the vehicle. The company provid...
Market & Tech Reports Updated at: 2025/08/01
Chinese Market Q2 2025
roduction capacity of 70GWh by 2027. Intelligent diving joint venture In June 2025, Geely Automobile signed an investment agreement with several companies for the management of a joint venture. The joint venture, in which Geely will hold a 30% stake, will primarily develop R&D and applications of ADAS and related autonomous driving technologies. Hybrid technology The "Leishen AI Hybrid 2.0" was announced in June 2025. This technology was deve...
Market & Tech Reports Updated at: 2025/08/01
Toward Actual Implementation of Level 4 Autonomous Driving for Commercial Vehicles
the monitoring staff and hinders efforts to reduce the number of personnel (see the next section on small route buses ② Ebina City). The survey focused on L2/L4 autonomous driving conducted this year, including the sensor configuration of the vehicles used. However, the list does not include ADAS, rear-view cameras, etc., which are equipment on the base vehicle. Large route bus base vehicle: Isuzu ERGA Operating environment Existing ...
Market & Tech Reports Updated at: 2025/07/16
Pony AI: Robotaxis and Robotruck services
s operation outside China to Europe and Middle East. It has started robotaxi testing in Luxembourg, South Korea, Saudi Arabia and United Arab Emirates. Pony AI is among leaders in robotruck development and deployment. Like most other Chinese robotruck companies it uses a combination of L2+ ADAS and L4 AV testing. L2+ is also called L2++ to indicate it is close to L3 technology. The next table is an overview of the robotruck business Pony...
Market & Tech Reports Updated at: 2025/07/03
Top 30 Automotive Suppliers Performance Summary
scal year 1 1 Robert Bosch GmbH 60,389 60,738 ・Excluding the effect of foreign exchange rates, the increase was 0.2%.・ Reinforcing development and manufacturing of products for NEVs in China. The company is collaborating with Tencent Holdings Limited (Tencent) and Microsoft Corporation in the ADAS/AD field and with NXP Semiconductors N.V. in SoCs (System-on-a-Chip) for SDVs (Software Defined Vehicles). 2 2 Denso Corporation 46,136 48,413 ...
Market & Tech Reports Updated at: 2025/07/02
JSAE 2025 in Yokohama: Carbon Neutrality
ries frame model Commentary on the "Next-Generation Honda SENSING" featured on the Honda 0 Series Driver assistance initiatives: CI Driver Assistance Honda introduced a scenario for achieving a cooperative and safe society in order to achieve the goal of zero traffic fatalities. To enhance ADAS functions, “Honda SENSING,”” Honda SENSING 360,” and “Honda SENSING 360+” autonomous driving assistance technologies, and to prevent ...
Market & Tech Reports Updated at: 2025/06/25
Huawei: Intelligent driving systems, Cockpits, and Electrification Technologies
at the HIMA booth included the following. (Reference report) Huawei Smart Car Model Comparison and Sales Status (Apr. 2025) Aito M9 (Seres) Luxeed R7 (Chery) Stelato S9 (BAIC) ------------------ Keywords: China, motor show, Huawei, HIMA, Seres, Chery, BAIC, JAC, ADAS, connected, EV, cockpit ...
Market & Tech Reports Updated at: 2025/06/20
Analysis Report: Exhaust System (Japanese, European and U.S. Markets)
with its main businesses being seat systems, interior systems and exhaust systems. In April 2019, the company announced the establishment of a new business group, Faurecia Clarion Electronics, based in Saitama, Japan. The new business group will focus on cockpit electronic components and low-speed ADAS products businesses. In October 2018, Faurecia announced the acquisition of Clarion from Hitachi, Ltd. and others; Clarion became a wholly owned ...
Market & Tech Reports Updated at: 2025/06/19
Autonomous Driving Technology: Radar and Control Systems
d. January 24-26, 2024 Related Reports: Mobile World Congress 2025 (2) ITS, SDV solutions (Apr. 2025) CES 2025 Overview and Perspectives (Feb. 2025) 33rd Aachen Colloquium Sustainable Mobility (Dec. 2024) Smart Driving Technology of XPeng and Li Auto (Sep. 2024) JSAE 2024 in Yokohama: AD and ADAS (Jul. 2024) New Challenges for the LiDAR Market and Radar (Mar. 2024) The three companies featured here (Bosch, Arbe Robotics, and Calt...
Market & Tech Reports Updated at: 2025/06/17
VW China: Accelerating Local Development and Launch of New Vehicles
th China's digital ecosystem. From 2025, the first locally developed intelligent EV models will be delivered to develop a segmented market and meet diversifying needs. Core technologies in China under the "In China, For China" strategy VW unveiled an advanced automated driving assistance system (ADAS) for China's complex and diverse road conditions. The system was developed over 18 months by CARIZON, a joint venture between CARIAD and Horizon,...
Market & Tech Reports Updated at: 2025/06/11
ACT Expo 2025: Electric and hybrid commercial vehicles
asizing its vocational utility, the T880E will include options for high- and low-voltage ePTO ports to power equipment. Interior features include a 15-inch digital touchscreen and the Kenworth SmartWheel, a steering wheel with integrated controls for audio and driver assistance functions. Available ADAS features include Lane Keeping Assist, DigitalVision Mirrors with integrated cameras to improve visibility, and the Bendix Fusion suite with emerg...
Market & Tech Reports Updated at: 2025/06/06
ACT Expo 2025: Hydrogen and alternative fuels
battery pack. Ten hydrogen tanks enable a total fuel capacity of approximately 68 kg for a maximum range of 450 miles. The electric motor generates 350 kW and a torque of 2,237 Nm. The XCIENT's interior includes a 12.3-inch digital instrument cluster and 12.3-inch infotainment system. The XCIENT's ADAS functions include Forward Collision-Avoidance Assist, Lane Departure Warning, Smart Cruise Control, and Blind-Spot Collision Warning. Prod...
Market & Tech Reports Updated at: 2025/05/29
Analysis Report: Brake (Japanese Market)
n recent years, deregulation has led to the rapid spread of EPBs. By adopting EPBs, convenience is increased, such as a switch for the parking brake, increased interior space, and an automatic parking On/Off function. In addition, in terms of function expansion of advanced driver assistance system (ADAS), in adaptive cruise control with all speed tracking function (all vehicle speed ACC) and automatic parking, braking involves a certain amount of...
Market & Tech Reports Updated at: 2025/05/29
Auto Shanghai 2025: Smart Cockpit, HMI Technology
alized advice based on memory," and "active detection of emotions and needs" in the cockpit. Furthermore, all of these functions are built on a unified AI base, rather than a collection of several independent functional modules. ------------------ Keywords: China, motor show, autonomous driving, ADAS, HMI, Banma, Pony.ai, Huaqin Technology, Neusoft, ReachAuto, Joyson Electronics, Autolink, iFLYTEK, SenseAuto ...
Market & Tech Reports Updated at: 2025/05/28
Infineon: Next-Generation Automotive Microcontrollers for SDVs
al market share of in-vehicle microcontrollers (Source: Infineon presentation materials) In-vehicle microcontroller portfolio (Source: Infineon presentation materials) AURIX™ is a high-performance control-oriented system featuring real-time capabilities and is mainly used for powertrain and ADAS (Advanced Driver Assistance Systems). TRAVEO™ is oriented toward low power consumption and is mainly used for body and connectivity applicat...
Market & Tech Reports Updated at: 2025/05/22