International Truck announces UPNEXT platform for industry discussion, collaboration
On May 14, International Truck announced that it is creating an industry forum, UPNEXT, for the commercial trucking industry to discuss emerging trends and topics driving industry change.
"There's a clear need for concerted industry dialogue on the new technologies that everyone is discussing and that will revolutionize the way we all do business – technologies like electrification, digital supply chain, autonomous trucking and blockchain," said Mark Johnson, Navistar's vice president, Strategic Marketing.
UPNEXT is intended to serve as a central platform to facilitate critical thinking, heightened collaboration and possibly even public policy action.
While UPNEXT will encompass a number of initiatives, it is initially launching UPNEXTtrucking.com for content related to industry issues.