Pirelli plans to exploit new opportunities offered by its Cyber Tyre technology

Pirelli Tyre S.p.A. (Pirelli) announced that it will capture opportunities linked to greater connectivity in the automotive industry with its Cyber Tyre technology. This is a part of its Industrial Plan Update 2024-2025 in the Innovation program.
The company plans two go-to-market strategies for Cyber Tyre: (I) stren....

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