remains too high. We must continue improving efficiency and competitiveness, particularly as competition from Chinese manufacturers increases.  Q2. What about the plants, especially Osnabruck and Zwickau, except for three major plants? What is the outlook for the U.S. business, including Scout and Audi production?  A. [Oliver Blume] We are making progress across all plants with clear cost-reduction targets. Capacity adjustments are necessary be...

News  Updated at: 2026/03/12

Audi India launches ‘My Auras’ in-car experience On February 4, 2026, Audi India introduced My Auras, an in-car experience platform available via the MyAudi Connect app and directly in compatible Audi vehicles in India. The feature coordinates ambient lighting, climate control, aromatization, massage, ventilation, and Apple Music-based audio themes to create personalised moods such as calming, energising, festive, or celebratory. My Auras off...

News  Updated at: 2026/02/06

Audi India retails 4,510 units in 2025 On January 1, Audi India announced that it retailed 4,510 units in CY (calendar year) 2025. It mentioned that the Healthy festive-season demand, growth in Audi Approved: plus, pre-owned car business, SUVs, and the performance and lifestyle car range supported by GST 2.0 boosted customer confidence. The Top-of-the-line models, including Audi Q7, Q8, S5 Sportback, and RS Q8 Performance, saw steady demand, whi...

News  Updated at: 2026/01/13

EU to support workers and suppliers affected by Audi Brussels plant closure On January 9, the European Commission announced it plans to provide EUR 7.5 million from the European Globalisation Adjustment Fund (EGF) to help workers who lost their jobs after Audi closed its Brussels plant in February 2025, when it stopped making the Audi Q8 e-tron. This also affected several Audi suppliers, who were forced to lay off workers. In total, 3,414 workers...

News  Updated at: 2026/01/12

VWoA recalls 356,649 Audi models in U.S. over faulty rear camera display On January 5, VWoA announced a recall of 356,649 vehicles from the 2019-2026 model years in the U.S. due to a software error that may prevent the rearview camera image from displaying as intended. The exact root cause could not be identified but the analysis suggests that electrical noise, diminished shielding integrity, and timing may adversely affect rearview camera opera...

News  Updated at: 2026/01/10

Audi opens RS Q8 Performance pre-sales in Brazil On September 5, Audi Brazil announced the start of pre-sales for the new RS Q8 Performance. The model, available in a single Performance trim, features a 4.0-liter twin-turbo V8 engine delivering 640 hp and 850 Nm of torque, paired with an eight-speed Tiptronic transmission, quattro sport differential, dynamic rear axle and adaptive air suspension. It accelerates from 0 to 100 km/h in 3.6 seconds, ...

News  Updated at: 2025/09/10

ll improve until production by collecting large amounts of data, with extensive public-road testing in Europe, Japan, and the U.S. by Bosch and CARIAD. The software is updated in test vehicles multiple times a day to refine features. The technology is already in test cars such as the VW ID.Buzz and Audi Q8. Based on CARIAD press release...

News  Updated at: 2025/08/11

Audi partners with Dolby to launch immersive Atmos audio in key models On June 24, Dolby Laboratories announced its partnership with Audi to bring Dolby Atmos to select vehicles, enhancing in-car audio to deliver a more immersive experience. The first models with this feature will be available starting July 2025. Audi models include the Q7, Q8, A8, and e-tron GT. The Bang & Olufsen Premium 3D Sound System has been specially tuned to support Dolby...

News  Updated at: 2025/06/24

Audi launches RS Q8 Performance model in Brazil On June 2, Audi Brazil announced the launch of the new RS Q8 Performance, a refreshed version of the brand’s high-end luxury SUV. Featuring a 4.0-liter twin-turbo V8 engine, it delivers 640 hp and 850 Nm of torque, accelerating from 0 to 100 km/h in 3.6 seconds. Top speed is electronically limited to 280 km/h, with an optional upgrade to 305 km/h. The model features quattro AWD, an 8-speed Tiptron...

News  Updated at: 2025/06/03

Audi India retailed 1,223 units in Q1 2025 On April 1, Audi India announced that it retailed 1,223 units on Q1 2025 ending March, displaying 17% growth compared to Q1 2024. Its Models such as the Audi Q7 and Audi Q8, were the key contributors to the growth. Audi also mentioned that the recently launched ‘Audi RS Q8 Performance is sold out till Q3 2025. Audi's pre-owned car business, Audi Approved: plus, Separately recorded 23% growth in Q1 202...

News  Updated at: 2025/04/02

Audi South Africa launches updated Audi Q7, SQ7, and Q8 models On March 11, Audi launched the updated Audi Q7, SQ7, and Q8 model range with the RS Q8 performance, in South Africa. The updated Q8 is equipped with V8 engine paired with an eight-speed tiptronic transmission generating 471kW of maximum power and 850Nm of peak torque. The vehicle has a 0 to 100 kmph acceleration time of just 3.6 seconds, and a top speed of 305 kmph. The revised Q7 55 ...

News  Updated at: 2025/03/11

d, 22 received good or acceptable ratings, demonstrating strong crash prevention capabilities. Notably, the Acura ZDX, BMW X5/X6, Cadillac Lyriq, Chevrolet Blazer EV, Genesis GV80, Honda Prologue, Hyundai Santa Fe, Kia EV9, and others earned the highest rating of "good." However, models such as the Audi Q7/Q8, Chevrolet Tahoe, and Nissan Altima received poor ratings due to their inability to prevent motorcycle collisions at even the lowest test s...

News  Updated at: 2025/02/13

Audi Brussels temporarily resumes Q8 e-tron production before plant closure in February 2025 On February 5, multiple sources reported that the Audi Brussels plant will resume production of the Q8 e-tron model from February 6, 2025, with a single shift from 06:00 am to 02:00 pm at a reduced rate. The production will stop permanently on February 28, 2025. Originally, the plant aimed to build 800 extra units, but Audi has now planned to produce just...

News  Updated at: 2025/02/06

SNOP Automotive Gent workers approve social agreement following Audi Brussels plant shutdown On January 29, ABVV-METAAL union announced that the majority of SNOP Automotive Gent staff has approved the social agreement after the company announced its closure of the Audi Brussels plant at the end of February 2025. SNOP is a supplier for Audi Vorst, manufactures the chassis for the Audi Q8, and has no other customers. The social agreement ensures th...

News  Updated at: 2025/01/30

Audi India, retailed 5,816 vehicles in CY 2024 On January 1, Audi India announced that it retailed 5,816 units for the period January to December 2024, while it retailed 1,927 vehicles during the Q4 ending December 2024.  It revealed that supply-related challenges impacted the first half of 2024, but significant improvements in the second half drove a 36% growth in volumes in Q4 compared to Q3. The year also marked a major milestone for Audi, wi...

News  Updated at: 2025/01/10

e CATL (up 28.6% YoY to 289.3 GWh, 36.8% share), BYD (up 35.9% to 134.4 GWh, 17.1% share), LG Energy Solution (up 6.9% to 91.4 GWh, 11.6% share), CALB (up 22.2% to 36.3 GWh, 4.6% share), SK On (up 11.8% to 35.3 GWh, 4.5% share). Samsung SDI’s battery was mainly used in BMW, followed by Rivian and Audi. Due to a decrease in sales of the Q8 e-Tron, E-segment crossover electric SUV, the amount of Samsung SDI batteries installed in AUDI has decreas...

News  Updated at: 2025/01/07

of the vehicles (i.e., Nissan Leaf). Most brands have not stuck with this concept since many electric vehicles are now either versions of current ICE vehicles or are closely related. This led to several brands adopting a policy of using slightly different names, albeit related to the ICE vehicles. Audi and Mercedes-Benz are two examples of this approach. The first electric vehicle Audi produced was named e-tron; this vehicle was later re-named t...

News  Updated at: 2024/12/11

ng by 48% in the first half of the year), leading to noticeable changes in management throughout the year. Volkswagen struggles The Volkswagen Group has also faced challenges in achieving its BEV sales targets and is contemplating the shutdown of multiple facilities in Germany, including the iconic Audi plant in Brussels, which currently manufactures the Q8 e-tron, a model that is exclusively BEV. The group has experienced a year-over-year declin...

News  Updated at: 2024/12/02

Audi launches MHEV SUV Audi Q8 in Brazil On October 3, Audi Brazil announced the launch of the new MHEV SUV Audi Q8 model in Brazil. The model boasts a sporty SUV coupe look with a striking single frame octagonal grille, enhanced front bumpers, bold air intakes, and HD Matrix LED headlights with laser light. The vehicle has a 3.0-liter V6 engine delivering 340 hp and 500 Nm of torque paired with an 8-speed Tiptronic transmission and Audi’s Quat...

News  Updated at: 2024/10/21

Closure of Audi Brussels plant forces Snop Automotive to shut down, 150 jobs at risk On October 17, ABVV-METAAL union announced that the closure of Audi Brussels plant is impacting suppliers, including Snop Automotive in Ghent, Belgium. The suppler announced plans to shut down on October 17, 2024, putting 150 jobs at risk. Snop produces chassis for the Audi Q8 model. Founded in 2002 as Tower Automotive, the company initially worked for Volvo Cars...

News  Updated at: 2024/10/18